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【券商聚焦】海通国际维持361度(01361)“优于大市”评级 指年初至今流水增速行业领先
Xin Lang Cai Jing· 2026-01-19 13:16
Group 1 - The core viewpoint of the report indicates that 361 Degrees (01361) has shown steady revenue growth in Q4 2025, with offline and online main brand revenues increasing by 10% and high double digits respectively, while children's clothing revenue also grew by 10% compared to Q3 2025 [1][2][3] - The company has exceeded its annual store opening target with 126 super stores established by the end of December 2025, surpassing the initial goal of 100 stores. The super stores opened 39, 44, and 33 locations in Q2, Q3, and Q4 respectively, and plans for net openings in 2026 are expected [1][3] - The outdoor brand ONEWAY is performing as expected, with 6 stores currently open and plans for further expansion in 2026 [1][3] Group 2 - The company focuses on the mass professional sports sector, leading the industry in revenue growth this year, while continuously innovating its products and optimizing its channel structure. The rapid expansion of the new super store format is also noted [2][4] - The forecast for net profit attributable to the parent company for 2025-2027 is adjusted to 1.27 billion, 1.4 billion, and 1.56 billion yuan respectively, with corresponding PE ratios of 8.5X, 7.7X, and 6.9X. The target price for 2025 is set at 6.83 HKD, reflecting a 9% decrease [2][4] - The company is expected to launch new products, including the top carbon running shoes and basketball shoes, and has successfully hosted various sporting events, enhancing its brand presence [1][3]
鞋服行业分化显现:国产品牌领跑传统企业谋转型
Core Insights - The Chinese footwear and apparel industry is experiencing significant differentiation in 2025 due to dual influences of market adjustment and industrial transformation, with the sports and outdoor segment leading the way [1][2] - Domestic brands are reshaping the market landscape through technological innovation and globalization, while traditional brands struggle with high inventory and rigid channels [1][2] Industry Performance - In the first three quarters, revenue for large apparel enterprises fell by 4.63% year-on-year, with total profits declining by 16.19%, reflecting severe industry pressure [1] - The sports footwear and apparel market is projected to reach a scale of 598.9 billion yuan, with predictions of exceeding 896.3 billion yuan by 2030 [1] Brand Dynamics - Traditional brands are facing significant growth challenges, with examples like Fuqiniaos declaring bankruptcy and Red Dragonfly reporting losses [2] - In contrast, domestic sports brands are rising, with local brands expected to hold about 60% of the market share among the top 20 brands by 2025 [2] Market Concentration - The market is shifting towards concentration, with the top 20 companies accounting for over 30% market penetration, leading to a widening gap between large and small enterprises [3] - Adidas reported a 10% year-on-year revenue increase in the Greater China region, while Nike faced a 17% decline in revenue, highlighting the contrasting fortunes of international brands [3] Channel Innovation - The industry is witnessing a shift towards deep exploration of niche markets and a reconstruction of channel models, with a focus on offline large stores and online instant retail [4][6] - Major brands are opening large stores, with Anta planning to add 160 new "super stores" by 2025, which can achieve 2-2.5 times the sales efficiency of regular stores [6] Globalization and High-End Trends - The industry is expected to see trends of high-end, global, and technological advancements, with brands needing to differentiate and operate finely to survive [7][8] - Domestic brands are increasingly expanding overseas, with companies like Semir and HLA establishing over 100 stores in Southeast Asia, although many are still in the early stages of international branding [7] Consumer Behavior - Consumers are becoming more mature and rational, seeking high-quality and precise consumption, which poses a threat to brands lacking innovation and differentiation [9] - There remains untapped potential in the mass and middle-aged markets in China, indicating areas for future growth [9]
轻工制造及纺服服饰行业周报:361度Q4流水稳健增长,关注李宁边际改善
ZHONGTAI SECURITIES· 2026-01-19 10:45
Investment Rating - The industry investment rating is "Overweight (Maintain)" [3] Core Views - The report highlights that 361 Degrees has shown steady growth in revenue, while Li Ning's revenue decline has narrowed, with profit margins exceeding expectations. The company has opened 33 new stores, bringing the total to 126, which is above initial expectations for the year [5][6] - The report suggests focusing on leading home textile brands such as Water Star Home Textile and Luolai Home Textile, as well as sports brands like Anta Sports, Li Ning, 361 Degrees, and Bosideng, which are expected to benefit from major sporting events in 2026 [5][6] - The report also emphasizes the potential of AI applications in consumer products, particularly in the context of AI smart glasses and 3D printing, indicating a significant growth opportunity in these areas [6] Summary by Sections Market Overview - The light industry index decreased by 1.11%, ranking 20th among 28 Shenwan industries, while the textile and apparel index decreased by 0.55%, ranking 15th [10] - The report notes that the revenue growth for 361 Degrees' main brand and children's clothing is approximately 10%, with e-commerce revenue growing at a high double-digit rate [5][6] Key Company Performance - 361 Degrees reported a healthy revenue increase, while Li Ning's retail revenue saw a slight decline in the low single digits across various channels [5][6] - The report recommends monitoring companies with strong growth potential, including those in the AI and consumer goods sectors, as well as established brands in textiles and home goods [6] Industry Trends - The report indicates a recovery in the paper industry, with prices for certain types of paper expected to rebound after recent declines. It suggests focusing on companies with high wood pulp procurement costs and those with integrated advantages in cultural paper production [6][41] - The furniture manufacturing sector is experiencing a decline, with a reported 9.1% decrease in revenue year-on-year, and a significant number of companies facing losses [66][69]
361度(01361):Q4彰显韧性,超品店有望助力超越行业增长
Xinda Securities· 2026-01-18 09:05
Investment Rating - The report does not provide a specific investment rating for the company [1]. Core Insights - The company's main brand retail sales achieved approximately 10% positive growth in Q4, reflecting strong resilience in a challenging consumer environment [2][3]. - The company's e-commerce platform also experienced high double-digit growth, indicating robust online performance [1][2]. - The introduction of the "super store" format has exceeded expectations, contributing to the company's growth strategy [3]. Summary by Relevant Sections Q4 Performance - The main brand and children's clothing both recorded nearly 10% growth in Q4, showcasing the company's strong anti-cyclical capabilities [2]. - The terminal discount remained stable at 7-7.1, with a healthy inventory turnover ratio of 4.5-5 times, laying a solid foundation for future product launches and channel expansion [2]. Product and Marketing Strength - The company continues to optimize its product matrix, with accelerated iterations of core running shoe series and strong sales of basketball shoes leveraging star athlete endorsements [2]. - Seasonal outdoor series products performed well, and the company is deepening its sports marketing efforts, including sponsorship of marathon events and high-end collaborations [2]. New Business Formats and Brands - The "super store" format has reached 126 locations by the end of 2025, with significantly better customer acquisition, cross-selling rates, and sell-through rates compared to conventional stores [3]. - The professional outdoor line, One Way, currently has 6 stores and is expected to synergize with the main brand to expand outdoor sports consumption scenarios [3]. 2026 Outlook - The company anticipates good growth in the 2026 spring/summer order, reflecting sustained channel confidence [3]. - Wholesale discounts are expected to maintain at 38%, demonstrating the company's commitment to channel profitability [3]. - With product strength, new business formats, and enhanced brand marketing, the company is projected to achieve growth that surpasses the industry average [3]. Financial Forecast - The company expects net profit attributable to the parent company for the fiscal years 2025-2027 to be 1.261 billion, 1.368 billion, and 1.564 billion respectively, with corresponding P/E ratios of 8.67X, 7.99X, and 6.99X [3].
361度(01361.HK):零售表现较优 超品大店拓张提速
Ge Long Hui· 2026-01-17 06:29
Core Viewpoint - 361 Degrees reported a year-on-year retail revenue growth of approximately 10% for its main brand and children's clothing, with e-commerce platform revenue showing double-digit growth [1] Group 1: Retail Performance - The company maintained a retail growth rate of about 10% in offline sales for Q4 2025, expected to outperform peers, with stable discount and inventory levels [1] - The expansion of super stores has accelerated, with 126 super stores established by the end of 2025, significantly contributing to incremental sales and meeting consumer demand for cost-effective shopping [1] Group 2: Future Outlook - In the short term, the sports industry is expected to remain competitive in 2026, but the company’s order meeting is anticipated to perform well, with a high degree of growth certainty [1] - In the medium to long term, the company’s product matrix and product strength are expected to continue improving, with ongoing optimization of channel structure and exploration of new business formats like super stores likely to contribute to a second growth driver [1] Group 3: Financial Projections - The company is projected to achieve net profits attributable to shareholders of 1.26 billion, 1.37 billion, and 1.50 billion yuan for 2025, 2026, and 2027 respectively, with corresponding P/E ratios of 9, 8, and 7 times, indicating a relatively low valuation [1]
361度(01361.HK):25Q4流水增长稳健 超品店超额完成年初开店目标
Ge Long Hui· 2026-01-17 06:29
Group 1 - The company has achieved steady revenue growth in Q4 2025, with offline and online sales increasing by 10% and high double digits respectively, while children's clothing sales also grew by 10% compared to Q3 2025 [1][2] - The company has exceeded its store opening target for the year, with 126 super stores opened by the end of 2025, surpassing the initial goal of 100 stores [2] - The company plans to continue expanding its ONEWAY brand, with expectations for new store openings in 2026 [2] Group 2 - The company is focusing on professional sports and has launched new products, including the top carbon running shoes and basketball shoes, which have received positive responses [2] - The company has successfully hosted various sporting events and has become the official supplier for the WTCC intercontinental tennis event, with plans for new tennis shoes to be launched in Q3 2026 [2] - The company has revised its net profit forecasts for 2025-2027, with expected profits of 1.27 billion, 1.4 billion, and 1.56 billion RMB respectively, and a target price of 6.83 HKD [1]
361度(01361.HK):25Q4线下流水同增10%左右 超品店拓店好于预期
Ge Long Hui· 2026-01-17 06:29
Core Viewpoint - The company has demonstrated stable operational performance with approximately 10% growth in offline retail sales for both adult and children's segments in Q4 2025, alongside significant growth in e-commerce channels [1] Group 1: Operational Performance - In Q4 2025, the main brand's offline retail sales recorded about 10% positive growth, while the children's clothing brand also achieved approximately 10% growth [1] - The overall e-commerce platform saw high double-digit growth, maintaining a rapid growth trend across all channels despite external disruptions such as weather [1] Group 2: Product Innovation and Collaborations - The company has launched several new products featuring advanced technology, including the new racing shoes Fly Burn 5 series and the new cushioning trail running shoes Lingci 1 [1] - New collaborations announced include partnerships with Kanglun Aerospace for technology applications in running products, and a renewed agreement with the Asian Olympic Council to enhance brand exposure [1] Group 3: Store Expansion and Market Position - The company has opened 126 "super stores" in mainland China by the end of 2025, exceeding initial expectations, which includes 105 large super stores and 21 children's super stores [2] - The ONE WAY brand has gradually increased its store count to 6, with potential for further expansion in 2026 if the operational model proves successful [2] Group 4: Financial Forecast - The company is projected to achieve net profits of 1.315 billion yuan, 1.489 billion yuan, and 1.684 billion yuan for the years 2025 to 2027, reflecting year-on-year growth rates of 14.50%, 13.20%, and 13.13% respectively [2] - The company maintains a "buy" rating due to its strong brand image, product development capabilities, and marketing effectiveness in the sports apparel sector [2]
361度(01361):25Q4流水增长稳健,超品店超额完成年初开店目标
Investment Rating - The report maintains an "Outperform" rating for the company, with a target price of 6.83 HKD, reflecting a 9% downside based on a 2025 PE of 10X [8][11]. Core Insights - The company focuses on mass professional sports, leading industry turnover growth, and is committed to technological innovation and product upgrades, with rapid expansion of super stores [8][10]. - The company achieved steady turnover growth in Q4 2025, with main brand offline, online, and children's turnover growing by 10%, high double digits, and 10% year-on-year respectively [9][10]. - The company exceeded its annual opening target for super stores, with 126 stores opened by the end of 2025, surpassing the initial target of 100 stores [10][11]. - The company is increasing its focus on mental products and professional events, with successful product launches and event sponsorships planned for 2026 [11]. Financial Summary - Projected total revenue for 2024A, 2025E, 2026E, and 2027E is 10,074 million, 11,147 million, 12,355 million, and 13,732 million RMB respectively, reflecting growth rates of 19.6%, 10.7%, 10.8%, and 11.1% [3]. - Projected net profit attributable to shareholders for 2025-2027 is 1,271 million, 1,403 million, and 1,560 million RMB, with corresponding PE ratios of 8.5X, 7.7X, and 6.9X [3][8]. - The company’s gross profit is expected to increase from 4,183 million RMB in 2024A to 5,633 million RMB in 2027E, maintaining a gross margin around 40% [3].
华源证券:维持361度“买入”评级 超品店拓店好于预期
Zhi Tong Cai Jing· 2026-01-16 07:48
Core Viewpoint - 361 Degrees (01361) is positioned as a leading domestic sports apparel company, benefiting from channel upgrades and continuous R&D investments that enhance product iteration and brand strength, with potential for further market share growth. The rating is maintained at "Buy" [1]. Group 1: Financial Performance - The company's operating performance remains robust, with approximately 10% growth in offline retail sales for both adult and children's lines in Q4 2025. The main brand's offline channel recorded about 10% positive growth, while the e-commerce platform achieved high double-digit growth despite external weather disruptions [2]. Group 2: Product Innovation and Collaborations - The company has launched several new products featuring advanced technologies, including the new racing shoes Flyburn 5 series and various other athletic and outdoor products. Collaborations with partners such as Kanglun Aerospace and Tianjin Sports Institute aim to enhance brand influence and integrate education, research, and industry [3]. Group 3: Store Expansion and Future Outlook - The company has exceeded expectations in opening "super stores," with a total of 126 stores established by the end of 2025, including 105 large super stores and 21 children's super stores. The ONEWAY brand has also expanded to 6 stores, with potential for further expansion in 2026 pending successful operational validation [4]. - Profit forecasts for 2025-2027 indicate net profits of 1.315 billion, 1.489 billion, and 1.684 billion yuan, reflecting year-on-year growth of 14.50%, 13.20%, and 13.13% respectively, supporting the "Buy" rating based on the company's strong brand image and marketing capabilities [4].
华源证券:维持361度(01361)“买入”评级 超品店拓店好于预期
智通财经网· 2026-01-16 07:33
Core Viewpoint - 361 Degrees (01361) is positioned as a leading sports apparel company in China, benefiting from channel upgrades and ongoing R&D investments that enhance product iteration and brand strength, with potential for increased market share [1] Group 1: Financial Performance - The company reported a stable operating performance, with approximately 10% growth in offline retail sales for both adult and children's lines in Q4 2025 [2] - E-commerce platforms experienced high double-digit growth in overall sales, maintaining a rapid growth trend across all channels despite external weather disruptions [2] Group 2: Product Innovation and Collaborations - The company has launched several new products featuring advanced technologies, including the new racing shoes Flyburn 5 series and various other apparel items [3] - New collaborations include partnerships with Kanglun Aerospace for technology development in running products and with Tianjin Sports Institute to integrate education, research, and industry [3] Group 3: Store Expansion and Future Outlook - The company has exceeded expectations in opening "super stores," with a total of 126 stores planned by the end of 2025, including 105 large super stores and 21 children's super stores [4] - The ONEWAY brand has gradually increased its store count to 6, with potential for further expansion in 2026 if the operational model proves successful [4] Group 4: Profit Forecast - The company is projected to achieve net profits of 1.315 billion, 1.489 billion, and 1.684 billion yuan for 2025-2027, reflecting year-on-year growth rates of 14.50%, 13.20%, and 13.13% respectively [4]