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江铃汽车回应江铃福特销售渠道整合调整:强化“一个福特”品牌认知
Zhong Zheng Wang· 2025-09-23 13:01
江铃汽车相关负责人还表示,福特汽车销售服务(上海)有限公司,主要负责福特中国营销服务管理、 营销方案策划、经销商管理、以及承接长安福特和江铃福特的董事会销量目标。上述销售渠道的整合将 于今年10月份启动。 此外,江铃汽车拟与福特汽车公司(简称"福特")按原有持股比例共同向公司控股子公司江铃福特汽车 科技(上海)有限公司(简称"江铃福特(上海)")进行增资,其中江铃汽车以债转股方式出资12.64 亿元,福特以现金出资12.14亿元,用于清偿江铃福特(上海)的负债。本次增资完成后,江铃汽车持 有江铃福特(上海)51%的股权,持股比例保持不变。 转自:中国证券报·中证网 中证报中证网讯(记者 李嫒嫒)9月23日晚,江铃汽车发布公告称,因公司乘用车业务发展需要,公司 及全资子公司江铃汽车销售有限公司、福特汽车销售服务(上海)有限公司签署了《江铃国产福特整车 分销服务合同》,委托福特汽车销售服务(上海)有限公司为江铃汽车生产的福特品牌乘用车和福特品 牌皮卡,提供全面的分销服务。 对此,9月23日晚,江铃汽车相关负责人在接受中国证券报记者采访时表示,此次调整是由福特中国作 为品牌方牵头,整合江铃福特与长安福特现有的乘用车 ...
江铃福特/长安福特合并谣言尘埃落定!江铃发布公告这样说……| 头条
第一商用车网· 2025-09-23 12:47
Core Viewpoint - The article discusses the strategic channel integration of Ford's products in China, where nearly 400 Ford dealerships will operate under a unified brand name "Ford Zongheng," offering products from both Jiangling Ford and Changan Ford, as well as imported Ford vehicles [1][5][7]. Group 1: Channel Integration - Jiangling Motors announced a strategic adjustment in channel resources, indicating a shift towards a unified distribution model for Ford vehicles in China [2][5]. - A distribution service contract was signed between Jiangling Motors and Ford Motor Sales (Shanghai) Co., Ltd., allowing the latter to manage the sales of Ford-branded passenger cars and pickups produced by Jiangling [3][5]. - The integration will result in approximately 400 dealerships (over 110 from Jiangling Ford and over 270 from Changan Ford) serving the full range of Ford products, excluding commercial vehicles [5][7]. Group 2: Brand Strategy - The restructuring is part of Ford's new brand strategy and channel resource innovation, aimed at improving efficiency and enhancing consumer experience [5][7]. - The unified dealership model will feature a consistent store layout and branding under "Ford Zongheng," providing a cohesive shopping experience for consumers [5][7]. - This approach is expected to increase the visibility and sales opportunities for various models, including the Ranger and imported F150 Raptor, benefiting both Jiangling and Changan Ford [5][7]. Group 3: Financial Adjustments - Jiangling Motors plans to increase capital in Jiangling Ford (Shanghai) to clear its debts, with Jiangling contributing through debt-to-equity conversion and Ford providing cash [9][10]. - This capital increase is a key part of Ford's overall brand strategy, ensuring a smooth transition and protecting the interests of all parties involved [10]. - The move is also seen as a way to optimize resource allocation and enhance operational efficiency for Jiangling Motors [10]. Group 4: Conclusion - The merger of the independent sales and service channels of Jiangling Ford and Changan Ford into a unified network will provide consumers with a more convenient one-stop shopping and service experience [12]. - The collaboration among the three entities (Jiangling Ford, Changan Ford, and Ford) is expected to lead to a brighter future for all parties involved [13].
福特中国成立福特销售服务公司 负责品牌乘用车和皮卡车型销售等
Xin Jing Bao· 2025-09-23 12:13
(文章来源:新京报) 作为品牌战略升级的重要一环,福特中国与在华合资合作伙伴形成共识,对销售和服务网络做出战略性 创新,组建由福特全资的福特销售服务公司,打造一个统一的福特品牌销售和服务网络,推动福特品牌 升级。 同日,江铃汽车称拟委托福特汽车销售服务(上海)有限公司为江铃汽车生产的福特品牌乘用车和福特 品牌皮卡产品提供在中国市场的全面分销服务。同时拟与其合作伙伴福特汽车公司共同向江铃福特汽车 科技(上海)有限公司(简称"江铃福特(上海)")进行增资,用于清偿江铃福特(上海)的负债。 9月23日,福特汽车(中国)有限公司(简称"福特中国")宣布,在上海正式设立福特汽车销售服务 (上海)有限公司(简称"福特销售服务公司"),作为福特的全资子公司,全面负责管理福特品牌乘用 车和皮卡车型在中国市场的营销、销售和服务业务。同时,陈晓波将正式加入福特中国,担任福特销售 服务公司总裁,向福特中国及福特国际市场集团总裁兼首席执行官吴胜波汇报。 ...
福特中国任命新销售服务公司总裁
Bei Jing Shang Bao· 2025-09-23 11:15
北京商报讯(记者 蔺雨葳)9月23日,福特汽车(中国)有限公司(以下简称"福特中国")宣布,陈晓 波将正式加入福特中国,担任福特销售服务公司总裁,向福特中国及福特国际市场集团总裁兼首席执行 官吴胜波汇报。 在加入福特中国之前,陈晓波曾担任福特在华合资公司,长安福特新能源科技有限公司副总裁兼营销中 心总经理、长安福特全国销售服务机构执行副总裁等多个重要营销和销售管理职位。 此外,陈晓波还曾经在长安汽车、雷诺中国等公司担任高层管理岗位。 ...
清偿负债! 江铃汽车与福特共同向江铃福特(上海)增资超24亿元
Mei Ri Jing Ji Xin Wen· 2025-09-23 10:33
9月23日晚间,江铃汽车发布公告称,江铃汽车拟与福特汽车公司按原有持股比例共同向公司控股子公 司江铃福特汽车科技(上海)有限公司(以下简称"江铃福特(上海)")进行增资,其中本公司以债转 股方式出资约12.64亿元,福特以现金出资约12.14亿元,用于清偿江铃福特(上海)的负债。本次增资 完成后,江铃汽车持有江铃福特(上海)51%的股权,持股比例保持不变。 同时,公告还宣布,因公司乘用车业务发展的需要,江铃汽车、江铃汽车销售有限公司和福特汽车销售 服务(上海)有限公司(即福特汽车公司之全资子公司)签署了《江铃国产福特整车分销服务合同》, 委托福特汽车销售服务(上海)有限公司为本公司生产的福特品牌乘用车和皮卡提供全面分销服务。 ...
重温美国制造业的“福特时刻”
3 6 Ke· 2025-09-23 03:05
Group 1: Ford's Transformation and Challenges - Ford is undergoing a significant transformation of its factories to adapt to the shift from gasoline vehicles to electric vehicles, which requires new components and production methods [2][3] - In May 2025, Ford's electric vehicle sales in the U.S. were only 6,723 units, a 25% decline year-over-year, with the F-150 Lightning sales dropping by 42% [3] - The company has canceled a planned $12 billion investment in electric vehicles and reduced production plans for its Michigan battery plant by over 40% [3] Group 2: Historical Context of Ford's Manufacturing - The Piquette Avenue Plant, Ford's first factory, was established in 1904 and is recognized as a significant site in automotive history, witnessing the birth of the Model T [5][9] - The Highland Park Plant, completed in 1910, marked the introduction of the assembly line in mass production, revolutionizing manufacturing efficiency [20][24] - The River Rouge Plant, built in 1927, became the largest industrial complex in the world, integrating all aspects of vehicle production from raw materials to assembly [35][37] Group 3: Impact of Ford's Production Methods - Ford's production methods led to the creation of a mass consumer market and the rise of the middle class, significantly influencing production techniques, corporate management, and social life [6] - The introduction of the assembly line allowed for a dramatic increase in production efficiency, reducing the price of the Model T from $950 in 1909 to $360 by 1916 [29][30] - The $5 daily wage introduced by Ford in 1914 aimed to create a consumer base capable of purchasing the products they manufactured, leading to a peak employment of nearly 70,000 at the Highland Park Plant by 1925 [30][39] Group 4: Evolution of Management and Labor Relations - Ford's management philosophy evolved to address the challenges of labor stability and efficiency, leading to a structured approach to worker supervision and productivity [40][41] - The introduction of the assembly line diminished the role of skilled workers, increasing reliance on unskilled labor and altering traditional labor relations [39][48] - Ford's paternalistic management style aimed to integrate workers into the company culture, providing education and support, but also faced resistance from workers who felt their autonomy was compromised [43][44] Group 5: Future of Manufacturing - The decline of the "Detroit order" and the rise of globalization have shifted the manufacturing landscape, with emerging markets becoming key players in global production [53][54] - The transition to post-Fordism emphasizes flexibility and customization in production, moving away from the rigid mass production model [54] - The industry is now entering the era of Industry 4.0, focusing on digital transformation and smart manufacturing practices [54]
Ford to move world headquarters for first time in nearly 70 years
New York Post· 2025-09-23 01:35
Group 1 - Ford is relocating its headquarters from the "Glass House" in Dearborn, Michigan, to a new site that will officially open in November, with the move expected to be completed by the first half of 2026 [1][2] - The new Ford World Headquarters will span 2.1 million square feet, making it twice the size of the current headquarters, and aims to consolidate engineering, design, and technology teams in one location [2][8] - The new campus will be named the Henry Ford II World Center, honoring the grandson of founder Henry Ford, and will accommodate 14,000 employees within a 15-minute walk [3] Group 2 - The new headquarters will include six design studios, a product review showroom, a 160,000-square-foot food hall, wellness and mother's rooms, and over 300 tech-enabled meeting rooms [6] - The site of the new headquarters was previously the Ford Product Development Center, which opened in 1953 and was notable for the first-ever use of closed-circuit TV during its dedication [6] - Iconic vehicles such as the Mustang, Thunderbird, and F-Series trucks were developed at the current Dearborn campus [7]
Solving Brand Trade-Offs With Paradoxical Promises
Branding Strategy Insider· 2025-09-22 23:09
Core Insights - Cracker Barrel has reverted to its original brand proposition, while Jaguar is undergoing a significant rebranding effort, indicating a shift in brand strategies to address customer expectations and market demands [1][4][8] Brand Strategy - Brands are complex and multi-dimensional; a single-dimensional approach may not lead to profitability [2][20] - Customers desire brands that can satisfy conflicting needs without requiring trade-offs, indicating a preference for solutions that embrace paradoxes [3][11][20] Customer Expectations - Customers are uncompromising and seek brands that deliver satisfying and trustworthy experiences, maximizing both familiar and new benefits [4][11] - The notion that customers will accept a singular brand position is misleading; they prefer brands that can solve paradoxes in their offerings [3][12] Case Studies - Cracker Barrel's return to its original premise may not guarantee increased sales, as customers expect a blend of old and new [4][18] - Jaguar's rebranding strategy aims to attract a younger, affluent audience, but it risks alienating a significant portion of its existing customer base [5][8] Communication Challenges - Jaguar has struggled to effectively communicate its new business model and marketing strategy, leading to a shift towards long-form storytelling to convey its narrative [9][20] - The complexity of conveying a brand's story in a fast-paced environment poses challenges for effective marketing [9][20] Paradox Promise - A successful brand must recognize and address multifaceted customer problems, delivering a paradox promise that satisfies conflicting desires [11][20] - Historical examples, such as McDonald's and Coke, illustrate how brands can successfully navigate paradoxes to achieve enduring growth [12][13]
Gold Soars to Record High Amidst Global Economic Shifts; Ukraine Faces Widening Funding Gap, Corporate Giants Announce Strategic Moves, and Fed Signals Potential Rate Shift
Stock Market News· 2025-09-22 21:08
Key TakeawaysGold prices have surged to a new record high, now trading at $3,748 per ounce, reflecting heightened global uncertainties and expectations of shifting monetary policies.Ukraine has accepted the International Monetary Fund's (IMF) revised forecast of a significantly larger $65 billion funding shortfall through 2027, a substantial increase from its earlier $38 billion estimate.Ford Motor Company (F) is relocating its world headquarters for the first time in nearly 70 years to a new 2.1-million-sq ...
MEDIA ADVISORY - Protests Against Ford Government's Expanding Hospital Privatization Plans
Globenewswire· 2025-09-22 19:10
TORONTO, Sept. 22, 2025 (GLOBE NEWSWIRE) -- “The Ford government is privatizing our public hospitals in a move that is costing patients thousands of dollars and taking away from our local public hospital services. Everyone’s help is needed to pressure them to stop it.” That is the message brought by Natalie Mehra, executive director of the Ontario Health Coalition, a network of patient advocates and public interest groups representing three quarters of a million Ontarians and more than 500 organizations con ...