文旅融合
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入选“蜀里安逸”消费新场景 它们仨究竟有啥特色?
Sou Hu Cai Jing· 2025-09-11 14:00
近日,四川省商务厅发布关于消费新场景运营激励支持项目公示,拟对全省22个项目给与支持奖励。其 中,成都东郊记忆、白鹿音乐旅游景区消费新场景——乐游蜀地、亚蓉欧国家(商品)馆三个项目入 选,有望获得新一轮政策与资源支持。 从成都出发,沿龙门山湔江河谷蜿蜒前行,就来到依山而建的白鹿音乐小镇。小镇拥有大量欧式风格建 筑,如拱形花窗、白色立柱、彩色屋顶的房屋,与青山绿水相映成趣,仿佛置身于法国乡村。百年领报 修院教堂、中法友谊桥等历史建筑,见证了中法文化交流的历史。 白鹿镇也是一座真正的"爱乐之城",这里有着全国首个"森林音乐厅"白鹿钻石音乐厅与法式风情的街道 隔河相望。小镇上,每年举办"白鹿·中法古典音乐艺术季""白鹿·四季音乐季"等大型音乐活动,邀请国 内外艺术家演出,涵盖古典、民谣、爵士等多种风格。街头巷尾随处可见音乐元素,如钢琴、吉他雕 塑,以及不定期的街头路演,不经意间和音乐的美妙邂逅让人沉醉。 以音乐为核心特色,融合了法式风情、自然景观和丰富的文化活动,近年来白鹿音乐旅游景区已成为成 都近郊热门的文旅目的地。 不出蓉买全球 30余个国家(商品)馆签约开放 成都国际铁路港内,由30多个国家(商品)馆组成的建 ...
文旅燃情 共享美好
Ren Min Ri Bao Hai Wai Ban· 2025-09-11 13:42
Core Insights - The Xinjiang Uygur Autonomous Region is leveraging its cultural and tourism industry to promote cultural heritage, national unity, and improved livelihoods, creating a vibrant modern narrative [1] Group 1: Cultural and Tourism Development - The "Tianshan Mingyue City · Silk Road Performance" immersive cultural tourism district has transformed 31,600 square meters of idle factory space into a living museum showcasing Silk Road culture [1] - Since its trial operation began earlier this year, the project has received a total of 330,000 visitors [3] - The "Silk Road Performance" project features eight themed performances based on historical research, creating a 360-degree immersive experience for audiences [1][3] Group 2: Visitor Engagement and Experience - The Tianshan Mingyue City has become a new cultural tourism landmark, while the Xinjiang International Grand Bazaar serves as a historical memory hub [3] - Daily sales of various types of "nang" (a traditional bread) at the Grand Bazaar range from 10,000 to 15,000, with many tourists purchasing them as gifts [3] - The introduction of innovative products like "nang coffee" has led to daily sales exceeding 500 cups, showcasing the blend of traditional and modern culinary experiences [4] Group 3: Economic Impact and Visitor Statistics - In 2024, Xinjiang is expected to receive 302 million tourists, reflecting a significant increase in tourism activity [4] - The Grand Bazaar has seen daily foot traffic exceed 200,000 for 29 consecutive days, marking a historical high [4] - The transformation of the Grand Bazaar from a traditional market to a modern cultural tourism landmark illustrates the region's development achievements over the past 70 years [4]
“非遗先要让人吃饱饭”,绵竹年画村如何用一门非遗技艺,让全村人一年平均多赚近3万元|活力中国调研行
Mei Ri Jing Ji Xin Wen· 2025-09-11 12:05
Core Viewpoint - The Mianzhu New Year Painting Village has successfully transformed into a vibrant cultural and tourism hub, leveraging its unique heritage to attract visitors and generate significant revenue, while facing challenges in mass production and market positioning of its traditional art [1][4][8]. Group 1: Industry Development - The Mianzhu New Year Painting Village is developing a comprehensive industry ecosystem that includes dining, homestays, specialty agricultural product picking, and educational tourism, with projected tourist numbers reaching 1.07 million and revenue exceeding 420 million yuan in 2024 [1][8]. - The village has established a workforce of over 500 individuals engaged in the New Year painting industry, supported by a legal framework aimed at promoting orderly development [8][12]. - The village's strategic location within the "Chengdu One-Hour Economic Circle" enhances its tourism appeal, drawing visitors from nearby attractions [8]. Group 2: Cultural Heritage and Challenges - The traditional craftsmanship of Mianzhu New Year paintings, characterized by hand-made techniques and the use of natural pigments, remains a key selling point but also a limitation in scaling production [10][12]. - The pricing of New Year paintings is significantly lower than contemporary cultural products, reflecting a struggle to position these traditional artworks as valuable items in the modern market [12][14]. - The industry faces challenges in attracting younger generations to continue the craft, with many artisans considering alternative employment due to financial pressures [13][15]. Group 3: Future Directions - Suggestions for the future include deepening the cultural narrative behind the paintings, utilizing modern storytelling methods, and establishing promotional platforms to enhance visibility [15]. - The industry could benefit from shared manufacturing resources to reduce costs and improve production efficiency, while also fostering innovation through collaborative design initiatives [14][15]. - There is a call for more diverse sales channels and government support to ensure the sustainability of artisans and the preservation of this cultural heritage [15].
不再满足于拍照打卡,百业皆可文旅,你的旅行方式该升级了
2 1 Shi Ji Jing Ji Bao Dao· 2025-09-11 09:57
Group 1 - The core viewpoint of the articles emphasizes the deep integration of culture and tourism as a significant driver for economic growth and the development of new industries [2][5][9] - Data indicates that from January to July 2023, the number of tourists and tourism spending in Huzhong District, Daxing'anling, increased by 32% year-on-year, showcasing the potential of cultural tourism [1] - In Jiangsu, monitored cultural tourism venues received 192 million visitors during the summer, with total consumer spending reaching 84.37 billion yuan, reflecting a year-on-year growth of 7.6% and 7.19% respectively [1] Group 2 - The report presented to the National People's Congress highlights the cultural and tourism sectors' contributions to GDP, with cultural industries valued at 5.95 trillion yuan (4.59% of GDP) and tourism at 5.48 trillion yuan (4.24% of GDP) in 2023 [3] - The report outlines the need for improved high-quality product supply in the cultural tourism sector and proposes measures for further integration [2][6] - The anticipated domestic travel for 2024 is projected at 5.615 billion trips, with total spending of 5.75 trillion yuan, indicating a robust growth trajectory for the industry [3] Group 3 - The report emphasizes the importance of cultural resource activation and the development of new tourism products, such as "cultural heritage tourism" and "archaeological tourism" [4][6] - It also highlights the need for enhancing the cultural connotation of tourism, integrating cultural elements into tourism infrastructure, and promoting a variety of tourism experiences [4][6] - The report identifies existing challenges, including insufficient interaction between culture and tourism, over-commercialization, and inadequate public services and infrastructure [6][7] Group 4 - The integration of culture and tourism is seen as a way to stimulate various sectors, including commerce, manufacturing, agriculture, and transportation, under the concept of "Cultural Tourism + Industries" [9][11] - The rise of new tourism consumption trends, such as experiential and local culture-focused tourism, is noted as a response to changing consumer preferences [9][11] - The report mentions the phenomenon of "Su Chao," which reflects the public's desire for improved living standards and highlights the potential of the sports industry in driving economic growth [10]
达拉特旗积极推动文旅融合创新 实现“文旅强旗富民”
Xin Hua Cai Jing· 2025-09-11 09:13
坐拥独特的"大漠、大河、大草原"资源,凭借悠久浓厚的历史文化底蕴,近年来,内蒙古达拉特旗全面 推动文旅融合创新,丰富"旅游+"多元业态,让文旅产业成为强旗富民的重要引擎,不断书写达拉特旗 文旅发展的新篇章。 2024年,达拉特旗推动文旅深度融合发展,文旅产业向新而生、强劲出圈:《大河春潮》《助播》等一 批弘扬北疆文化的本土原创文艺作品推陈出新;响沙湾追风营地、银肯塔拉太空舱、北疆南沙游客服务 中心等一批旅游质量提升工程落地见效;库布其沙漠马拉松、抖音"很高兴音乐会"等"文旅+"融合活动 热力十足。2025年,达拉特旗文旅产业更是大事喜事不断:达拉特旗实施"文旅强旗富民"战略推进文旅 产业高质量发展大会召开,《达拉特旗文旅强旗富民十大提升行动方案》和《达拉特旗公安局服务保障 文旅产业高质量发展十项措施》发布,为未来文旅产业高质量发展擎画蓝图;达拉特旗旅游协会正式成 立,达拉特旗同万豪国际集团签署协议,为文旅融合发展注入新活力、增添新动力;响沙湾景区成功举 办"惠聚响沙湾"主题消费帮扶活动,期间2135万元的总成交额创下区域性农旅融合营销新纪录。 未来,达拉特旗将大力实施"文旅强旗富民"战略,聚焦全域升级与多元融 ...
“福豹”首秀 门头沟服贸会展区解锁“京西福地”全攻略
Xin Jing Bao· 2025-09-11 08:53
Core Viewpoint - The "Jingxi Fudi Mentougou" exhibition at the 2025 China International Service Trade Fair showcases the integration of local cultural resources and tourism, highlighting the latest achievements in cultural and tourism development in Mentougou District, Beijing [1][4]. Group 1: Exhibition Highlights - The exhibition features five main sections: "Eat in Fudi," "Stay in Fudi," "Travel in Fudi," "Shop in Fudi," and "Enjoy in Fudi," which incorporate local cultural elements such as "glazed art" and "ancient road culture" [1]. - The design of the exhibition area reflects traditional architectural styles, with a space of 113 square meters that combines elements like the ancient road's historical significance and the royal glazed tiles [3]. Group 2: Interactive Experiences - The "Fubao," a cultural and creative product inspired by the North China leopard, made its debut at the fair, allowing visitors to engage with the plush toy and participate in interactive activities [3]. - An interactive experience area features multiple smart terminals acting as guides for visitors, providing comprehensive information on local attractions and experiences in Mentougou [3]. Group 3: Cultural Heritage and Development - The Deputy Director of the Mentougou District Publicity Department emphasized the area's rich cultural resources and the ongoing efforts to enhance the brand recognition and reputation of "Jingxi Fudi Mentougou" through the integration of various industries [4]. - The district aims to promote coordinated development across multiple sectors, including culture, tourism, agriculture, forestry, commerce, sports, and education, to drive high-quality transformation [4].
“福豹”吸睛!“京西福地门头沟”带你玩转京西
Bei Jing Ri Bao Ke Hu Duan· 2025-09-11 07:58
Core Viewpoint - The "Jingxi Fudi Mentougou" cultural brand is being promoted at the service trade fair, highlighting the region's cultural, commercial, and tourism resources to attract visitors to Mentougou [1][6]. Group 1: Cultural Promotion - The Mentougou main exhibition area features traditional architecture and cultural displays, including the "Jingxi Fudi Mentougou" branding, which showcases the area's historical and cultural significance [3]. - Interactive zones with smart terminals provide visitors with comprehensive travel guides, covering local attractions, accommodations, and cultural experiences [4]. Group 2: Heritage and Community Engagement - Non-material cultural heritage is a key component of the "Jingxi Fudi Mentougou" brand, with live demonstrations by heritage practitioners, including paper-cutting and calligraphy [4]. - The initiative aims to create an engaging cultural space that allows visitors to experience and take home elements of local culture [6]. Group 3: Future Development - Mentougou district plans to deepen the integration of culture and tourism, promoting collaborative development across various sectors such as agriculture, forestry, commerce, sports, and education [6].
砥砺奋进七十载 天山南北谱华章|甜蜜产业带来幸福生活
Jing Ji Ri Bao· 2025-09-11 01:23
Group 1 - The transformation of the traditional agricultural sector in Turpan, Xinjiang, has led to significant economic changes, with over 70% of the 2,282 households engaged in tourism-related work, resulting in some families doubling their annual income [2] - The local grape industry has thrived, with the price of "blue sapphire" grapes reaching 15 yuan per pound, and one family harvesting 12 tons of grapes this year [2] - The Turpan Silk Road Pearl Agricultural Biotechnology Co., Ltd. processes 5,000 tons of grapes annually, generating over 65 million yuan in revenue, while providing stable employment for over 80 villagers [3] Group 2 - The government invested 68 million yuan in 2023 for the restoration of ancient village houses in Tuyugou, enhancing historical and practical features while developing new tourism projects [4] - Tuyugou village has seen a 78% increase in tourist visits and a 261% rise in tourism revenue, reaching 18.01 million yuan in the first eight months of the year [5] - The integration of culture and tourism has revitalized Tuyugou, transforming it from a poverty-stricken village into a rural revitalization demonstration village, attracting young people back to the area [5]
2025中国文化旅游产业博览会明日启幕 十大看点引领文旅融合新潮流
Chang Jiang Shang Bao· 2025-09-11 00:07
Core Insights - The 2025 China Cultural Tourism Industry Expo will be held from September 12 to 14 at the Wuhan International Expo Center, featuring over 2,000 exhibitors from 31 provinces and regions, along with participation from 16 countries and regions [1][2] - The expo will focus on the integration of high technology and cultural tourism, showcasing the latest achievements in the industry through ten key highlights [1] Group 1: Event Highlights - The central stage will host a variety of artistic performances, including classic songs and dances, providing an artistic feast for attendees [1] - Six themed flower floats will be showcased, featuring performances from hundreds of actors, blending traditional and modern cultural elements [2] - Interactive experience activities will be abundant, merging technology with culture, including a national trend cultural creative exhibition area with over 800 popular cultural products [2][3] Group 2: Regional and Cultural Showcases - Various regions will present their unique cultural heritage and digital interactions, with performances and displays from places like Fujian, Chongqing, and Inner Mongolia [3] - The Hubei exhibition area will highlight local cultural tourism, featuring performances that showcase the charm of "Chu culture" [3] Group 3: Online Engagement - Two major online live streaming events are planned to expand the expo's influence, allowing viewers to virtually explore the exhibition halls and participate in live sales of over 1,500 cultural tourism products [4]
百年煤城何以当上转型优等生
He Nan Ri Bao· 2025-09-10 23:38
Core Viewpoint - The city of Jiaozuo has successfully transitioned from a coal-dependent economy to a diversified and modern industrial base, achieving recognition as an "excellent" resource-exhausted city in national transformation performance evaluations [1][2]. Group 1: Industrial Transformation - Jiaozuo's coal industry share in the regulated industrial sector has dramatically decreased from 81.7% to 5.2% in the first half of this year, indicating a significant shift in industrial focus [2]. - The city is focusing on a "3+13+N" key industrial chain strategy and aims to build a modern industrial system to facilitate transformation and development [2][4]. - Major projects, such as the production of 300,000 fifth-generation hybrid engines by Ruiqing, are expected to increase annual output value from 560 million to 4 billion yuan, showcasing the rapid industrial growth [3]. Group 2: Economic Diversification - Jiaozuo has diversified its industrial economy, becoming a national base for automotive parts, aluminum industry, and a demonstration base for new industrialization [4]. - The city produces 21 industrial products with the highest global sales, including lithium hexafluorophosphate and titanium dioxide, and 13 products with the highest national sales, such as mobile camera motors [4]. Group 3: Innovation and Sustainability - The implementation of the "345" innovation action plan has led to a deep integration of technological and industrial innovation, with high-tech industries accounting for 58.1% of the regulated industrial added value [4]. - Jiaozuo has achieved full coverage of "four greens" (green factories, parks, products, and supply chains) and has successfully established a national industrial resource comprehensive utilization base [4]. Group 4: Cultural and Tourism Development - The city is developing a new tourism model that integrates cultural and tourism sectors, with a focus on creating a comprehensive tourism development pattern [5]. - In the first half of this year, Jiaozuo received 45.88 million tourists, generating a total tourism revenue of 32.25 billion yuan, reflecting a year-on-year growth of 7% and 5.7% respectively [5]. Group 5: Urban Development and Quality of Life - Jiaozuo is undertaking initiatives to improve urban living standards, including infrastructure upgrades and public service enhancements, contributing to a projected per capita disposable income of 35,000 yuan by 2024 [6]. - The city is actively engaging residents in urban renewal projects, enhancing community participation and benefits [6].