21世纪经济报道记者 董静怡 上海报道 过去一周（6.2-6.8），出海领域发生哪些动态？ 行业一览 中美将举行经贸磋商机制首次会议 据央视新闻，外交部发言人宣布：应英国政府邀请，中共中央政治局委员、国务院副总理何立峰将于6 月8日至13日访问英国。其间，将与美方举行中美经贸磋商机制首次会议。 商务部：1-4月我国服务进出口总额26320.6亿元，同比增长8.2% 据商务部网站消息，2025年1-4月，我国服务贸易保持较快增长，服务进出口总额26320.6亿元（人民 币，下同），同比增长8.2%。其中，出口11285.2亿元，增长14.6%；进口15035.4亿元，增长3.9%。服 务贸易逆差3750.2亿元，比上年同期减少875.6亿元。 2024年中国和南亚国家贸易额接近2000亿美元 6日，国务院新闻办公室举行新闻发布会，介绍中国与南亚经贸合作及第9届中国—南亚博览会有关情 况，并答记者问。商务部副部长鄢东表示，2024年中国和南亚国家贸易额接近2000亿美元，十年间实现 翻番，年均增长率约6.3%。 商务部：中欧双方电动汽车案价格承诺磋商进入最后阶段，但仍需双方努力 6月7日，商务部新闻发言人就王文涛 ...

Core Insights - Danyang's eyewear industry is becoming a significant player in the global market, with exports reaching 1.716 billion yuan in the first four months of the year, a year-on-year increase of 4.3% [1] - The industry is leveraging e-commerce, with companies like Danyang Zelu Optical Technology Co., Ltd. reporting a 54.24% increase in exports to 91 million yuan in the first five months, driven by live-streaming sales on platforms like TikTok [1] - The local supply chain supports diverse product offerings, including specialized eyewear for seniors and youth, with Jiangsu Youli Optical achieving a 21.55% increase in exports to 60 million yuan [2] E-commerce and Innovation - Danyang's cross-border e-commerce industry park has attracted 68 companies, providing comprehensive services from design to logistics, enhancing the export capabilities of local businesses [1] - The use of live-streaming has significantly improved conversion rates, with reports indicating a 30% increase in sales effectiveness [1] - Companies are focusing on product innovation, such as safety glasses for seniors and multi-focal lenses for youth, to capture niche markets [2] Trade Agreements and Support - The benefits of free trade agreements, such as RCEP, are facilitating Danyang's export growth, with companies like Mingmou Eyewear enjoying reduced tariffs and increased order volumes [2] - Local customs authorities are actively supporting businesses by providing training and optimizing regulatory services, which enhances the efficiency of the export process [2][3] - The commitment to integrating Danyang's eyewear industry into the global market is evident, with plans to further promote e-commerce and other new business models [3]

外贸市场里，出色的企业有很多，他们或凭借高精尖技术出圈，或依靠过硬的产品在市场占据一席之 地。位于江西省吉安市新干县的江西宏图集团科技有限公司就是一家以完整的产业链条、高效的研发创 新、过硬的产品为代表的箱包产业龙头企业，目前，企业生产的箱包产品已在欧美、日、韩等30多个国 家和地区站稳了脚跟。近年来，宏图集团还获评江西省出口名牌、江西省专精特新中小企业及工信 部"数字三品"应用场景典型案例。 怎么转？抓住国际市场机遇，实现跨境电商与新干制造嫁接。然而，当2016年公司转型做跨境电商时， 却产生了一些质疑声。面对行业"赚快钱"的声音，公司顶住压力，在政策的支持下开始探索跨境贸易。 事实证明，这项决策是正确的。"当同行还在为抢占国内批发市场竞争时，我们已开始搭建B2B、B2C 数字化平台。"宏图集团行政副总经理朱文青说，团队用10个月完成了供应链重构，建立包含168家本地 供应商的数据库，严格执行"三筛三验"品控流程：即原材料入库筛查、半成品过程检验、成品出货核 验。但市场始终对"县城造"有顾虑。"最艰难时，我们连续10个月未发出一柜货品。"杨进生说。 终于，在公司团队的不懈努力下，2016年10月份，宏图首批 ...

5月28日至30日，备受瞩目的2025宁波出口跨境电商博览会（以下简称2025宁波跨博会），在宁波国际会展中心成功举办。 本次展会规模空前，占地7万平方米，现场不仅汇聚了2500家优质外贸工厂、36个跨境电商平台及190家服务企业，更吸引了91133位专业观众参展，共同见 证了这场跨境电商领域的年度盛会。 宁波跨博会被誉为"华东跨境第一展"，不仅是目前国内最具号召力的跨境高端专业展之一，更是唯一聚焦"大家居"核心品类的跨境电商博览会。 本次展会的一大亮点在于，源头工厂展位占比高达80%，展品广泛覆盖：大家居、宠物及婴童、电子及照明、五金工具及汽车用品、日用品及礼品等核心品 类，成功构建"大件更全、小件更精"的供应链矩阵，使其成为卖家"源头直采"的理想选品高地。 展会现场气氛火爆非凡，人潮涌动，在各个展区中，参展商与观展卖家们热烈交流，积极寻求合作。 作为跨境电商行业深耕多年的跨平台多店铺集成化运营工具，妙手ERP荣幸受邀参展，并与TikTok Shop官方联合亮相，携手为中国品牌出海保驾护航。 在妙手ERP展位上，业务经理们为卖家朋友深入展示了其核心业务与技术实力，并结合产品优势，倾囊分享了切实有效的跨境店铺 ...

速卖通曾帮泡泡玛特全球投广告。 作者丨 梁辰 编辑丨林觉民 6月6日，阿里旗下跨境电商平台速卖通AliExpress披露，"LABUBU"已成为该平台搜索热门词汇第一名。 来自英国、澳大利亚、巴西等市场的消费者，涌入速卖通，只为抢购LABUBU。 "在海外电商平台里，泡泡玛特最早入驻了我们"，速卖通相关负责人告诉雷峰网，速卖通是目前跨境电 商"出海四小龙"中唯一目前泡泡玛特以官方身份入驻的平台。此前，速卖通为泡泡玛特在英国、澳大利 亚、日本、西班牙等国家投放了公交站、地铁广告、快闪等广告资源，累计实现千万级的曝光。 与此同时，雷峰网还独家获悉，速卖通将推动与泡泡玛特的合作。2025年"海外618"期间，速卖通将邀请 海外平台网红在位于北京的泡泡玛特城市乐园直播带货LABUBU。该主题乐园主打IP深度沉浸氛围体验， 通过IP节目演出与用户互动，增强用户对IP的黏性。此前，LABUBU同系列的ZIMOMO"大首领之舞"在社 交媒体上实现破圈传播。 "LABUBU"已成为平台搜索热门词汇第一名 来源：阿里巴巴 LABUBU是由香港艺术家龙家升创作的IP形象，过去几年以其古灵精怪的造型席卷全球。尤其是在拥有上 亿粉丝 ...

证券代码：300994 证券简称：久祺股份 公告编号：2025-005 参会人员名单 | 李志 | 海富通基金 | | --- | --- | | 郭冲冲 | 光大资管 | | 费嘉旻 | 花旗银行 | | 卫辛 | 中银资管 | | 宋诚菲 | 观火投研 | | 周立峰 | 上海粒子基金 | | 王子桐 | 大正投资 | | 罗芳 | 五矿证券 | | 陈伟斌 | 东吴基金 | | 相健 | 国诚投资 | | 朱显东 | 国诚投资 | | | 4、公司 2025 年第一季度业绩同比增速高，表现亮眼的原因 | | --- | --- | | | 是？ | | | 答：公司 2025 年第一季度营收同比增长 30.39%，净利润同 | | | 比增长 90%。主要原因是海外市场需求恢复，自主品牌跨境电商 | | | 业务持续保持高增长，叠加应收账款的收回，净利润同比增速较 | | | 快。 | | | 5、公司自主品牌目前发展情况如何，会考虑收购一些驰名 | | | 的自行车品牌吗？ | | | 答：公司在品牌建设方面计划通过参加国内外专业展会推广 | | | 自主品牌，分析区域市场需求进行针对性推广，提升产品 ...

Investment Rating - The report assigns a "Buy" rating to Pinduoduo (PDD) with a target price of HKD 131.40, reflecting a 32% upside from the current price of USD 99.65 [2][9]. Core Insights - Pinduoduo is facing challenges in the external environment but remains committed to its long-term development strategy. The company is increasing subsidies to maintain pricing power amid intense competition in the e-commerce sector [6][8]. - The first quarter revenue was RMB 95.672 billion, a year-on-year increase of 10%, but below market expectations. The operating profit was RMB 16.086 billion, down 38% year-on-year, indicating increased subsidy efforts and a higher revenue contribution from Temu [8][9]. - The report anticipates continued pressure on short-term monetization rates and profit margins due to ongoing investments in the platform ecosystem [6][8]. Financial Summary - The report adjusts revenue forecasts for 2025-2027 to RMB 433.4 billion, RMB 499 billion, and RMB 567.6 billion, respectively. Operating profit estimates are revised to RMB 90.9 billion, RMB 120.4 billion, and RMB 153.6 billion for the same years [9][12]. - The earnings per ADS are projected to be RMB 64.5, RMB 83.8, and RMB 105.5 for 2025, 2026, and 2027, respectively, reflecting a significant decrease in 2025 due to increased competition and subsidy costs [9][12].

Core Viewpoint - The Chinese cross-border e-commerce industry is experiencing a shift in dynamics due to new tariff policies implemented by the US, EU, and Japan, prompting platforms and merchants to adjust their strategies and enhance competitiveness [1][4]. Group 1: Market Trends - The European market is emerging as a new opportunity for Chinese cross-border e-commerce, with a focus on products catering to the "silver economy," "lazy economy," environmental travel, safety concerns, and silent travel [2][4]. - Advertising expenditures by Chinese platforms like Temu and Shein in Europe have surged, with EU countries seeing a 12-fold increase in monthly ad spending [4]. Group 2: Tariff Impacts - The US has reduced tariffs on small packages from 120% to 54% for items valued under $800, while maintaining a fixed fee of $100 for packages [4][5]. - The EU has proposed a €2 fixed fee for small packages sent to consumers, affecting 4.6 billion packages, 91% of which originate from China [5][6]. Group 3: Business Model Adjustments - Chinese platforms are adapting by increasing local warehousing in the US and exploring traditional logistics models similar to Amazon [7]. - The "double clearance and tax" model is being adopted by many merchants to manage logistics costs effectively [8]. Group 4: Consumer Reactions - Consumers in Europe express dissatisfaction with potential new taxes, fearing increased prices for goods that have previously been affordable through Chinese platforms [6]. - Despite price increases, some consumers continue to prefer Chinese e-commerce platforms due to their competitive pricing compared to local alternatives [8]. Group 5: Future Outlook - The overall growth of Chinese cross-border e-commerce remains strong, particularly in Southeast Asia, with ongoing improvements in product quality and design [8]. - The industry is focused on enhancing logistics and distribution systems to facilitate a shift from "buying globally" to "selling globally" [8].

Core Insights - The Shanghai International MCN Conference aims to enhance the live-streaming economy with a global perspective, gathering top digital advertising companies, MCN institutions, e-commerce platforms, and industry leaders [1][2][5] Group 1: Event Overview - The conference, held on June 5, 2025, at the Shanghai International Procurement Exhibition Center, is guided by various governmental bodies and features over 800 participants from 10 countries and 10 provinces in China [1][2] - The event spans two days and includes a combination of exhibitions and discussions to foster collaboration between brands and MCN institutions [7][21] Group 2: Industry Development - The Shanghai International MCN Conference is positioned as a key platform for the digital advertising industry, focusing on building a new ecosystem and supporting the transition of MCN institutions from traffic operation to full industry chain services [5][6] - The digital advertising sector in Shanghai has seen significant growth, with the advertising industry in the region achieving over 40 billion yuan in revenue in 2024 [6] Group 3: International Collaboration - The conference emphasizes international cooperation, aiming to help Chinese brands expand globally and enhance cultural exchange through innovative and international approaches [10][14] - A notable initiative includes the "MCN Empowering the Yangtze River Delta Industrial Innovation Belt" to promote collaboration among cities along the belt, creating a trillion-level cultural tourism consumption corridor [11] Group 4: Trends and Insights - The digital advertising industry is undergoing a transformation, moving beyond traditional traffic models to more complex and refined strategies, as highlighted in the "2025 China MCN Development Report" [16][17] - Industry leaders discussed the importance of balancing content and commercial objectives, emphasizing the need for a user-centered, data-driven approach to e-commerce live streaming [19] Group 5: Ecosystem and Recognition - The conference featured a "Good Products Street" showcasing over 160 brands across various categories, facilitating deep connections between brands and digital advertising enterprises [20] - Awards were presented to recognize outstanding MCN institutions and brands in various categories, highlighting leaders in content ecology, technology application, and global exploration [20]

Core Viewpoint - Shenzhen Yantian Port is experiencing a surge in cargo volume due to the 90-day tariff suspension between China and the U.S., leading to increased demand and rising shipping prices [1][2][3] Group 1: Impact on Trade and Shipping - Yantian Port handles over 25% of China's exports to the U.S., with warehouse space filling up as cargo volume has increased by over 60% recently [1] - The 90-day tariff exemption has led to a rush in cross-Pacific trade, with foreign trade companies actively booking shipping space [1][2] - Shipping rates have surged, with container prices from Shanghai to Los Angeles rising from $2,590 to $3,197, a 27% increase since early May [4] Group 2: Industry Response and Adaptation - Foreign trade companies are shifting strategies to enhance brand competitiveness and explore new markets outside the U.S. [2][8] - Many logistics companies are adapting to the high shipping costs and tariffs by focusing on cross-border e-commerce, which is less affected by tariff fluctuations [9][10] - Companies are increasingly diversifying their supply chains to mitigate risks associated with reliance on the U.S. market [8][10] Group 3: Market Dynamics and Future Outlook - The shipping industry is experiencing significant congestion, with major ports like Bremen and Antwerp seeing waiting times increase by 77% and 49% respectively [3] - The demand for shipping is expected to remain strong, with companies needing to ship goods before the tariff suspension ends on August 12 [6][10] - The logistics sector anticipates that while shipping rates may slightly decrease in the short term, overall demand will keep prices elevated due to ongoing production and shipping needs [10]