游戏出海

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游戏行业破圈出海拓新局 板块年内涨幅高居第三
Zheng Quan Shi Bao· 2025-09-17 18:00
Group 1 - The gaming industry index closed up 2.13% on September 17, with key stocks like Kaixin Network rising by 9.01% and others like Giant Network and Xunyou Technology increasing by over 4% [1] - The gaming industry index has seen a cumulative increase of 82.61% this year, ranking third among all Shenwan secondary industries, making it one of the best-performing sectors [1] - Six gaming stocks have doubled in price compared to the end of last year, with ST Huatuo, Giant Network, and G-bits showing significant cumulative increases of 286.19%, 261.23%, and 157.39% respectively [1] Group 2 - The gaming market revenue has shown significant growth, reaching 1970.84 billion yuan from January to July 2025, a year-on-year increase of 12.58% [2] - Projected revenues for the gaming market from 2022 to 2024 are 2658.84 billion yuan, 3029.64 billion yuan, and 3257.83 billion yuan respectively, indicating robust industry vitality [2] Group 3 - The esports industry in China has also shown continuous development, with revenues reaching 127.61 billion yuan from January to June 2025, a year-on-year growth of 6.1% [3] - The influence of Chinese self-developed esports games is expanding overseas, particularly in regions like Latin America [3] Group 4 - The steady growth in industry revenue is attributed to the continuous release of new games, with a noticeable reduction in the game approval cycle and an increase in the number of approvals [4] - In August 2025, 166 domestic games received approval, along with 7 imported games [4] Group 5 - The gaming industry has shown strong growth in user scale, with 584 million online game users by June 2025, an increase of 26.92 million from December 2024, representing 52% of the total internet users [5] - The proportion of female gamers has risen to 48%, up by 3.1 percentage points from the end of 2024, contributing to market expansion and innovation [5] - The gaming industry shares similarities with the innovative pharmaceutical sector in terms of business models, including high investment, high risk, and long cycles [5] Group 6 - The overseas gaming market has become a significant growth point, with 20 A-share gaming companies reporting a total of 21.823 billion yuan in overseas revenue for the first half of 2025, a year-on-year increase of 30.43% [6] - ST Huatuo, Kunlun Wanwei, and Sanqi Interactive Entertainment led the overseas revenue, with figures of 8.958 billion yuan, 3.441 billion yuan, and 2.724 billion yuan respectively [6] Group 7 - Five gaming stocks received significant QFII holdings by the end of the first half of the year, with Xunyou Technology, ST Zhongqingbao, and Bingchuan Network having the highest QFII market values [7]
金融工程日报:沪指冲高回落,创业板指走强-20250916
Guoxin Securities· 2025-09-16 03:33
- The report does not contain any specific quantitative models or factors, so there are no details to summarize regarding model names, construction ideas, specific construction processes, or evaluations. - The report primarily focuses on market performance, market sentiment, capital flows, premium and discount rates, institutional attention, and leaderboard data. - Market performance: The report highlights the performance of various indices, including the Shanghai Composite Index, Shenzhen Composite Index, and different sector indices. For example, the Shanghai Composite Index fell by 0.26%, while the Shenzhen Composite Index rose by 0.36% on 2025-09-15[5][6]. - Market sentiment: The report provides data on the number of stocks that hit their daily price limits. On 2025-09-15, 82 stocks hit their upper price limit, and 13 stocks hit their lower price limit[11]. - Capital flows: The report discusses the balance of margin trading and short selling. As of 2025-09-15, the balance was 23,700 billion yuan, with a financing balance of 23,533 billion yuan and a short selling balance of 167 billion yuan[17]. - Premium and discount rates: The report mentions the premium and discount rates of ETFs. On 2025-09-12, the Innovation 100 ETF had the highest premium at 0.99%, while the Sci-Tech AI ETF had the highest discount at 1.56%[21][23]. - Institutional attention: The report lists stocks that have received significant attention from institutions. For example, Crystal Optoelectronics was surveyed by 122 institutions in the past week[28][30]. - Leaderboard data: The report provides data on the net inflows and outflows of institutional seats and Northbound funds. For instance, Cambridge Technology had the highest net inflow from institutional seats on 2025-09-15[34][36].
超配游戏板块!公募发掘游戏股增量机会
证券时报· 2025-09-14 07:48
借助第二增长逻辑,基金经理在游戏股上斩获颇丰。 随着出海、人工智能成为游戏公司"反内卷"、降本增效、实现高毛利的关键力量,公募基金对游戏赛道的 重仓力度也不断强化。今年第二季度末,公募基金对传媒股的配置主要指向游戏赛道,借助国际市场拉动 总收入和盈利能力,游戏股迎来行业景气度回升,游戏股批量出现的翻倍股行情,也为基金带来了良好的 业绩贡献。 游戏公司中股价表现稍落后的亦有不俗走势,公募纳入重仓股名单的三七互娱、完美世界、哔哩哔哩、恺 英网络、 冰川网络 、迅游科技、顺网科技、网易,年内股价分别上涨50%、71%、37%、83%、103%、 51%、53%、70%。 游戏赛道股价飙升、频频出现翻倍股的背后,是行业景气度不断回升,业绩快速释放已呈现出集体特征, 例如,ST华通2025年上半年归母净利润为26.56亿元,业绩同比增长1.29倍;心动公司今年上半年净利润 约7.5亿元,同比增长2.68倍;游戏业务高增长也是网易、哔哩哔哩等互联网平台稳住基本盘,甚至实现 业绩扭亏的关键,高成长的业绩曲线吸引基金持续布局。 传媒基金拥抱翻倍股行情 基金重仓的游戏股已从概念主题,走向高增长高弹性。 今年来,公募在游戏赛道不 ...
超配游戏板块,公募发掘游戏股增量机会
Zheng Quan Shi Bao· 2025-09-14 04:14
Core Viewpoint - The gaming sector has become a key focus for public funds, driven by international market expansion and artificial intelligence, leading to significant performance gains for fund managers [1][6]. Group 1: Fund Investment in Gaming Stocks - Public funds have increasingly concentrated their investments in gaming stocks, with notable companies like Giant Network, G-bits, ST Huaton, and Xindong Company showing impressive performance [3][4]. - As of September 11, 2023, stocks such as Giant Network and G-bits have seen price increases of approximately 2.5 times and 1.3 times, respectively, contributing significantly to fund performance [3][4]. - The total market value of public funds' holdings in media stocks reached 36.341 billion yuan, with gaming stocks accounting for 21.503 billion yuan, representing 59.17% of the total [4]. Group 2: Industry Growth and Performance - The gaming industry's recovery is characterized by rapid earnings growth, with companies like ST Huaton and Xindong Company reporting net profit increases of 129% and 268%, respectively [4][6]. - The Chinese gaming market's actual sales revenue reached 168 billion yuan in the first half of 2025, marking a year-on-year growth of 14.08% [6]. Group 3: International Expansion and AI Integration - The ability to expand internationally is crucial for gaming companies, with significant revenue growth from overseas markets, exemplified by ST Huaton's overseas game revenue reaching 8.9 billion yuan [6][10]. - The integration of artificial intelligence in gaming is expected to reduce development costs and enhance gameplay, providing new growth opportunities for companies in the sector [9][10]. Group 4: Regulatory Support - The rapid issuance of gaming licenses by the National Press and Publication Administration, with 946 licenses granted from January to July 2023, has bolstered confidence among fund managers in the gaming sector [7].
我省一项目入选服贸会“走出去”示范案例
Liao Ning Ri Bao· 2025-09-13 06:03
Core Insights - The "Localization Translation of Domestic Games Going Global" project by Shenyang Yiwei Translation Co., Ltd. was selected as a "Service Empowering Enterprises to Go Global Demonstration Case" for the second consecutive year [1] - The gaming industry is increasingly becoming a vital force in promoting Chinese culture internationally, despite facing challenges due to cultural differences and the phenomenon of "cultural discount" [1] - Specialized localization services are essential to overcome these challenges, with Shenyang Yiwei focusing on precise cultural translation and emotional adaptation to enhance the market competitiveness of Chinese games [1] Company Summary - Shenyang Yiwei Translation Co., Ltd. has successfully assisted over 20 domestic games in entering the European and American markets from 2023 to 2024 [1] - The company achieved over 5 million words of high-quality delivery with "zero cultural accidents," significantly improving the cultural adaptability and user experience of the games [1] - The company's efforts are aimed at addressing narrative acceptance barriers and emotional resonance issues in cross-cultural communication [1]
《以闪亮之名》韩国双榜登顶 祖龙娱乐出海战略正迎来收获期
Zhi Tong Cai Jing· 2025-09-12 13:38
Core Insights - Zulong Entertainment's game "Shining Name" has successfully launched in South Korea, achieving the top position in both iOS and Google Play free game charts, marking a significant milestone in the company's global expansion strategy [1] - The game has seen an average daily active user count in the first half of 2025 surpassing the total averages of 2023 and 2024, with a cumulative revenue exceeding RMB 2 billion globally [3] - The game's appeal to global female players is attributed to its extensive customization options and high-quality graphics, which cater to diverse aesthetic preferences across different regions [4] Company Performance - Zulong Entertainment has launched 24 mobile games in over 170 markets, supporting 14 languages, with a total registered user base exceeding 200 million and cumulative revenue surpassing RMB 22 billion [5] - The company has demonstrated strong performance with another game, "Dragon Tribe: Cassel's Gate," achieving top rankings in various regions, indicating robust operational capabilities and market responsiveness [5] - The company plans to expand the release of "Dragon Tribe: Cassel's Gate" to Japan, South Korea, and other global markets in 2026, focusing on localized strategies for different regions [6] Industry Trends - The Chinese gaming industry's overseas revenue reached USD 18.557 billion in 2024, showing a year-on-year growth of 13.39%, highlighting the potential for further expansion in international markets [8] - The favorable policy environment in China is expected to support the growth of gaming exports, aligning with Zulong Entertainment's long-term global strategy [5][8]
《以闪亮之名》韩国双榜登顶 祖龙娱乐(09990)出海战略正迎来收获期
智通财经网· 2025-09-12 13:24
Core Insights - Zulong Entertainment's game "Shining Name" has successfully launched in South Korea, achieving the top position on both iOS and Google Play free game charts, marking a significant milestone in the company's global expansion strategy [1] - The game has previously topped charts in multiple regions including Hong Kong, Taiwan, Singapore, Malaysia, and Japan, demonstrating its strong market performance and user engagement [3] - The game has generated over 2 billion RMB in total revenue globally, indicating its commercial success [3] Group 1 - "Shining Name" offers a rich customization experience for players, catering to diverse aesthetic preferences across different regions, which has contributed to its popularity among female gamers [4] - The game leverages advanced technology, including the UE engine, to deliver high-quality graphics and realistic material representations, enhancing its appeal [4] - Zulong Entertainment has launched 24 mobile games in over 170 markets, with a total registered user base exceeding 200 million and total revenue surpassing 22 billion RMB [6] Group 2 - The company plans to expand its game "Dragon: Cassel's Gate" into Japan, South Korea, and other global markets in 2026, focusing on localized IP activities [7] - The gaming industry in China is experiencing a favorable policy environment, which aligns with Zulong's long-term strategy for global expansion [6] - According to data, China's self-developed games have seen overseas revenue reach 18.56 billion USD, reflecting a 13.39% year-on-year growth, showcasing the potential for further success in international markets [9]
《自贸港“大家”谈》大型访谈节目第四期今日播出
Hai Nan Ri Bao· 2025-09-12 01:58
Core Viewpoint - The development of the digital economy in Hainan has significant advantages, and there is potential for innovation and growth through digitalization and the integration of various resources [1]. Group 1: Digital Economy Development - Hainan is focusing on new digital economy models such as "data processing," "gaming overseas," and "computing power economy" [1]. - The concept of "Data Gathering Hainan" aims to leverage digital means to attract talent, capital, and technology to the region [1]. - The initiative "Digital Islanders" seeks to innovate the development model of the digital economy and attract young entrepreneurs to Hainan [1].
掌慧科技出海聚能学院首发:2025移动游戏数据洞察
Cai Fu Zai Xian· 2025-09-11 04:58
Core Insights - The live broadcast hosted by HuiiMedia focused on the growth of the global mobile gaming market by 2025, addressing challenges such as traffic saturation and rising acquisition costs [1] - Key industry figures discussed strategies for sustainable growth in a competitive landscape, emphasizing the importance of localization in global expansion [3][5] Group 1: Global Market Trends - The Chinese mobile gaming market is highly concentrated, with Tencent products dominating the top ten bestsellers in 2024, indicating an oligopolistic structure [3] - North America and Europe are projected to contribute nearly 60% of global mobile gaming revenue in 2024, making them critical markets for developers [3] Group 2: Game Genre Insights - Strategy games are expected to account for over 30% of the top 50 global games in 2025, highlighting their significance due to high monetization potential and long-term engagement [5] - Localization is crucial for success, as understanding local cultures can enhance user engagement and acceptance [5] Group 3: Target Demographics - The emergence of senior players in the U.S. mobile gaming market is identified as a new growth engine, with a focus on casual and puzzle games [7][9] - Effective marketing strategies should cater to the preferences of older demographics, emphasizing clarity and emotional resonance in advertising [9] Group 4: Industry Initiatives - HuiiMedia's "Overseas Empowerment Academy" aims to provide industry professionals with insights and foster community engagement through monthly sessions [11]
吉比特20250910
2025-09-10 14:35
Summary of G-bits Conference Call Company Overview - G-bits is a gaming company that has recently launched new games, including "Wen Jie Chang Sheng" and "Zhang Jian Chuan Shuo," which have shown strong performance in both domestic and overseas markets [2][4]. Key Points and Arguments - **Strong Financial Performance**: G-bits reported exceptional financial results, exceeding expectations for three consecutive quarters. In Q2, the company confirmed a stable performance from existing products while new releases "Wen Jie Chang Sheng" and "Zhang Jian Chuan Shuo" achieved impressive results, with "Zhang Jian Chuan Shuo" generating 420 million in its first month and over 100 million in overseas markets [3][4]. - **Market Appeal of New Products**: Both "Wen Jie Chang Sheng" and "Zhang Jian Chuan Shuo" have performed well in the market. "Zhang Jian Chuan Shuo" achieved 420 million in domestic revenue and at least 100 million in overseas revenue in its first month, contributing significantly to G-bits' overall performance [2][4]. - **Future Growth Drivers**: Future growth for G-bits is expected to come from the continued strong performance of self-developed new products, enhanced overseas distribution capabilities, and the potential contribution from the agency product "Jiu Mu Zhi Ye." The agency product has received approval and is currently in testing [5]. - **Impact of Diverse User Base**: The success of G-bits' products, particularly "Zhang Jian Chuan Shuo," has been significantly influenced by a diverse user base, especially women under 30. This demographic has optimized the user acquisition model, leading to increased game revenue and profit margins [6]. - **Effectiveness of Overseas Strategy**: G-bits' overseas strategy, which had previously shown limited results, is now yielding positive outcomes. The company has strong products and over five years of overseas distribution experience, as evidenced by the success of "Zhang Jian Chuan Shuo" in regions like Hong Kong, Macau, and Japan [7]. - **Changes in Thunder Game's Strategy**: Thunder Game has shifted its focus and optimized its resources, concentrating its efforts on the SLG (Simulation Game) sector. This strategic adjustment is expected to lead to significant breakthroughs and provide new revenue growth opportunities for G-bits [8]. Additional Important Content - G-bits' performance in the second quarter has provided a stable foundation for the company's overall financial health, indicating a positive outlook for future quarters [2][3]. - The company's ability to adapt its marketing strategies to target specific user demographics has proven effective in enhancing revenue streams [6]. - The potential of the agency product "Jiu Mu Zhi Ye" could further diversify G-bits' offerings and contribute to its growth trajectory [5].