端游《无畏契约》与即将上线的手游《无畏契约：源能行动》联动，推出约300平方米的超大端手联动体 验区，吸引大量玩家前来围观。 一年一度的ChinaJoy在上海拉开了帷幕。 8月1日，第22届中国国际数码互动娱乐展览（ChinaJoy）在上海新国际博览中心正式开幕，今年展会共吸 引参展企业743家，其中外资企业237家，来自美国、加拿大、英国、德国、日本和韩国等37个国家和地 区，占比达31.9%。BTOC（面向公众）互动娱乐馆展区总面积11万平方米，共有280余家企业参展。 腾讯、网易、世纪华通、完美世界、巨人网络等游戏公司在自己的展台设置丰富游戏试玩和打卡，吸引力 不少玩家排队体验。本届ChinaJoy不仅涵盖显示设备、存储产品、外设配件、终端设备等传统电竞游戏周 边领域，还特别增设了机器人展区，同样收获了不少关注。 此外，不少互联网大厂如百度文库和百度网盘、淘宝闪购、抖音商城等出现在本届的ChinaJoy上。可以看 到，ChinaJoy的影响力已经延伸到游戏行业之外了。 游戏大厂秀肌肉，3A游戏现场火爆 8月1日上午9时左右，不少游戏厂商的展台还未对外开放，玩家们早已经在门口排起了长队，随着现场各 个厂商 ...

"一下地铁就被眼前景象震撼了！" 8月1日清晨，赶往上海新国际博览中心的观众向记者感叹。第22届中国国际数码互动娱乐展览会（ChinaJoy）开幕首 日，汹涌的人潮便填满了展馆通道。相比去年，今年的热度似乎更甚。 从PlayStation展台前蜿蜒的长队，到网易、暴雪展区间被挤得水泄不通的通道，再到国产3A新作《明末：渊虚之羽》试玩区的人山人海，无不展示着这场 游戏盛会的火爆开场，以及互动娱乐产业的复苏。各大厂商的新品与创新技术，吸引数万玩家前来体验。 展厅内人山人海 已举办22届的ChinaJoy，从单纯的游戏展会进化为"科技+娱乐"的综合性盛会，成为互动娱乐产业的"风向标"。 本次展区囊括11个展馆，展出面积达11万平方米。汇聚游戏、动漫、互联网影视与音乐、电竞、潮流玩具及新生娱乐等主要数字娱乐领域的数百家企业， 以及逾千款年度最新产品，预计展会入场总人数将达数十万人次。 有参观者对记者表示，"相比去年，今年ChinaJoy现场更加火爆。"在上海新国际博览中心内，汹涌的人流与鼎沸的人声交织，配合各个展区动感的音乐 声，游戏爱好者们的热情在2025 ChinaJoy首日便点燃了整个场馆。 2025China ...

"一下地铁就被眼前景象震撼了！" 8月1日清晨，赶往上海新国际博览中心的观众向记者感叹。第22届 中国国际数码互动娱乐展览会（ChinaJoy）开幕首日，汹涌的人潮便填满了展馆通道。相比去年，今年 的热度似乎更甚。 从PlayStation展台前蜿蜒的长队，到网易、暴雪展区间被挤得水泄不通的通道，再到国产3A新作《明 末：渊虚之羽》试玩区的人山人海，无不展示着这场游戏盛会的火爆开场，以及互动娱乐产业的复苏。 各大厂商的新品与创新技术，吸引数万玩家前来体验。 展厅内人山人海 已举办22届的ChinaJoy，从单纯的游戏展会进化为"科技+娱乐"的综合性盛会，成为互动娱乐产业的"风 向标"。 本次展区囊括11个展馆，展出面积达11万平方米。汇聚游戏、动漫、互联网影视与音乐、电竞、潮流玩 具及新生娱乐等主要数字娱乐领域的数百家企业，以及逾千款年度最新产品，预计展会入场总人数将达 数十万人次。 有参观者对记者表示，"相比去年，今年ChinaJoy现场更加火爆。"在上海新国际博览中心内，汹涌的人 流与鼎沸的人声交织，配合各个展区动感的音乐声，游戏爱好者们的热情在2025 ChinaJoy首日便点燃 了整个场馆。 2025 ...

Investment Rating - The industry investment rating is "Positive" (maintained) [2] Core Views - The gaming industry is entering a recovery phase, with a 9.9% year-on-year growth in the Chinese gaming market as of May 2025, driven by new game releases and upcoming summer titles [5] - AI applications are accelerating in various sectors, including content creation, entertainment, education, and e-commerce, with significant advancements in AI models and tools [4][5] - The report emphasizes the importance of focusing on mid-year performance and new content releases to capitalize on emerging consumer trends in IP [5] Summary by Sections Industry Data Overview - "Delta Action" ranked first in the iOS free chart, while "Honor of Kings" topped the iOS revenue chart as of June 21, 2025 [12][16] - The film "Sauce Garden Case" achieved a weekly box office of 1.37 billion [28] AI Evolution Driving Industry Change - Multiple large AI models have been released or upgraded, enhancing capabilities in various applications [35] - The introduction of the MiniMax-M1 model signifies a shift towards efficient, low-cost AI solutions with strong reasoning capabilities [38] Gaming Sector Insights - The mobile gaming market saw a 12.0% year-on-year growth, with self-developed games generating overseas revenue increasing by 6.9% [5] - New game launches and summer releases are expected to boost the gaming sector's performance in Q2 and Q3 [5] Recommendations for Investment - Key recommendations include Tencent Holdings and Kuaishou-W for large models/agents, with Alibaba-W and SenseTime-W as beneficiaries [4] - The report suggests focusing on mid-year earnings and new content to drive investment in IP new consumption sectors, including gaming, short dramas, films, and trendy toys [5]

Investment Rating - Industry Rating: Recommended [4] Core Insights & Investment Recommendations - DeepSeek has released an update to its R1 model, with expectations rising for the R2 model. The R1 update, based on the DeepSeek V3 Base model, has shown significant performance improvements in various benchmark tests, particularly in mathematics, programming, and general logic capabilities, comparable to leading closed-source models. The distilled version R1-0528-Qwen3-8B has demonstrated performance close to that of the much larger Qwen3-235B, enhancing accessibility to advanced AI [2][24] - Nvidia is developing a new AI chip named "B30" specifically for the Chinese market. This chip will support multi-GPU expansion and is expected to be priced between $6,500 and $8,000, lower than the H20 chip. The development reflects Nvidia's commitment to maintaining its market share in China amid U.S. export controls [3][25] - The report emphasizes the importance of expanding domestic demand and technological innovation in the context of rising uncertainties from external trade disputes. It maintains a cautiously optimistic view on leading Chinese tech companies, suggesting investment opportunities in Hong Kong internet leaders, the gaming industry, and the film and cultural tourism sectors [26] Industry Data - In the film industry, the top three movies by box office revenue for the week were "Mission: Impossible - Dead Reckoning" with 95.165 million yuan, "Time's Son" with 32.68 million yuan, and "Doraemon: Nobita's Painting Adventure" with 19.587 million yuan [47] - The top five iOS games by revenue were "Honor of Kings," "Peacekeeper Elite," "Zero Zone," "Gold Shovel Battle," and "Shoot Zombies," while the top five Android games were "Heart Town," "Staff Sword Legend," "My Leisure Time," "Honkai: Star Rail," and "Honor of Kings" [48][50] - The top three TV series by viewership index were "The Cang Hai Legend," "Bending Waist," and "Falling into Our Love" [53]

点击注册小程序 查看完整报告 特别申明： 本订阅号中所涉及的证券研究信息由光大证券研究所编写，仅面向光大证券专业投资者客户，用作新媒体形势下研究 信息和研究观点的沟通交流。非光大证券专业投资者客户，请勿订阅、接收或使用本订阅号中的任何信息。本订阅号 难以设置访问权限，若给您造成不便，敬请谅解。光大证券研究所不会因关注、收到或阅读本订阅号推送内容而视相 关人员为光大证券的客户。 今 日 聚 焦 【房地产】1-4月百强全口径销售额同比降8%，楼市稳定态势需巩固——百强房企销售跟踪（2025年4月） 4月百强房企的全口径销售金额、销售面积分别为3,089亿元、1,473万平，同比为-9.2%、-21.8%；1-4月百 强房企全口径销售额、销售面积累计值为10,935亿元、5,404万平，累计同比-7.8%、-19.9%，较1-3月变 化-0.5pct、-0.7pct，部分高能级城市逐步实现止跌回稳，楼市总体稳定态势需进一步巩固。 （何缅南/韦勇强） 2025-05-07 您可点击今日推送内容的第1条查看 【汽车】新势力改款+新车相继发布，关注节后终端优惠变化——特斯拉与新势力4月销量跟踪报告 公司发布2024年及2 ...