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以东坡诗词为名备战“川超”,眉山文体旅“共振” “让每场球赛都成为文旅推介会”
Si Chuan Ri Bao· 2025-09-23 06:59
Core Viewpoint - The article highlights the integration of sports events with tourism and cultural activities in Meishan, aiming to enhance local economic growth and promote the city as a vibrant destination through various initiatives and events [5][10]. Group 1: Sports Events and Community Engagement - The Meishan team, "Meishan Shooting Star Team," is preparing for the 2025/2026 Sichuan Urban Football League, showcasing a diverse group of participants from various professions [5][7]. - Meishan is not only focusing on football but also hosting multiple events like the International Rock Climbing Cultural Festival and the Wawushan Huanyalake Cycling Race, coinciding with the Mid-Autumn and National Day holidays to create a cultural and sports resonance [5][6]. Group 2: Economic and Tourism Strategies - The "Event+" model is being implemented to enhance consumer engagement, offering discounts and special packages for event attendees to encourage tourism and local spending [7][8]. - The city is promoting a comprehensive experience for visitors, linking sports events to local attractions and culinary experiences, thereby driving tourism and consumption [8][10]. Group 3: Innovative Event Design - The 2025 Wawushan Huanyalake Cycling Race is designed to showcase the natural beauty of the area, with 80% of the race route along the lake, aiming to extend participants' stay and encourage exploration of local attractions [9]. - The 2025 Danling Laogeshan Mountain Race includes a family-friendly "Parent-Child Adventure Group," integrating public safety education into the event, thus broadening its appeal [9]. Group 4: Long-term Engagement and Marketing - Meishan is focused on maintaining the momentum generated by sports events through a series of planned activities during the National Day and Mid-Autumn Festival, aiming to convert short-term interest into sustained engagement [10]. - The city is leveraging technology and cultural performances to enhance the visitor experience, ensuring high-quality service and infrastructure to support ongoing tourism growth [10].
亮点纷呈!青岛城阳 山海体旅多领域发力赋能城市发展
Qi Lu Wan Bao Wang· 2025-09-22 01:13
Group 1 - The company "Shanhai Sports and Tourism" is actively enhancing its offerings in sports, cultural tourism, and related fields, aiming to enrich the cultural and sports tourism product supply and improve service quality [1][5] - The "2025 Space Night Gala" concert, sponsored by Shanhai Sports and Tourism, successfully took place in Qingdao, combining space themes with music to honor China's space achievements [1] - The newly opened "Youth Tennis Court" in Qingdao is the largest of its kind in the city, meeting national competition standards and serving as a training base for the Shandong provincial tennis team, marking a significant advancement in sports resource allocation [3] Group 2 - The Qingdao Urban Football Super League concluded with 14 teams participating in 56 matches, showcasing the highest level of amateur football in the city [5] - Shanhai Sports and Tourism is committed to integrating various sports resources and maximizing their value by creating a multifunctional modern sports service complex [5] - The "Silver-haired Special Train" for seniors, connecting five provinces, was launched to provide a safe and culturally rich travel experience, highlighting the company's focus on tailored tourism offerings [7] Group 3 - The company aims to continue its innovative approach and prioritize quality in developing new models for the integration of sports, culture, and tourism, contributing to the high-quality development of the cultural tourism industry in Qingdao [7]
赛事“烟火气”带来文旅新流量
Hai Nan Ri Bao· 2025-09-21 00:46
Core Viewpoint - The development of mass sports events in Hainan has transformed from a singular activity into a significant driver for urban development and a strong engine for the deep integration of culture, sports, and tourism [1][2]. Group 1: Innovation in Mass Sports Events - Hainan is actively exploring new models such as "Sports + Business District," "Sports + Scenic Area," and "Sports + Community," bringing events closer to citizens and integrating sports into daily life [2]. - The "Haikou Cup" basketball league serves as a vivid example of this innovation, breaking spatial limitations and enhancing the event's appeal and participation [2]. Group 2: Economic Impact and Consumption Growth - Mass sports events generate significant consumer demand in areas such as accommodation, dining, transportation, and shopping, contributing to economic growth [3]. - During the recent "May Day" holiday, 26 sports events attracted over 7,600 participants and nearly 100,000 spectators, resulting in approximately 65 million yuan in related consumption [3]. Group 3: Integration of Sports with Other Industries - Each mass sports event provides an excellent opportunity for the deep integration of culture, tourism, and sports industries, creating a virtuous cycle of development [2]. - The integration of sports with tourism, culture, and entertainment extends the industry chain and promotes a model of "promoting tourism through sports, enhancing culture through tourism, and invigorating sports through culture" [2]. Group 4: Government Support and Future Potential - The State Council has issued opinions to unleash the potential of sports consumption and promote high-quality development in the sports industry, indicating strong governmental support [3]. - With the expansion of sports consumption scenarios and the implementation of consumer-friendly measures, mass sports events are expected to play a larger role in enhancing urban quality and driving economic vitality in Hainan [3].
7周时间,9站赛事……网球“中国赛季”有哪些看点
Ren Min Ri Bao· 2025-09-19 00:11
Core Insights - The "China Season" of tennis has officially begun with the opening of youth events and the first rounds of men's singles in Chengdu and Hangzhou, featuring successful performances from Chinese players [2] - The season spans 7 weeks with 9 tournaments, expected to attract over 1 million spectators and generate more than 2 billion yuan in related consumption [2] Group 1: Event Upgrades and Experience - The "China Season" brand has been launched, featuring a new logo and the theme "China Season, Tennis in Golden Autumn," marking a new phase in the internationalization of Chinese tennis [2][3] - Significant upgrades to event facilities include new seating at the China Tennis Open and additional courts at the Wuhan Tennis Open, enhancing the spectator experience [3] Group 2: Ticket Sales and Audience Engagement - Ticket sales for major events have seen a strong start, with the Shanghai Masters generating 400 million yuan on the first day and the China Tennis Open's first week sales doubling from the previous year [4] - Various "viewing packages" have been introduced to cater to diverse audience preferences, including family packages and interactive experiences with players [4] Group 3: Integration of Sports and Tourism - The events are promoting a one-stop consumption experience, integrating sports with cultural and tourism activities, thereby enhancing audience engagement and spending [6] - Special ticket offers link tennis events with local attractions, providing discounts and promoting tourism in host cities [6]
跳水之乡湛江:冠军光环下的文旅新机遇|粤动21城
Core Viewpoint - The article emphasizes the potential of Zhanjiang, known as the "hometown of diving," to leverage its rich sports heritage and upcoming events like the 15th National Games and the Special Olympics to boost its economy and cultural tourism [1][3]. Group 1: Sports Heritage and Development - Zhanjiang is recognized for its natural geographical advantages, including a vast coastline and favorable climate, which support the development of water sports [2][7]. - The city has produced numerous Olympic and world champions, such as Quan Hongchan, which enhances its reputation and serves as a motivational force for local sports development [2][4]. - The establishment of a robust training network, including multiple sports schools and facilities, supports the cultivation of young talent in water sports [5][6]. Group 2: Economic Opportunities from Events - The hosting of the 15th National Games is expected to significantly enhance Zhanjiang's urban influence and drive dual empowerment of sports events and cultural tourism [3][11]. - Recent statistics show a substantial increase in tourism, with 177.54 million visitors during the 2025 May Day holiday, marking a 76.83% increase year-on-year, and tourism revenue reaching approximately 11.4 billion yuan, up 81% [8]. - The integration of sports events with local industries, such as hospitality and transportation, is creating new economic opportunities and enhancing the overall sports industry chain [9][10]. Group 3: Challenges and Strategic Recommendations - Zhanjiang faces challenges in infrastructure capacity during peak tourist seasons, including transportation and accommodation shortages [9]. - There is a need for professional talent in sports marketing and event management to further develop the sports and tourism sectors [10]. - Recommendations include developing a "cultural sports" brand, creating immersive sports tourism projects, and enhancing the overall visitor experience through improved services and extended engagement [10][11].
淄博|第二十二届齐文化节开幕
Da Zhong Ri Bao· 2025-09-16 01:19
Core Points - The 22nd Qi Culture Festival, themed "Yanyang Qifeng · Jixia New Chapter," opened on September 12 in Linzi District, Zibo City, showcasing a cultural feast that revitalizes the ancient city with new energy [2][3] - The festival features four major sections with 16 cultural activities, emphasizing innovation, practicality, sharing, development, and frugality [3] - The event includes the launch of educational travel products and partnerships with local educational service providers to enhance the learning experience for students [3][4] Group 1 - The opening ceremony featured a performance titled "Taigong Feng Qi," which reenacted historical moments of Jiang Taigong's enfeoffment, providing an immersive experience for the audience [2] - The festival has evolved over 22 years, becoming a cultural celebration for the local community, with activities designed to engage families and promote local heritage [3] - The event highlighted the progress of the application for UNESCO World Heritage status for the Zhou Dynasty city site, showcasing archaeological achievements and the importance of cultural preservation [3] Group 2 - The festival also included the unveiling of national key football training schools and youth rugby training bases, linking ancient sports culture with modern athletic development [4] - Visitors expressed excitement about the combination of cultural and sports activities, indicating a growing interest in integrating education, culture, and sports [4] - The festival aims to write a new chapter for Qi culture in the modern era, blending historical depth with contemporary relevance [4]
“鲁超”开赛,展现多元融合魅力
Ren Min Ri Bao· 2025-09-14 22:03
9月13日晚,山东省淄博市体育中心体育场灯火璀璨,气氛热烈,2025年山东省齐鲁足球超级联赛(以 下简称"鲁超")正式开赛。伴随着现场2.5万多名球迷的加油助威声,淄博齐稷联合队在揭幕战中以2∶0 击败济南联队,取得赛事开门红。 "鲁超"以足球为平台,融入"好客山东""好运山东""好品山东"品牌体系。淄博赛区推出特色旅游线路、 非遗展示、特色产品展销等配套活动,深化多元业态融合,实现"一场比赛、多重效益"。 据介绍,"鲁超"不仅是一项体育赛事,更是山东文化、旅游、商业多元融合的载体。赛事将进一步推动 足球运动普及,塑造山东文体旅融合发展的新名片。 《 人民日报 》( 2025年09月15日 14 版) (责编:袁勃、赵欣悦) 淄博齐稷联合队队员(右)在比赛中。 唐加福摄 本届赛事采用"三大联赛贯通、两个阶段递进"赛制,将历时4个月,覆盖全省16个地级市。参赛队员来 自各行各业,除企事业单位职工外,还有160名在校大学生和高中生,充分体现全民参与的赛事特色。 值得一提的是,"鲁超"引入专业团队对比赛数据进行统计分析,指导球队备战参赛,提升球迷观赛体 验;同时,还引入第三方评估机制,全面评估赛事在经济社会发展方面 ...
第二十二届齐文化节开幕
Da Zhong Ri Bao· 2025-09-14 00:47
Core Viewpoint - The 22nd Qi Culture Festival has commenced in Linzi District, Zibo City, focusing on the innovative integration of research and tourism, promoting public participation and cultural exchange [1] Group 1: Event Overview - The festival is themed "Yanyang Qifeng, Jixia New Chapter" and emphasizes principles of innovation, pragmatism, sharing, development, and frugality [1] - It features four main sections: cultural activities, study tours, lifestyle enjoyment, and consumer integration, comprising 16 series of events [1] Group 2: Archaeological and Cultural Initiatives - The event includes the release of archaeological findings related to the Zhou Dynasty city site, along with a special exhibition showcasing these results [1] - The festival also unveiled national key football training schools and youth rugby training bases, enhancing the integration of culture, sports, and tourism [1]
千支队伍鏖战万场 湖北恩施“恩BA”篮球赛火爆出圈
Xin Hua Wang· 2025-09-12 00:56
比赛按照热身赛、季前赛、分区赛、总决赛四个阶段进行。赛事还包含金融杯、邮电杯、青少年类 等冠名杯赛。 总决赛阶段,职工组由20支队伍组成,企业组由16支队伍组成,还有特邀的邀请组参加。这种多样 化的组别设置,满足了不同水平球员的参赛需求。 赛事设置了丰富的奖项,除奖励各组别前三名外,还评选MVP、得分王、篮板王等个人奖项以及 体育道德风尚奖、最佳组织奖等团体奖项。 原标题:千支队伍鏖战万场 湖北恩施"恩BA"篮球赛火爆出圈 一场民族风情与体育激情交织的篮球盛宴,正从湖北省恩施州席卷全省甚至全国。从城市到乡村, 不同年龄、不同职业的人们被"恩BA"篮球赛点燃激情。 赛事规模空前,九赛区四组别创纪录 本届"恩BA"篮球赛设州直及八县市9个赛区,分为职工组、企业组、乡镇组和邀请组4个组别。赛 事自7月开始,将横跨夏秋冬三季,持续到11月。 据统计,赛事期间恩施州旅游接待人次突破1亿大关,全州每年新增规上工业企业100家以上,规上 工业增加值增速位居全省前列。 巾帼闪耀,共谱篮球"她"力量 本届赛事最引人注目的亮点之一,是韩表表和谢莉两位女性教练。韩表表教练作为湖北民族大学代 表队主教练,带领球队成功杀入州直分赛区职 ...
淄博|齐鲁超赛9月13日在淄博拉开战幕
Da Zhong Ri Bao· 2025-09-11 01:05
Core Viewpoint - The Qilu Super League, a significant amateur football event in Shandong, will commence on September 13 in Zibo, featuring a new competition format that spans four months and covers 16 cities in the province [2]. Group 1: Event Structure - The league consists of three major groups: the Shandong Qilu Super League, the Qingdao City Football Super League, and the Shandong University Football Super League, with the Qilu Super League further divided into four regional divisions [2]. - The competition is structured in two phases: the first phase involves group matches for each league, while the second phase features the champions of each group competing in a final showdown to determine the overall champion [2]. Group 2: Participation and Demographics - Nearly 600 players will participate, with an average age of 24.86 years; the oldest player is 48 years old, and the youngest is 16 years old. Over 160 participants are students, making up 30% of the total [4]. - The player pool includes individuals from various backgrounds, such as university students, high school students, and employees from different sectors, highlighting the grassroots nature of the event [4]. Group 3: Cultural and Economic Impact - The event emphasizes personalized design elements that reflect Confucian culture and innovation, with the opening match taking place in Zibo, the historical origin of football [4]. - A professional company will analyze match data to enhance team preparation and improve the spectator experience, while a third-party evaluation will assess the event's socio-economic impact, aiding local government policy-making [4]. - The Qilu Super League aims to promote football, integrate cultural and tourism aspects, and contribute to the foundational and cultural development of Chinese football [4].