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便利店+商超=烘焙新势力?全球商超烘焙市场给中国的启示
东京烘焙职业人· 2025-08-22 08:34
Core Viewpoint - The Chinese baking market is experiencing a shift from independent bakeries to new retail channels such as supermarkets and convenience stores, indicating a change in consumer demand despite stable market demand [1]. Group 1: Market Dynamics - In 2024, the number of baking stores in China saw a net growth of nearly zero, with 92,000 new stores and 91,000 closures, highlighting a stagnation in traditional bakery growth [1]. - New retail channels are showcasing strong sales, with examples including Sam's Club's Swiss roll sales exceeding 1 billion yuan, Hema's strawberry box cake generating 200 million yuan in seasonal sales, and Pang Donglai's mooncake sales estimated at 200 million yuan [1]. Group 2: International Comparisons - The trends observed in the Chinese baking market are not unique but are part of a broader global phenomenon influenced by the development of industrial food technology and rapid market expansion [4]. - Mature baking markets in Japan, South Korea, Europe, and North America have established stable supermarket baking models that meet consumer needs while continuously creating popular products [5]. Group 3: Asian Market Insights - Japan and South Korea serve as benchmarks in the Asian baking market, characterized by high-frequency purchases and a preference for soft bread, with a supply chain model centered around short shelf-life products [6]. - The emphasis on freshness is a common principle in Japanese and Korean supermarkets, supported by a mature "factory collaboration + regional distribution" system [7]. Group 4: Consumer Preferences - In Japan, 82.8% of consumers prefer to buy bread from supermarkets, while in South Korea, this figure is 76%, indicating a strong consumer preference for supermarket-bought baked goods [11]. - Health considerations have become essential, with products like "no added sugar toast" and "low GI whole grain bread" dominating sales in Japan and South Korea [12]. Group 5: North American Market Characteristics - The U.S. baking market is characterized by family-oriented consumption, with supermarkets catering to bulk purchases and family needs, leading to a unique model of large packaging and high cost-effectiveness [23]. - Supermarkets in the U.S. account for approximately 70% of total bread sales, with a focus on stable quality and low prices, although they lack the innovative marketing strategies seen in Japanese convenience stores [30]. Group 6: European Market Trends - The European baking market is projected to reach $157.36 billion by 2025, with supermarkets contributing approximately 60%-70% of sales, reflecting a high dependency on supermarket channels [31]. - Different countries in Europe have tailored their baking strategies based on local consumer preferences, with Germany focusing on cost control through self-owned factories and local ingredients [33]. Group 7: Strategic Recommendations for China - Chinese supermarkets and chain brands can learn from international practices by adopting strategies such as fine segmentation, local sourcing, and fresh product delivery to enhance consumer trust and satisfaction [42][43]. - Emphasizing family-oriented products and transparent labeling can help build consumer confidence and cater to local market demands [44][46].
来伊份跌2.03%,成交额9518.28万元,主力资金净流出2073.51万元
Xin Lang Cai Jing· 2025-08-22 03:08
Group 1 - The core viewpoint of the news is that Laiyifen's stock has experienced a decline in price and trading activity, indicating potential challenges in the market [1] - As of August 22, Laiyifen's stock price dropped by 2.03% to 13.53 CNY per share, with a total market capitalization of 4.525 billion CNY [1] - The company has seen a net outflow of main funds amounting to 20.7351 million CNY, with significant selling activity [1] Group 2 - Laiyifen's stock has decreased by 12.26% year-to-date, with a slight increase of 1.50% over the last five trading days [1] - The company has appeared on the trading leaderboard 12 times this year, with the most recent occurrence on March 3 [1] - As of March 31, the number of Laiyifen's shareholders decreased by 5.44% to 43,100, while the average circulating shares per person increased by 6.10% to 7,810 shares [2] Group 3 - For the first quarter of 2025, Laiyifen reported a revenue of 1.048 billion CNY, reflecting a year-on-year decrease of 1.23% [2] - The company has distributed a total of 314 million CNY in dividends since its A-share listing, with 47.7924 million CNY distributed over the past three years [2] - Laiyifen operates in the food and beverage sector, specifically in the snack food industry, and is involved in various concepts such as community group buying and new retail [1]
妙可蓝多跌2.01%,成交额8576.09万元,主力资金净流出455.71万元
Xin Lang Cai Jing· 2025-08-22 03:04
8月22日,妙可蓝多盘中下跌2.01%,截至10:08,报27.35元/股,成交8576.09万元,换手率0.61%,总市值140.05亿元。 资金流向方面,主力资金净流出455.71万元,特大单买入0.00元,占比0.00%,卖出100.50万元,占比1.17%;大单买入845.68万元,占比9.86%,卖出1200.90万元,占比14.00%。 资料显示,上海妙可蓝多食品科技股份有限公司位于上海市浦东新区金桥路1398号金台大厦10楼,成立日期1988年11月29日,上市日期1995年12月6日,公司主营业务涉及以奶酪为核心的特 妙可蓝多所属申万行业为:食品饮料-饮料乳品-乳品。所属概念板块包括:国产乳业、新零售、社区团购、融资融券、中盘等。 截至6月30日,妙可蓝多股东户数3.43万,较上期减少23.14%;人均流通股14909股,较上期增加30.11%。2025年1月-6月,妙可蓝多实现营业收入25.67亿元,同比增长33.52%;归母净利 分红方面,妙可蓝多A股上市后累计派现3.68亿元。近三年,累计派现0.00元。 机构持仓方面,截止2025年6月30日,妙可蓝多十大流通股东中,香港中央结算有限公 ...
舍得酒业涨2.01%,成交额5.22亿元,主力资金净流入1378.43万元
Xin Lang Cai Jing· 2025-08-22 03:04
机构持仓方面,截止2025年3月31日,舍得酒业十大流通股东中,招商中证白酒指数A(161725)位居第二大流通股东,持股1645.38万股,持股数量较上期不变。酒ETF(512690)位居第五 责任编辑:小浪快报 资料显示,舍得酒业股份有限公司位于四川省射洪市沱牌镇沱牌大道999号,成立日期1996年11月9日,上市日期1996年5月24日,公司主营业务涉及白酒的制造和销售。主营业务收入构成为 舍得酒业所属申万行业为:食品饮料-白酒Ⅱ-白酒Ⅲ。所属概念板块包括:新零售、白酒、基金重仓、MSCI中国、融资融券等。 截至3月31日,舍得酒业股东户数13.06万,较上期减少0.29%;人均流通股2546股,较上期增加0.29%。2025年1月-3月,舍得酒业实现营业收入15.76亿元,同比减少25.14%;归母净利润 分红方面,舍得酒业A股上市后累计派现22.90亿元。近三年,累计派现13.53亿元。 8月22日,舍得酒业盘中上涨2.01%,截至10:46,报60.49元/股,成交5.22亿元,换手率2.63%,总市值201.51亿元。 资金流向方面,主力资金净流入1378.43万元,特大单买入5838.89万元 ...
太平鸟: 2025年半年度报告
Zheng Quan Zhi Xing· 2025-08-21 16:27
(二)经营模式:积极拥抱创新,创造顾客价值 公司经营模式以消费者价值创造为核心,积极拥抱数字化零售创新,打通商品开发、生产供 应和商品零售等各个环节,为顾客提供高品质的时尚商品和愉悦、便捷的购物体验。 公司秉持数据驱动商品开发的理念,通过积极引入大数据分析和人工智能技术,深入挖掘消 费者需求,精准识别市场流行趋势。商品开发始终围绕消费者需求这一核心,依托市场趋势、消 费者洞察和销售数据等多维度信息,借助数字化手段提升开发精准度,从而推出与消费者喜好契 合的时尚商品,持续满足消费者对时尚潮流的追求。 公司持续优化直营与加盟门店布局,同步强化线上电商平台运营,致力于构建全方位零售网 络。同时积极拓展社交零售新渠道,通过抖音、小红书等深受消费者喜爱的社交平台,与消费者 建立互动桥梁,打造沉浸式的零售体验,增强品牌与消费者的粘性。公司秉持全渠道战略,旨在 多样化提供令消费者惊喜的时尚商品。 公司拥有完备的供应商管理体系,在 SCM 供应商管理系统的加持下,实现了生产供应全流程 的跟踪管理。公司与供应商高度协同,战略供应商深度参与商品开发、打样、追单生产等关键环 节,共同推动生产供应效率的提升。公司持续打造快速柔性的生 ...
盒马鲜生豫南首店落子南阳!高新吾悦广场喜迎“首进”,2025年开业倒计时
Sou Hu Cai Jing· 2025-08-21 13:40
2025年8月21日上午10点,高新吾悦广场与盒马鲜生签约仪式在南阳市高新区管委会隆重举行。盒马鲜生南阳首店将正式入驻高新吾悦 广场,计划于2025年年内盛大开业。此举标志着国内新零售领军品牌正式布局南阳,将进一步丰富城市商业业态,提升消费能级。 南阳市商务局党组成员、副局长李江平,南阳高新区党工委委员、管委会副主任李琼,南阳高新发展投资集团董事长洪保云等相关单位 负责同志出席仪式。新城吾悦商业管理集团有限公司计划管理部总经理杨森携团队参加。盒马鲜生大区开发总监许伟等代表出席。 仪式现场,南阳新城吾悦商业管理有限公司总经理赵黎黎详细阐述了项目的招商进展与运营策略。盒马鲜生代表重点介绍了盒马鲜生的 经营特色,并对南阳首店的未来发展表达了坚定信心。 南阳市商务局党组成员、副局长李江平,南阳高新区党工委委员、管委会副主任李琼对本次成功签约表示热烈祝贺。李琼主任在致辞中 指出,盒马鲜生落户高新吾悦广场将极大丰富我市商超业态、满足市民多元化、高品质的消费需求,引领高新区乃至南阳市的消费新潮 流。高新区将持续优化营商环境,提供贴心暖心的优质服务,全力支持盒马鲜生在宛发展壮大,并以此为契机,吸引更多优秀企业选择 南阳、投资 ...
华润啤酒总裁赵春武:啤酒要由“大”变“小”
2 1 Shi Ji Jing Ji Bao Dao· 2025-08-21 13:37
21世纪经济报道特约记者 文静 市场上,啤酒瓶子容量越来越小了,500毫升变成330毫升,再到250毫升,246毫升…… 啤酒厂也在减少。8月19日,华润啤酒发布的半年报显示,在持续优化产能布局下,又有两家啤酒厂停运。 是啤酒市场越变越小了吗?国家统计局数据显示,今年上半年,规上啤酒生产企业共销售1904万千升啤酒,同比下滑仅0.3%。近年来,啤酒消费市场的年 销量均在1%以内波动,并没有明显缩小。 "做了30年的啤酒,以前靠一个大单品或者爆品就可以满足所有消费者。现在,靠数据就可以精准抓到消费者。我们和消费者之间,其实只隔了一张网。"华 润啤酒执行董事兼总裁赵春武在当日举行的业绩说明会上说,现在的啤酒行业,要学习从"大"变"小"的能力。 这里的"小",指的是满足消费者小众、多元化和高端化需求的能力,以及在中国文化自信的大背景下,把有着高忠诚度的地域小品牌重做一遍的能力。 营收和盈利超越百威亚太 华润啤酒依然很"大"。 从已发布的上半年啤酒上市公司财报显示,无论从营业收入、盈利还是销量来看,华润啤酒(00291.HK)稳居国内啤酒老大位置。上半年,华润啤酒实现 综合营业额239亿元,同比增长0.8%,股东应占 ...
我在小红书上卖家具:家私企业如何布局“种草经济”?
2 1 Shi Ji Jing Ji Bao Dao· 2025-08-21 09:39
8月19日上午,在2025东莞国际设计周的一场行业演讲中,被称为"长实长公主"的陈嘉琪,迎来了自己的直播首秀。这是她任职 东莞市长实家具有限公司总经理以来,第一次以直播形式,向外界讲述企业原创品牌的成长故事。 转变的契机,源于企业与一家注重家居售后服务的专业平台"奇兵到家"的深度合作。借助平台的大数据智能调度系统,王老板 彻底告别了传统电商售后模式。实现客户下单3秒内,附近1000名师傅抢单报价、1小时预约上门售后,制约家具电商扩张的最 大难题迎刃而解。 "长实家具原来主打外贸,以前都是经销商模式,在渠道开拓方面相对欠缺,这也是我做视频号的原因。我们希望让外界重新认 识长实,知道这家企业现在是什么模样,有哪些变化。"陈嘉琪告诉南方财经记者。 作为房地产行业下游产业链的重要部分,过去两年,家具行业伴随房地产的"断血",经历了史上极为严峻的"寒冬"。直到今年 上半年,全国还有多家企业破产清算。尤其在传统的卖场模式和消费者的需求出现严重错位的当下,场景化、多业态、一站式 服务、全案、情绪价值等因素正在重构家具行业的商业模式。 在这样的背景下,企业不得不迭代新打法——加强服务、持续出海以应对短期风险挑战。长期来看,打 ...
听说大量商场正在倒闭?
投中网· 2025-08-21 06:48
Core Viewpoint - The retail landscape in China is undergoing a profound transformation, with traditional shopping malls facing significant decline while new commercial formats and county-level shopping centers are emerging and thriving [30]. Group 1: Decline of Traditional Malls - Many shopping malls across China are experiencing closures, with at least 38 malls shutting down in 2024, 76% of which had been operating for over 10 years [11]. - Major cities like Shanghai and Beijing are witnessing negative growth in retail sales, with Shanghai's social retail sales declining by 3.1% and Beijing by 2.7% in 2024 [12]. - High-end malls, such as Beijing SKP, have seen significant drops in sales, with a 17% decrease reported in 2024 [13]. Group 2: Factors Contributing to Decline - Consumer downgrade is a primary factor, as middle and lower-income groups face reduced income and spending power, leading to a decline in high-end mall patronage [12][13]. - The rise of new retail formats, particularly instant retail, is capturing market share from traditional malls, with the instant retail market projected to exceed 2 trillion yuan by 2030 [14]. - Internal issues such as lack of differentiation and oversaturation of similar brands in malls contribute to their declining attractiveness [16]. Group 3: Emergence of New Commercial Formats - Despite the decline of traditional malls, some shopping centers are thriving by innovating and adapting to consumer preferences, with over 73% of shopping centers reporting sales growth in 2024 [22]. - Unique shopping experiences, such as those offered by high-end centers like Chengdu's Taikoo Li and Beijing's SKP, are attracting consumers [22]. - The rise of independent supermarkets and convenience stores is also reshaping the retail landscape, with convenience store sales increasing by 4.7% in 2024 [24]. Group 4: Growth of County-Level Commercial Centers - In contrast to urban malls, county-level commercial centers are proliferating, driven by rising consumer demand and urbanization, with retail sales in rural areas growing faster than in urban centers [28][29]. - Developers are increasingly investing in county-level commercial projects, recognizing the potential for growth in these markets [29]. - The shift in consumer behavior towards experiential and brand-oriented shopping is evident in the success of county-level malls that cater to these needs [30].
华致酒行发布上半年业绩 持续瘦身强体后成效初显
Zheng Quan Zhi Xing· 2025-08-20 07:06
8月19日晚,华致酒行(300755)(SZ.300755)发布2025年半年度报告。公告显示,上半年公司实现营收39.49亿元,同比下降33.55%,归属于上市公司股东的 净利润5620.55万元,同比下降63.75%。 受行业周期景气度影响,宏观环境及政策收紧进一步加剧了酒类市场的整体承压,消费需求的结构性迁移加剧挑战,春节市场需求未达预期叠加二季度进入 传统消费淡季,以及名酒价格波动下行。在此背景下,公司经过清查和资产减值测试后,计提各项资产减值准备合计6117.99万元,其中存货跌价准备计提 5576.58万元,对当期利润造成较大影响,市场盈利水平仍未达预期。 尽管业绩承压,华致酒行上半年通过积极主动的系统性战略调整,在优化库存、稳健经营、转型破局等方面多措并举,已取得一定成效。作为行业标杆,其 市场头部地位、品牌信赖度及行业影响力保持稳固,整体经营改善态势显现,企业依然展现长期发展韧性。 渠道变革的加速则推动流通行业进入"淘汰赛"阶段。线上销售渠道占比持续提升,即时零售业态快速增长。商务部研究院相关报告显示,预计2027年即时电 商市场规模将突破5万亿元,而酒饮成为其中关键增长极,为行业提供了新出路 ...