周末经济
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长春点“白”成金笑迎天下客
Jing Ji Ri Bao· 2026-01-01 22:14
地处长春莲花山生态旅游度假区的天定山滑雪场,银装素裹的雪道在山间铺展。 (资料图片) 日前,第29届长春冰雪节在长春冰雪新天地拉开帷幕,2025年至2026年长春冰雪季正式开启。156万平方米的 冰雪王国在烟花中璀璨亮相,200余座冰雕雪塑在灯光下熠熠生辉……记者看到,五彩缤纷的冰雕建筑与身着 冬装的游客相互映衬,形成北国春城特有的冬日景象。 为迎接新雪季的到来,吉林省长春市立足精品化、差异化,着力构建"一心、两园、六场"特色冰雪场景,通 过一系列举措满足游客多元化、高品质的冰雪消费需求,将冰雪经济打造为推动城市高质量发展的核心产 业,在冰天雪地中点"白"成金。 产品提质升级 走进坐落于长春市净月潭国家森林公园的净月潭滑雪场,阳光朗照,洁白的雪道蜿蜒于苍翠的林海间。"这里 结合了大众滑雪与越野滑雪,是吉林省内唯一坐落在城市中的滑雪摇篮和培训基地。"长春净月潭旅游发展集 团有限公司总经理邹明华向记者介绍,作为"城市中的旅游滑雪场",净月潭滑雪场凭借其便利的交通和优良 的雪质,正成为长春冰雪经济的重要支点,吸引着广大游客前来体验冰雪乐趣。 长春市文广旅局局长张辉勇告诉记者,市民熟悉的新民大街融入了主题冰雕、光影艺 ...
“超级皖・青春市集”燃动合肥,赛事IP赋能青春经济
Xin Lang Cai Jing· 2025-12-31 15:53
中国青年报客户端合肥12月31日电(中青报·中青网记者 王海涵 王磊)2025年12月31日,"超级皖・青 春市集"在合肥包河区烟墩街道菊园社区中海滨湖环宇天地开市。这场横跨元旦假期的青春盛宴,由安 徽省青年联合会、安徽省青年企业家协会指导,合肥市青年联合会、包河区青年联合会主办,嫁接"超 级皖"赛事品牌影响力与流量优势,将非遗传承、助农惠民、科技潮玩与跨年狂欢融合。 场。共青团安徽省委供图 市集现场张灯结彩,29个特色帐篷、35个潮流点位依次排开,七大主题分区亮点纷呈。"青力兴农"展销 区里,全省各类地理标志农产品集中亮相,同步设置直播带货专区,让乡野好物借助流量走出市 集;"非遗传薪"体验区中,徽州木雕、萧县刺绣、庐州糖画等非遗项目与青年设计师打造的潮玩衍生品 精彩呈现。 活动现 "创艺风华"展示区笔墨飘香,青年书法家驻场开展"万福齐送"活动,市民挥毫泼墨书写新年祝福;科技 科普互动区引入科大讯飞等科创资源,AI体验、机器人展示趣味十足,彰显科技赋能生活理念;潮流 生活聚合区的原创手作琳琅满目;创享未来服务区内,创业政策咨询、就业岗位发布与青年创业者沙龙 火热开展,为追梦青年送上"新年礼包";"以书'椒' ...
这些城市,正在大赚老外的周末钱
21世纪经济报道· 2025-11-19 15:05
Core Insights - The number of foreign tourists entering China without a visa is significantly increasing, enhancing the international influence of Chinese cities and boosting tourism foreign exchange revenue [1] - The continuous growth of South Korean tourists is a highlight, with cities like Shanghai, Qingdao, and Zhangjiajie seeing an influx of visitors [1] - Kunming is also popular among South Asian and Southeast Asian tourists, nearing its 2024 annual visitor levels by the third quarter of 2025 [1] Group 1: Shanghai's Tourism Dynamics - Since the implementation of the visa-free policy for South Korean passport holders in November 2024, the number of South Korean tourists in Shanghai has surged, making them the largest source of overnight visitors in 2024 with over 446,000 arrivals [4] - By September 2025, the total number of South Korean tourists in Shanghai reached 619,800, marking a year-on-year increase of 121.09%, solidifying their position as the top inbound tourist group [5] - Factors contributing to this growth include the visa-free policy, low travel costs (approximately 700 RMB for a one-way ticket), and convenient transportation (2-hour flight) [5] Group 2: Qingdao's Challenges - Qingdao has historically attracted South Korean tourists, with 507,900 arrivals in 2019, but recent data shows a decline compared to Shanghai, with only 360,000 arrivals by November 2025 [5] - The city faces pressure to enhance its appeal and attract more South Korean tourists for weekend trips to capitalize on the "weekend economy" [5] Group 3: Kunming's Strategic Goals - Kunming aims to become the "first city for inbound consumption" from South Asia and Southeast Asia, with a focus on enhancing consumer experiences rather than just increasing visitor numbers [7][8] - The city has a strong foundation for attracting tourists from Thailand and Malaysia, with 554,700 and 226,000 visitors respectively in 2019 [8] - As of mid-2025, Kunming's inbound tourist numbers grew by 48.8%, with South Asian and Southeast Asian tourists making up over 60% of the total [9] Group 4: Future Prospects for Other Cities - Cities like Hangzhou and Chengdu are also positioning themselves to attract international tourists through events and improved services [12] - Hangzhou ranked 140th globally for international conferences, indicating its competitive edge in attracting visitors [12] - The overall trend suggests a significant potential for growth in foreign tourist numbers entering China via air travel, driven by expanded visa-free policies and increased international flight routes [13]
这些城市,正在大赚老外的“周末钱”
2 1 Shi Ji Jing Ji Bao Dao· 2025-11-19 11:46
21世纪经济研究院 研究员 李果 截至2025年三季度末,免签入境我国的外国游客数量同比大幅度提升,这对于提升我国城市的国际影响力、增加旅游外汇收入有重要推动作 用。 韩国游客的持续增长是一大亮点。前三季度,上海、青岛、张家界等城市正在涌入越来越多的韩国人。 昆明也颇受南亚和东南亚游客的欢迎。在以"南亚东南亚入境消费第一城"为目标推动下,昆明前三季度的入境游客数量已经接近2024年全年水 平。 上海主抓"周末经济" 事实上,从较长的时间周期看(2000-2019年),排名上海第一入境游客源国的并非是韩国,且韩国游客的数据未出现在上海历年的《统计年 鉴》中。 但自2024年11月我国对韩国持普通护照人员试行免签政策以来,前往上海的韩国游客数量开始大幅度提升,并成为2024年来沪入境游最大客源 国——当年韩国籍过夜游客达到44.6余万人次。 有调查显示,与其他国家来上海的游客不同,韩国游客呈现周末短日游的特征,通常是"周五入住、周日退房",且与陪父母去张家界"尽孝"的 家庭游不同,大量来上海的韩国游客是年轻群体。 2025年,周末来上海短日游的韩国游客数量继续上涨,据上海市统计局数据显示,截至2025年9月底,来 ...
深挖“微度假”消费潜力
Jing Ji Ri Bao· 2025-10-22 22:10
Core Insights - The concept of "micro-vacation" is gaining popularity as a way to enhance weekend experiences and stimulate local economies [1][2] - Local governments are actively promoting "micro-vacation" initiatives to attract visitors and boost consumption through various cultural and recreational activities [1] - The development of "micro-vacation" is seen as a means to diversify weekend consumption scenarios, extending beyond traditional dining and leisure to include cultural, ecological, and agricultural experiences [1] Group 1 - "Micro-vacation" promotes weekend economic growth by focusing on key factors such as destination, activities, and local cuisine [1] - Events like music festivals and food fairs are organized to attract visitors from nearby cities, enhancing both visitor flow and local spending [1] - The innovation in "micro-vacation" enriches weekend consumption scenarios, integrating various industries and extending consumption to rural areas and markets [1] Group 2 - To meet consumer demands, localities should collaborate with tourism enterprises to introduce new projects and promotional vouchers, enhancing the overall experience [2] - The challenge remains to encourage longer stays and increased spending from both local and external tourists through unique local offerings [2] - Future efforts should focus on creating a diverse product system for "micro-vacation" that combines local characteristics with cost-effectiveness, while improving infrastructure for a better consumer experience [2]
光明:解锁“票根+”新模式 逛科学馆,合作酒店推半价
Shen Zhen Shang Bao· 2025-08-07 23:17
Group 1 - The Shenzhen Science and Technology Museum, which opened in May, has become a popular destination, attracting over 1 million visitors since its opening [1] - The museum features 24 themed exhibition areas with 950 innovative exhibits, catering to various age groups and significantly boosting local tourism [1] - To capitalize on the museum's popularity, the Guangming District has launched summer promotional policies, including a "Charming Guangming" plan and 8 million yuan in consumer vouchers, expected to drive 220 million yuan in consumption [1] Group 2 - The Gongming Street, home to a youth football training base, is promoting a three-dimensional economic model combining "event economy + ticket root economy + weekend economy" to stimulate consumption [2] - Since July, over 50 merchants have participated in promotional activities offering discounts based on event tickets, creating a comprehensive consumption chain [2] - The event economy has shown initial success, increasing foot traffic in surrounding commercial areas by over 25%, with hotels experiencing a peak in occupancy rates [2]
以场馆+赛事双引擎,光明区解锁“票根+”消费新模式
Sou Hu Cai Jing· 2025-08-07 15:26
Core Insights - Shenzhen Science and Technology Museum has become a popular destination since its opening on May 1, attracting over one million visitors within a short period [1] - The museum features 24 themed exhibition areas with 950 innovative exhibits, catering to various age groups and enhancing local tourism [1] Group 1: Economic Impact - The opening of the Shenzhen Science and Technology Museum has led to increased consumer traffic in the Guangming District, prompting the district to launch summer promotional policies [3] - Guangming District has invested 8 million yuan in consumer vouchers and partnered with local hotels and travel agencies to create the "Explore Guangming" initiative, expected to generate 220 million yuan in consumption [3] - The "Ticket Root+" program allows visitors to enjoy discounts at partner hotels, encouraging museum visitors to explore local dining options [3] Group 2: Event-Driven Economy - The public street in Guangming has initiated a three-dimensional economic model combining "event economy," "ticket root economy," and "weekend economy" to stimulate new consumption growth [3] - Over 50 local businesses are participating in promotional activities that offer discounts based on ticket stubs, creating a comprehensive consumption chain [3] - The "event economy" has shown initial success, increasing foot traffic in surrounding commercial areas by over 25% [3] Group 3: Local Attractions and Services - To enhance the appeal of the area, Guangming has introduced a food map, tourism promotional videos, and "one-day tour" guides for events [4] - During event weekends, the Honghua Mountain Sports Center attracted over 84,000 visitors, while nearby parks saw over 200,000 visitors, leading to significant sales growth for local businesses [4]
文旅商体多维度融合,公明老城区释放消费新活力
Sou Hu Cai Jing· 2025-07-22 17:18
Core Viewpoint - The article highlights the successful implementation of a three-dimensional driving model ("event economy + ticket root economy + weekend economy") in the Gongming Street area, which has significantly boosted local consumption and economic activity. Group 1: Economic Growth Strategies - Gongming Street has integrated cultural, tourism, and commercial sectors to address insufficient consumption and sluggish business travel, fostering new consumption growth points through innovative models [2] - The "event economy" has shown initial success, increasing foot traffic in surrounding commercial areas by over 25%, with hotels experiencing peak occupancy rates due to the "ticket root economy" [2] Group 2: Consumer Experience Enhancement - The introduction of a food map, promotional videos, and "one-day tour" guides has enhanced the consumer experience, attracting over 84,000 visitors to the Red Flower Mountain Sports Center during weekends [4] - The surrounding restaurants and shops have seen sales double, indicating a significant increase in consumer spending during events [4] Group 3: Night Economy Development - The night economy has flourished with various promotional activities, leading to high customer turnout in food-related establishments, with daily revenues reaching tens of thousands [5] - Gongming Street has developed diverse nighttime consumption areas, such as the Night Fire Walking Street, to cater to the growing demand for evening activities [5] Group 4: Digital Transformation in Consumption - The shift to online ordering has become mainstream, with some businesses reporting that online sales now exceed in-store dining revenues, reflecting a broader trend towards digital consumption [6] - The transformation from traditional to cloud-based consumption models illustrates the evolving relationship between businesses and consumers, driven by technological advancements [6] Group 5: Overall Economic Impact - The combination of "event economy + ticket root economy + weekend economy" has become a dominant theme in daily consumer behavior, revitalizing the local economy and enhancing the vibrancy of the area [7]
这届打工人,开始靠租车延长周末
后浪研究所· 2025-07-17 06:10
Core Viewpoint - The article discusses the increasing difficulty for young workers to enjoy weekends and the growing trend of renting cars as a means to reclaim their weekend freedom [1][4][17]. Group 1: Weekend Challenges - Young workers express a strong desire for weekends, yet many face challenges such as working on weekends or having limited time due to long commutes [1][4]. - A study indicates that workers on a "size and small week" schedule work 26 more days per year compared to those with a standard two-day weekend, accumulating an additional 1,040 days over a 40-year career [1]. - The phenomenon of "weekend anxiety" is prevalent, where individuals feel pressured to make the most of their weekends, contrasting with the carefree enjoyment of weekends during school years [5][4]. Group 2: Car Rental Trend - Renting cars has emerged as a cost-effective solution for young people seeking to explore their surroundings and escape the confines of their workweek [7][11]. - The article highlights the convenience of renting cars for weekend getaways, allowing individuals to travel beyond public transport limitations and enjoy spontaneous trips [11][17]. - Companies like Shenzhou Car Rental are capitalizing on this trend by offering a wide range of vehicles, including economical options and luxury cars, to cater to diverse consumer needs [14][15][16]. Group 3: Market Opportunities - The rental car market is expanding, with Shenzhou Car Rental boasting a fleet of over 160,000 vehicles, providing ample options for spontaneous weekend trips [16][17]. - The introduction of new models and a focus on customer service positions rental companies as key players in helping young workers reclaim their weekends [14][17]. - The article suggests that the rental car service not only provides transportation but also serves as a gateway for young people to regain control over their leisure time [17].
城市“金角银边”做文章
Jing Ji Ri Bao· 2025-06-19 22:14
Core Viewpoint - The recent release of the "Opinions on Continuously Promoting Urban Renewal Actions" by the Central Committee of the Communist Party of China emphasizes the importance of urban renewal in driving high-quality urban development and meeting the needs of people's better lives [1] Group 1: Urban Function Improvement - Urban function improvement requires systematic planning, quality design, meticulous governance, and the formation of a modern urban supply system that matches supply and demand [1] - Chengdu is utilizing remaining urban spaces to enhance urban functions, focusing on underutilized areas such as under bridges, streets, and rooftops, with a goal to maximize the value of these spaces [2] - The integration of public service systems with the reuse of existing urban resources is essential for enhancing urban functions [3] Group 2: Enhancing Livability - Building safe, resilient, and livable cities is a key goal in urban function improvement, with a focus on infrastructure that supports sustainable development [4] - The Shuntai Plaza renovation project in Jinan aims to create a multi-functional complex that addresses parking shortages and enhances community recreational spaces [5] - The establishment of "People's City Stations" in Wuhu addresses the needs of outdoor workers by providing essential services [5] Group 3: Technological Innovation - Technological innovation is seen as a powerful driver for urban function improvement, with a need to optimize the entrepreneurial ecosystem and integrate new information technologies into urban management [6] Group 4: Sustainable Development - The Guohe Ancient Road project in Taizhou not only enhances urban functions but also stimulates consumer activity through cultural and recreational developments [7] - Urban renewal actions should focus on long-term sustainability, considering cultural, economic, and social values while enhancing public spaces [7] - The Ministry of Housing and Urban-Rural Development aims to establish a collaborative policy mechanism to support urban renewal and create a sustainable model involving government, market, and public participation [7]