互联网掌管镜头的神——团播运镜师火了。 抖音账号"暴力舟舟"的直播间里，一位穿着百褶裙和玛丽珍薄底皮鞋的女生，举重若轻地操作着摄影机器。 在时长超1小时的直播里，舟舟或对着镜头猛力暴击： 或甩动膀子，上下左右全方位推拉相机： 架势凶猛得像在对设备"行刑"。她的团播运镜操作，让摄像机仿佛进入"缅北"。 团播是今年最热门的直播形式之一（相关阅读：《月入百万是真的，但团播没你想的那么简单 | 新榜对话》）。过去隐藏在幕后的运镜师，如今却靠直播 自己如何运镜，意外成了直播间主角。 一、同时在线人数超4万，运镜师成为团播的引流招牌 与卡点精准、互动频繁、动作整齐划一的团播舞台不同，舟舟的直播间像是另一个世界： 她不看镜头，也不与观众互动，有时甚至整个人飞出取景框。但恰恰是这样一个"不讲究"的直播间，最高吸引了超过4万人同时在线观看。 如果说团播舞台是包装下的流水线成品，那么舟舟展示的则是流水线如何运转。 在这里，你能看到她因疲劳走神，镜头跟不上动作的失误；能看到台上主播突然跟她对视时的"破防"歪嘴笑，就像打破了某种"次元壁"。 舟舟的直播间，最高同时在线观众超过4万人，流量是她所拍摄团播舞台的20倍。 在小红书，关于她 ...

六十岁，正是打拼的时候。这句流传一时的调侃，正在直播赛道上成为现实。 不久前，话题#300岁TVB老人跳晚安大小姐 冲上热搜、由六位香港资深男艺人团播打PK跳《晚安大小姐》的表演视频引发网友热议。尽管弹幕上频频出 现"全都是老人家""TVB的视帝们都要靠这个来挣钱了吗""不要虐待老人""好像在做复健"......直播间的热度却是只增不减。 事实上，中老年直播赛道上早已不仅有资深艺人，更有老年大学毕业的阿姨，卖中老年男装的大叔，跳广场舞的大姨……而最近的消息是，头部主播李佳 琦的妈妈，也走向台前，助力美One 打造"所有爸妈的幸福家"。 这似乎是直播赛道新动向的一个缩影——中老年直播，尤其是团播，正成为新晋顶流。 根据中国演出行业协会网络表演（直播）分会与快手平台联合发布的《网络主播新职业发展报告》，截至2023年12月，已有1508万人将网络主播作为主 业。其中，80后、90后占比58%，成为主力军；而60后、70后也占据了25%的比例。显然，这一比例正在上升。 如果打开直播平台，一不留神就可能闯入一片未知领域。 比如，一群身穿精致舞蹈服的阿姨，带着笑容，呈"大雁"队列，等待着粉丝们选择舞者或者节目，选项包括 ...

穿着暴露的女主播们在直播间内齐跳充满性暗示的舞蹈动作、团播成员在直播打赏驱动下贴身热 舞……南方都市报、南都大数据研究院近日调查发现，一些以女团或者男团的形式进行团体表演的直播 间，常靠擦边舞蹈等软色情内容畸形引流，诱导观众打赏。在这背后，MCN机构的身影隐现。 老实说，眼下一些低俗团播的所作所为，已经突破了公众的底线。如果单纯是直播跳舞也还罢了， 而超短裙"摇胸"、CP贴身热舞等行为，恐怕与艺术表演还有本质上的区别。这种低俗团播表演，虽说 并非传统意义上的色情行为，但潜藏在直播中的性暗示、性挑逗等迹象，已是昭然若揭。也正是凭借这 种在红线边缘的悄然游走，低俗团播成功地吸引流量、刺激打赏，而代价就是网络环境被污染。 但是在现实生活中，面对低俗团播的"擦边"行为，依法治理起来还有一定难度。归结原因，首先， 性暗示、性挑逗和"三俗"等界定标准，还不够具体明确，不利于按图索骥、对症下药。其次是有关部门 和网络平台监管不力，对低俗团播的所谓表演，未能第一时间察觉和制止。最后，一些不良MCN机构 幕后操作，刻意规避查处，制定标准化"话术清单""3分钟诱导打赏流程"等，客观上增加了职能部门和 网络平台查处难度。 网络不是 ...

Core Insights - The article discusses the emergence of group live streaming (团播) in the U.S. through Ordient Entertainment (OE), highlighting its initial success and the challenges faced in a market that is still in its infancy compared to China [5][6][26]. Group 1: Company Overview - Ordient Entertainment (OE) was founded in 2024 in Hollywood by Charlie and two friends, focusing on developing group live streaming content [5][8]. - The company has successfully launched five groups, with the two main groups "aerosangels" and "sunsetgirls" achieving a peak online audience of over 10,000 and a maximum single live stream gift revenue of $6,000 [5][9]. - OE was awarded the title of "The Best Innovation Company in The Whole United States" by TikTok, indicating recognition for its innovative approach in the entertainment sector [6][8]. Group 2: Market Dynamics - The North American market for group live streaming is still developing, with few successful entertainment guilds, primarily due to high labor costs and complex global streaming mechanisms [5][26]. - Unlike in China, where group live streaming has rapidly proliferated, the U.S. market is characterized by a lack of established practices and support systems, making it challenging for new entrants [31][32]. - The company has noted that the audience demographic is balanced, with a gender ratio of approximately 1:1, and the majority of viewers aged between 18 and 34 [15][19]. Group 3: Operational Challenges - The operational costs for setting up a live streaming room range from $40,000 to $50,000, with individual streamer salaries significantly higher than in China, averaging $3,500 to $4,000 per month [19][21]. - The company has faced difficulties in maintaining consistent streaming schedules due to the varying commitment levels of its performers, many of whom are pursuing other career opportunities in Hollywood [19][24]. - The lack of a robust legal framework in the U.S. makes it difficult to enforce contracts with streamers, leading to challenges in managing talent effectively [32]. Group 4: Content Strategy - OE's content strategy involves regularly updating performance styles and incorporating popular trends from platforms like TikTok, while also focusing on group dance performances to enhance viewer engagement [12][29]. - The company aims to differentiate itself by emphasizing operational excellence, including live stream production quality and audience interaction, rather than solely relying on individual performer charisma [10][14]. - Future plans include expanding content distribution across various platforms such as Xiaohongshu, YouTube, and Instagram to enhance brand visibility and attract new talent [34].