奶业振兴

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重磅!2025年中国及31省市奶酪行业政策汇总及解读(全)政策鼓励奶酪拓展零售渠道,支持培养国民饮食习惯
Qian Zhan Wang· 2025-07-09 06:10
Core Insights - The article discusses the evolution of China's cheese industry policies from initial guidance to systematic promotion, highlighting significant milestones and government initiatives aimed at enhancing the dairy sector, particularly cheese production [1][3]. Policy Evolution - During the 12th Five-Year Plan, policies focused on overall quality improvement and structural adjustments in the dairy industry, with the 2013 State Council opinion encouraging diversification in dairy products but not specifically mentioning cheese [1]. - The 13th Five-Year Plan shifted towards high-value product development, with the 2018 Ministry of Agriculture and Rural Affairs document first advocating for the moderate development of cheese and other dry dairy products, supporting local product R&D and import substitution strategies [1]. - The 14th Five-Year Plan saw a significant policy boost, with the 2021 State Council explicitly including cheese as a key category for dairy revitalization, and the 2022 Ministry of Industry and Information Technology guidelines aiming to increase cheese production capacity to over 10% [1]. National Policy Summary - China has introduced multiple national policies focusing on high-quality development in the dairy sector, emphasizing dairy revitalization, quality safety, technological upgrades, and green transformation [3]. - The State Council and Ministry of Agriculture are leading efforts to scale up dairy source bases, enhance quality control across the supply chain, and revise national standards for dairy products [3]. - Financial support is being provided for farm renovations and technological upgrades in dairy enterprises, with a goal to enhance the competitiveness of domestic dairy products, including cheese [3]. Provincial Policy Overview - Following the national directives, various provinces have issued policies to strengthen local dairy product safety and promote cheese production, with regions like Inner Mongolia, Hebei, and Shanghai actively supporting cheese industry development [11][12]. - Specific measures include subsidies for new large-scale dairy farms, support for fresh milk processing, and initiatives to enhance local dairy product quality and safety [12][14]. Cheese Industry Development Goals - The "14th Five-Year Plan for Dairy Industry Competitiveness Enhancement" outlines key tasks for cheese, including promoting the development of pasteurized milk, low-temperature fermented milk, and cheese products tailored to Chinese consumer preferences [11]. - The plan aims to increase domestic cheese production efficiency and consumer awareness of dairy nutrition, fostering a diverse and localized consumption habit [11]. Conclusion - The comprehensive policy framework at both national and provincial levels indicates a strong commitment to advancing the cheese industry in China, with a focus on quality, safety, and technological innovation, positioning the sector for sustainable growth [3][11].
奶业闯关
Jing Ji Ri Bao· 2025-06-23 22:10
一杯醇厚浓郁的牛奶,开启了很多人活力满满的一天。 民以食为天。"米袋子""菜篮子""肉盘子"之外,还有"奶瓶子"。牛奶富含多种营养,是自然赠与人类 的"最接近完美的食物"。奶业是强壮民族、健康中国不可或缺的战略性产业,是现代农业和食品工业有 机融合的重要产业。 习近平总书记高度重视奶业发展。2014年1月,在内蒙古考察期间,习近平总书记要求伊利:把好产品 质量关,确保消费者舌尖上的安全;探索一些好办法,帮助农牧民更多分享产业利润效益,真正同龙头 企业等经营主体形成利益共同体。2017年1月,总书记在考察河北旗帜乳业时指出,要下决心把乳业做 强做优,生产出让人民群众满意、放心的高品质乳业产品,打造出具有国际竞争力的乳业产业,培育出 具有世界知名度的乳业品牌。 从奶业大国到奶业强国,考验着奶业全链条的耐心、匠心与决心。 从低谷里跨越 走进超市,纯奶、酸奶、奶粉、奶酪等各类乳制品摆满了货架,从常温奶到巴氏奶,从基础款到功能 款,让人目不暇接。其实,在我国,奶业某种意义上算是新兴产业,真正得到快速发展也就是最近20多 年的事情。2000年,我国人均乳制品消费量仅7公斤多,2015年达36公斤,目前约42公斤。 农业农 ...
内蒙古财政以政策性农业保险为支撑 助力自治区奶产业稳健发展
Sou Hu Cai Jing· 2025-06-06 04:00
主动担当作为 支持生鲜乳价格风险保障创新 内蒙古自治区是祖国北疆"粮仓""肉库""奶罐",奶产量占全国的1/3,肩负建设国家重要农畜产品生产基 地的重大政治任务。近年来,全国牛价有所波动,部分养殖主体经营承压。2025年中央一号文件着重强 调推进肉牛、奶牛产业纾困,稳定基础产能。自治区财政厅从奶业全产业链视角出发,以政策性农业保 险为有力支撑,综合防范自然灾害和市场变动风险,推动自治区奶产业降本增效、行稳致远,助力国 家"奶罐"建设。 贴合市场动态 优化奶牛保险保障水平 自治区财政厅联合自治区农牧厅和内蒙古金融监管局,面向各盟市和承保机构调研征求意见,优化调整 了2025年政策性奶牛保险保额设置。在原有6000元、8000元、10000元保额档位基础上,新增3000元、 4000元、5000元、12000元四个保额档位,丰富各地区投保选择,更好满足自治区奶业经营主体多元化 保障需求,稳定奶农收益预期。 呼伦贝尔市和兴安盟是自治区重要的奶业产业带,此前已由盟市、旗县两级财政补贴,试点开展生鲜乳 价格指数保险。自治区财政厅深刻认识强化奶产业市场风险保障的紧迫性和必要性,强化责任担当,加 大支持力度,将呼伦贝尔市和 ...
君乐宝携中国国家体操队发布新品,开启“规模竞争”到“价值引领”乳业新周期
凤凰网财经· 2025-06-02 13:49
在"民族奶业振兴"与"体育强国建设"的时代浪潮下,一场关于"中国品质"与"中国精神"的别样对话正在上演: 5 月 29 日,君乐宝携手中国国家体 操队召开"专利菌群 冠军品质——中国国家体操队指定乳制品暨简醇系列新品发布会"。世界冠军邹敬园、刘洋、张博恒等莅临现场,共同见证这一 行业盛举。 这场跨界合作不是简单的品牌联动,而是让中国乳业 的"科技突围"与体育精神的"极致追求"达成价值同频。中国体育的中坚力量与中国乳业的领先 者"顶峰相见",是中国十大国家队对君乐宝品质的认可与信任,更是民族奶业振兴与体育强国建设的深度共振,意味着君乐宝开启了从"规模竞 争"到"价值引领"的乳业新周期。 01 冠军基因的深度契合:体育精神与乳业匠心的同频进化 中国国家体操队的训练馆里,"极致"是每个运动员心中的法则。自 1979 年斩获首个世界冠军至今,这支"冠军梦之队"用 40 多年时间培养出超百 名世界冠军,其背后是严苛的训练体系:平衡木上每个姿态偏差都需反复校正,吊环动作中每次肌肉耐力都要精准量化。 简醇专利菌群系列新品这项"中国方案"的价值,不仅在于重塑酸奶健康标准,更在于为民族品牌突破技术壁垒、实现价值升维提供了可借鉴 ...