对村民而言，年货是情感慰藉，于京东而言，这只是这家《财富》世界500强企业反哺光明村、宿迁市的一部分。截至2024年9月30日，全国登记在册企业 达到6020万户，可以想象，企业家群体何其庞大！毫无疑问，企业家既是经济社会的重要主体，也承担着社会责任。我们看到，无论是商业巨擘，还是小 企业，不断涌现出反哺故土的企业家，有人回乡建桥修路、捐资助学、扶危济困，而刘强东对自己的家乡则选择了另一个方向：企城共生。 带领京东发展成为国内旗舰型自营电商企业后，2015年，刘强东自掏腰包给全村60岁以上的老人每人发了一万元的春节特别红包，这仅仅是开始，此后春 节前他都会给村里送去年货。此外，他对村里人的挂念没有停留在送年货的层面，更是通过周边产业布局，让光明村实现了适龄劳动力100%就业，很多 家庭因此实现 "一人入职、全家安定"。所以，给老家光明村送年货是一种新春仪式，更是一种企业家乡情的直观表达，这里面是京东在宿迁持续近20年 的深耕。 从"送钱送物"的短期输血，到 "建产业、造岗位、育生态"的长期造血，既守住了"饮水思源"的情感底线，更踩准了"企城共生"的发展逻辑，证明真正的企 业反哺，是让家乡拥有自我发展的内生动力 ...

Core Viewpoint - The article highlights the proactive measures taken by the Kaizhou District in Chongqing to facilitate the return of migrant workers and enhance local employment opportunities through a comprehensive service network and targeted initiatives [1][3][5]. Group 1: Employment Services - Kaizhou District has established a three-tiered service network to monitor the return of workers and their employment needs using big data [3][5]. - The district has organized over 50 specialized recruitment events in 2025, resulting in 51,000 job postings and 16,800 employment intentions [5]. - A public employment service platform has been developed to match job seekers with suitable positions based on their profiles, enhancing the efficiency of job placement [3][5]. Group 2: Skills Development - The district has seen significant growth in industries such as electronic information and intelligent manufacturing, providing ample job opportunities for returning workers [6][8]. - A total of 5,174 individuals received various skills training in 2025, with an employment rate of over 70% post-training [8]. Group 3: Entrepreneurship Support - The district is fostering an entrepreneurial ecosystem, encouraging returning workers to start their own businesses with support such as guaranteed loans and subsidies [9][10]. - In 2025, 128 projects were introduced, with a 58% increase in investment, attracting 1,836 individuals to return for entrepreneurship [10].

Group 1 - The core viewpoint of the articles highlights the successful initiatives in Fangcheng County to promote entrepreneurship and employment through various support measures and competitions [1][2]. Group 2 - Fangcheng County has seen the addition of 2,626 returnee entrepreneurs this year, leading to nearly 20,000 jobs created [1]. - The county issued 77 entrepreneurial guarantee loans totaling 46.44 million yuan, which helped nearly 500 key groups achieve employment [1]. - A comprehensive entrepreneurial service system has been established, covering project promotion, policy consultation, business guidance, and financing services [1]. - 37 online entrepreneurial training sessions were conducted, with over 1,500 participants receiving professional guidance and more than 1,800 individuals obtaining targeted entrepreneurial counseling [1]. - The county simplified the application process for entrepreneurial guarantee loans, allowing quicker access to financial support for projects [1]. Group 3 - Innovative events such as the Fangcheng Noodle Master Skills Competition and the Youth Innovation and Entrepreneurship Competition attracted 215 entrepreneurial projects, awarding 24 prizes across various categories and distributing 720,000 yuan in entrepreneurial support funds [2]. - These competitions provided a platform for entrepreneurs to showcase their projects while aligning with local industrial development needs, encouraging many young workers to return and start businesses [2]. Group 4 - Fangcheng County has strengthened its entrepreneurial development support by integrating education and industry, establishing a training system that includes training institutions, enterprises, and vocational schools [2]. - This year, 18,000 individuals participated in vocational skills training, resulting in the addition of 4,059 skilled workers, including 2,166 high-skilled talents [2]. - A closed-loop service model combining training, certification, recruitment, and employment was created to ensure entrepreneurs possess both technical skills and market connections [2].

Core Viewpoint - Hunan's Lanshan County is promoting a "returning geese economy" to invigorate rural revitalization through various support measures for returning entrepreneurs, aiming to create new economic momentum by 2025 [1]. Group 1: Economic Initiatives - Lanshan County has established a dedicated team for returning entrepreneurs and set up entrepreneurial guidance service stations to provide comprehensive support [1]. - The county plans to add 1,440 new returning entrepreneurial entities by 2025, which will create job opportunities for over 3,000 local residents [1]. Group 2: Case Study of Entrepreneur - Wu Xusheng, who returned from working in Guangdong, founded a wooden products factory that currently employs over 30 villagers, increasing their annual income by approximately 40,000 yuan [2]. - The factory has expanded from over 500 square meters to 1,000 square meters, achieving an annual output value of over 3 million yuan and providing 31 stable jobs [2]. Group 3: Community Impact - Returning entrepreneurs like Wu Xusheng are not only contributing to the local economy but also providing job opportunities and skills training for villagers, including special groups such as the disabled [2][4]. - The local government actively supports these initiatives, helping to resolve challenges faced by entrepreneurs [2].

Core Viewpoint - The article discusses the transformation of Shuyang, a county in Jiangsu, which has successfully attracted over 300,000 young people to return and start businesses, shifting from a history of labor outflow to becoming a vibrant entrepreneurial hub [1][2]. Economic Transformation - Shuyang has risen from being one of the lowest economic performers in Jiangsu to ranking 25th among the top 100 counties in China by 2024, with a GDP that has consistently exceeded 100 billion yuan for five consecutive years [1][2]. - The county has seen a significant reduction in its labor outflow, with the number of migrant workers decreasing from a peak of 450,000 to 180,000 [2]. Return of Young Entrepreneurs - A cultural shift has occurred, where the stigma of returning to rural areas for work has diminished, leading to a 60% employment rate among returning university graduates in the local flower and tree industry [2][3]. - The county has implemented various entrepreneurial policies, including the "Shushang Return" initiative, to attract local entrepreneurs back to invest and start businesses [2][4]. Industrial Development - Shuyang has focused on building a robust industrial foundation, developing three major industrial clusters worth over 100 billion yuan each, which has created over 300,000 jobs [3][4]. - The county has nurtured 1,157 industrial enterprises and 147 national high-tech enterprises, enhancing employment opportunities [3][4]. Support for Entrepreneurship - The establishment of entrepreneurial incubation bases and the "Skills Shuyang" initiative provide comprehensive support for entrepreneurs, including training and certification [4][5]. - The county has launched various programs to cultivate local talent, resulting in 8,200 industry leaders and 54,000 certified farmers [4][8]. Business Environment - Shuyang has prioritized creating a favorable business environment, adopting a service-oriented approach to support returning entrepreneurs, which has led to a "grapevine effect" attracting more businesses [5][6]. - The county's efficient administrative processes have facilitated quick project approvals, encouraging investment from both local and external entrepreneurs [5][6]. Challenges and Solutions - Despite the success, Shuyang faces challenges such as job growth slowing down and skill mismatches, prompting the county to expand into new employment sectors like digital and silver economies [7][8]. - The county has introduced policies to support entrepreneurship, including risk support funds and simplified loan processes, which have disbursed over 1.8 billion yuan in loans in the past four years [8][9]. Quality of Life Improvements - Shuyang is enhancing public services, including education and healthcare, to improve living conditions and attract talent back to the area [9][10]. - The transformation from a "working economy" to a "returning economy" reflects a deeper change in development logic, focusing on industry, service, and environment to retain talent [9].

Core Insights - The article highlights the successful return of local talents to their hometowns, contributing to economic development through innovative agricultural practices and new business ventures [1][5]. Group 1: Agricultural Innovation - Sun Tao, a local entrepreneur, has established a 40-acre integrated rice and crayfish farming model, which has shown promising results with larger crayfish and higher survival rates [1][2]. - The ecological farming model has led to increased prices for rice (40 yuan per kg) and crayfish (180 yuan per kg), benefiting local farmers [2]. - The initiative has created job opportunities for over 70 local households, enhancing their income and encouraging the adoption of new agricultural techniques [2]. Group 2: Talent Attraction and Support - Xunyang City has implemented policies to attract talents back to their hometown, including establishing a database of successful expatriates and organizing events to showcase local development [2][4]. - The local government has introduced financial incentives such as loan subsidies and tax reductions to support returning entrepreneurs [4]. - The establishment of partnerships with universities has facilitated research and development, addressing the shortage of high-end talent in the region [4]. Group 3: Economic Impact - In the past two years, 113 businesses have been founded by returning talents, generating an annual output value of 2 billion yuan and creating over 5,000 jobs [5]. - The return of young entrepreneurs has revitalized local economies, with investments in various sectors, including hospitality and education [6][7]. - The local government aims to attract 3,000 returning talents within five years to further boost the "returning geese economy" [7].

Core Insights - Hubei's economic output has surpassed 6 trillion, achieving the "14th Five-Year Plan" target ahead of schedule [1] - The driving forces behind this growth include the deep integration of traditional industries with new dynamics and the transformation of geographical advantages into economic strengths [1] - The "returning talent economy" reflects the positive interaction between talent repatriation and regional development, indicating a reshaping of competitiveness through industrial iteration [1]

Core Viewpoint - The article highlights a significant trend of returning workers in Hubei province, transitioning from labor export to local entrepreneurship and employment, driven by favorable policies, industry foundations, and emotional ties to their hometowns [1][2][6]. Group 1: Employment and Entrepreneurship Trends - Hubei province is experiencing a "returning swan" trend, with many former migrant workers returning to start businesses or find jobs in local industries such as manufacturing, agriculture, and modern services [2][6]. - In 2024, Yichang is expected to see an increase of 15,400 returning workers, a 20.3% year-on-year growth, while Tianmen has attracted over 100,000 people to return for employment and entrepreneurship in the past three years [1][2]. - By mid-2025, Hubei is projected to have over 12,000 new returning entrepreneurial entities, directly creating 83,000 jobs, with a 23% year-on-year growth in revenue from these projects [1][5]. Group 2: Industry-Specific Developments - The textile and clothing industry in Tianmen has seen a resurgence, with many returning workers leveraging their experience from coastal regions to establish businesses, contributing to local economic growth [3][5]. - The small-scale aquaculture industry, particularly in Puyang, has created diverse job opportunities, with annual incomes for workers in shrimp farming exceeding 100,000 yuan, and seasonal work in processing yielding around 40,000 yuan [5][8]. - In Suizhou, the mushroom cultivation sector has become a vital source of employment, with monthly incomes ranging from 2,000 to 20,000 yuan depending on the role [5][8]. Group 3: Policy Support and Infrastructure - Hubei has introduced a comprehensive "six subsidies and one benefit" policy package to support returning entrepreneurs, including rent, loans, social security, and tax incentives [6][9]. - Local governments are actively promoting entrepreneurship through various initiatives, such as job fairs and skill training programs, to ensure returning workers can find suitable employment [7][8]. - The establishment of "home employment" service stations and the provision of substantial entrepreneurial loans are part of the efforts to facilitate local job creation and support returning workers [8][9].

Core Insights - The research team from Hefei University of Technology conducted a field study on the Afu fruit tree planting family farm in Beishan Village, Langxi County, Anhui Province, focusing on how returning entrepreneurs transform their planting experience into a "returning goose economy" and enhance agricultural product value through modern distribution methods [1][3] - The Afu fruit tree farm, established in 2020 by returning entrepreneur Li Yongfu, has successfully developed a peach picking garden that sells its products nationwide, becoming a significant driver for rural revitalization in Beishan Village [1][2] Group 1 - The farm spans 60 acres and employs specific techniques to ensure the quality of the peaches, such as using light yellow fruit bags to protect against pests and sunburn [1] - To maintain freshness, local farmers start harvesting at dawn, ensuring that peaches are packed within two hours of picking, with peak harvest occurring in July and August [1] - The peaches are graded by size, with over half weighing more than 500 grams, and the market price for large peaches reaches 20 yuan each, making them competitive in the fruit market [1] Group 2 - Li Yongfu, aged 58, has over 20 years of experience in peach cultivation and has successfully leveraged online marketing and logistics to expand his customer base, receiving 200-300 orders daily from cities like Shenzhen and Guangzhou [2] - The farm's operational model includes early morning harvesting, sorting, packing by noon, and shipping via cold chain logistics to ensure timely delivery to urban markets [2] - The study highlights the importance of returning talent in rural revitalization, emphasizing that the key to success lies in attracting skilled individuals back to their hometowns to foster local development [3]