沙漠篝火旁，张联东与刘强东举杯共饮定制光瓶酒的笑容还未散去，一纸辞呈已终结了他四年半的洋河掌舵生涯。 7月1日深夜，洋河股份突发公告：董事长张联东因"工作调整"辞去所有职务，彻底离开他执掌四年半的这家白酒巨头。就在一周前，他还在内蒙古 沙漠中与京东创始人刘强东畅饮洋河新品，为光瓶酒战略站台造势。 更耐人寻味的是，洋河官网几乎同步更新信息——47岁的宿城区委副书记、区长顾宇已接任党委书记职务，成为洋河新掌舵者。 张联东的离任提前了近两年，原定任期应至2027年4月。这场毫无预警的权力更迭，发生在洋河营收排名从行业第三滑落至第五、股价重挫的危局时 刻。 突然换帅：沙漠盛宴后的告别 张联东的告别充满戏剧性。6月23日，他刚与老乡刘强东在包头沙漠营地共同品鉴洋河为京东定制的两款光瓶酒，双方高调宣布达成深度合作。这场 精心策划的营销活动，被视为洋河发力年轻消费市场的重要落子。 七天后的7月1日，洋河股份突然发布公告：张联东辞去公司董事、董事长及所有董事会专门委员会职务，彻底脱离洋河体系。公告中程式化的"工作 调整"理由，无法解释为何要在任期还剩近两年时仓促换帅。 几乎同步，宿迁市政府网公示了顾宇的新任命。这位47岁的区 ...

编者按：2024年，中国白酒行业步入深度调整期，市场竞争愈发激烈，行业人事变动频繁，风起云涌。面 对复杂多变的行业形势和消费市场的新需求，白酒企业纷纷将"改革"视为关键动力，积极探索新的增长 点，以应对挑战、拥抱机遇。 搜狐酒业特别推出"十大酒企董事长"栏目，聚焦贵州茅台、五粮液、山西汾酒、洋河股份等具有行业影响 力的酒企，深入剖析这些企业掌舵人的管理理念、战略调整以及背后的市场考量，为行业提供参考与借 鉴。 第四期关注的是古井集团党委书记、董事长梁金辉。 作者丨饶婷 编辑丨李文贤 出品丨搜狐酒业发展研究院 5月底，古井贡酒召开了2024年度股东大会，董事长梁金辉的任期成为投资者关注焦点。 今年59岁的梁金辉，已经扎根古井贡酒36年，正式掌舵11年。按国企高管退休规定，他或在2026年董事会 换届时交棒。 面对股东挽留，梁金辉回应道，这方面组织上有安排，自己一定听从组织的安排，也愿意为大家做服务。 回望其执掌的11年，古井贡酒实现了业绩爆发式增长。 2014年至2024年，公司营收由46.51亿元增长至235.78亿元，复合年均增长率约18%；归母净利润则由5.97 亿元增长至55.17亿元，复合年均增长率约 ...

公司报告 | 公司点评 古井贡酒（000596） 证券研究报告 坚持"全国化、次高端"战略，25 年稳健发展可期 2024 年 公 司 营 业 收 入 / 归 母 净 利 润 / 扣 非 归 母 净 利 润 分 别 为 235.78/55.17/54.57 亿元（同比+16.41%/+20.22%/+21.40%）；2025Q1 公司 营业收入/归母净利润/扣非归母净利润分别为 91.46/23.30/23.12 亿元（同 比+10.38%/+12.78%/+12.78%）。 年份原浆引领增长，产品结构稳中有升。24 年年份原浆/古井贡酒/黄鹤楼 及 其 他 营 业 收 入 180.86/22.41/25.38 亿元（同比 +17.31%/+11.17%/+15.08%），其中年份原浆占比提升 0.59pcts 至 79.10%， 年份原浆增长快于整体，奠定公司增长基本盘。量价角度看，24 年公司酒 类销量/吨价分别同比+8.44%/+7.37%，量价齐升驱动公司营收增长，其中， 年份原浆销量/吨价同比+11.99%/+4.75%，年份原浆延续放量势能，同时从 均吨价来看产品结构整体仍保持升级态势。 省内大本 ...

▎1-4月白酒产量130.8万千升 2025年1-4月，全国规模以上企业白酒（折65度，商品量）产量130.8万千升，同比下降7.8%；其中4月 产量28.1万千升，同比下降13.8%。（国家统计局） ▎泸州老窖到访中国食品院 5月16日，泸州老窖股份有限公司副总经理、董事会秘书李勇带队到访中国食品院，与中国食品院党委 书记、总经理郭新光和首席专家王德良座谈交流。双方回顾了前期合作交流成果，并就博物馆建设、沉 浸式体验、智能感官如何赋能企业营销等议题展开深度探讨。（国家酒类品质与安全国际研究中心） ▎古井全国化覆盖率已超70% 5月20日，古井贡酒2024年度业绩说明会召开，会上，就年度增长目标问题，古井方面表示，在人口增 长逐渐放缓与行业存量竞争的双重影响之下，降速发展成为白酒行业共识。 全国化方面，古井表示，公司持续坚持"全国化、次高端"战略，目前安徽省内继续保持稳健增长，市场 份额在稳步提升；省外聚焦核心省区，持续推进"三通工程"，稳住存量市场，开拓增量市场。目前全国 化覆盖率已达到70%以上，省内、省外结构占比为6:4；公司将借鉴省内的发展经验，在省外打造一批 规模省区、规模市场、规模客户，进一步提高 ...

省内市场精耕仍存渗透空间，省外持续聚焦周边一体化，多渠道寻求突破。我们认为公司持续追求发 展，一方面在省内市场中，四开对开基本盘优势稳定，淮安、南京等大本营成熟市场市占率领先，扬 州、泰州、南通等市场仍有持续渗透空间；另一方面公司持续聚焦国缘品牌带动的省外拓展，长三角一 体化的区域策略清晰，依托省内成功培育经验，把握次高端占位优势，产品聚焦四开、对开核心单品， 以容量区隔保证市场秩序，省外增速有望持续引领。此外，公司积极拥抱新兴渠道，线上销售占比持续 提升，并通过自建团队与第三方合作探索即时零售等新模式，不断寻求破局。 盈利预测与投资建议：我们认为公司省内精耕攀顶+省外攻城拔寨战略清晰，省内提升区县、乡镇市场 精细度，省外环江苏样本市场逐渐起势，调整周期中持续提升市场份额，彰显发展韧性。预计2025- 2026 年营业收入125.25/137.89 亿元，同比增长8.5%/10.1%；预计实现归母净利润36.72/40.17 亿元，同 比增长7.6%/9.4%，维持"推荐"评级。 风险提示：新市场拓展不及预期；区域居民消费力不足预期；产品结构升级不足预期；宏观经济风险 等。 近日我们参与今世缘2024 年股东 ...

Core Viewpoint - The company has shifted from high-speed growth to structural growth in the white liquor industry, acknowledging challenges such as oversupply, inventory issues, and intense competition [2][3] Financial Performance - In 2024, the company achieved total revenue of 23.578 billion yuan, a year-on-year increase of 16.41% - The net profit attributable to shareholders was 5.517 billion yuan, reflecting a year-on-year growth of 20.22% [2] Growth Strategy - The company has not set a performance target for 2025, which is seen as a response to the current economic cycle and industry challenges [2] - The company continues to adhere to a "nationalization and mid-to-high-end" strategy, focusing on market construction and core provinces [2][3] Market Expansion - The company has achieved over 70% national coverage, with a provincial to external market ratio of 6:4 [3] - The company aims to enhance its market share in both provincial and external markets by leveraging its development experience [3] Competitive Landscape - The company faces competition from leading brands like Moutai and Wuliangye in its home province of Anhui [3] - The company is committed to maintaining steady growth in Anhui while expanding into core external markets [3] Stock Performance - The company's stock price has declined from approximately 169 yuan at the beginning of 2025 to around 157 yuan currently, down from 210 yuan at the start of 2024 [4] - The company is implementing a market value management system to enhance investor returns and maintain investor interests [4]

每经记者｜刘明涛 每经编辑｜肖芮冬 周庆伍指出，公司将继续坚持"全国化、次高端"战略不动摇，不断优化产品结构，持续深耕不同价位段 产品；继续坚持以古20为战略支点，抢占次高端消费群体；同时，进一步扩大古8、古5、献礼及老名酒 等大众产品的市场份额，满足消费者对不同价位白酒的需求。 朱家峰也表示，目前白酒消费者更加注重产品的品质及品牌，对白酒提出了更高的要求，同时白酒行业 竞争加剧，呈现向头部名酒品牌和区域强势品牌"双集中态势"。公司围绕"白酒+"战略，结合消费新模 式、新场景，依托体验消费场景，将品牌和文化深度融合，创造一种全新的消费体验；研发符合年轻消 费者喜好的创新产品，满足消费需求。 点评：公司重申"全国化+次高端"战略，延续过往路径。古20扛旗，古8、古5守市场的"金字塔结构"已 验证有效性，但在行业分化加剧、头部品牌挤压下，区域市场防御能力仍需加强。在产品创新方面，公 司年轻化产品需平衡传统工艺与创新需求，避免稀释品牌价值。 丨2025年5月21日星期三丨 NO.1 山西汾酒回应业绩增长趋势 5月20日，山西证监局、山西省上市公司协会等联合举办"山西辖区上市公司2025年投资者网上集体接待 日暨年报 ...

Core Viewpoint - The company has decided not to set specific growth targets for 2025, reflecting a broader industry consensus on slowing growth due to various macroeconomic factors and increased competition [2][3][6]. Group 1: Financial Performance - In 2024, the company achieved total revenue of 23.578 billion yuan, a year-on-year increase of 16.41% [2]. - The net profit attributable to shareholders reached 5.517 billion yuan, growing by 20.22% compared to the previous year [2]. - The cash flow from operating activities was 4.727 billion yuan, marking a 5.15% increase year-on-year [2]. - The white liquor business revenue was 22.865 billion yuan, with a growth rate of 16.43% and a gross margin of 81.74% [2]. - The "Year Original Sauce" series saw significant growth, generating 18.086 billion yuan in revenue, up 17.31%, with a gross margin of 86.12% [2]. Group 2: Strategic Direction - The company continues to adhere to a "nationalization and mid-to-high-end" strategy, focusing on market construction and core provincial areas [6][7]. - The company has achieved a national coverage rate of over 70%, with a provincial to non-provincial sales ratio of 6:4 [7]. - The company aims to capture the mid-to-high-end market with its "Gu 20" product while also consolidating its offerings in the mass market [7]. Group 3: Industry Context - The white liquor industry is experiencing a transition from rapid growth to structural growth, influenced by high inventory levels, price inversions, and intense competition [6]. - The declining marriage rates, with a reported 20.5% drop in 2024, are impacting traditional consumption scenarios for liquor [7].

Core Viewpoint - The company reported a revenue of 23.578 billion yuan for 2024, reflecting a year-on-year growth of 16.41%, and a net profit of 5.514 billion yuan, up 20.15% from the previous year [3][4]. Financial Performance - The company achieved a net cash flow from operating activities of 4.728 billion yuan, which is a 5.15% increase year-on-year [4]. - The total short-term and long-term borrowings amounted to approximately 91.6382 million yuan, with short-term borrowings at 5.0382 million yuan and long-term borrowings at 4.16 million yuan [6][7]. Market Strategy - The company maintains a nationalization and mid-to-high-end strategy, focusing on optimizing product structure and expanding market share in various price segments [3][11]. - The revenue structure is divided into 60% from the domestic market and 40% from the external market, with a national coverage rate exceeding 70% [5]. Challenges and Responses - The company acknowledges the challenges posed by the upgraded alcohol prohibition policies, reduced demand in the wedding market, and intensified regional competition [11]. - In response to market feedback regarding price increases and counterfeit products, the company has implemented unique packaging designs and anti-counterfeiting measures, along with a dedicated team for market order maintenance [10]. Future Outlook - The company has not set annual growth targets for the current year, indicating a strategic shift towards slower growth, which is becoming a consensus in the industry due to slowing population growth and intensified competition [11]. - Future profit growth will be driven by optimizing resource allocation and enhancing operational efficiency [11].

证券研究报告·海外公司点评·食物饮品(HS) 珍酒李渡（06979.HK） 转变思路积极应对，厚积薄发砥砺前行 2025 年 05 月 19 日 买入（维持） | Table_EPS] [盈利预测与估值 | 2023A | 2024A | 2025E | 2026E | 2027E | | --- | --- | --- | --- | --- | --- | | 营业总收入（百万元） | 7,060 | 7,067 | 7,146 | 7,796 | 8,929 | | 同比（%） | 20.56 | 0.10 | 1.12 | 9.09 | 14.54 | | 归母净利润（百万元） | 2,327 | 1,324 | 1,431 | 1,713 | 2,106 | | 同比（%） | 125.96 | (43.12) | 8.09 | 19.72 | 22.98 | | Non-IFRS 净利润（百万元） | 1,623 | 1,676 | 1,618 | 1,801 | 2,144 | | 同比（%） | 35.52 | 3.31 | (3.47) | 11.29 | 19.05 | | EPS-最新摊 ...