2025 年 8 月，酷热并没有阻碍近 22 万家制造工厂的生产热情 。 凌晨，走在蒸笼般天气的东莞长安街头，你还能看到年轻人三两骑电动车穿梭的 身影，也可以听到街边一个个小厂依然开工轰鸣，甚至能碰到街边仍在喝酒撸串、推敲生意的老板们，印证了那句话：广东创业永不败。放眼全 国，据统计规模以上制造业企业数量达 51.2 万家，连同大大小小的老板们，这群奋斗者擎起了中国作为世界工厂的脊梁。 外地人很难想象 ， 在东莞长安这座中国地图上并不太起眼的小地方，过去 30 年孕育出了无数制造业传奇，长安面向全球近 200 个国家和地区供 给产品及零部件，堪称制造业创富的大本营。从崭露头角的新兵，到不断壮大的全球性科技巨头，从服饰、玩具、小家电，到手机、 MR 头显、 AI 机器人等先进科技产品，众多的小厂和工作室从起步到逐步立足，更有巨大的万人工业园区扎根于此。本文主人公 vivo 就诞生在这一片熙攘之中， 已历 30 年。 以通常的产经观察视角， 2025 对 vivo 来说理应是一个有里程碑意义的年份。 但回望已经过去的 8 个月， vivo 公司内一切平静如水，似乎并没 有什么惊天动地的大事因此筹备或发生。新的市场 ...

Core Viewpoint - The article highlights the unique leadership style of Liu Jingkang, the founder of Insta360, emphasizing his unconventional approach to management and innovation, which has contributed to the company's rapid growth and competitive positioning in the market. Company Growth and Development - Insta360 has grown from a small team of six to over 3,000 employees in ten years, successfully listing on the Sci-Tech Innovation Board a month prior to the article's publication [3][40]. - The company has entered the action camera market in 2023, intensifying competition with DJI, which is rumored to launch a panoramic camera [4][5]. Leadership Style and Management - Liu Jingkang is described as spontaneous and unconventional, often making decisions without formal planning, which has led to a unique company culture [4][5]. - He prefers a flat organizational structure, with meetings that are brief and focused, allowing for quick decision-making [7][9]. - Liu's management style includes empowering middle managers and decentralizing decision-making, aiming to create a more agile organization [20][25]. Product Development and Innovation - The company has faced challenges in understanding user needs and market demands, particularly with its early panoramic camera models [14][16]. - The introduction of the ONE X series marked a significant shift towards developing action-oriented panoramic cameras, addressing user feedback and application scenarios [16][18]. - The success of the Ace Pro 2's street photography kit demonstrated the importance of accessory development in broadening the camera's appeal [21][23]. Organizational Structure and Culture - Insta360 has implemented a matrix organizational structure to enhance collaboration across different functions, allowing for independent product development [20][30]. - The company emphasizes the importance of user feedback and market research in product development, aiming to standardize processes and reduce reliance on individual decision-making [32][35]. Employee Development and Values - Liu Jingkang prioritizes employee development, viewing staff as the company's most valuable asset, and aims to create a culture that fosters growth and collaboration [40]. - The company's core values include user orientation, teamwork, and resilience, which are seen as essential for navigating the complexities of innovation and market demands [36].