虚假广告

Search documents
虚假宣传“10年老酒”,贵州怀国酒业被罚3000元!
Qi Lu Wan Bao· 2025-05-29 07:22
Core Viewpoint - Guizhou Huaiguo Wine Industry Co., Ltd. was fined 3,000 RMB for publishing false advertisements regarding its "Huaiguo 1915 Commemorative Wine," misleading consumers about the product's age [1][3][9]. Group 1: Company Actions - On November 2, 2024, the company authorized a promotional video on the WeChat video account "Xiao Ji Yang Wei," claiming the wine was "aged for over 10 years" [3][7]. - The actual production date of the "Huaiguo 1915 Commemorative Wine" was June 28, 2024, confirmed by the production company [3][7]. - The company sold 43 bottles of the wine at a price of 178 RMB per bottle, totaling 7,634 RMB in sales [3][7]. Group 2: Regulatory Findings - The Guizhou market supervision authority determined that the company's actions violated Article 28 of the Advertising Law of the People's Republic of China, constituting false advertising [3][9]. - The authority noted that the misleading advertisement significantly impacted consumer purchasing behavior [3][9]. - The company was penalized with a fine of 3,000 RMB, which is less than the potential maximum fine due to mitigating circumstances such as being a first-time offender and cooperating with the investigation [3][9][10]. Group 3: Evidence and Documentation - Evidence included video screenshots, sales records, and production contracts, confirming the false claims made in the advertisement [7][8]. - The company provided documentation proving the production date and compliance with regulations, which aided in the investigation [8][9]. Group 4: Company Background - Guizhou Huaiguo Wine Industry Co., Ltd. was established on February 18, 2022, and is located in Guiyang, Guizhou Province [11].
外媒:涉嫌虚假广告、不正当竞争 任天堂起诉配件制造商 Genki
Huan Qiu Wang· 2025-05-04 02:10
Core Viewpoint - Nintendo is suing accessory manufacturer Genki for allegedly revealing details about the Switch 2 console before its official release, claiming trademark infringement, false advertising, and unfair competition [1][3][4] Group 1: Legal Actions - Nintendo has filed a lawsuit against Genki, accusing the company of trademark infringement, false advertising, and unfair competition related to its planned sales of accessory products for the Switch 2 [1][3] - The lawsuit was prompted by Genki's claims of having a "replica" of the Switch 2 before its official announcement, which included features consistent with leaked information about the console [3][4] Group 2: Events Leading to the Lawsuit - In January, during CES 2025, Genki made headlines by claiming to have a physical replica of the Switch 2, which led to a confrontation between Nintendo's legal team and Genki at the event [3] - Following discussions with Nintendo, Genki closed its booth at CES just before the event concluded [3] Group 3: Specific Allegations - Nintendo alleges that Genki's CEO Eddie Tsai engaged in actions on social media that infringed on Nintendo's trademark rights, particularly in promoting Switch 2 accessories [4] - The lawsuit highlights that Genki released a promotional video on April 2, coinciding with Nintendo's announcement of the Switch 2's release date, which Nintendo claims was a deliberate act of false advertising [4]
京津冀发布“五一”提示:勿轻信零糖无添加、“看闻捻品”辨识绿茶优劣
Bei Jing Shang Bao· 2025-04-28 05:21
Group 1 - The core message emphasizes the importance of consumer awareness and the need to resist misleading advertisements, particularly those claiming "zero sugar," "zero calories," and "no preservatives" without factual basis [1][2] - Regulatory authorities in Beijing, Tianjin, and Hebei have issued guidelines for advertisers to ensure that advertisements are truthful, legal, and aligned with socialist values and traditional culture [1] - Advertisers are required to take responsibility for the authenticity of their content, and there is a call for improved management systems for advertising verification and compliance [1] Group 2 - Consumers are advised to be cautious of misleading claims in popular products like weight-loss candies and beverages, and to verify the legitimacy of financial products and training institutions [2] - The elderly are specifically warned against fraudulent medical advertisements and exaggerated claims about traditional medicine and "miracle drugs" [2] - When dining out, consumers should prioritize establishments with proper hygiene and safety standards, and be vigilant about the quality of high-risk food items [2][3] Group 3 - Shoppers are encouraged to purchase products from reputable manufacturers and to check for necessary certifications, such as the CCC mark for electrical appliances [3] - For selecting new green tea as gifts, consumers can use a four-step method to assess quality, focusing on appearance, aroma, texture, and taste [3]