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打破传统“地面视角”!浙江海宁“空中观潮”兴起,激活文旅消费新场景
Sou Hu Cai Jing· 2025-10-09 07:40
(央视财经《第一时间》)在浙江海宁,随着低空经济的发展,传统的"地面视角"正在被打破,去空中看潮成为新的风尚。"空中观潮"的兴起, 不仅让游客有了更多"潮体验",更为当地文旅经济注入新的增长动能。 编辑:潘煦 近期,到浙江海宁市观潮的游客,总能在海塘边看到空中不时有直升机飞过,吸引了不少人的目光。据了解,这是9月底刚开通的海宁市"空中观 潮"路线,起点位于周王庙镇胡斗村的云翊航空飞行营地。 "追潮飞行"解决了传统地面观潮"等潮久、看潮短"的痛点,尽管15分钟的体验需要花费580元,但这种新奇体验,让不少游客愿意为"视角溢价"买 单。 "空中观潮"的打开方式并不只有坐直升机,在海宁黄湾镇尖山村的大尖山滑翔伞训练基地,游客们还可以通过滑翔伞这种特殊的方式,从另一个 视角欣赏到钱塘江入海口的壮丽。 低空观潮的走红拉长了观潮经济价值链条。传统观潮模式下,游客消费集中在餐饮、零售等短期环节;而直升机观潮、滑翔伞等业态,还带动了 上下游产业在乡村的集聚:上游的飞行器维修保养等服务,中游的飞行培训、研学活动等,下游的餐饮住宿等,形成了完整的"低空文旅产业生态 圈"。目前,海宁已规划5到6条低空旅游线路,未来还将推出"空中自 ...
滑翔伞编队+千架无人机燃爆“苏超”赛场 镇江“低空+文旅”绘就产业强市新乐章
Yang Zi Wan Bao Wang· 2025-09-02 03:46
Core Viewpoint - The event in Zhenjiang showcased a combination of low-altitude flying performances and drone shows, highlighting the city's efforts to integrate low-altitude tourism with cultural and recreational activities, thereby promoting economic development and enhancing tourism offerings [7][12][23] Group 1: Event Highlights - The "paragliding performance" and "drone show" during the "Super League" match in Zhenjiang created a vibrant visual spectacle, enhancing the event's atmosphere [7] - The performances symbolize the fusion of Zhenjiang's historical heritage with modern sports, reflecting the city's commitment to developing its industrial economy [7][12] Group 2: Low-altitude Tourism Development - Zhenjiang is actively promoting low-altitude flight routes and paragliding experiences, implementing supportive measures for "low-altitude + cultural tourism" initiatives, which significantly enrich the tourism product matrix [12][13] - The city is developing the Xijin Ferry low-altitude tourism project in collaboration with Jiangsu Yahua General Aviation Co., aiming to create a "three-dimensional cultural tourism corridor" with five aerial tourism routes [12][13] Group 3: Enhancements in Flight Services - The frequency of low-altitude flights between Hefei and Zhenjiang has been increased from two to three flights per week to better meet customer demand, showcasing a well-planned route that highlights various scenic spots [13] - The new flight routes provide a unique aerial perspective of the rich cultural and natural resources in the Anhui and Jiangsu provinces [13] Group 4: Educational and Research Initiatives - Zhenjiang has launched 35 educational tourism bases, including aviation-themed ones, to promote aviation education and attract participants, with a reported 7% increase in participants this year [17] - The city is fostering a distinctive brand for aviation educational tourism, with significant engagement and revenue generation from these initiatives [17] Group 5: Policy Support for Industry Growth - The Zhenjiang Municipal Bureau of Culture, Radio, Television, and Tourism has introduced measures to support the high-quality development of "low-altitude + cultural tourism," including financial subsidies for drone performances and new flight routes [17][23] - The policy encourages enterprises to conduct low-altitude flight events, providing subsidies based on attendance and flight duration, thereby stimulating industry growth [17][23]
用无人机给山上民宿客人送外卖
Su Zhou Ri Bao· 2025-08-16 00:18
Group 1 - The seventh Grand Canal Cultural Tourism Expo opened with 152 well-known domestic cultural tourism brands showcasing new business models and experiences in the cultural tourism industry [1] - The exhibition area for the Grand Canal Cultural Tourism Industry reached 11,500 square meters with a total of 90 booths, including 33 special booths [1] - The expo featured four major sections: Grand Canal technology cultural tourism products, Grand Canal tourism product transactions, Grand Canal agricultural cultural tourism transactions, and Grand Canal film and cultural transactions [1] Group 2 - Notable exhibitors included companies from various sectors such as intelligent manufacturing, low-altitude cultural tourism, XR and VR immersive experience brands, digital content production companies, and tourism enterprises [1] - The "Cloud Realm Tour" digital cultural tourism brand from the Taicang Zhongke Information Technology Research Institute attracted attention with innovative products like interactive theaters and cultural VLOG systems [2] - Wuxi Xiling Zhihang Technology Co., Ltd. is a new company utilizing drones for logistics in cultural tourism, demonstrating significant advantages in delivering goods to hard-to-reach areas [2]
祥源通航与沃飞长空签署战略合作协议
news flash· 2025-07-24 05:37
Core Insights - Xiangyuan Cultural Tourism (600576) has signed a strategic cooperation agreement with WoFei ChangKong at the "2025 International Low Altitude Economy Expo" to explore the application of eVTOL (electric vertical takeoff and landing aircraft) technology in the low-altitude cultural tourism sector [1] Group 1 - The collaboration aims to develop innovative business models that integrate "low altitude + cultural tourism" [1] - This partnership is a significant move for Xiangyuan Aviation in establishing a foothold in the low-altitude economy [1] - The initiative represents an important practice for Xiangyuan Cultural Tourism in innovating development paths through the deep integration of "technology + scenarios" in the cultural tourism industry [1]
空中旅游潜力有多大——来自海南省的调查
Jing Ji Ri Bao· 2025-07-14 22:05
Core Insights - The low-altitude economy is rapidly reshaping the tourism industry, driving modernization and innovation in tourism consumption scenarios, particularly in Hainan, which is actively cultivating the "low-altitude + tourism" new business model [1][12] - Hainan's unique natural conditions, free trade port policies, and forward-looking industrial layout are accelerating the construction of a comprehensive low-altitude economic ecosystem [1][12] Group 1: Industry Development - Hainan has become a pilot province for nationwide low-altitude airspace management reform, leveraging its geographical advantages to develop low-altitude tourism projects, including skydiving and aerial sightseeing [2][3] - The average annual growth rate of visitors to low-altitude tourism projects in Hainan is approximately 20%, indicating a strong market demand [2] - The low-altitude tourism market in Hainan is expected to reach a scale of 70 billion yuan by 2023, with plans to exceed 300 billion yuan by 2026 [12] Group 2: Policy Support - Hainan has implemented various supportive policies, including the "Three-Year Action Plan for Low-Altitude Economic Development (2024-2026)," which aims to establish nine general airports and over 500 low-altitude takeoff and landing sites by 2026 [8][10] - The province has opened 46% of its airspace for trial flights, significantly reducing operational costs for low-altitude tourism businesses [2][10] - The establishment of a low-altitude air route network is enhancing airspace utilization efficiency and facilitating commercial operations in the low-altitude tourism sector [9][10] Group 3: Technological Innovation - Technological advancements are crucial for the high-quality development of low-altitude tourism, with applications expanding into areas such as digital inspections and real-time monitoring of tourist flows [6][7] - The integration of drones in tourism management is enhancing safety and operational efficiency in popular tourist areas [7][12] - The use of drones for logistics has demonstrated significant time savings, exemplified by a recent cross-strait delivery that reduced transport time by five hours compared to traditional methods [8][12] Group 4: Market Opportunities - The low-altitude tourism sector is diversifying, with new offerings such as water sports, aerial performances, and digital tourism experiences gaining popularity among visitors [4][5] - Hainan's low-altitude tourism is becoming a new economic growth point, with increasing participation from tourists and a variety of new business models emerging [5][12] - The province is positioned to become a hub for low-altitude equipment import and export, further enhancing its market potential [12][13]
低空文旅,县域抢“飞”
Core Insights - The article highlights the growing trend of low-altitude tourism projects in county regions, driven by natural endowments and the need to upgrade traditional tourism models [1][2] - The integration of low-altitude economy into existing industrial chains is emphasized as a way to create unique competitive advantages [1][4] Low-altitude Tourism Development - Low-altitude tourism projects, such as those in Shaanxi Yichuan and Anhui Yi County, are enhancing visitor experiences and stimulating local tourism [2] - The average daily reception for the Yichuan project exceeds 400 visitors during peak season, while the "Aerial View of Hongcun" project is expected to attract nearly 120,000 visitors in 2024 [2] - Current low-altitude tourism experiences utilize helicopters or light aircraft, with prices ranging from 300 to over 1,000 yuan per experience [2] - The advancement of eVTOL (electric Vertical Take-Off and Landing) aircraft is anticipated to lower the costs of these experiences [2] Strategic Collaborations and Infrastructure - EHang Intelligent has received operational certificates for its passenger drones, with plans to collaborate with various counties for low-altitude tourism projects [2][4] - Zhejiang Wencheng County has signed a strategic agreement to procure 300 EH216-S drones for air tourism and transportation development [2] - Wencheng County plans to establish 43 eVTOL take-off and landing points within three years, with five already completed [5] Regulatory and Management Innovations - The article discusses the importance of airspace management in promoting low-altitude economic development, with counties becoming testing grounds for innovative airspace policies [4] - Sichuan's pilot program for low-altitude airspace management has significantly reduced approval times for temporary airspace applications [4] Competitive Landscape and Differentiation - Counties are diversifying their low-altitude economy initiatives beyond tourism to include logistics and emergency services [6] - Zhejiang's pilot program for low-altitude economy aims to integrate flying with urban logistics and rural services [6] - Differentiation strategies include leveraging local industrial strengths and developing niche markets such as extreme sports and drone services [6] Safety and Technological Integration - The article stresses the need for safety measures and technological integration in developing low-altitude economies, including the use of big data and AI for air traffic management [6][7]
五一假期个别地方出现低空文旅事故,国家发改委回应
Nan Fang Du Shi Bao· 2025-05-20 04:30
Group 1 - The core viewpoint is that the rapid growth of low-altitude tourism projects has raised safety concerns, especially following incidents during the May Day holiday [1][2] - The National Development and Reform Commission (NDRC) emphasizes that safety is the primary prerequisite for the development of the low-altitude economy [1] - The NDRC plans to expand low-altitude economic applications in a classified and orderly manner, prioritizing safety and risk control [1] Group 2 - The NDRC will work with local governments and relevant departments to identify safety risks and improve accident response and issue rectification [2] - There is a commitment to reform the low-altitude flight safety regulatory system and enhance the regulatory responsibility framework [2] - The NDRC aims to strengthen industry access and process supervision to promote the safe and healthy development of the low-altitude economy [2]
先行先试抢占低空经济新赛道
Hai Nan Ri Bao· 2025-05-18 01:30
Core Viewpoint - The establishment of the China Low Altitude Economy Industry Development Alliance in Hainan aims to promote the development of low altitude economy, focusing on drone logistics, urban air mobility (UAM), and low altitude tourism, with a target to exceed 100 billion yuan in scale [1][5] Group 1: Advantages of Hainan - Hainan's unique advantages include over 300 days suitable for low altitude flying annually, numerous tourist attractions, and favorable climate conditions, which provide significant traction for low altitude economic development [3] - Hainan is one of the first regions in China to implement low altitude airspace management reforms, establishing a provincial-level air traffic management service demonstration area and dual certification for civil and military aviation [3] - The free trade port policies, including zero tariffs and low tax rates, serve as important incentives for low altitude economy enterprises to establish operations in Hainan [3] Group 2: Development Potential of Hainan - Hainan has already planned for low altitude economy development, incorporating it as a key component of its "Skyward Strategy" [4] - A three-year action plan for low altitude economy development was introduced last year, leading to a systematic deployment of initiatives [4] - As of 2024, over 200 enterprises are engaged in low altitude economic activities in Hainan, indicating a growing and diversified landscape of applications [4] Group 3: Alliance's Role and Future Outlook - The alliance will focus on three core scenarios: low altitude logistics, urban air transportation, and low altitude tourism, bringing together various stakeholders including aviation companies, research institutions, and financial organizations [5] - The establishment of the alliance signifies a shift from fragmented efforts to collaborative operations in the low altitude economy sector [5] - Hainan is positioned as an innovative testing ground, aiming to create a comprehensive ecosystem encompassing research, manufacturing, operation, and services within the low altitude economy [5]
财经聚焦丨“低空+旅游”如何激发消费新活力?
Xin Hua She· 2025-05-13 13:48
Core Insights - The integration of low-altitude experiences with tourism is driving new consumption vitality, creating a multi-dimensional experience that enhances the entire tourism consumption chain [1][2][10] Group 1: Low-altitude Tourism Growth - The low-altitude tourism sector is witnessing significant growth, with Sanya's parachuting base experiencing a 70% increase in daily visitors during the recent holiday, and projections indicating over 10,000 visitors in 2024 [2][4] - Various regions are developing low-altitude sightseeing projects, transitioning from niche experiences to mainstream consumption, with examples including helicopter tours in Chongqing and Suzhou [4][10] Group 2: Economic Impact and Projections - The low-altitude economy in China is expected to exceed 850 billion yuan by 2025 and reach 1 trillion yuan by 2026, driven by the development of unique tourism flight routes [4][7] - The introduction of drone light shows has enhanced night-time economies, with cities like Chongqing and Huangshan utilizing drone performances to attract tourists and boost local businesses [5][10] Group 3: Policy Support and Industry Development - Government policies are crucial for the growth of low-altitude tourism, with initiatives including subsidies for tourism flight routes and promotional activities to stimulate consumer spending [7][9] - Local governments are encouraged to integrate low-altitude tourism with other sectors such as hospitality and events, fostering a collaborative ecosystem [9][10] Group 4: Challenges and Future Directions - The low-altitude tourism industry faces challenges such as talent shortages and operational inconsistencies, necessitating regulatory frameworks and industry standards [11][12] - Future development should focus on differentiated competition and leveraging local culture to create unique tourism experiences, alongside technological innovations to reduce costs and enhance service offerings [12]
五一低空文旅爆火背后安全问题咋防范?业内建议加强适航审定
Nan Fang Du Shi Bao· 2025-05-07 11:57
Core Insights - The low-altitude tourism sector is experiencing significant growth, with various activities such as sightseeing, paragliding, skydiving, and drone shows becoming popular during the recent holiday period [1][2][3] - Safety concerns regarding airspace management and the need for regulatory frameworks are emerging as critical issues in the development of the low-altitude economy [4][5] Group 1: Market Activity - Multiple cities, including Guangzhou, Chongqing, and Hainan, have launched low-altitude tourism projects, contributing to a vibrant holiday atmosphere [1] - The second Chongqing Low-altitude Flight Consumption Week has been initiated, featuring a three-tiered event structure and offering 30 million yuan in consumption vouchers, which are quickly claimed by the public [2] - Hainan's low-altitude tourism market is dominated by aerial sightseeing and skydiving, with significant flight activity reported, accounting for 48% and 44% of national totals, respectively [3] Group 2: Safety and Regulation - The rapid development of low-altitude tourism raises safety concerns, particularly regarding airspace management and the potential for conflicts with commercial aviation [4][5] - Experts emphasize the importance of establishing comprehensive regulations and enhancing airworthiness certification to ensure the safety and reliability of flying vehicles [5] - Public awareness of the significance and potential of the low-altitude economy is crucial for fostering a supportive environment for its safe development [5]