2025.05. 29 本文字数：2899，阅读时长大约5分钟 导读 ：成都力争到2027年六大核心产业总规模突破5000亿元，到2030年，建成三大千亿级产业集群。 作者 | 第一财经 李秀中 《哪吒》电影爆火之后，成都加码出台数字文创产业系列扶持政策，打造更多的"成都创""成都造"现 象级文创产品。 5月29日，成都市政府新闻办召开新闻发布会，宣布成都将出台加快推动数字文创产业高质量发展的 系列产业政策，突出"精准高效"扶持、"真金白银"投入，构建从顶层设计到政策惠企的工作体系，力 争到2027年六大核心产业总规模突破5000亿元，到2030年，建成三大千亿级产业集群。 成都的目标定位就是全力打造数字文创"三高地三中心"，即全国影视动漫创制高地、全国游戏电竞聚 合高地、全国创意设计品牌高地、全国数字音乐<演艺>潮流中心、全国网络文学策源中心、全国数 字文化装备智造中心。 成都市委宣传部副部长、市新闻出版局（市版权局）局长王炯在发布会上介绍，近年来，成都不断推 动数字文创产业高质量发展，人才、技术、资本等要素集聚发展，天府长岛数字文创园、成都影视城 等园区建设成势见效，聚集链主企业11家、上市企业7家，获批 ...

Core Insights - The article discusses a special investigation conducted in Changchun, focusing on the digital transformation of the cultural and creative industry and the practical outcomes of digital literacy education for youth [1][4]. Group 1: Digital Transformation and Education - Changchun is recognized as a benchmark city for the transformation of the Northeast's old industrial base, leveraging its educational resources and cultural heritage to develop unique competitiveness in digital cultural creation and educational technology [4]. - A three-in-one cultivation system has been established in Changchun for youth digital education, integrating "base + school + enterprise" [7]. - The "scenario-based teaching + industry connection" model in digital education is noted for its replicability, with suggestions to further integrate blockchain technology to create a youth digital literacy evaluation system [7]. Group 2: Innovation in Education - The current focus is on an innovative model of "industry-education integration and virtual-real symbiosis," aiming for recognition in the Ministry of Education's whitelist for the 2025-2028 academic year [8]. - The competitions will center around cutting-edge technologies such as AIGC, digital twins, and brain-computer interfaces, with 12 core tracks including AI foundational skills, metaverse development, data science, and blockchain [8].

每经智库研究员 王捷 每经编辑｜杨欢 企业兴则产业兴，产业兴则经济强。为扎实推进"进解优促"工作，更好服务"立园满园"行动，助力企业纾困解难、蓄力赋能，近日，成都网信领域启动"助 企护企"行动，推出包括政策解读、品牌助推、侵权整治、合规咨询、安全防护等在内的4类16项具体措施。 图片来源：摄图网_500691822 今年春节档，"成都造"动画电影《哪吒之魔童闹海》火爆出圈，成为现象级"城市名片"，展现了成都数字文创产业蓬勃活力和巨大潜力。为持续放大"成都 造"品牌效应，成都网信领域将依托此次行动推出系列创新措施：通过"新闻咖啡时"等宣传策划机制，整合新媒体资源，构建全方位传播矩阵，做好涉企政 策精准解读，展示产业园区助力城市经济发展生动实践。同时，讲好企业和企业家故事，助力"成都造"品牌扬帆出海。 图片来源：摄图网_501236263 图片来源：成都日报 良好的营商网络环境是吸引投资的"关键要素"，也是展示城市软实力的"形象窗口"，还是激发经济活力的"重要引擎"。2024年，成都主动受理侵害企业家个 人隐私、抹黑诋毁企业形象声誉等涉企网络侵权举报1000余件，助力企业有效维护自身合法权益。此次行动将继续在优化 ...

Core Viewpoint - Chengdu High-tech Zone is transforming urban scenes into future technology incubators, promoting innovation and industry development through scene-driven models [3][11][12]. Group 1: Scene Innovation - The global premiere of the 3D Nezha video in Chengdu High-tech Zone showcases the integration of popular animation IP with advanced technology [2]. - Chengdu High-tech Zone is establishing itself as a "future scene laboratory," where urban environments serve as experimental grounds for technological validation [3][4]. - The zone has released 20 technology application scenarios covering low-altitude economy, artificial intelligence, intelligent robotics, and unmanned driving [4]. Group 2: Industry Development - Chengdu High-tech Zone is fostering a unique "park ecology" to nurture enterprise growth, focusing on optimizing and enhancing industrial parks [12][15]. - The zone has attracted over 94 core enterprises in the low-altitude economy, establishing a comprehensive industrial chain that includes materials, components, and services [15]. - The successful launch of the world's first space computing constellation by a local company highlights the zone's commitment to building advanced technological capabilities [9][10]. Group 3: Talent and Community - Chengdu High-tech Zone has updated its talent policy to version 3.0, with a total talent pool of 6.69 million, making it one of the most attractive regions for high-level talent in central and western China [16]. - The zone is developing a "15-minute community happiness living circle," enhancing public service facilities to improve community well-being [21]. - The balance between industrial development and quality of life is emphasized, showcasing a dual approach to urban living that values both innovation and community [21].

Core Insights - The event titled "Cultural Innovation in Tianfu: Shining Future" was held in Chengdu, focusing on the integration of cultural tourism and digital innovation [1] - A total of 76 items were released in the cultural tourism industry chain demand and supply list, with 37 demand scenarios and 39 supply scenarios covering key areas such as digital cultural creation, tourism, music, sports, and exhibitions [1][12] - The event aimed to enhance market efficiency and foster collaboration between supply and demand sides in the cultural tourism sector [11][12] Group 1: Event Overview - The event was organized by various governmental bodies in Chengdu, including the Chengdu Municipal Committee of the Communist Party of China and the Chengdu Cultural Radio and Television Tourism Bureau [1] - It featured presentations from both demand and supply representatives, showcasing innovative projects and technologies in the digital cultural sector [4][5] Group 2: Demand Scenarios - Key projects highlighted included the East Suburb Memory West District project, which aims to create a dual-core product system combining a cultural IP display center and an immersive technology experience hall [5] - The Chengdu Natural History Museum presented a nature-themed immersive VR experience, emphasizing the integration of high-quality content with innovative multimedia techniques [6] Group 3: Supply Scenarios - Leading companies such as Lifan Digital Technology and BOE Aiyun Technology showcased their projects, focusing on digital art museums, immersive stages, and outdoor naked-eye 3D holographic devices [7][10] - The supply scenarios reflect a strong emphasis on technology-driven solutions that enhance the cultural tourism experience [16] Group 4: Policy and Support - Chengdu is developing a "1+4" policy framework to support the high-quality development of the digital cultural industry, which includes various specific policies targeting different sectors [15] - The event served as a platform for policy interpretation and aimed to provide targeted financial and innovation support to enterprises in the cultural tourism sector [12][15] Group 5: Market Trends - The demand and supply list indicates a trend towards integrating advanced technologies such as XR, AI, and holography into cultural tourism, enhancing user experience and engagement [16] - The diverse application areas of the supply content, including cross-border tourism, education, and new media, highlight the innovative potential within Chengdu's cultural tourism industry [16]

Group 1 - The 7th China Western International Investment and Trade Fair (West Expo) will be held in Chongqing from May 22 to 25, 2025, focusing on key industrial chains such as advanced materials, new energy power batteries, food and agricultural product processing, shale gas and clean energy, and modern services [1] - The Fuling exhibition hall will feature a theme of "Empowering Innovation, Promoting Industry," showcasing a 552 square meter immersive display space that highlights the Fuling "2349" modern manufacturing cluster system [3] - Fuling District will organize 51 enterprises to participate in the exhibition, including two "billion-level" leading industrial clusters, three "500 billion" pillar industrial clusters, four "100 billion" characteristic advantage industrial sectors, and nine "new star" industrial clusters [4] Group 2 - During the West Expo, Fuling District's delegation will engage in multiple activities, resulting in six signed projects with a total agreement amount of 16.207 billion yuan, covering industries such as energy, intelligent equipment, food and agricultural products, new materials, and transportation logistics [6] - Fuling District will showcase its modern urban image as a livable and enjoyable place, demonstrating achievements in traditional industry upgrades and emerging technology breakthroughs, while releasing strong development potential [8]

Core Viewpoint - The establishment of the Chengdu Sci-Fi and Future Industry Development Fund marks a significant step in promoting the high-quality development of the digital cultural and creative industry in Chengdu, aiming to transform the city's rich cultural heritage into future industrial momentum [3][4][10]. Group 1: Fund Overview - The fund has a target scale of 3.3 billion yuan and adopts an innovative model of "government guidance + market operation + ecological cultivation" [3][4]. - It aims to enhance the digital cultural and creative industry ecosystem, leveraging a "patient capital" approach to support long-term investments [7][12]. - The fund's structure includes a dual-driven model of "direct investment + sub-funds," focusing on macro layouts in sci-fi and future industries while also nurturing emerging projects [7][12]. Group 2: Economic Impact - Chengdu's cultural and creative industry is projected to achieve an added value of 287.6 billion yuan in 2024, with a year-on-year growth of 11.7% [4]. - The industry is expected to surpass 310 billion yuan by 2025, becoming a new engine for economic growth [4][12]. - The fund is anticipated to play a crucial role in addressing the long-cycle and high-risk financing challenges faced by digital cultural enterprises [12][14]. Group 3: Strategic Focus - The fund targets key areas within the sci-fi industry, including sci-fi reading, film, games, and cultural tourism, while also emphasizing the integration of technology and culture [12][13]. - It aims to foster the development of related industries such as digital technology, equipment manufacturing, and education, promoting a deep integration of strategic emerging industries [14][15]. - The fund's governance structure is designed to leverage resources from various stakeholders, including cultural investment and technology entrepreneurship [8][10]. Group 4: Talent Development - The fund is expected to attract top talent in sci-fi creation, technology research, and management to Chengdu, establishing a talent cultivation base in collaboration with universities and research institutions [14][15]. - This initiative aims to create a closed-loop ecosystem of "production—learning—research—investment," laying a solid foundation for the long-term development of Chengdu's digital cultural and creative industry [14][15].

Core Insights - The establishment of the Chengdu Dongjiao Memory Art District Industry Alliance marks a significant step in promoting industrial clustering and exploring new paradigms for high-quality development in the cultural, commercial, and tourism sectors [1][2] Group 1: Industry Development - The Dongjiao Memory Art District has adopted a four-in-one development model combining industrial heritage, cultural creative parks, scientific innovation bases, and consumer hubs, attracting nearly 55,000 quality enterprises and over 100 flagship stores [1][2] - The alliance aims to integrate resources and create a collaborative development framework, focusing on the deep integration of innovation chains, industrial chains, talent chains, and capital chains [2] Group 2: Strategic Initiatives - The alliance includes resources from 10 major characteristic industries, 44 specialized buildings, and 14 large commercial complexes, along with partnerships from five banks, five universities, six funds, and 16 industry associations [2] - Several high-energy industrial projects and talent research transformation projects were signed during the event, with over 100 member units receiving certification, covering various industry support elements [2] Group 3: Future Directions - The Dongjiao Memory Art District Industry Alliance will continue to promote the integration of industrial cultural genes with modern creativity, aiming to enhance the high-quality development of Chengdu's digital cultural and creative industries [2]

Core Insights - The article discusses the emergence and significance of "digital cultural creativity" as a new economic form that integrates digital technology and cultural resources, aiming to reshape cultural production and consumption logic [1][5][6] Group 1: Definition and Concept of Digital Cultural Creativity - "Digital cultural creativity" can be understood both as a noun, referring to tangible products enhanced by digital technology, and as a verb, representing a dynamic mechanism that transforms cultural production and consumption processes [5][6] - The core of digital cultural creativity lies in converting vast cultural resources from "stock data" to "incremental assets," emphasizing innovative models rather than limiting definitions [8] Group 2: Current Stage and Challenges - The digital cultural creativity industry is currently in the late stage of "cyber migration," where real-world cultural elements are being digitized, such as online museums and digital archiving of artifacts [9] - Key challenges include insufficient digital awareness, the need for refined legal policies, limited resource supply, and low public engagement [9] Group 3: Content-Technology-Operation Model - The "content-technology-operation" triangle is a framework for digital cultural creativity enterprises to identify their positioning and strengths, with an emphasis on deepening content development and leveraging technology effectively [11][12] - Companies do not need to excel in all three areas but should focus on at least one to gain a competitive edge [11] Group 4: Market Trends and Consumer Demands - Five commercial types of digital cultural creativity—immersion, revitalization, embodiment, empathy, and common good—reflect evolving consumer demands from material to spiritual, passive to active, and physical to virtual [14] - The future market potential may not be dominated by a single model but could involve a fusion of multiple models or the emergence of new ones [14] Group 5: Strategic Recommendations for Enterprises - Traditional cultural institutions face significant challenges in digital transformation, including a lack of technology, talent, and financial resources, alongside operational model mismatches [16] - Companies should adopt systematic thinking to align new technologies with core capabilities and focus on creating value rather than following trends blindly [16][20]

Core Viewpoint - The establishment of the "IE Commune" in Tangkou, Jiangmen aims to activate new momentum for rural revitalization by attracting global "boundaryless creators" to engage in entrepreneurship and life in the area [2][4][10]. Group 1: Project Overview - The "IE Commune" construction plan and recruitment concept were officially announced during an event on May 15, with the release of the brand logo and mascot [3][31]. - The initiative is guided by the Central Civilization Office and the Provincial Civilization Office, focusing on rural talent revitalization and addressing population hollowing issues [25][26]. Group 2: Target Audience and Community Building - The "IE Commune" is designed as an inclusive innovation platform for various types of youth entrepreneurs, referred to as "boundaryless creators," who seek balance in quality of life and innovation [18][35]. - The project aims to create a thriving ecosystem involving four groups: original locals, new locals, returnees, and travelers, fostering a shared community [29][46]. Group 3: Economic Impact and Growth - Tangkou has successfully attracted over 2,000 new residents, reversing previous population decline, and has seen the establishment of 372 new startups in the past three years [44][55]. - Fixed asset investment in Tangkou is projected to grow by 16.2% in 2024, with industrial investment growth reaching 124.8%, indicating strong economic momentum [56][57]. Group 4: Support and Resources - The "IE Commune" offers low-cost entrepreneurial spaces, shared office facilities, and various subsidies for eligible projects, aiming to support digital nomads and creative workers [59][60]. - Future plans include collaboration with a network literature incubation center and a film shooting base to further enhance the talent ecosystem and position the "IE Commune" as a driving force for rural digital economy [62][71].