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各地装扮一新喜迎国庆中秋
Yang Shi Wang· 2025-09-28 12:19
Core Viewpoint - The upcoming National Day and Mid-Autumn Festival are creating a vibrant festive atmosphere across the country, with strong market activity and consumer engagement. Group 1: Festive Atmosphere - Various regions are adorned with decorations, showcasing a celebratory spirit, such as "China Red" flags in Taiyuan and unique floral displays in Yinchuan [3][5] - Tourist attractions are enhancing their appeal with creative installations and decorations, particularly in scenic areas like Jiaxing and Huangshan [3][5] Group 2: Market Activity - The festive market is thriving, with traditional stores in Shanghai innovating by introducing new flavors and styles of mooncakes, attracting both locals and foreign tourists [5] - In Shijiazhuang, the flower market is experiencing a sales boom, with red-themed flowers being popular choices for the National Day celebrations [5] Group 3: Tourist Engagement - Major tourist sites are seeing high ticket bookings, with places like Suzhou's Humble Administrator's Garden nearly fully booked for the holiday [7] - Various regions are implementing special services to enhance visitor experiences, such as customized tour routes in Yan'an and a focus on fishing tourism in Xiapu [7]
新津小金协作共绘振兴图景 双向发力激活高原发展新动能
Zhong Guo Jing Ji Wang· 2025-09-28 11:56
Core Insights - The collaboration between Chengdu's Xinjin District and Xiaojin County focuses on mutual development, integrating resources and needs across various sectors including industry, culture, tourism, education, and healthcare [1][10] Industry Collaboration - A joint research team was formed to address the challenges of land scarcity and weak industries in high-altitude areas, leading to the establishment of a cooperative framework for the forage industry [2] - The "grass-cattle cycle" model has been implemented, with the leading company, Xueben Livestock, adopting a closed-loop system for yak breeding and processing, significantly improving efficiency and income for local farmers [3][4] - By 2025, Xinjin plans to invest over 2 million yuan in promoting new forage types and expanding cultivation areas, with Xiaojin already planting over 4,000 acres of forage [3] Cultural and Tourism Development - The integration of cultural and tourism resources aims to transform scattered and homogeneous offerings into a cohesive development strategy, with significant financial backing from Xinjin [5][6] - A new red-themed educational base is being developed to enhance tourism, expected to attract over 5,000 educational groups annually, benefiting local farmers economically [6] Healthcare Collaboration - A comprehensive healthcare collaboration has been established to enhance emergency medical services in the Four Girls Mountain area, addressing the needs of over a million annual visitors [7][8] - Xinjin is investing 1.2 million yuan to upgrade medical facilities and establish a four-tier emergency response network, significantly improving the region's medical capabilities [9]
“观赛+游城”成流量密码!山东日照靠赛事撬动6.86亿元大市场
Sou Hu Cai Jing· 2025-09-28 11:18
(央视财经《天下财经》)近日,两场大型体育赛事活动分别在湖北荆门和山东日照拉开帷幕。活动吸 引了众多国内外顶尖选手和爱好者参与,有效激发了当地文旅市场新活力。 9月27日上午,2025年滑翔伞定点世界杯总决赛在湖北荆门市东宝区圣境山滑翔基地开幕,来自19个国 家和地区的近5000余名滑翔伞爱好者齐聚荆门,角逐年度总冠军。 比赛现场,参赛选手需通过专业技 巧操控,在降落时精准踩中地面上半径仅为16厘米的电子靶,距离圆心越近得分越高。 同样,这两天在山东日照举办的2025中国运动休闲大会,也突破传统体育赛事的模式,打造了"海、 陆、空"多维度的活动架构,满足不同年龄段参与者的需求。 近年来,日照着力打造"观赛+游城"深度体验模式,今年上半年,日照已举办省级以上赛事活动70余 场,吸引直接参赛运动员4.5万余名,观赛人数超30万,带动直接经济效益2.42亿元,产出效益6.86亿 元。 转载请注明央视财经 编辑:王昕宇 今年,荆门市还结合国庆假期推出了音乐市集、飞行表演、产学研交流等系列活动,满足更多滑翔伞爱 好者的需求。 ...
坐游船体验“凌波追光”,尝鲜打卡武汉新玩法
Chang Jiang Ri Bao· 2025-09-28 08:38
自去年6月改造后重新开放,东湖凌波门栈桥吸引游客高潮迭起,成为妥妥的热门网红打卡地。就在上个月,栈桥附近凌波门码头推 出"凌波追光"游船专线,游客来凌波门可登船在东湖最佳位置看日出,感受武汉开阔柔美的天际线。本月中旬启幕的"知音湖北・超级文旅 日"活动"超级尝鲜"板块,以直播形式引领市民、游客尝鲜打卡武汉文旅新玩法。9月27日一早,直播团队与20余名"超级文旅体验官"一同 打卡"凌波追光"游船专线。 早上五点半不到,天还没亮,东湖湖面平静深邃,远处岸边的灯光串成一道亮线。记者来到与凌波门码头相连的凌波门·湖山咖啡 HOLLL,咖啡馆外居然已坐了不少年轻人,里面灯火通明,在正常经营。不久,"超级文旅体验官"陆续抵达。来自汉口一家医院的"80 后"医生刘彬打车半小时,先到凌波门栈桥,看到栈桥上已经满是游客,他说之前只是从凌波门路过,最近在网上看凌波门看日出很"出 片",网上一看到征集,他就报了名,这次能体会凌波门最新潮的玩法,有点小激动。 东方云层裂开小口,由白转淡红,游客在"凌波追光"游船上等待日出。 直播团队在采访游客。 5时40分,游船准时启航,大家在船舱听工作人员讲解注意事项后,就迫不及待登上船顶平台。船 ...
1.7万亩珍珠养殖撬动百亿产业,开江打造四川特色产业新引擎
Xin Jing Bao· 2025-09-28 08:03
Core Insights - The first Western Pearl Industry Development Conference and Jewelry Expo was held in Kaijiang County, Sichuan, attracting over 500 industry experts and leaders, marking a milestone in the development of the western pearl industry [1] - The "West Pearl" regional public brand was officially launched, emphasizing its role as a national and global industry identifier, with Kaijiang being recognized for its ecological advantages as a prime location for top-quality pearls [2] - Kaijiang aims to become a new engine for agricultural specialty industries in Sichuan, with a goal to exceed 10 billion yuan in comprehensive output value for the pearl industry within 3 to 5 years [2] Industry Development - Kaijiang has established the only pearl industrial park in the western region, with 14 supportive policies covering the entire pearl industry chain, including processing, design, and sales [3] - The pearl farming area in Kaijiang spans 17,000 acres, producing 30.8 tons of pearls annually, accounting for over 20% of the national output, with the highest proportion of jewelry-grade pearls reaching 6% [2] - A total of 41 projects were signed during the conference, with 9 signed on-site, involving various aspects of the pearl industry, enhancing market recognition [3] Cultural and Economic Integration - Kaijiang promotes a dual empowerment model of "cultural tourism + industries" to enhance the local tourism economy, with activities like blind box pearl opening and cultural experiences attracting numerous visitors [4] - The integration of pearls with jade, gold, and cultural creativity has led to the development of innovative products, increasing the added value of pearl products and promoting local cultural heritage [4] - A cooperative mechanism involving enterprises, village collectives, and farmers has been established, benefiting over a thousand local residents and significantly increasing their income [4] Notable Highlights - The world's largest free-floating pearl, weighing 2036 grams and valued at over 100 million USD, was showcased at the expo, drawing significant attention [5] - The conference will continue until October 8, featuring various industry seminars and product exhibitions to further invigorate the western pearl industry [5]
包机去赏秋!双节假期未至,节后错峰出游势头已强劲
Nan Fang Du Shi Bao· 2025-09-28 08:01
周卫红分析,24岁-40岁单身女性在文旅消费中的占比越来越高,因此对于这部分客群的细节需求,在 文旅服务链各个环节中都给予重视,比如需要更多的宠物友好住宿、餐厅以及景区,又比如在产品服务 时提供对"年轻她"客群的安全保护措施和小范围社交需求的满足等。 年轻女游客对兼具颜值与文化体验感的目的地格外青睐。针对这一需求,春秋旅游推出一系列自由行产 品,如在安顺产品中,特别增加了打糍粑、体验蜡染等文化内容,在西江苗寨赠送旅拍兑换券;而在高 松自由行产品中,不仅提供濑户内艺术节礼包、酒店安排在市中心,还配备了必打卡景区景点的门票或 交通票等基础服务,同时还支持加购一日游项目,满足年轻人灵活调整行程的需求。 节后错峰游"包机"直飞赏秋成热点 尽管国庆、中秋双节的假期还未开启,但节后错峰出游已现强劲势头。春秋旅游表示,已多方"出击", 在聚焦假期核心出游需求的基础上,精准布局节后错峰游市场。 春秋旅游"双节"假期出游人次、单价同比均明显上涨 春秋旅游透露:截至目前,今年"双节"假期出游人次同比增长近30%、人均单价同比增长约20%,体现 出旺季游客对高品质、深度化旅游体验的更高接受度。 值得关注的是,更多游客选择10月中下 ...
环南昆山—罗浮山引领区精品项目和活动在惠州发布 文旅体IP助力“美丽经济”发展
Nan Fang Ri Bao Wang Luo Ban· 2025-09-28 07:53
Group 1 - The core event is the launch of a series of cultural and tourism projects in Huizhou, coinciding with the National Day and Mid-Autumn Festival, aimed at boosting the local tourism market [1][2] - Eight key cultural and tourism projects were announced, including the transformation of idle resources into income-generating activities through the "Five Villages, One Factory, One Center, One Hotel" model [2][3] - A strategic partnership was established between Huizhou government and Ctrip Group to enhance tourism market development and promote high-quality tourism growth in Huizhou [2][4] Group 2 - A total of 54 premium activities were introduced, including a cultural tourism carnival and outdoor sports season, focusing on a three-dimensional integration of ecology, art, and consumption [3][4] - The event will feature the fourth Guangdong-Hong Kong-Macao Greater Bay Area Guitar Culture Art Exhibition, enhancing the music festival experience [3] - Huizhou aims to create a world-class tourism destination by leveraging its unique resources and developing a 218-kilometer scenic tourism road connecting major attractions [4]
“生态徒步+民俗互动”释放文旅热力 文旅商体展融合激发双节消费潜力
Yang Shi Wang· 2025-09-28 07:42
Group 1 - The core viewpoint highlights the increase in tourist traffic in Shangri-La, Yunnan, due to unique experiences combining ecological hiking during the day and cultural interactions at night [1][4] - As of September 27, hotel bookings in Shangri-La reached 55%, with an expected reception of 1.5 million tourists during the National Day holiday, representing a growth of over 15% compared to the same period in 2024 [6] Group 2 - In Shanghai, a series of activities have been launched to stimulate consumption during the National Day and Mid-Autumn Festival, including the "Street Life Festival" and the "International Art Flower Exhibition" [6][8] - The "Street Life Festival" features over twenty free activities, including sunset yoga and healing music, and runs from September 26 to October 12, covering 11 themed streets in Shanghai [11] - The "International Art Flower Exhibition" at the Shanghai Pujiang Countryside Park showcases a giant "butterfly" floral totem over 20,000 square meters, integrating trendy cartoon IP elements [13]
“赛事+”让流量变“留量” 一域带全局释放消费新活力
Yang Shi Wang· 2025-09-28 07:42
Core Insights - Recent large-scale sports events in Hubei Jingmen and Shandong Rizhao have invigorated local cultural and tourism markets [1] Group 1: Hubei Jingmen Events - The 2025 Paragliding World Cup Finals opened in Jingmen, attracting nearly 5,000 paragliding enthusiasts from 19 countries and regions [4] - Participants must skillfully control their descent to land on an electronic target with a radius of only 16 centimeters, with closer landings scoring higher [6] - Jingmen plans to host a series of activities in 2025, including a music market, flight performances, and industry-academia exchanges, to cater to more paragliding enthusiasts [7] - The local government is developing a comprehensive industry chain around paragliding, including training, tourism, and equipment manufacturing, to boost the cultural tourism industry and low-altitude economy [9] Group 2: Shandong Rizhao Events - The 2025 China Sports Leisure Conference in Rizhao features a multi-dimensional activity structure encompassing land, sea, and air, catering to participants of all ages [10][13] - Rizhao has implemented a "watching + city tour" deep experience model, hosting over 70 provincial-level events in the first half of 2025, attracting more than 45,000 direct participants and over 300,000 spectators [13] - These events have generated direct economic benefits of 242 million yuan and total output benefits of 686 million yuan [13]
宁夏银川:多业态融合打造假日消费新场景
Xin Hua Wang· 2025-09-28 07:37
Group 1 - The core idea of the articles is that Yinchuan City is launching a series of 159 unique activities to enhance holiday consumption and provide better services during the National Day and Mid-Autumn Festival [1] - During the holiday period, Yinchuan City will organize 42 promotional activities covering 12 major sectors, involving over 5,000 merchants and distributing more than 1 million various consumption vouchers [1] - The city has selected and announced 20 must-try restaurants, 10 affordable restaurants, and 10 authentic flavor restaurants, along with 10 restaurants with excellent service and environment, distributing 3 million yuan in dining vouchers [1] Group 2 - Yinchuan City is planning 67 cultural and tourism activities, including music festivals, concerts, and large-scale performances, to enrich the cultural tourism product supply [1] - The city will host various sports events such as the National Workers' Half Marathon, tennis open, and roller skating challenge, offering exclusive discounts to promote synergy between sports and commerce [1] - The "Yin Ticket Benefits" initiative allows visitors to enjoy discounts and benefits at 761 local businesses by presenting tickets from events or travel, enhancing the overall visitor experience [2] Group 3 - A "Scan and Complain" QR code system has been introduced to allow tourists to report issues encountered during their visits, ensuring prompt resolution by the scenic areas [2]