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文创营收同比增长超90% 茅山景区以文创“活”化文旅新景
Zhen Jiang Ri Bao· 2025-12-16 23:51
Core Insights - The article highlights the innovative development path of the Maoshan Scenic Area, focusing on cultural creativity to enhance consumption and empower tourism through intellectual property [1][2][3] Group 1: Revenue and Growth - By October 2025, the Maoshan Scenic Area's "Maoshan Fudu" cultural brand is projected to achieve revenue of 6.5 million yuan, representing a year-on-year growth of 90.27% [1] - The scenic area has developed over 400 cultural products, with more than 60 new products launched in 2025 alone, integrating elements of Taoism and local characteristics [1] Group 2: Intellectual Property and Brand Strategy - In 2025, the Maoshan Scenic Area completed copyright registration for 13 cultural products, establishing a knowledge property protection system to facilitate marketization [2] - The scenic area has formed strategic partnerships with artisans and brands to enhance product development and cultural depth, including collaborations with a Chinese arts and crafts master and a non-heritage brand [2] Group 3: Marketing and Distribution Channels - The Maoshan Scenic Area employs a dual-channel strategy, utilizing online platforms like Taobao and Douyin for marketing while also establishing 12 themed cultural stores at key tourist sites [2] - The area has participated in over 50 exhibitions and sales events in 2023, transforming static products into dynamic experiences that combine cultural display, interactive engagement, and consumer experience [3]
广西南宁:花花大世界景区冬景如画醉游人
Ren Min Wang· 2025-12-15 02:30
广西南宁:花花大世界景区冬景如画醉游人【3】 广西南宁:花花大世界景区冬景如画醉游人 广西南宁:花花大世界景区冬景如画醉游人【2】 广西南宁:花花大世界景区冬景如画醉游人【7】 广西南宁:花花大世界景区冬景如画醉游人【5】 广西南宁:花花大世界景区冬景如画醉游人【6】 广西南宁:花花大世界景区冬景如画醉游人【4】 ...
生态赋能“冷资源”变身“热产业” 多彩活动点燃冬季消费热潮
Yang Shi Wang· 2025-12-11 12:31
Group 1: Tourism Growth - The Gangsheka Snow Peak scenic area in Qinghai Province is experiencing a surge in tourist numbers, with a 33.6% increase in daily average visitors compared to the same period last year, and weekend single-day traffic exceeding 7,100 people [1] - The peak winter season for ice and snow landscapes has attracted many visitors, making it a popular winter travel destination [1] Group 2: Wildlife and Ecological Protection - Gangsheka Snow Peak is located in the candidate area of the Qilian Mountain National Park in Qinghai, providing a good ecological environment that supports wildlife [3] - The population of the national second-class protected animal, the rock sheep, is steadily recovering due to enhanced ecological protection efforts in the area [5] Group 3: Climbing Experience - The climbing difficulty at Gangsheka Snow Peak is moderate, making it a preferred destination for beginner climbers, with a success rate of 70% for summiting the three peaks [7] - Approximately 40 climbers successfully reach the summit of Gangsheka Snow Peak daily during the winter season [7] Group 4: Climbing Support Services - The scenic area offers professional climbing guides and a full range of climbing equipment rental services, including snow goggles, snow shoes, trekking poles, and cold-weather clothing [9] - The introduction of professional transport drones for carrying climbing supplies and patrol tasks enhances the climbing experience, with drones capable of reaching the base camp in just 3 minutes [9] Group 5: Winter Sports in Ningxia - In Ningxia, the city of Yinchuan has transformed its wetland parks into winter sports venues, with a 60,000 square meter ski resort opening in the Mingcui Lake National Wetland Park [10] - The new winter season will see 26 different ice and snow sports venues opening across Ningxia, with 7 of them being medium to large scale [12]
天目湖:拟出售参股公司江苏天目湖动物王国旅游有限公司4.5944%股权
Mei Ri Jing Ji Xin Wen· 2025-12-09 10:20
Group 1 - The company, Tianmu Lake, announced a non-public agreement to transfer 4.5944% equity of Jiangsu Tianmu Lake Animal Kingdom Tourism Co., Ltd. to Liyang State-owned Assets Investment Holding Group Co., Ltd. for a transaction amount of 18.275 million yuan [1] - For the year 2024, the revenue composition of Tianmu Lake is as follows: scenic area business accounts for 52.67%, hotel business for 29.74%, hot spring business for 7.89%, other businesses for 6.7%, and travel agency business for 1.61% [1] - As of the report date, Tianmu Lake has a market capitalization of 3 billion yuan [1]
峨眉山A:公司旗下没有瓦屋山风景区
Zheng Quan Ri Bao Wang· 2025-12-04 13:43
证券日报网讯12月4日,峨眉山A在互动平台回答投资者提问时表示,公司旗下没有瓦屋山风景区。冰 雪温泉节开始时间请关注峨眉山景区的公众号。 ...
果然财经|送门票送生鲜送礼盒,超30家A股上市公司花式送福利
Qi Lu Wan Bao· 2025-12-04 07:01
Group 1 - The core point of the article highlights that over 30 A-share listed companies have introduced various shareholder benefits this year, including free tickets and discounts on services [1] - Emei Mountain A announced that it would provide free admission to its scenic area for individual shareholders and corporate representatives holding 500 shares or more, which led to a stock price increase for two consecutive days before a decline of 4.84% on the third day [1]
多地宣布免费、半价 别错过这些错峰旅游福利
Yang Shi Xin Wen· 2025-12-03 22:22
Group 1 - Gansu Province Dunhuang City has launched winter-spring tourism discount policies for 2025-2026, including half-price tickets for off-peak seasons and an increase in the number of open caves at Mogao Grottoes from 8 to 10 [1] - The discount period is from December 1, 2025, to December 31, 2025 [5] - Various scenic spots across different provinces are offering free or half-price tickets, encouraging off-peak tourism [1] Group 2 - Beijing's Gubei Water Town is offering free admission to all national tourists, requiring prior real-name reservations through their official WeChat account [4] - Hangzhou's Lingyin Feilai Peak Scenic Area is implementing a free ticket policy, with a reservation system in place for orderly entry [7][9] - Jiangxi's Wugong Mountain is providing free admission for travelers from specific provinces, with ticket exchange available at the visitor center [13] Group 3 - Shanxi's Yungang Grottoes has adjusted ticket prices from 120 yuan to 100 yuan for full-price tickets and from 60 yuan to 50 yuan for half-price tickets [14] - Guizhou's Qianxinan is offering free admission to national 3A and above scenic spots for travelers arriving by high-speed train, with specific conditions for ticket validation [19][20] - Chongqing's Yunyang is promoting a "High-speed Train Tour" initiative, allowing free admission to two scenic spots for high-speed train passengers [22][24][25] Group 4 - The introduction of 15-day valid travel tickets by the Yangtze River Delta Railway allows travelers to enjoy multiple trips without repeated purchases, enhancing travel convenience [26][28] - The new ticketing strategy includes three travel packages, covering multiple high-speed rail lines and offering a flexible travel experience [28]
国泰海通晨报-20251203
Macro Research - The outlook for 2026 suggests a potential diminishing multiplier effect from durable goods subsidies, with price recovery largely dependent on effective fiscal input, particularly towards consumption and services [2][4] - In a neutral scenario, both CPI and PPI are expected to see a moderate upward shift [2][4] Retail and Service Research - The company Emei Mountain A is expected to benefit from the renovation of the Golden Summit cableway and the construction of Leshan Airport, enhancing the scenic area's capacity and visitor experience, which will drive traffic growth and profit recovery [2][6] - The renovation of the Golden Summit cableway will increase its capacity from approximately 1,200 people per hour to 3,200 people per hour, representing a 167% increase, which will alleviate peak waiting times and enhance visitor spending [8] - Leshan Airport is projected to facilitate tourist growth, with a designed annual throughput of 2.6 million passengers, expected to connect with existing highway networks to create a direct transport corridor to major scenic spots [8] Company Coverage - Emei Mountain A is rated as "Buy" with a target price of 20.65 CNY, compared to the current price of 14.46 CNY, reflecting a market capitalization of 761.9 million [7] - The company is expected to achieve net profits of 251 million CNY, 308 million CNY, and 346 million CNY for the years 2025-2027, with corresponding EPS of 0.48 CNY, 0.59 CNY, and 0.66 CNY [7] - The company has established a diversified business ecosystem through a full industry chain layout, including ticket sales, cableway operations, hotels, and various derivative businesses [7] Market Potential - Emei Mountain's visitor numbers were 4.67 million in 2024, significantly lower than other comparable sites, indicating substantial room for market growth through improved transportation and product upgrades [9] - The company has demonstrated strong unit visitor value conversion capabilities, with total tourism revenue of 1.013 billion CNY in 2024, higher than that of Jiuhua Mountain [9]
浙江安昌古镇就“乌毡帽试戴要收费”致歉
Zhong Guo Xin Wen Wang· 2025-12-03 01:20
事件发生后,我们第一时间与涉事商户沟通引导,并立即整改。同时,为满足广大游客想通过乌毡帽拍照留念、感受水乡韵味的需求,即 日起,景区在游客中心、六大主题展馆及每艘乌篷船上,增设了乌毡帽免费拍照打卡体验点,欢迎各位游客试戴体验、定格美好,沉浸式 感受水乡风情。 浙江安昌古镇就"乌毡帽试戴要收费"致歉 中新网12月3日电 12月2日晚,浙江绍兴安昌古镇景区通过微信公众号发布关于"乌毡帽试戴要收费"相关情况的回应: 近日,网络上关于我景区"乌毡帽试戴要收费"的信息引发关注。针对此次事件暴露的服务疏漏,我们深表歉意! 图片来源:古镇安昌微信公众号截图 来源:中国新闻网 编辑:郭晋嘉 广告等商务合作,请点击这里 本文为转载内容,授权事宜请联系原著作权人 中新经纬版权所有,未经书面授权,任何单位及个人不得转载、摘编或以其它方式使用。 关注中新经纬微信公众号(微信搜索"中新经纬"或"jwview"),看更多精彩财经资讯。 ...
峨眉山A(000888)首次覆盖报告:金顶索道改造提质增能 乐山机场助力客流增长
Xin Lang Cai Jing· 2025-12-03 00:29
金顶索道改造推动运力跃升,核心资产价值再强化。索道业务是公司营收与利润提升的核心驱动力, 2023–2024 年毛利率持续高于80%,收入占比约40%,经营韧性强。金顶索道设计运力将从约1200人/小 时提升至 3200 人/小时,运力增幅约167%。高峰排队将明显缓解,游客在金顶停留时间增加,有望提 升索道、门票及衍生消费转化效率。 乐山机场通航在即,助力游客增长。截至2025 年2 月,乐山机场航站楼等主体工程已完工,预计2025 年年底前具备通航基本条件。乐山机场通航后,将衔接现有高速公路网,构建" 航空+高速"直达主要 景区的联运大通道。乐山机场的设计年吞吐量为260 万人次,有望促进峨眉山旅游客流扩展。 差异化票价政策见效,市场潜力仍有较大挖掘空间。以24 年数据为例,横向对比中,峨眉山客流量为 467.22 万人次,低于 普陀山(1230万人次)、九华山(1050 万人次) 和 五台山(690 万人次),但旅 游总收入高于九华山,2024 年峨眉山旅游总收入为 10.13 亿元,而九华山的收入为 7.64 亿元。峨眉山 具备较强的单位游客价值转化能力,未来有望通过交通改善和产品升级进一步挖掘市场潜 ...