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2025北京国际文旅消费博览会落幕,三天到场观众超10万人次
Xin Jing Bao· 2025-06-22 14:24
Core Insights - The 2025 Beijing International Cultural and Tourism Consumption Expo was held from June 20 to 22, showcasing a significant increase in participation and attendance compared to the previous year [1] Group 1: Event Overview - The expo featured 505 exhibitors, a 38% increase year-on-year, and attracted 103,000 attendees, marking a 40% rise from last year [1] - The event included participation from 22 countries and 39 international exhibitors, representing a 95% increase from the previous year [2] Group 2: Cultural Products and Innovations - New cultural products launched at the expo included items inspired by traditional Chinese art, such as the Palace Museum's "Thousand Miles of Rivers and Mountains" lamp and various tea sets [2] - The "You Auspicious" series of cultural products, designed by the Jixiang Grand Theatre, gained popularity among fans, featuring collectible and wearable items [2] Group 3: Performance Projects - The Beijing Municipal Bureau of Culture and Tourism introduced 49 key resident performance projects during the expo, covering categories such as drama, music, and acrobatics [3] - Notable performances included over 1,000 shows of the classic comedy "The Count of Ulong Mountain," generating over 100 million yuan in ticket sales [3] Group 4: Business Transactions - The expo facilitated a hotel and travel agency cooperation meeting, resulting in an intended transaction value of 22.45 million yuan [5] - On-site transactions reached 211 million yuan over three days, reflecting a 23% increase compared to the previous year, indicating strong market vitality in cultural tourism consumption [5]
好看好逛“停不下来” 探“新”北京国际文旅消费博览会
Xin Hua Wang· 2025-06-22 11:02
Core Insights - The 2025 Beijing International Cultural and Tourism Consumption Expo was held from June 20 to 22, showcasing over 500 exhibitors across eight thematic exhibition areas, with a total exhibition area of approximately 30,000 square meters [1][5] - The event attracted 103,000 visitors over three days, generating a transaction volume of 211 million yuan [1] Group 1: Event Highlights - The expo featured various innovative cultural products and services, including the debut of the "Twelve Flower Gods" stamp set, which drew significant interest from attendees [3] - Interactive experiences included performances by robots and food production demonstrations, enhancing visitor engagement [3][5] - International participation was notable, with over 39 foreign exhibitors from more than 20 countries, doubling the number of international exhibitors compared to the previous year [5] Group 2: Strategic Initiatives - The event served as a platform for promoting cultural exchange and international cooperation, with activities aimed at enhancing the visibility of Chinese cultural tourism brands globally [5][7] - Key projects and initiatives were announced, including the launch of major performance projects and promotional activities to support cultural tourism consumption [7] - The Beijing Cultural and Tourism Bureau emphasized the importance of integrating cultural tourism with various industries to unlock consumer potential [7]
国际展商数量翻倍,2025“北京文旅博览会”将于6月20日开幕
Bei Jing Shang Bao· 2025-06-11 09:30
Core Viewpoint - The 2025 Beijing International Cultural and Tourism Consumption Expo will be held from June 20 to 22, showcasing a wide range of cultural and tourism products and experiences, with a focus on integrating various sectors of the industry [1][2] Group 1: Event Overview - The expo will cover an exhibition area of 30,000 square meters, featuring eight thematic exhibition areas including global exchanges, digital tourism, and cultural resources [1] - Over 10% of the exhibits will debut at the expo, including several cultural and creative products and humanoid robots [1] - The event will shift from static displays to dynamic storytelling, offering immersive experiences such as AR/VR interactions and DIY cultural activities [1] Group 2: Participation and Expansion - The number of exhibitors has increased by 30% compared to the previous year, reaching 500, with international exhibitors doubling and representing 20 countries and regions [2] - Notable international participation includes tourism departments from Russia, the Philippines, Japan, Dubai, and the Czech Republic, along with 39 international exhibitors from the US, South Korea, and Cuba [2] - The expo aims to create an ecosystem that promotes the integration of cultural tourism resources and innovative consumer experiences [2] Group 3: Activities and Collaborations - Multiple professional meetings and activities will be held during the expo, including the 2025 Beijing Smart Cultural Tourism Consumption Innovation Conference [2] - A brand list for the first batch of "Cultural Tourism Assistance and Quality Selection" will be released during the event [2] - Beijing Cultural Tourism will collaborate with Beijing Bank to sign a financial service action plan, while Industrial and Commercial Bank will showcase innovative financial service models [2]
促进文旅消费升级 第九届丝博会首次设立文旅消费展
Sou Hu Cai Jing· 2025-05-22 07:06
Group 1 - The Silk Road International Expo and China East-West Cooperation and Investment Trade Fair opened in Xi'an, featuring a cultural tourism consumption exhibition organized by the Shaanxi Provincial Department of Culture and Tourism, covering an area of 10,000 square meters with over 70 participating cultural tourism enterprises [1] - The exhibition focuses on integrating cultural tourism technology, night economy, digital creativity, and immersive experiences, showcasing high-quality products and new business models in the cultural tourism industry [3][5] - Various themed exhibition halls highlight the integration of local culture and ecology, such as "Tang Poetry in Chang'an" and "Green Circular Economy," showcasing innovative cultural tourism experiences [5][6] Group 2 - The exhibition features a 300-square-meter immersive stage area designed for interactive presentations of cultural tourism projects, enhancing exhibitor engagement and audience experience [6] - Digital services are central to the exhibition, with innovations like smart navigation, virtual tourism, and online booking, aiming to transform Xi'an into a digital cultural tourism benchmark [8] - A series of thematic promotions and cultural performances are scheduled, including 23 project presentations and 14 cultural exhibitions, showcasing the diverse cultural tourism appeal of the Shaanxi region [8][11] Group 3 - The event emphasizes collaboration between government and enterprises, promoting resource connection and capital inflow through project roadshows and signings [9][11] - Interactive projects such as traditional clothing performances and non-heritage craft experiences aim to bridge cultural heritage with public life, making culture more accessible [11] - The exhibition balances high-end industry layouts with grassroots aesthetics, featuring local cultural events and wellness experiences that integrate traditional wisdom into modern living [11]