IP经济热潮正席卷全球资本市场。近期，日本三丽鸥、万代南梦宫、任天堂等知名IP运营商股价纷纷逼 近或创下历史新高；美国迪士尼公司股价也于6月30日创下近3年新高；而中国公司泡泡玛特旗下的 LABUBU火爆全球，最近一年其股价涨幅超过500%。 三丽鸥旗下最为中国粉丝熟知的IP是Hello Kitty（凯蒂猫），万代南梦宫旗下拥有龙珠、海贼王、高达 等IP。任天堂则以游戏IP为主，旗下马力欧、宝可梦等经典IP在国内有很高的知名度。 如果将时间往前推就会发现，全球IP运营商的集体上涨，已经持续了相当长一段时间。比如三丽鸥从 2022年6月就开始上涨并持续至今。任凭市场波动，万代南梦宫和任天堂的上涨，几乎都持续了十年以 上。 IP运营商股价的强势表现，首先得益于其对经典IP的成功运营。拿拥有奥特曼IP的日本圆谷公司来说， 奥特曼是一个诞生近60年的IP，前两年，凭借奥特曼卡牌在中国市场的成功，圆谷公司收入大涨。2022 年1月到2023年8月其股价涨幅超过1000%。 经典IP的一个显著的特点是其拥有"穿越周期"的能力。历经数十年，即便社会发展已天翻地覆，消费品 类大为丰富，消费方式和消费习惯都有很大的改变，但围绕 ...

2025年上半年收官，公募积极研判下半年市场。 近日， 华宝、平安、汇丰晋信、国联安、银河 等多家基金公司相继召开中期策略会， 中 欧、永赢、 国海富兰克林、财通 等基金公司也纷纷发布下半年投资策略观点，对2025年下 半年A股市场行情与投资机会进行分析展望。 板块方面，在中期策略会上， 国联安基金常务副总经理、首席投资官魏东 表示，下半年政策 或发力，市场下跌风险较小。投资策略上，要聚焦中国发展的必经之路与新兴赛道，布局安 全与战略产业、政策支持方向，关注新消费、技术前沿等新兴趋势。当前市场虽有挑战，但 政策和制造业崛起为投资提供方向，投资者需把握宏观逻辑，挖掘结构性机会。 华宝基金权益投资副总监夏林锋 表示，A股市场面临着政策转向与业绩企稳的机遇，需求端 稳住楼市、股市与供给端整治"内卷"式竞争的政策导向日益明确。AI引领新的创新周期、"新 消费"成为内循环新载体、"新能源"走出"内卷"，成为2025年展望中需要重视的变化。对 此，投资者可考虑采取"深挖Alpha、等待Beta"的投资策略应对。 "仍积极看好全球云计算和AI产业的发展，现阶段将继续重点关注云计算板块的机会，包括海 外AI算力，例如 CPO ...

Core Viewpoint - The outlook for the A-share market in the second half of 2025 is optimistic, driven by domestic growth-stabilizing policies and a gradual economic recovery [1][2][3]. Group 1: Market Outlook - Multiple fund companies, including Huabao and Ping An, are optimistic about the A-share market in the second half of 2025, citing supportive policies and economic recovery [1][2]. - The market is expected to show a trend of oscillating upward, with liquidity improving due to the gradual implementation of monetary easing policies [2][3]. - The overall sentiment is that the market will maintain resilience, with structural opportunities emerging in various sectors [3][4]. Group 2: Investment Focus Areas - Key sectors to watch include technology, innovative pharmaceuticals, and new consumption trends, which are seen as essential for China's development [4][6]. - The innovative pharmaceutical sector is compared to the semiconductor industry a few years ago, indicating significant market potential and policy support [6]. - The AI and cloud computing sectors are highlighted as areas of continued focus, with expectations of demand growth and technological advancements [5][6]. Group 3: Strategic Investment Approaches - Investors are encouraged to adopt a strategy of "deep digging for Alpha while waiting for Beta," focusing on structural opportunities within the market [4][6]. - The emphasis is on identifying safe and strategic industries that align with government policies and emerging trends [4][6]. - The investment landscape is shifting towards sectors that support domestic consumption and innovation, with a particular focus on new energy and AI-driven technologies [4][5].

【 导读 】 公募基金展望2025年下半年A股行情，关注科技、创新药、新消费等 中国基金报记者 曹雯璟 2025年上半年收官，公募积极研判下半年市场。 近日， 华宝、平安、汇丰晋信、国联安、银河 等多家基金公司相继召开中期策略会， 中 欧、永赢、 国海富兰克林、财通 等基金公司也纷纷发布下半年投资策略观点，对2025年下 半年A股市场行情与投资机会进行分析展望。 业内人士普遍认为，国内一系列稳增长政策将助力经济实现温和复苏， 对下半年A股的投资 机会可以积极乐观一些 。科技、创新药、新消费等依然是下半年值得关注的重点领域，投资 者可考虑采取 "深挖Alpha、等待Beta" 的投资策略应对。 对下半年A股可以积极乐观一些 展望下半年，中欧基金表示，国内一系列稳增长政策将助力经济实现温和复苏。随着货币宽 松政策逐步落地，流动性也将进一步增强，为A股和港股提供有力支撑。不过，特朗普贸易政 策的不确定性依旧是市场的一大变数，需密切关注其政策走向。整体来看， 预计市场将呈现 震荡上行的趋势。 板块方面，在中期策略会上， 国联安基金常务副总经理、首席投资官魏东 表示，下半年政策 或发力，市场下跌风险较小。投资策略上，要 ...

我曾在观看直播间10分钟后抢下一款59元的"捏捏"玩具。那是期末周的一个深夜，我复习到头晕脑涨， 刷到一位博主正在捏"史莱姆果冻"，咕叽咕叽的声音配上软软的材质、Q弹的画面，我没多想就下了 单。等玩具寄来后，体验其实并不如预想中那样解压，但在直播间抢购、等待快递、拆箱开封的过程 中，我的焦虑情绪被短暂打散了。 像我这样的年轻人不在少数。据艾媒咨询发布的《2024年中国新青年"兴趣消费"行为调研数据》，2024 年中国新青年消费需求类型中，"取悦自我"的占比达46.28%。处于求学、求职、初入职场的不同阶段， 我们在毛绒玩具、模型拼装、live house门票中寻找小小的松弛感。哪怕只是一次短暂逃离，也足以支 撑一个低落期的精神续航。 情绪消费的魅力，还在于它嵌入生活的方方面面。算法推荐让人总能"刚好看到自己想要的"，社交平台 上的情绪表达，又反过来成为平台识别和引导消费的依据。从"白天冰美式，晚上薏米水"的养生焦虑， 到"博物馆文创"的疗愈想象，从景区人像拍摄，到话题周边收藏，这些情绪消费既是个体情感表达，也 逐渐成为身份建构与社会连接的方式。 年轻人的需求与市场在双向奔赴。情绪消费也激发了新的产业活力。文旅 ...

● 本报记者王辉 证券私募行业近期业绩与仓位"双线走高"。来自第三方机构的监测数据显示，今年以来证券私募行业整 体业绩表现亮眼。与此同时，随着投资信心的增强，百亿级股票私募持续加仓，平均仓位水平已悄然攀 升至接近80%的年内高位。这一举措的背后，既反映出机构对政策面和经济预期的积极研判，也体现了 私募对当前A股估值吸引力的普遍认可。从重点投资方向来看，科技、新消费、贵金属等板块以及红利 资产，成为不少私募机构的加仓重点。从核心逻辑来看，私募机构普遍关注投资的"确定性"。 股票策略产品前五个月平均盈利近5% 来自第三方机构私募排排网的最新监测数据显示，截至5月31日，有业绩记录的12843只私募证券产品， 今年前五个月的平均收益率为4.34%；其中9608只产品实现正收益，占比为74.81%。 与此同时，在私募五大投资策略(股票策略、多资产策略、期货及衍生品策略、组合基金策略、债券策 略)产品中，股票策略产品今年前五个月的业绩领跑。有业绩记录的8487只股票策略私募产品，今年以 来平均收益率为4.81%，在五大策略中排名第一。其中，6238只产品在今年前五个月实现正收益，占比 为73.50%。 从今年前五个月私 ...

日本顶级IP正以一种全新的形式，在中国掀起新一轮消费狂潮。与之相呼应，日本IP巨头在中国的业绩也同时呈现爆发式增长。 3家日本公司11个IP收入约429亿元，让多少中国公司赚到钱？ 在万代、三丽鸥、圆谷等日本IP巨头陆续发布的2025财年业绩报告中，部分主力IP的销售数据得以公布，亦可以直观看出这些顶级IP的商业价值，折合人 民币估算后，雷报统计如下： | | | 2025财年(24.4~25.3)部分日本公司主力IP业绩汇总 | | | | --- | --- | --- | --- | --- | | | | 整理:雷报 时间:2025/6/16 | | | | 序号 | 公司简称 | IP | IP收入 (亿人民币) | 同比增减 | | 1 | 万代南梦宫 | 龙珠 | 94.4 | 35.6% | | 2 | 万代南梦宫 | 机动战士高达 | 76 | 5.4% | | 3 | 三丽区 | 三刚鸣家族 | 71.8 | 44.9% | | 4 | 圆谷 | 奥特曼 | 69.6 | -0.9% | | 5 | 万代南梦宫 | 海贼王 | 69.1 | 24.4% | | 6 | 万代南梦宫 | 假面 ...

Core Viewpoint - Yuanlong Yatu (002878.SZ) has seen a significant stock price surge driven by the hype around RWA (Real World Asset Tokenization) and IP economy, despite facing substantial financial losses and operational challenges [1][2]. Group 1: Stock Performance and Market Dynamics - Yuanlong Yatu's stock price increased dramatically, achieving 8 consecutive trading limits within 11 days, with a total rise of nearly 90% in just over 20 days [1][2]. - The stock's surge was influenced by the approval of the "Stablecoin Regulation Draft" by the Hong Kong Legislative Council, which triggered movements in related concepts in the A-share market [2]. - The company reported a net inflow of over 3.3 billion yuan from major funds during the stock's upward trend, indicating strong market interest [2][3]. Group 2: Financial Performance and Challenges - Despite revenue growth from 1.99 billion yuan in 2020 to 2.79 billion yuan in 2024, Yuanlong Yatu's net profit has plummeted from 167 million yuan in 2022 to a loss of 1.84 billion yuan in 2024, highlighting a troubling trend of increasing revenue without corresponding profit [5][6]. - The company's heavy reliance on event-related revenue, particularly from the Winter Olympics, has led to significant volatility in earnings, with a dramatic drop in related income from 1.13 billion yuan in 2022 to just 55.5 million yuan in 2024 [6][8]. - The IP promotion service business has a low gross margin of 14.49%, significantly lower than competitors like Pop Mart, which has a gross margin of 66.8%, indicating a lack of competitive strength in IP operations [6][7]. Group 3: Strategic Investments and Future Outlook - Yuanlong Yatu has been increasing investments in R&D and sales, with total expenses in these areas reaching 382 million yuan in 2024, a year-on-year increase of 4.83% [7]. - The company recorded a goodwill impairment of 171 million yuan due to the acquisition of Qianma Network, further exacerbating its financial losses in 2024 [8]. - Although the company reported a profit of 24.77 million yuan in Q1 2025, this was still a 13.74% decline year-on-year, raising concerns about the sustainability of its recovery, especially given its reliance on major events for revenue [8].

Core Viewpoint - Shenzhen Jingji Zhino Times Co., Ltd. (referred to as "Jingji Zhino") is preparing to enter the IP operation business to create a second growth curve amid declining revenue and net profit in 2024, raising questions about whether this move is a rational decision or a blind trend-following [1][3]. Group 1: Business Transition - In May 2025, Jingji Zhino announced its entry into the IP industry, aiming to establish a three-in-one model of "IP matrix - traffic operation - secondary market management" to tap into the trillion-level market [2]. - Jingji Zhino's main businesses include pig and poultry breeding, feed production, and real estate development, with the new IP venture aligned with its commitment to social responsibility and consumer needs [2][3]. - The company plans to collaborate with over 50 IPs and aims to add more than 10 new signed and incubated IPs in the coming year, adjusting its IP matrix based on market feedback [2][3]. Group 2: Financial Performance - In 2024, Jingji Zhino reported a revenue of 5.96 billion yuan, a 52% year-on-year decline, and a net profit of 714 million yuan, down 59.13%, marking the first performance drop since 2022 [3]. - The decline in revenue was primarily due to a significant drop in real estate project sales, with net profit from real estate falling approximately 90% to around 240 million yuan [3][4]. - Despite improved profitability in the pig breeding sector, the overall industry is not considered a sunrise industry, leading to a search for more lucrative side businesses [3][4]. Group 3: Market Context and Challenges - The current popularity of the IP industry is linked to trends like the "goods economy," which has gained traction among younger consumers, particularly the Z generation [8][9]. - The market for the "goods economy" reached 168.9 billion yuan in 2024, with a projected growth rate of 41% [8][9]. - Jingji Zhino's entry into the IP sector is seen as a potential way to enhance its brand experience and create a second growth curve, but it faces challenges in adapting to the rapidly changing consumer demands and the complexities of IP management [10][11].

Core Viewpoint - Jingji Zhinong is expanding into the IP industry to create a second growth curve for profitability while maintaining its core modern agriculture business [1][3] Group 1: Company Developments - Jingji Zhinong established an IP operation company, Shenzhen Yingyunzhidi Cultural Technology Co., Ltd., to explore new business opportunities in digital cultural creativity [1][3] - The company aims to diversify its revenue streams and enhance its risk resistance through this new venture [3][4] - The company has achieved significant success in modern agriculture, with per capita profit levels entering the industry's top tier [3][4] Group 2: Market Insights - The IP industry is experiencing a golden development period, with a market size reaching trillions of yuan [2][4] - The global IP licensing market reached $356.5 billion in 2023, with China's market expected to exceed 168.9 billion yuan in 2024, showing a 40% year-on-year growth [3][4] Group 3: Strategic Focus - Jingji Zhinong's long-term vision for Yingyunzhidi is to become a global top-tier fashion and art brand, focusing on trendy art and cultural products [4][6] - The company plans to accelerate the development of its new business and strategically allocate funds based on market performance [4][6] - The company is adopting a differentiated strategy by focusing on post-link operations in the IP market, enhancing user engagement and monetization [5][6] Group 4: Competitive Advantages - Jingji Zhinong's unique joint operation model aims to deeply bind with IP partners, providing comprehensive services from derivative product development to user engagement [6][7] - The company has made substantial progress in forming strategic partnerships with emerging artists and leading game IPs, indicating strong growth momentum [6][7]