Core Insights - The CEO of Meituan, Wang Xing, emphasized that market competition fosters industry development, particularly in the instant retail sector represented by flash sales, but cautioned that low-quality, low-price "involution" competition is unsustainable in the long run [1] - Wang acknowledged recent aggressive competition in the food delivery sector, driven by subsidies from new platforms, but expressed confidence that Meituan can prevail, having successfully navigated similar challenges in the past [1] - The company aims to innovate and enhance the quality of the industry, advocating for a shift away from aggressive subsidy-driven competition towards a more mature and rational market focused on quality and service [1] Financial Performance - Meituan reported a robust quarterly revenue of 86.6 billion yuan, marking an 18% year-on-year growth [1] - The company invested 5.8 billion yuan in research and development during the quarter, with both annual transaction users and active merchants reaching new highs [1]

5月26日，美团召开2025第一季度业绩电话会。 美团此前公布的显示，公司营收、净利均显示强劲增长。总收入达到866亿元人民币，同比增长 18.1%，经营溢利同比大幅增长102.8%。核心业务利润率大幅提升，新业务亏损收窄显著。 美团："将不惜代价赢得竞争" 对于京东百亿补贴对美团外卖业务造成的影响，美团CEO王兴回应称美团"将不惜代价赢得竞争。" 他表示，过往美团也经历了几轮非常激烈的竞争，相信美团这次也能获胜。美团欢迎新玩家进入这一市 场，也认可外卖行业有巨大的潜力。同时，美团关注到，当前行业竞争中，有些补贴是非理性的，伴随 着低质量和低价格。 王兴称，不知道新进入者的不理性竞争会持续多久，所以现在无法给出第二季度和今年剩余时间的准确 财务指引，但美团将继续捍卫其市场份额： "我们预计第二季度核心本地商业收入的同比增长率将从第一季度的水平放缓，核心本地商 业的经营利润在第二季度将同比下降显著。" 即将开启618活动，外卖和闪购将重点参与 美团高管也首次披露了闪购品牌升级后的最新进展。美团CFO陈少晖表示，闪购新品牌上线至今，95后 年轻用户已占比超过一半。 此外，陈少晖还在会上预告了美团今年的618大促安 ...

每经记者｜陈婷 赵雯琪 每经实习编辑｜余婷婷 淘宝闪购"攻势"正猛。 5月26日，淘宝闪购联合饿了么官方宣布，日订单数已超4000万单。数据显示，淘宝闪购非茶饮订单占比达75%，非餐品类订单增长远超预期，订单准 时率达97%。 同日，美团在最新发布的2025年一季报中提及，截至3月底，美团闪购累计交易用户数超5亿，以90后的年轻消费者为主。当前，美团非餐饮品类即时 零售日单量已突破1800万单。 淘宝闪购自5月2日全量上线，联动饿了么的供给和履约能力，形成了阿里即时零售一张大网。此前，《每日经济新闻》记者获悉，截至5月5日20时28 分，淘宝闪购当日订单已突破1000万单。 与此同时，京东外卖也在"极速前进"之中。此前京东披露的官方数据显示，京东外卖上线75天后，日订单量在5月14日突破了2000万单。值得一提的 是，京东一季报显示，包含达达、外卖业务、京喜等在内的新业务成为了京东一季度增长最快的分部业务，同比增长达18.1%。 从各方数据来看，这场最早由"外卖大战"引发的"三国杀"，正式升级为即时零售"三国杀"，非餐品类已经成为了争夺战的新焦点。 "中国外卖行业已经进入新的发展阶段"，5月26日晚，在美团财 ...

| 2025年5月27日星期二| NO.1淘宝闪购联合饿了么日订单数超4000万 5月26日，淘宝闪购联合饿了么宣布，日订单数已超4000万。数据显示，淘宝闪购非茶饮订单占比达 75%，非餐品类订单增长远超预期，订单高速增长。同时，淘宝闪购有效保障履约水平，订单准时率达 97%。 点评：淘宝闪购联合饿了么日订单数已超4000万，且非茶饮订单占比较高，表明消费者对即时零售的需 求多元。其97%的订单准时率体现了在业务扩张的同时对服务质量的把控，未来还需在商品丰富度、配 送效率等方面不断优化创新，以应对激烈的市场竞争。 NO.2美团一季度营收865.6亿元，美团闪购累计交易用户数超5亿 5月26日，美团发布2025年第一季度业绩报告。财报显示，美团第一季度营收865.6亿元人民币，同比增 长18.1%；第一季度调整后净利润109.5亿元人民币，同比增长46.2%。财报提及，截至3月底，美团闪购 累计交易用户数超5亿，以90后的年轻消费者为主。当前，美团非餐饮品类即时零售日单量已突破1800 万单。 点评：非餐饮品类即时零售日单量突破1800万单，凸显出美团在多元化品类布局上的成效。随着市场竞 争加剧，美团仍需持续 ...

王兴表示，竞争最终需要回到商业的本质，中国外卖行业已经发展到新阶段，外卖平台和商户都不应回 到很多年前依靠激进补贴驱动的竞争模式，平台需要同时服务好消费者、商家和骑手等各方利益相关 者，才能可持续发展。（全天候科技） 5月26日晚，在美团财报电话会上，美团CEO王兴表示，市场竞争有助于促进行业发展，尤其有助于闪 购为代表的即时零售加速发展，但低质低价的"内卷式"竞争长期来看不可持续。 ...

Core Viewpoint - Meituan reported a revenue of 86.6 billion yuan for Q1 2025, representing an 18.1% year-on-year growth, with a net profit of 10.1 billion yuan compared to 5.4 billion yuan in the same period of 2024 [1][2]. Financial Performance - Revenue for Q1 2025 was 86.6 billion yuan, up 18.1% year-on-year [1]. - Net profit reached 10.1 billion yuan, significantly higher than 5.4 billion yuan in Q1 2024 [1]. - Adjusted net profit was 10.9 billion yuan, compared to 7.5 billion yuan in the previous year [1]. Competitive Landscape - The CEO acknowledged the competitive pressure from JD.com and Ele.me, both of which have announced substantial subsidies for their delivery services [3]. - Meituan aims to maintain its market leadership by leveraging its established position and extensive experience in the food delivery sector [3][4]. - The company views the influx of new competitors as a sign of the growth potential in the food delivery and instant retail markets [4]. Market Strategy - Meituan plans to respond to the competitive environment by investing in maintaining its market share and enhancing service quality [5][7]. - The company emphasizes the importance of returning to sustainable growth driven by quality service rather than irrational subsidy competition [6][8]. - Meituan is committed to supporting small and medium-sized businesses on its platform, enhancing their revenue and operational efficiency [5][6]. Future Outlook - The company anticipates fluctuations in financial performance due to ongoing competitive pressures and high subsidy levels from other platforms [7]. - Meituan expects the food delivery industry to transition to a more rational and sustainable growth phase, which will improve the overall ecosystem [8]. - The management believes that regulatory bodies will play a role in curbing unhealthy competition, allowing Meituan to focus on winning in a fair competitive landscape [8].

Core Viewpoint - The current irrational subsidy competition characterized by low quality and low prices is unsustainable for instant retail in the long term [1] Company Insights - Meituan's executives emphasize the need for a shift away from low-quality, low-price competition to ensure the sustainability of the instant retail sector [1]

Core Insights - The instant retail industry is experiencing rapid growth, with a projected market size exceeding 1.7 trillion by 2030 and an estimated CAGR of approximately 20% over the next five years [1][2] - Instant retail is characterized by local supply and an immediate delivery system, creating differentiated value that complements rather than replaces traditional e-commerce [2] - The platform model in instant retail shows superior profitability and larger scale potential compared to the self-operated model, with major players like Meituan, JD, and Alibaba competing effectively [2][3] Industry Overview - Instant retail is a high-efficiency online retail format focused on local supply and immediate delivery, driven by increasing consumer demand for convenience and the online transformation of offline retail stores [2] - The industry is not expected to significantly replace traditional e-commerce but rather create additional market value [2] Competitive Landscape - Among the platform models, Meituan's flash purchase service is noted for its strong competitive advantages, including superior consumer awareness and delivery capabilities, positioning it for long-term growth [1][3] - JD's instant retail is viewed as an incremental growth opportunity rather than a replacement for its core e-commerce business, with fast-moving consumer goods being a key growth driver [3] - Alibaba's approach to instant retail is more about leveraging group synergies, with a focus on enhancing traffic to its main e-commerce business rather than prioritizing instant retail as a standalone growth area [3]

Core Insights - The explosive growth of instant retail is not solely dependent on creating absolute increments but rather on reallocating the existing market share of traditional commerce [1][17] - The entry of major e-commerce platforms into the flash purchase business has made it an attractive new theme for capital markets [2][3] Company Performance - Recent quarterly reports from Alibaba and JD.com indicate that instant retail has significantly boosted platform performance, becoming a focal point for analysts [3] - JD.com achieved a milestone of 20 million daily orders, with its new business segment, including food delivery, generating revenue of 5.753 billion yuan in Q1 2025, a year-on-year increase of 18.1%, surpassing the overall revenue growth of the group [4] - Alibaba's "Taobao Flash Purchase" and Ele.me's "Over 10 Billion Subsidy" campaign achieved over 10 million orders within six days of launch, with Ele.me's daily active users nearly doubling [4] Market Dynamics - The instant retail market in China is estimated to have a current scale of 500-600 million consumers, with potential growth to 1 billion, indicating significant room for expansion [9] - The competition in instant retail is characterized by two types of players: the aggressive newcomers like Meituan and the established e-commerce giants like JD.com and Alibaba [17] Strategic Initiatives - Meituan's strategy focuses on building a logistics network with plans to establish 100,000 flash warehouses within two years, while JD.com and Alibaba are leveraging existing stores for their instant retail initiatives [11][13] - Alibaba's investment of 10 billion yuan in instant retail is primarily aimed at acquiring new users, with a long-term goal of upgrading its business model [16][22] Consumer Behavior - The rapid adoption of instant retail is reshaping consumer habits, with platforms seeing increased app engagement and order frequency [6][10] - The integration of instant retail with existing food delivery services is expected to enhance user experience and operational efficiency [17][18] Competitive Landscape - The competition is intensifying as JD.com and Alibaba face pressure from Meituan's aggressive expansion into instant retail, which threatens their market share [20][21] - The challenge for Alibaba lies in balancing its extensive product offerings with the need to invest in new supply chains for instant retail without cannibalizing its existing e-commerce business [22]

" 有数据显示，朴朴超市估值已达到60亿元+，相当于两个叮咚买 菜的市值。 " 作者丨代聪飞 编辑丨林觉民 一位熟悉朴朴的人士表示，在朴朴起家的福建，朴朴超市的业务数据很早就可以达到外卖业务一半，由此 对整个即时零售行业有了相当积极的判断，认为美团的闪购未来可以达到一个小外卖的体量。 根据公开信息，朴朴超市自成立来完成五轮融资，最近的一轮也发生于2021年。但据雷峰网了解，朴朴超 市近两年在资本领域动作并不少，除却没达成的收购，朴朴在去年也完成了新一轮融资。 与阿里的盒马，美团的小象超市，叮咚买菜等相比，朴朴的扩城速度可谓缓慢，迄今为止仅覆盖福州、厦 门、泉州、广州、佛山、深圳、东莞、武汉、成都等九大城市，其中广深收入更是占比高达70%，2025 年仅新开泉州一城。 扩张缓慢的一个重要原因，或许与朴朴超市坚持的大前置仓和区域运营模式相关，但这也是朴朴超市能够 壮大发展至今的关键。 朴朴超市的前置仓采用的是1000平左右的大仓库，实现6000-8000的SKU。这样的SKU数量已经超过了 传统中大型超市。相较主打生鲜的小仓，朴朴可以实现更高的客单价。在福州，朴朴的客单价可以达到人 均80。 近日，有消息称，朴朴 ...