Core Viewpoint - The shift from commission to "take rate" reflects the evolving nature of services provided by platforms, indicating a growing complexity and diversity in the services offered, which has led to negative perceptions among operators regarding the fees they pay to platforms [1][9]. Group 1: Role of Intermediaries - Intermediaries, such as real estate agents, play a crucial role in transactions by providing information matching, verifying the authenticity of information, and facilitating the transaction process [2]. - The existence of intermediaries helps reduce transaction costs and improve efficiency, making it reasonable for both parties to pay a fee for these services [2]. Group 2: Changes in the Digital Age - In the digital era, intermediaries have expanded significantly, with platforms becoming essential infrastructure for daily activities, thus transforming low-frequency services into high-frequency services [3]. - The perception of transactions has shifted, with service providers viewing the transaction as a result of their labor, while users attribute the service to the platform, leading to a change in terminology from commission to "take rate" [4]. Group 3: Negative Connotations of "Take Rate" - The term "take rate" carries negative connotations, suggesting exploitation and a lack of transparency, especially when users feel that platforms are too dominant or fees are unclear [6]. - Unlike commissions, which imply a collaborative relationship, "take rate" emphasizes a more unilateral extraction of revenue by the platform, reflecting a shift in the perception of operators from partners to subordinates [6]. Group 4: Complexity of Fees - The fees paid by operators to platforms have become increasingly complex, often bundled with various costs, leading to confusion about what services are being paid for and fostering the impression that platforms are merely extracting revenue [7]. - The term "take rate" has gained traction in regulatory documents, indicating its acceptance in formal discourse [8]. Group 5: Market Dynamics and Future Outlook - Despite the perception of platforms having unilateral power in setting fees, market competition imposes constraints, as high take rates could drive merchants to alternative platforms, impacting the platform's revenue [9]. - The recent slowdown in growth rates in relevant sectors has heightened sensitivity to costs, contributing to the negative perception of take rates [10].

Core Viewpoint - The transition from "commission" to "cut" reflects a shift in the perception of intermediary services in the digital economy, where platforms have become essential facilitators of transactions, leading to a change in how fees are viewed and understood [4][5][9]. Group 1: Role of Intermediaries - Intermediaries provide essential services such as information matching, verification of transaction details, and process facilitation, which justify the fees paid by both parties involved in a transaction [3][4]. - The existence of intermediaries helps reduce transaction costs and improve efficiency, making the payment of fees reasonable in the context of real estate transactions [3][4]. Group 2: Evolution of Fees - In the digital age, intermediaries have evolved into platforms that connect supply and demand, leading to a more complex fee structure that often obscures the specific services provided [4][7]. - The term "cut" has emerged as a more colloquial and negative connotation compared to "commission," reflecting a perception of exploitation and lack of transparency in platform fees [6][9]. Group 3: Regulatory Context - Recent regulatory documents have begun to recognize and differentiate between "commission" and "cut," indicating a formal acknowledgment of the changing landscape of platform fees [8][9]. - The inclusion of "cut" in regulatory guidelines suggests a shift in how platform fees are categorized and understood within the broader economic framework [8][9]. Group 4: Market Dynamics - The decline in growth rates in relevant sectors has heightened sensitivity to fees, making the transition from "commission" to "cut" more pronounced as stakeholders become more aware of their expenditures [10]. - Platforms face market constraints that can limit their ability to impose high fees, as excessive cuts may drive merchants to seek alternatives, thereby impacting platform revenues [9][10].

Core Insights - The platform economy in China has evolved from an "emerging phenomenon" to a "core driving force" over the past two decades, significantly impacting various industries and connecting millions of merchants, flexible workers, and a vast consumer base [1] - The "2025 China Inclusive Finance International Forum" highlighted the report titled "Platform Economy and Inclusive Finance," which emphasizes the role of digital technology in reshaping resource allocation efficiency [1][2] - The report indicates that platforms have become a valuable supplement to traditional financial institutions, particularly in the areas of digital payments, credit accessibility, and insurance [2] Summary by Sections Platform Economy Development - The platform economy has enabled a large-scale online transformation of economic activities such as shopping, transportation, and dining, leading to the emergence of new business models like digital marketing and smart logistics [1] - Platforms have created a vast ecosystem connecting hundreds of millions of consumers, millions of merchants, and flexible employment groups, playing a crucial role in empowering small businesses and promoting rural development [1] Financial Sector Impact - Platforms have driven a leap in digital payment adoption, with the percentage of adults using digital payments in China increasing from 49% to 89% over the past decade [2] - The proportion of adults obtaining credit from formal financial institutions has risen from 20% to 41% due to technological innovations in digital risk control and alternative data applications [2] - In the insurance and wealth management sectors, platforms have enhanced consumer access to a wider range of financial products through innovative channel strategies [2] Challenges and Solutions - The report identifies new challenges arising from the platform economy, advocating for a shift from a "zero-sum game" mindset to building a "win-win ecosystem" [3] - The evolution of the platform economy is characterized by structural changes that emphasize integration rather than disruption, fostering a complementary relationship between online platforms and offline stores [3] - The focus on "win-win" solutions includes addressing consumer concerns about data privacy and price discrimination, as well as recognizing the value of flexible workers and improving social security measures [3]

【免责声明】本文仅代表作者本人观点，与和讯网无关。和讯网站对文中陈述、观点判断保持中立，不对所包含内容 的准确性、可靠性或完整性提供任何明示或暗示的保证。请读者仅作参考，并请自行承担全部责任。邮箱： news_center@staff.hexun.com (责任编辑：宋政 HN002) 格隆汇8月27日｜据市说新语，8月22日，市场监管总局副局长白清元主持召开个体工商户座谈会，与个 体工商户、平台企业、金融机构等代表深入交流，总结工作成效，听取意见建议，研究推动下一步工 作。会议指出，平台企业、金融机构积极履行社会责任，为个体工商户在流量扶持上做"加法"，在运营 费用上做"减法"，在金融赋能上做"乘法"，在能力短板上做"除法"，取得良好成效。要进一步创新思 路，提供更多优质"解渴"管用的支持举措，帮助个体工商户提升数智化运营水平，培育更多"种子"商 户。 ...

打造参与国际竞争合作的新标杆。浙江实施网络交易平台品质提升行动，推动平台企业联合中小企业建 立品牌联盟，支持企业尤其是平台企业走出去。今年4月份，浙江省市场监管局联合阿里巴巴启动"货通 全球产业带出海"计划，带动了该省40个产业链拓展欧洲、东南亚、中东等市场。 打造激发消费活力的新标杆。为更好发挥平台企业的独特作用，浙江实施"浙江精品"培育计划，提升产 品服务品质；推动"人工智能﹢消费"，打造一批创新应用消费场景。 记者近日从浙江省市场监管局(浙江省平台经济工作领导小组办公室)获悉，浙江正加快推进平台经济高 质量发展强省建设三年行动，目标是到2027年，力争全省平台企业数量超过1000家，其中百亿级规模平 台企业超50家，活跃网络经营主体达到1000万家；平台企业营收总额达到2.2万亿元；网络零售额年均 增速保持在5%，网络消费满意度显著提高。 前不久召开的浙江省平台经济高质量发展大会强调，要推动平台经济从规模驱动向创新驱动转型，持续 擦亮平台经济"金名片"，建设平台经济高质量发展强省。三年行动计划根据浙江省委、省政府总体部 署，提出把打造六个新标杆作为重点任务。 打造科技引领的新标杆。浙江将继续引导头部平台 ...

Focus - Zhang Guoqing emphasized the importance of platform economy in promoting innovation and strengthening domestic circulation, urging platform enterprises to utilize resources for high-quality products and services, achieving mutual benefits with stakeholders [3]. Policies - The Central Committee and the State Council issued opinions on improving the modern enterprise system with 19 specific measures aimed at enhancing corporate governance, management levels, and social responsibility [5][6]. - The opinions mark a transition from "tangible governance" to "high-quality governance," aiming to reduce transaction costs and promote efficient resource allocation [7]. Events - The People's Bank of China and Bank Indonesia signed a memorandum to promote bilateral currency settlement, expanding cooperation to include capital and financial accounts, which supports the internationalization of the Renminbi [4][5]. - The EU expressed regret over the US's decision to raise tariffs on steel and aluminum, indicating readiness to implement countermeasures, which could escalate trade tensions and increase global economic uncertainty [8]. Economic Indicators - In May, the manufacturing Purchasing Managers' Index (PMI) was reported at 49.5%, indicating a slight improvement in manufacturing sentiment, with large enterprises showing a PMI of 50.7% [9]. - The non-manufacturing business activity index was at 50.3%, indicating continued expansion, with specific sectors like construction and services showing varied performance [9].