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从土特产到文旅大IP,看荔枝撑起的深圳南山“甜蜜经济”
Nan Fang Du Shi Bao· 2025-06-17 07:02
Core Viewpoint - The article highlights the significance of Nanshan lychee as a cultural symbol and economic driver in Guangdong, particularly in Shenzhen, where it has evolved from a local specialty to a major cultural and tourism asset, supported by innovative marketing and logistics strategies [1][7]. Group 1: Economic Impact - Nanshan lychee has become a representative "cultural card" for the region, contributing to the "sweet economy" of Guangdong's economic hub [1][5]. - The planting area for Nanshan lychee has reached 22,500 acres, with an expected total yield of nearly 5,000 tons this year [2]. - The launch of the 2025 Nanshan Lychee Tourism Consumption Season aims to enhance local tourism and consumption, integrating various cultural and recreational activities [5][6]. Group 2: Quality and Recognition - Nanshan lychee was the first lychee product in China to receive national geographical indication protection, emphasizing its quality and uniqueness [2][7]. - The lychee is characterized by high kernel rate and soluble solid content, making it a premium product compared to other regions [7]. Group 3: Logistics and Distribution - The rapid development of logistics has enabled Nanshan lychee to be delivered quickly across the country and internationally, with services like "express delivery" to overseas markets [3][6]. - SF Express has established dedicated collection points and increased air routes to facilitate the distribution of Nanshan lychee, ensuring freshness and timely delivery [3]. Group 4: Cultural Integration - Nanshan has launched various "lychee+" themed tourism routes, combining agriculture with sports, technology, and culture to create a comprehensive tourism experience [5][6]. - Events such as music concerts, educational programs, and light shows centered around lychee are planned to enhance community engagement and promote local culture [6][7]. Group 5: Future Development - The district is focusing on enhancing the added value of lychee through deep processing, including products like dried lychee, lychee wine, and health supplements [7]. - The aim is to transform Nanshan lychee from a seasonal product into a year-round commodity, thereby increasing farmers' income and sustaining economic growth [7].
南山“甜蜜盛宴”今日开启 今年全区荔枝产量预计达5000吨,妃子笑率先上市
Shen Zhen Shang Bao· 2025-06-04 17:01
Core Insights - Nanshan lychee, recognized as China's first geographical indication product for lychee, is set to yield an estimated 5,000 tons in 2025, with early varieties like "Feizi Xiao" already available since June 5 [1][2] - The lychee auction featuring over 99 ancient trees attracted more than 40 companies, marking a significant shift from traditional agriculture to a modern industry model that integrates cultural IP and technological empowerment [1][3] Summary by Sections Production and Quality - The total planting area for lychee in Nanshan District is 22,500 acres, with an average flowering rate of 90% this year due to favorable weather conditions [2] - The core production area, Xili Fruit Farm, manages over 20,000 lychee trees, expecting yields of 100,000 pounds for "Feizi Xiao" and 300,000 pounds each for "Guiwei" and "Nuomi Ci" [2] - Nanshan lychee is celebrated for its high quality, with "Nuomi Ci" having a soluble solid content exceeding 24% and an edible rate of 81.5% [2] Cultural and Economic Impact - The establishment of a 1.7-kilometer ancient lychee trail in Lychee Park enhances cultural experiences and promotes the lychee brand [3] - The introduction of the Nanshan lychee IP characters at the 2025 Cultural Expo signifies a transition from agricultural products to cultural symbols [3] - The integration of agriculture, culture, and brand marketing in Nanshan is seen as a model for urban-rural synergy in mega cities [3]
珠海机器人攻关资助最高3000万元;李家超希望加快发展香港北部都会区丨大湾区财经早参
Mei Ri Jing Ji Xin Wen· 2025-05-29 15:08
Group 1: Robotics and AI Development in Zhuhai - Zhuhai government offers up to 30 million yuan in funding for key core technology breakthroughs in robotics [1] - The policy encourages the establishment of innovation centers and provides up to 10 million yuan for robot data training facilities [1] - Zhuhai aims to accelerate the construction of an AI and robotics industry hub, potentially becoming a demonstration window for technological innovation in the Greater Bay Area [1] Group 2: Development of Northern Metropolis in Hong Kong - Hong Kong Chief Executive John Lee expresses urgency in accelerating the development of the Northern Metropolis [2] - Discussions with legislators focus on attracting businesses, enhancing interaction with mainland China, and construction progress [2] - The Northern Metropolis is seen as a new engine for economic growth in Hong Kong through deepening cooperation in science and technology with Shenzhen [2] Group 3: Tourism Growth in Macau - Macau's inbound tourist numbers in April increased by 12.1% year-on-year to 204,000 [3] - Hotel occupancy rates rose by 4.7 percentage points to 87.8%, with guest numbers increasing by 3.4% to 1.199 million [3] - The average length of stay remained stable at 1.6 nights, indicating positive trends in the tourism sector [3][4] Group 4: Agricultural Developments in Shenzhen - In Shenzhen, 99 century-old lychee trees were successfully auctioned for harvesting rights and naming rights [5] - The lychee planting area in Nanshan District is 22,500 acres, with an estimated production of 5,000 tons this year [5] - Bidders gain multiple benefits, including economic and cultural rights, enhancing the value of agricultural products [5] Group 5: Shenzhen Stock Market Performance - Shenzhen Component Index closed at 10,127.20 points, up 1.24% [6] - Notable gainers include N Guqi with a 164.90% increase and Tian Sheng New Materials with a 20.06% rise [7] - Decliners include Yiju Energy down 10.00% and Yong'an Pharmaceutical down 9.99% [7]
今年广东荔枝产量惊人 “南山荔枝”快上市了
Shen Zhen Shang Bao· 2025-05-07 00:02
Group 1 - The core viewpoint of the articles highlights the impressive production forecast for lychee in Guangdong, with total expected yields of 99 million tons in both the western and eastern regions, 14 million tons in the Pearl River Delta, and 11 million tons in Guangzhou [1] - Shenzhen is a significant consumer market for lychee and also produces the renowned "Nanshan Lychee," which has a unique flavor due to the local sandy soil, with an annual production stable at 1,000 to 1,300 tons, including over 100 tons exported to countries like the USA, Germany, and Canada [1] - The introduction of AI and drone technology by Sun Yat-sen University aims to enhance lychee quality and yield, with pilot orchards experiencing an average yield increase of 20% [2] Group 2 - The early maturing lychee variety "March Red" has already hit the market, priced at approximately 36 yuan per kilogram, with a purchase price of 24 to 28 yuan per kilogram, becoming a sought-after product due to its large size and rich flavor [2] - Experts caution against excessive consumption of lychee due to its high fructose content, which can lead to health issues if consumed on an empty stomach, emphasizing the importance of moderation and proper timing for consumption [3]