Group 1 - The core event is the launch of the "818 Wealth Management Festival" by Guotai Junan, featuring a special program "Financial Broadcast 10 Hours, Smart Investment AI New Quality" that focuses on A-share market investment hotspots and emerging industries [1] - The program aims to help investors grasp trends, optimize allocation methods, and establish correct investment concepts such as rational, long-term, and value investing [1] - The event includes a live interaction segment where chief investment advisors engage with investors to address their concerns, enhancing trust and connection between clients and the platform [1] Group 2 - Guotai Junan has introduced a new generation of AI-driven app, Guotai Junan Lingxi, which integrates large model technology and intelligent investment services to improve service efficiency and optimize customer investment experience [4] - The app offers 24/7 smart live streaming services and utilizes digital human technology to create a diverse content production matrix, providing an immersive experience for investors [4] - The app features three intelligent service interfaces: dialogue, live streaming, and market monitoring, reshaping customer service paradigms and upgrading smart wealth management experiences [4] Group 3 - The company has established a "Wealth Management Dream Factory" to standardize the selection and training of investment advisors, creating a matrix of star investment advisor IPs and a rich series of content [6] - Investment advisor IPs participate in special live broadcasts to answer investor questions and promote asset allocation thinking through educational programs [6] - The company is exploring the best pathways for converting public traffic to private traffic, thereby expanding the effectiveness of professional services [6] Group 4 - Guotai Junan aims to continue leveraging its "professional + technology" advantage to reshape wealth management service paradigms and enhance clients' long-term investment success rates [9] - The company is committed to becoming a leading domestic and internationally recognized comprehensive wealth management institution, contributing to the high-quality development of the capital market [9]

Core Insights - The A-share market is experiencing increased activity, prompting brokerages to focus on upgrading their trading apps, particularly through AI integration [2][3] - Leading brokerages are adopting an "All in AI" strategy, aiming to transform service models from standardized offerings to intelligent customization [3][4] - The competition among brokerages has shifted from merely adding features to a customer-centric service logic reconstruction, emphasizing the integration of AI throughout the app [5] Industry Trends - The number of active users for securities apps is projected to reach 988 million by mid-2025, with a year-on-year growth of 15.92% [4] - The focus of recent updates in securities apps includes functionality optimization, user experience enhancement, and the addition of new intelligent features [4] - The ability to provide intelligent services is becoming a key competitive advantage, with top brokerages enhancing their AI capabilities to improve user retention [4][5] Technological Developments - Major brokerages like Guotai Junan and GF Securities are leading the way in AI integration, with Guotai Junan launching the first fully AI-driven app [3][6] - Smaller brokerages are also entering the AI space, with products like Jianghai Securities' "Combination Home" app focusing on active thematic investments [3][6] - The development of AI-driven advisory services aims to address traditional limitations in wealth management, such as service radius and personalized investment needs [6][7] Target Demographics - The Z generation, defined as individuals born between 1995 and 2009, is reshaping brokerage services with their unique demands for AI functionalities that are scenario-based, personalized, social, and gamified [8][9] - Z generation investors prefer non-intrusive interactions, seeking a seamless experience that avoids excessive notifications while providing valuable insights [8][9] - Brokerages are creating innovative platforms and engaging content to attract younger clients, such as GF Securities' "Yuanshi Stock" app and Galaxy Securities' "Manta" app [8][9]

【导读】以AI破解服务痛点，瞄准Z世代新需求行情来了！券商App升级忙 中国基金报记者 孙越 赵心怡 近期， A股市场活跃度显著提升，成交量温和放大，热点板块轮动活跃。面对这一积极信号，嗅觉灵敏的券商积极布局，将"战场"聚焦于 投资者日常使用最频繁的移动端——证券交易App，掀起了一波密集的"迭代升级潮"。 头部券商 "All in AI"战略领跑，中小机构加速入局。在行业集体加码AI的竞赛中，如何通过技术赋能实现从"功能升级"到"服务重构"的质 变？这成为业界关注的焦点。受访人士表示，突破传统功能堆砌，构建真正以智能驱动、懂用户、懂业务的交易平台，成为券商接住"流 量"、赢得用户的关键。 行情来了，券商 App勤迭代 A股市场渐趋活跃，券商纷纷忙着升级自家的交易App。记者注意到，今年以来，头部券商动作频频，AI深度融入其应用架构。 例如，国泰海通提出 "All in AI"策略，并发布行业首个全AI智能App——国泰海通灵犀，旨在解决综合App体量大、功能复杂等问题，实现 服务模式从"标准化供给"向"智能化定制"的跨越；广发证券易淘金App全面推动"AI+"零售服务架构，构建"天玑智融"大模型服务中枢，升 ...

Core Viewpoint - The article emphasizes the transformative impact of AI on wealth management in the securities industry, highlighting Guotai Haitong's commitment to digital transformation and customer-centric services through its inaugural 818 Wealth Management Festival [1][2]. Group 1: AI and Digital Transformation - Guotai Haitong is advancing a comprehensive digital transformation in wealth management, focusing on four dimensions: customers, platforms, products, and investment advisory [2]. - The 818 Wealth Management Festival aims to showcase the company's comprehensive service capabilities and the integration of AI in transforming service models [5]. Group 2: AI Investment Carnival - The 818 Wealth Management Festival will feature the first "AI Investment Carnival" in the securities industry, running from August 1 to September 8, providing a blend of online and offline services for various customer segments [7]. - The event will include five themed sub-venues, offering a full range of wealth management services, including macro analysis, market tracking, strategy generation, and product solutions [9]. Group 3: Enhanced Customer Experience - The festival will introduce immersive AI interactive experiences, such as investment personality tests and a desktop robot assistant, to enhance customer engagement and service quality [11]. - The integration of AI capabilities aims to create a new experience in intelligent wealth management, allowing customers to understand their investment preferences and risk profiles better [11]. Group 4: Professional Advisory Services - Guotai Haitong is focusing on building a robust investment advisory team, leveraging AI to enhance service efficiency and promote digital inclusive finance [12]. - A special program during the festival will feature discussions on the Chinese economy and capital market trends, providing insights to help investors navigate investment opportunities [12]. Group 5: Future Directions - The company plans to strengthen its digital wealth management brand influence and explore new service models, emphasizing a combination of public and private domain strategies [13]. - Guotai Haitong aims to establish itself as a leading comprehensive wealth management institution by enhancing customer service experiences and improving long-term investment success rates [13].

Group 1: AI Innovations and Applications - The 2025 World Artificial Intelligence Conference (WAIC) is themed "Intelligent Era, Common Ball" and showcases the latest AI technologies from various industry giants [2] - Guotai Junan launched the first full AI intelligent APP in the securities industry, named Guotai Junan Lingxi, which aims to enhance investment decision-making through automated content generation [4] - JD.com introduced the "Seven Fresh Kitchen" stores, utilizing AI robots for cooking to improve operational efficiency and service experience in the restaurant sector [2][4] Group 2: Transformation in the Restaurant Industry - The restaurant industry is undergoing significant changes due to high operational costs and efficiency challenges, prompting the need for innovative solutions [5] - The introduction of the "cooking robot" by Ecovacs' subsidiary, Tanke, addresses labor cost issues and enhances efficiency, allowing one person to operate five devices and reducing labor costs by 60% [5] - Tanke's cooking robot is seen as a revolutionary commercial model for the future of the restaurant industry, with a daily output exceeding 500 meals at its first experience store [5] Group 3: Development of Large Models - Shanghai Jueyue Star announced the release of its new foundational large model, Step-3, which will be open-sourced for global enterprises and developers [6] - The model aims to meet the needs of practical applications by focusing on strong intelligence, low cost, open-source capabilities, and multi-modal features [7] - The establishment of the "MoXin Ecological Innovation Alliance" by major players in the large model sector aims to enhance collaboration across the model, chip, and platform industries [6][8]