Core Viewpoint - The company emphasizes the importance of securing a stable supply chain for coconut-related raw materials, particularly from Southeast Asian countries like Indonesia, which are significant suppliers of coconuts globally [1] Group 1 - The company recognizes the substantial demand for coconuts in its main product, coconut juice beverages [1] - The project aims to enhance the company's upstream supply chain layout, thereby strengthening the competitiveness of its core product's raw material supply [1] - The initiative will help the company gradually establish its own raw material supply system, improving the stability and security of its raw material supply [1]

Core Insights - The company, Huanlejia, has demonstrated steady growth in the food industry by continuously innovating products and expanding channels in response to market changes [2][3] - In the first three quarters of 2025, Huanlejia achieved a revenue of 135 million yuan in specialized snack retail channels, enhancing market coverage and brand visibility [2] - The company is diversifying its distribution channels, including partnerships with restaurants, which provide new consumer touchpoints and sales opportunities [2] Product Innovation - Huanlejia has introduced new bagged fruit canned products that cater to the emerging consumer demand for convenience and portability, especially among younger consumers [3] - The new packaging emphasizes retaining the original flavor and nutritional value of the fruits, aligning with consumer preferences for healthy food options [3] Market Strategy - As the food and beverage market approaches the year-end sales peak, Huanlejia plans to optimize product displays, expand channels, and implement targeted marketing strategies to capture the Spring Festival market [3] - The company is also progressing with its coconut processing project in Indonesia to expand its international market presence [3]

Core Viewpoint - The company,欢乐家, has officially launched its coconut processing project in Indonesia by acquiring assets from PT PRIMA COCO INDONUSA for approximately 38.709 million RMB, aiming to enhance its raw material supply and supply chain competitiveness despite facing declining sales and profitability pressures [1][2]. Investment Details - The investment involves purchasing land, factory, and equipment from PRIMA COCO for 900 billion Indonesian Rupiah (approximately 38.709 million RMB) [2]. - The total investment for the coconut processing project is capped at 21 million USD, which includes various asset acquisition methods and operational costs [2][4]. - The acquisition includes land use rights and factory assets located in Medan, Indonesia [2]. Operational Implications - The acquisition is expected to strengthen the company's upstream supply chain and diversify its product offerings, particularly in fresh coconut juice and related products [3]. - Employees from PRIMA COCO will transition to the newly established subsidiary, 印尼欢乐家 [3]. Financial Context - The funding for this acquisition will come from the subsidiary's own or raised funds, with the parent company increasing its registered capital from 17 million USD to 38 million USD [4]. - As of mid-2023, the company reported cash reserves of 493 million RMB, with short-term and long-term borrowings totaling 191 million RMB and 112 million RMB, respectively [4]. Current Challenges - The company is experiencing significant declines in sales, particularly in its core coconut juice and canned fruit segments, with projected revenue drops of 3.66% and 11.51% for 2024, and even steeper declines of 19.86% and 23.87% in the first half of the year [6]. - The company faces low production capacity utilization rates, with only 37% for beverages and 38% for canned goods, indicating underperformance in its operational efficiency [6]. - The decline in sales is attributed to channel reforms and changes in product structure, leading to a significant reduction in the number of distributors [7]. Cost Pressures - Rising raw material costs have further strained profitability, with procurement prices for coconut products increasing by over 30% year-on-year, resulting in a 6.33 percentage point drop in gross margin [7][8]. - The overall expense ratio has increased from 23% to 24%, contributing to a net profit decline to 18.5525 million RMB, with a net profit margin of only 2.48% [8].

Core Viewpoint - The company has made a significant investment in Indonesia by acquiring land, buildings, and equipment to enhance its supply chain and resource control in the coconut beverage industry [1][2] Group 1: Investment Details - The company’s subsidiary in Indonesia signed a land sale agreement with PRIMA COCO for approximately 900 billion Indonesian Rupiah (about 38.71 million RMB) [1] - The total investment for the Indonesian project will not exceed 21 million USD, marking a key step in the company's upstream raw material layout in Southeast Asia [1] - The acquired assets include five land use rights (total area of 43,800 square meters), 12 buildings, and 523 pieces of equipment, with a market value of approximately 981.06 billion Indonesian Rupiah (about 43.46 million RMB) as of June 30, 2025 [1] Group 2: Strategic Importance - The company has emphasized the importance of building a strong supply chain in the coconut beverage industry, with Indonesia being a major source of coconut raw materials [1] - The acquisition will enhance the company's ability to control upstream resources, ensuring stability and safety in the supply of core product ingredients [1] - The company is focused on a "from source to product" full industry chain layout, aiming to establish a raw material supply system centered in Southeast Asia [2] Group 3: Product Development and Market Strategy - The company plans to improve supply chain efficiency and strengthen raw material procurement and cost advantages through the Indonesian project [2] - Recent product innovations include a brand refresh for coconut water series products and the launch of new beverages, expanding the price range to cater to diverse consumer needs [2] - The company will continue to develop new products and marketing strategies to meet the varied demands of different sales channels and consumer groups [2]

Group 1: Report Overview - The report is about a research on Huanlejia in the food and beverage industry on September 1, 2025 [1][2][16] Group 2: Research Participants - Participating research institutions include CITIC Securities, Dymon Asia, Capital Group, Point 72, Harding Loevner, etc [2][17] Group 3: Core Views - The company adheres to high - quality production of fruit cans and coconut water products, with a focus on product R & D, packaging diversification, and brand renewal [25] - In the first half of 2025, the procurement unit price of raw coconut materials increased by over 30% year - on - year [26] - The company is expanding emerging channels such as snack franchise chains, with the snack franchise chain channel achieving an operating income of 8.78 million yuan in the first half of 2025 [27] - The company has coconut processing projects in Vietnam and plans to invest up to about 21 million US dollars in an Indonesian project, which is expected to enhance the company's supply chain competitiveness [28][29] - The company's semi - annual sales expenses decreased in 2025, and it will continue to optimize cost input [30] Group 4: Research Details 1. Research Basic Information - Research object: Huanlejia; Industry: Food and Beverage; Reception time: 2025 - 09 - 01; Company receptionists: Vice President and Board Secretary Fan Chonglan, Securities Affairs Representative Sun Jiatong, Investment Manager Cai Shuting [16] 2. Detailed Research Institutions - Institutions include CITIC Securities (securities company), Dymon Asia, Capital Group, Point 72, Harding Loevner, Golden Nest, Seahawk, Alpine Fund, Taikang Asset (insurance asset management company), Hua'an Zhongxin, Gao Yi Asset (asset management company), Dongwu Securities Self - operation, CLSA (securities company) [17][18] 3. Main Content Data - **Product Development Plan**: The company focuses on portable, casual, and ingredient - diversified small - package fruit cans and has renewed the coconut water brand. It has also launched new coconut water products to expand the product price range [25] - **Raw Material Cost**: In the first half of 2025, the procurement unit price of raw coconut materials increased by over 30% year - on - year due to increased market demand and higher quality requirements [26] - **Channel Expansion**: The company is expanding snack franchise chains, with the channel achieving an operating income of 8.78 million yuan in the first half of 2025. It also plans to explore opportunities in membership stores and B - end catering channels [27] - **Overseas Project Progress**: The Vietnam coconut processing project achieved an operating income of 3.88 million yuan in the first half of 2025. The company plans to invest in an Indonesian project, and the wholly - owned subsidiary was established on August 13, 2025 [28][29] - **Sales Expense Input**: The company's semi - annual sales expenses decreased in 2025, and it will optimize cost input [30]

Core Viewpoint - The company is adapting to changes in sales channels and consumer demands by expanding into emerging channels such as snack specialty chains, with a focus on fruit canned products and coconut juice beverages [1] Group 1 - The company reported that its canned fruit products, including yellow peach and orange canned goods, have entered leading and mid-tier snack specialty chains [1] - In the first half of 2025, the revenue from this channel reached 87.82 million yuan [1] - The company aims to actively promote new product development and partnerships to enhance sales scale in response to market demand [1]

Investment Rating - The report maintains a "Cautious Recommendation" rating for the company [2]. Core Insights - The company is experiencing pressure on traditional channels while making progress in new business areas. The first half of 2025 saw a revenue decline of 20.9% year-on-year, with a net profit drop of 77.5% [4]. - Weak demand and intensified competition are impacting the main business, but emerging businesses are showing positive developments. Beverage revenue fell by 22.1%, while canned food revenue decreased by 24.0% [4]. - The company is preparing for a seasonal sales boost in Q4 2025, focusing on product display and channel expansion [4]. Financial Performance Summary - **Revenue Forecasts**: - 2024A: 1854.78 million - 2025E: 1576.56 million - 2026E: 1612.82 million - 2027E: 1695.07 million - Revenue growth rates are projected at -3.53% for 2024, -15.00% for 2025, 2.30% for 2026, and 5.10% for 2027 [2][5]. - **Net Profit Forecasts**: - 2024A: 147.38 million - 2025E: 85.40 million - 2026E: 103.36 million - 2027E: 129.23 million - Profit growth rates are expected to be -47.06% for 2024, -42.05% for 2025, 21.02% for 2026, and 25.03% for 2027 [2][5]. - **Gross Margin**: - 2024A: 34.00% - 2025E: 29.80% - 2026E: 30.80% - 2027E: 31.80% [2][5]. - **Earnings Per Share (EPS)**: - 2024A: 0.34 - 2025E: 0.20 - 2026E: 0.24 - 2027E: 0.30 [2][5]. - **Price-to-Earnings (PE) Ratio**: - 2024A: 51.65 - 2025E: 89.13 - 2026E: 73.65 - 2027E: 58.90 [2][5].

Group 1: Financial Performance - In the first half of 2025, the company achieved a revenue of 748 million CNY and a net profit of 18.55 million CNY, with a gross margin of 29.52% [2] - The increase in production costs amounted to 15.92 million CNY due to fluctuations in raw material prices [4] Group 2: Marketing and Sales Strategy - The company is focusing on marketing reforms and optimizing its marketing system to enhance sales channels [3] - In the first half of 2025, the new snack specialty chain channels generated a revenue of 87.82 million CNY [6] Group 3: Product Development and Innovation - The company is developing new products based on consumer dietary habits, focusing on coconut juice and fruit canned products [3] - The company has launched new products, including coconut water and coconut fruit drinks, to expand its product range [6] Group 4: International Expansion - The company has implemented a coconut processing project in Vietnam, generating a revenue of 38.79 million CNY in the first half of 2025 [6] - A new coconut processing project in Indonesia is planned with an investment of up to 3.40 trillion IDR (approximately 21 million USD) [6] Group 5: Cost Management - The company plans to adjust the selling prices of certain coconut juice products starting July 1, 2025, due to increased raw material costs [4] - The company will continue to optimize its sales expenses and strategies based on market conditions [7]

Core Insights - The company reported a revenue of 748 million yuan and a net profit attributable to shareholders of 18.55 million yuan for the first half of 2025 [1] - The company is focusing on two core segments: fruit canned goods and coconut-based beverages, while implementing marketing reforms and optimizing channel strategies [1][2] - The company is expanding into emerging channels such as snack specialty chains and has begun selling products like peach and orange canned goods in major snack retail stores [1] Group 1 - The company is committed to proactive changes in response to industry competition and market environment shifts [1] - The company is enhancing its operational efficiency and management effectiveness through a restructured organizational framework and performance system [1] - The company is leveraging its coconut processing project in Vietnam to support its diversified business layout [1] Group 2 - In the second half of the year, the company plans to improve its overall operational quality by deepening marketing reforms and optimizing product, channel, and sales strategies [2] - The company aims to develop new products based on consumer dietary habits, focusing on taste, health, and functionality, while also preparing for seasonal sales peaks [2] - The company is actively pursuing new product development and partnerships to meet the demands of the snack specialty system market and is steadily advancing its overseas coconut processing project [2]

Company Insights - Company has showcased its latest progress in marketing reform, channel expansion, and brand innovation while releasing its semi-annual report [1] - The company focuses on two core segments: canned fruits and coconut-based beverages, and is committed to enhancing operational efficiency and management effectiveness through a reformed marketing system [1] - The company has entered emerging channels such as snack specialty chains, with products like peach and orange canned fruits and coconut juice now available in leading snack chain stores [1] - The company is leveraging its coconut processing project in Vietnam to support its diversified business layout [1] - New product launches include reduced-sugar canned fruits and coconut water beverages, with a focus on promoting gift beverage markets during festive seasons [1] Industry Insights - The global plant-based beverage market reached $26.8 billion in 2022 and is expected to exceed $70 billion by 2030, with a compound annual growth rate of over 13% [2] - The coconut-based beverage segment is one of the fastest-growing categories, benefiting from trends towards natural, low-sugar, and health-conscious consumption [2] - The company is exploring brand rejuvenation by launching cross-industry collaboration products with popular IPs, enhancing consumer recognition and emotional connection [2] - Industry experts believe that the company's long-term focus on canned fruits and coconut-based beverages, along with diversified channel strategies and brand innovation, positions it for structural breakthroughs during high growth cycles [2]