21世纪经济报道记者贺泓源、实习生李晴报道 柠檬价格进入暴涨区间。 北京新发地官网数据显示，2025年6月25日，柠檬销售平均价格达到7.0元/斤。作为对比，2025年年 初，柠檬批发均价长期维持在3.75元/斤，一直到4月中旬。4月15日，柠檬批发均价由4月14日的3.75元/ 斤涨至5.5元/斤，4月28日又涨至8元/斤。短短半个月内，涨了113%。 据中新经纬，安岳县柠檬产业发展中心负责人介绍，在6月23日，安岳柠檬的产地供货价在8元/斤左 右，较去年同期直接翻倍。四川省资阳市安岳县是世界五大柠檬主产区之一，中国70%的柠檬均产自这 里。 终端价格就更贵了。在北京某超市，产自四川安岳的柠檬(中果)约17元/斤。 柠檬价格暴涨背后，是气候变化。 以安岳柠檬为例，其每年10月份左右成熟，因自身抗氧化的特性，可销售到次年8月。 2024年，受干旱等因素影响，安岳柠檬产量下滑。 近期，安岳县川渝柠檬种植协会透露，受倒春寒影响，今年春花果柠檬产量有可能出现下滑。据了解， 安岳柠檬主要是春花果柠檬和夏花果柠檬，通常情况下，春花果柠檬约占总产量的六成以上。 除安岳外，全球其他柠檬产区2025年的柠檬产量或也有所下滑。 ...

Core Insights - The Chinese men's clothing industry is projected to reach a market size of approximately 650 billion yuan in 2024, with a compound annual growth rate (CAGR) of 4.83% over the past five years [1][3]. Market Segmentation - Men's clothing can be categorized into formal wear, casual wear, sportswear, and underwear. Formal wear includes suits, shirts, and ties; casual wear encompasses casual pants, jackets, and T-shirts; sportswear consists of sports jackets, pants, and undergarments; while underwear includes base layers and thermal wear [3]. - According to Statista, the men's pants market and men's sportswear and swimwear market are the two largest segments within the Chinese men's clothing industry, accounting for 24% and 16% of the market share, respectively [3]. Industry Competition - Leading companies in the Chinese men's clothing sector include Hailan Home (海澜之家), China Lilang (中国利郎), and Baoxini (报喜鸟). The specific competitive landscape and strategies of these companies are detailed in the report by Qianzhan Industry Research Institute [5].

Core Viewpoint - The live streaming e-commerce industry is experiencing a transformation in consumer behavior, with a shift towards rational purchasing decisions and a focus on product quality, performance, and price balance. This change is characterized by a "contradictory consumption upgrade," where consumers seek both cost-effectiveness and self-reward [1][4]. Consumer Demand Changes - Consumers now demand low prices while ensuring quality assurance, questioning the reasons behind low prices and potential compromises on quality [4][5]. - There is a trend towards following fashion trends while also seeking unique, niche products, as evidenced by the success of customized items that stand out from mass-produced goods [4][5]. - Consumers prefer quick decision-making and deep engagement, wanting essential information delivered rapidly rather than enduring lengthy live streams [4][5]. Business Adjustments - The company has restructured its business model to address challenges such as refined consumer demands, complex supply chain management, and rising traffic costs [5][6]. - A shift from relying on single hosts to developing a matrix of expert hosts has been implemented to enhance sales growth [6][7]. - The focus has moved from "lowest price" to emphasizing "exclusive value," utilizing data from social media platforms to customize new products rapidly [7][8]. - The live streaming format has evolved from simple sales pitches to a "content convenience store" model, allowing users to find products quickly and transparently [7][8]. Industry Trends and Future Outlook - The year 2025 is anticipated to be a critical period for the live streaming e-commerce industry, with three key capabilities determining business success: deep water operational capability, small ecological closed-loop capability, and AI industrialization capability [1][9]. - Companies must adapt to a more competitive environment where understanding consumer behavior and preferences is essential for survival [9][10]. - The integration of AI technology is reshaping the operational processes of live streaming e-commerce, enabling better predictions of consumer purchasing behavior based on various factors [9][10]. Strategic Collaborations and Results - The company has established strategic partnerships with 21 major industrial hubs across China, enhancing direct supply chain efficiency and reducing costs by 30% to 50% [10]. - The focus on high-quality, source-verified products has led to a 45% repurchase rate for these items in live streams, indicating strong consumer demand for value [10]. - The company is leveraging AI to create engaging short videos that drive traffic and facilitate brand membership growth, resulting in a significant proportion of new brands emerging successfully in the market [10].

Core Viewpoint - The Agricultural Bank of China Liaoning Branch has achieved a record high in loan balance and growth, demonstrating its commitment to supporting the local economy and enhancing financial services for various sectors, particularly small and micro enterprises [1][2]. Loan Growth and Performance - As of Q1 2025, the loan balance reached 288.8 billion yuan, an increase of 11.2 billion yuan from the beginning of the year, with a year-on-year growth rate of 4.02%, ranking second among peers [1]. - Personal and business loans have seen significant growth, with personal business loans increasing by 3.064 billion yuan and a growth rate of 29.63%, leading the industry [2]. Financial Product Innovation - The bank has introduced over 400 customized online loan products tailored to specific industries and local needs, such as "Grain Trade e-loan" and "Peanut e-loan" [2]. - A new product, "Liaoning Military Entrepreneurship Loan," has been launched to support veterans in starting businesses [2]. Support for Local Industries - The bank has developed a multi-dimensional financial support system for local industries, focusing on agriculture and rural development, with a net increase of 3.5 billion yuan in rural industry loans and a growth rate of 15% [3]. - The bank has established a comprehensive service model connecting leading agricultural enterprises with farmers, achieving a credit coverage rate of 14.3% for agricultural enterprises [3]. Major Project Financing - The bank has committed over 115.8 billion yuan in credit for major projects aligned with the "14th Five-Year Plan," with 17.5 billion yuan disbursed [6]. - It has taken a leading role in financing significant infrastructure projects, including a 58.6 billion yuan syndicated loan for a major petrochemical project [6][8]. Cultural and Economic Integration - The bank is integrating local cultural elements into its financial services, creating themed branches that enhance the tourism experience and promote local culture [9][10]. - It has partnered with local sports teams to provide financial support, including loans for sports-related initiatives, thereby fostering community engagement [10]. Future Directions - The bank aims to focus on manufacturing transformation, support for clean energy, and the development of regional特色产业, enhancing its financial service offerings [11]. - It plans to increase financial resources and innovate product services in agriculture and rural revitalization, positioning itself as a leader in these areas [11].

消费品工业涵盖衣食用行、育医康养，是保障和满足人民群众对美好生活需要的重要物质基础。近 年来，我省积极打造优质特色消费品工业万亿级产业基地，以集群为载体，加快实施"三品"，引导消费 品行业加强创新驱动、数字赋能、绿色转型。2024年，消费品制造业增加值增速5.4%，高于全国0.9个 百分点。 发展消费品工业，辽宁基础雄厚。兴城泳装、西柳棉服、小北河袜业、佟二堡皮装等特色产业不断 发展壮大。沈阳经济技术开发区（沈阳中德园）、本溪高新技术产业开发区、沈阳辉山经济技术开发区 等重点园区，已成为我省生物医药、医学影像设备、食品工业集聚区。沈阳市沈北新区、大连市、大连 市普兰店区、丹东市、兴城市获评工业和信息化部消费品工业"三品"战略示范城市。 从产业看，辽宁柞蚕茧年产量占全国七成、全球六成。全球每4件泳装中就有一件来自辽宁；辽宁 省羊绒大衣占全国市场份额的一半；装饰流苏产品占国内市场50%的份额，占国际市场的35%；辽宁是 全球重要的西装生产基地……"辽宁制造"已经在这些细分类别中成为高品质的代名词。 从骨干企业看，禾丰食品的单体白羽肉鸡年屠宰量达9亿羽居全国第一，十月稻田是我省首个独角 兽企业，大连辉瑞、东北制药、 ...

4月底，中国制造网（以下简称"MIC国际站"）年度平台级综合展销活动"2025超级出海季"正式落下帷幕。作为聚焦春季采购旺季的线上贸易盛会，活 动以"精准流量扶持、创新展销模式"为策略，助力中国供应商积极应对出口变局。活动期内，询盘量、订单量增长近30%，在当前复杂的国际环境中展现 出"中国制造"的强劲韧性与数字化外贸的蓬勃活力。 "新航海计划"绘制新航线，数字化突围"关税困局" 活动期间，MIC国际站凭借精准的全球市场布局，推动多行业商机显著增长。从品类来看，制造加工机械、交通运输设备、建筑装饰材料等成为"黑 马"，订单需求集中释放，此外，服装饰件（运动服饰、泳装、T恤）、消费电子（移动电话及附件、蓝牙设备、可穿戴设备）、轻工日用品（园艺产品、 杯子、个人护理用品及美容）等轻工产品热度高涨。 从区域市场来看，新兴市场、传统市场多点开花、齐头并进。拉美、中东、南亚、非洲、欧洲成为流量增幅前五的市场，其中拉美地区流量同比增长 89%，中东、南亚分别增长85%和84%，非洲与欧洲市场增幅也超过50%。 模式创新：直播、海外红人赋能+多语服务，破解贸易壁垒 作为B端贸易数字化转型的标杆活动，超级出海季以"场景化、沉 ...

观察者网消息，美国总统特朗普不可预测的关税政策，对越南庞大的出口行业造成巨大冲击。 美国《纽约时报》5月4日刊文称，即便有90天的暂缓期，但越南工人仍生活在迷茫与恐惧之中。多名越南 工厂的高管表示，工厂利润率微薄，平均只有5%。目前一些工厂正加大产量，以便在暂缓期结束前完成发 货。但与此同时，一些美国客户开始取消订单或推迟新订单，有工厂已经开始裁员或冻结招聘。 谈到有关特朗普可能会延长关税暂缓期的分析时，一家越南工厂的老板表示，如果不确定性持续，客户将 选择其他供应商，"他们为什么要再等90天？如果等到最后结果不好怎么办？" "恐惧正在越南工厂蔓延" 阮氏雪杏（Nguyen Thi Tuyet Hanh，音译）现年40岁，是一家工厂的生产线经理，每月工资为577美元，负 责为耐克等全球品牌生产鞋子。2023年丈夫失业后，她每周六天在工厂打两份工，持续了一年多。她别无 选择，因为需要养活四个孩子，让他们继续上学。 "太残酷了，"阮氏雪杏表示，"我的家人经历过一段艰难的时期，我不想再经历一次了。" 她透露，她的丈夫已经重返工厂全职工作，但特朗普计划对越南进口产品征收46%的关税，让他们一家人 的生活再次充满不确定 ...

美国挑起的"关税闹剧"，误伤了大批美国中小外贸企业，大幅提高了美国普通民众的生活成本，线下沃尔玛等大 型商超的商品涨完后，亚马逊等美国电商平台集体涨价。此外，包括Temu、希音等多个跨境电商平台均已发布公 告称，由于"近期全球贸易规则及关税变动"导致运营成本上升，从4月25日开始实施价格调整。 涨幅近30% "一夜之间购物车里的东西都变贵了。"近期社交媒体上有大量美国网友感叹。特朗普关税政策导致全球贸易紧张 局势加剧，商家运营成本上升。美国媒体25日报道称，美国亚马逊等电商平台上不少商家已经开始提高商品的售 价。 自4月9日以来，美国亚马逊网站上近1000种商品的价格出现明显上涨，涵盖服装、家居用品、电子产品和玩具等 多个类别，平均涨价幅度接近30%。例如，一款充电宝的价格，已经从110美元涨至135美元，换算成人民币，相 当于从约802元涨到约984元，涨幅超过20%。 报道称，这些亚马逊商家的涨价幅度，还没有体现出终止小额包裹豁免政策的冲击。同时由于电商平台的流量政 策，这些商家更倾向于"小步快跑"式的涨价。 报道称，基础款服装如T恤、内衣、袜子等必需品需求稳定，销售商补货频率高，需要更频繁地进口，关税成 ...

36氪旗下生活方式内容品牌。潮来潮去，生活不息。 生活潮汐，每月浮沉。信息涌浪，日日不息。 潮生TIDE本月为你捕捉9件3月最值得关注的事， 它们包含城市生活、消费趋势与潮流热点。我们关注事件，更关注事件之间的关联与延伸。 潮汐mail第8期， 让我们看看3月那些值得回看的新闻。 01 年轻人到底有多不想承担责任？ 近年来，恋爱和约会领域诞生了不少新词，什么"crush"、"friend with benefits"、"situationship"， 而最近正在流行的是一种 叫"nanoship"的关系。 以下文章来源于潮生TIDE ，作者J、Haru 潮生TIDE . "nanoship"一词由在线约会平台Tinder于2024年"Year In Swipe"报告中首次提出， 它指的是一种短暂且无需承诺的情感状态， 通常发生在陌生人或熟人之间。这种关系的核心在于享受当下的互动和连接，并不涉及长期的责任或期望， 所以nanoship通常只持 续很短的时间，甚至可以是一次简短的对话、一个微笑或一次眼神交流。 ● 图源@Tinder Tinder首席营销官Melissa Hobley表示："这种约会趋势背后的意义 ...