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珠海白蕉海鲈产业推新金融模式,破解养殖户融资难
Nan Fang Du Shi Bao· 2026-02-05 06:35
白蕉海鲈。 珠海农商银行提供最高500万元、期限最长三年的专项贷款,执行优惠利率,并开通绿色审批通道。粤 财普惠担保提供"见贷即保"服务,破解抵押物不足难题。平安产险则叠加养殖险与价格指数险,建立自 然灾害与市场波动双重保障。此外,市区财政共担70%保费的保险补贴政策,将优先覆盖"美丽鱼塘 贷"用户。 党的二十大代表、养殖户梁美容在现场感慨,这一体系让农户真正实现"敢养、能养、养好",从资金、 订单到风险都有了保障,发展产业更有底气。 南都讯 记者李洁琼 长期以来因"融资缺抵押、经营怕风险、扩大缺底气"而发展受限的珠海白蕉海鲈产 业,迎来破局关键举措。 2月4日下午,白蕉海鲈产业"政企银保担"五位一体供应链金融体系在中国(珠海)白蕉海鲈产业示范园 正式落地。该体系通过国企托底收购、银行专项信贷、政策性担保、保险双重兜底及政策协同,构建全 链条金融闭环,直击养殖户痛点,为百亿级产业注入新动能。 签约现场。 作为国家地理标志产品,白蕉海鲈年产量占全国六成,是珠海农业的"金字招牌"。然而,中小养殖户常 面临养殖成本高、融资难、抗风险能力弱等困境。斗门区委常委、宣传部部长李丛表示,白蕉海鲈产业 事关农民增收与农村稳定 ...
央广时评丨“媒体+”赋能乡村强产兴业
Yang Guang Wang· 2026-02-05 02:20
赋能乡村产业振兴,"媒体+"将深度嵌入农产品产业链、价值链各环节。以眼下正破圈走红的年桔为例,先是"媒体 +文化"以文塑品,将年桔这一岭南农产品升华为承载中国人年俗集体记忆的文化图腾,赋予品牌无可替代的辨识度 与情感厚度;继而通过"媒体+市场"链接产销,借力直播带货、社群营销、创意周边等新玩法,构建从"田间地 头"到"百姓家中"的全链条助农模式,提升地方品牌影响力与产品附加值。最后,用多语种、多形态的内容产品融 通中外,向全球生动讲述这棵"东方吉祥树"和中国年文化的故事,传递和平与美好祈愿,向世界展示可信可爱可敬 的中国形象。从消费引爆、产业深耕到平台构建、生态探索,"媒体+"努力重构传统农业发展的价值链条和商业模 式,为乡村全面振兴、区域协同发展注入新动力,也成为主流媒体在系统性变革中增强服务功能的有效探索。 赋能乡村产业振兴,"媒体+"将催生"一地一策"的生动场景。从创意、渠道、品牌、人文、科技等多维度深挖地域 特色产业与文化内涵,"媒体+"可将单一农产品升华为有故事、有温度的区域品牌,再通过媒体擅长的矩阵式传播 与多元渠道联动,提升品牌曝光度、拓展产品市场、联通一二三产。譬如,珠海创新"媒体+直播"合作 ...
做优“土特产”做强农产品品牌丨市委书记抓乡村振兴(2026.01.26-02.01)
Nan Fang Nong Cun Bao· 2026-02-02 09:06
做优"土特产"做 强农产品品牌丨 市委书记抓乡村 振兴 (2026.01.26- 02.01)_南方+_ 南方plus 1月26日-2月1 日,广东各地聚 焦乡村振兴发 力:广州推进城 中村改造,深化 绿美建设;珠海 做优特色"土特 产",培育乡村 人才;佛山推进 建设环两江先行 区,激活文旅融 合活力;韶关筑 牢粤北生态屏 障,推动城乡协 调发展;河源打 造城乡融合 与"绿富双赢"样 板;东莞推进全 域土地整治,打 造宜居宜业片 区;中山通过九 大集成式改革破 解发展瓶颈;阳 江做好"土特 产"文章,推动 中心镇向"城"转 型;茂名实施农 林重点项目,壮 大食品与海洋经 济;肇庆壮大县 域产业,打造美 丽乡村示范带; 清远发展生态文 旅,推动"两 山"转化;潮州 做强特色农产品 品牌,融入湾区 发展;揭阳壮大 特色产业集群, 本文收录于专辑 广州生态建设, 打造海洋创新发 展之都。 高质量推进重点 片区城中村改造 1月30日,广州 市委书记冯忠华 到海珠区,深入 城中村和重点项 目、平台、企业 调研。冯忠华强 调,要优化空间 结构、功能布 局、风貌设计, 高质量推进康鹭 等重点片区城中 村改造。 珠海市委书 ...
风自岭南起 广货行天下:山海之珍如何链接全球?
Nan Fang Nong Cun Bao· 2026-01-13 08:33
Core Viewpoint - The article discusses the growing global market for Guangdong's agricultural products, particularly the "Chinese New Year orange" and other regional specialties, highlighting their cultural significance and export potential [6][8][10]. Group 1: Agricultural Products and Exports - In Foshan, over 4,000 acres of "Chinese New Year oranges" are prepared for global markets, with nearly 200,000 trees exported annually to countries like Singapore and Malaysia, reflecting a 60% increase in orders [6][8]. - Guangdong's agricultural exports reached 6.573 million tons in the first 11 months of 2025, a year-on-year increase of 13.6%, with 2.58 million tons supplied to Hong Kong and Macau, accounting for 67.4% of the national total [53][54]. - The "frozen dormancy" technology for lychees allows for a shelf life of up to 18 months, leading to a 163% increase in lychee exports to 22 countries [45][47]. Group 2: Cultural Significance and Market Strategies - The "Chinese New Year orange" has become a cultural symbol among overseas Chinese, with Guangdong promoting it as a cultural messenger for Chinese festivals [10][12]. - The establishment of the "Cantonese New Year Cuisine Industry Alliance" aims to penetrate the Shanghai market, which could facilitate entry into Malaysia, showcasing the strategic approach to market expansion [98][101]. - The "Media+" initiative is being utilized to enhance the visibility and sales of Guangdong products, including a recent collaboration with a popular tea brand to promote local specialties [56][96]. Group 3: Industry Innovations and Collaborations - The Guangdong government has implemented the "Hundred Counties, Thousand Towns, and Ten Thousand Villages High-Quality Development Project," which supports local agricultural industries and enhances product quality [17][18]. - The integration of traditional products like dried tangerine peel with modern marketing strategies has led to significant economic impacts, with the total industry value exceeding 28 billion yuan [50]. - The collaboration between Guangdong and Guangxi in developing health products from star oil vine and dried tangerine peel is expected to generate over 10 billion yuan in total output value [110].
珠海年鱼游进京津冀,“媒体+”激活“节庆经济”新动能
Nan Fang Nong Cun Bao· 2026-01-08 07:34
Core Viewpoint - The event highlighted the promotion of Zhuhai's "Nianyu" (New Year fish) as a cultural and economic symbol, aiming to connect southern and northern markets through innovative marketing strategies and partnerships [12][73][76]. Group 1: Event Overview - The 2026 Zhuhai Nianyu New Product Promotion Conference took place on January 7, showcasing the integration of media and local products to enhance the visibility of Zhuhai's Nianyu [7][51]. - The event featured various Zhuhai aquatic enterprises presenting their products, emphasizing the quality and cultural significance of Nianyu [35][36]. Group 2: Economic Impact - Zhuhai is positioned as a key player in China's "Nianyu economy," with initiatives aimed at modernizing marine ranching and promoting high-quality agricultural development [15][19]. - The establishment of a modern agricultural industrial park in Doumen District has significantly improved processing efficiency and cold storage capacity, supporting Zhuhai's growth as a major cold chain logistics hub in the Pearl River Delta [18][19]. Group 3: Product Promotion - The 2026 Guangdong New Year Gift Box was introduced, featuring signature products like the "Baiqiao Sea Bass" and other premium fish varieties, aimed at enhancing consumer access in northern markets [46][48]. - Zhuhai's aquatic products are increasingly recognized for their quality, with companies like Zhuhai Jiyuan Aquatic Technology Co. and others expanding their market reach both domestically and internationally [27][29][32]. Group 4: Strategic Partnerships - Strategic cooperation agreements were signed between Zhuhai's food industry association and various enterprises, marking a new phase in collaboration aimed at mutual growth and market expansion [61][62]. - The event facilitated connections between local producers and northern buyers, highlighting the potential for long-term supply relationships [20][64]. Group 5: Cultural Significance - "Nianyu" is deeply rooted in Chinese New Year traditions, symbolizing prosperity and abundance, and the promotion of these products serves to enhance cultural connections across regions [12][76]. - The integration of media strategies with traditional agricultural practices represents a modern approach to cultural expression and market engagement [73][78].
展商回顾|南方乡投&南方菜篮子亮相大湾区农交会
Nan Fang Nong Cun Bao· 2025-12-25 08:36
Group 1 - The 2025 Greater Bay Area Agricultural Products Trade Fair and Specialty Products Expo will be held from December 12 to 14 in Guangzhou, Guangdong [2][3] - Guangdong Southern Rural Investment Industry Development Co., Ltd. and Southern Vegetable Basket will showcase a variety of Guangdong specialty agricultural products at the event [3][4] - The company aims to engage in deep communication and cooperation with visitors, showcasing its commitment to high-quality agricultural development [4][11] Group 2 - Guangdong Southern Rural Investment Industry Development Co., Ltd. was established in 2017 and focuses on high-quality development initiatives in line with national policies [11][12] - The company leverages a "modern agricultural industry think tank" and the "Southern Vegetable Basket" brand to enhance agricultural product marketing and distribution [12][13] - Southern Vegetable Basket has established partnerships with over 3,000 agricultural bases and 300 geographical indication products, providing diverse agricultural product options for consumers in the Greater Bay Area [16][17] Group 3 - The company utilizes community activities and online e-commerce to drive traffic to local stores, creating a seamless supply chain from production to sales [14][15] - The Southern Vegetable Basket brand is dedicated to improving family health through fresh ingredients, meeting consumer demands for fresh and safe agricultural products [18]
蓝色渔港迎来重磅合作!珠海、广州南沙农业龙头携手打造海鲈产业新高地
Nan Fang Nong Cun Bao· 2025-12-10 03:34
Core Viewpoint - The collaboration between Zhuhai Agricultural Group, Zhuhai Baijiao Sea Bass Industry Center, Guangzhou Nansha Fishery Industrial Park, and Hengxing Food (Guangzhou) aims to establish a comprehensive sea bass industry chain in the Guangdong-Hong Kong-Macao Greater Bay Area, enhancing the quality and standardization of the industry [1][5][52]. Group 1: Strategic Collaboration - The partnership focuses on integrating resources from both regions to create a full industry chain from seedling breeding to processing and sales [4][22]. - The collaboration is expected to drive the standardization, scaling, and branding of the sea bass industry, contributing to the construction of a "blue granary" in the Greater Bay Area [5][6]. - The strategic alliance is seen as a significant step in merging state-owned capital with market vitality, enhancing the efficiency of the entire industry chain [18][20]. Group 2: Technological Innovation - The collaboration leverages advanced processing technologies at the Nansha Blue Fishing Port, including ozone bubble cleaning and vacuum rolling, to maintain the freshness and quality of sea bass [30][32]. - The port's processing capacity of 35,000 tons annually and storage of over 8,000 tons supports a precise temperature control and inventory management system [34][36]. - This integration of technology signifies a shift from traditional production models to a data-driven approach in the seafood industry [40][41]. Group 3: Market Expansion - The sea bass has seen significant market success, with a single-day sales volume exceeding 60,000 fish and revenue surpassing 2 million yuan during a live-streaming event [45][46]. - The collaboration aims to enhance the brand influence of "Yuheng Fresh" and expand into international markets, having already obtained export certifications for the U.S. and Southeast Asia [48][49]. - The partnership is positioned to respond to rural revitalization and high-quality development initiatives, setting a model for collaborative industrial development [52][53].
向海图强 “媒体+”赋能 珠海丰收节绘就乡村全域振兴新图景
Nan Fang Nong Cun Bao· 2025-10-11 13:05
Core Viewpoint - The event celebrated the "Chinese Farmers' Harvest Festival" in Zhuhai, showcasing the integration of marine culture and agricultural development, highlighting the achievements of rural revitalization and the "Hundred Million Project" [20][31][32]. Group 1: Event Overview - The event took place on October 11, 2023, in the picturesque Wanshan Island, organized by various governmental bodies including the Guangdong Provincial Department of Agriculture and Rural Affairs [6][8][10]. - It featured a blend of marine ranching, island tourism, and agricultural culture, presenting a comprehensive exhibition of Zhuhai's agricultural and rural achievements [12][14][28]. Group 2: Achievements in Rural Revitalization - Zhuhai has cultivated 95 model villages, 11 model towns, and 4 rural revitalization demonstration belts, implementing innovative practices such as "unified planting" and "green economy" [26][30]. - The event included the release of "Top Ten Cases of Typical Village Construction in Zhuhai," showcasing successful rural development projects [32][43]. Group 3: Economic Development and Collaboration - The "Media+" strategy has significantly advanced the branding and market expansion of Zhuhai's agricultural products, with notable sales achievements such as over 800 million yuan in sales for the "Bai Jiao Sea Bass" [87]. - The establishment of the "Fresh Cold Chain" through the Hong Kong-Zhuhai-Macao Bridge has enhanced the efficiency of fresh product distribution, reinforcing Zhuhai's strategic position as a cold chain product distribution center [96][104]. Group 4: Future Directions - Zhuhai aims to continue leveraging the "Hundred Million Project" to transform harvest joy into revitalization momentum, focusing on regional characteristics to create development advantages [127][131]. - The city plans to deepen its agricultural initiatives, contributing to Guangdong's leadership in modern Chinese development [131].
广东“海”挺好,解锁蓝色经济新丰景
Group 1 - The article highlights the transformation of Guangdong's marine industry, emphasizing a shift from traditional fishing to modern marine farming and technology integration [1][2] - Guangdong's marine fish seedling production reached 6.796 billion tails in 2024, accounting for approximately half of the national output, maintaining the top position in China for seven consecutive years [2] - The province has established 6,396 gravity-type deep-water cages, leading the nation in advanced marine farming equipment and technology [2] Group 2 - Guangdong's marine economy has surpassed 2 trillion yuan in production value, marking 30 consecutive years of being the national leader and representing 19% of the country's marine economic share [2]
广东培育“千百十亿”特色农业产业集群
Group 1: Agricultural Production and Development - In 2023, Guangdong's honey pomelo production is expected to exceed 350,000 tons, marking a new high for the region [1] - The province aims to enhance its agricultural strength through the "Hundred Counties, Thousand Towns, and Ten Thousand Villages High-Quality Development Project," focusing on modern rural industrial systems [1] - The total grain production in Guangdong reached 13.134 million tons in 2024, an increase of 2.2% from the previous year, achieving the highest level since 2006 [2] Group 2: Key Agricultural Products - Guangdong's lychee cultivation area is approximately 4.23 million acres, with a production exceeding 1.6 million tons, making it a significant agricultural product in the province [3] - The marine aquaculture production in Guangdong reached 3.7683 million tons in 2024, growing by 5.47%, marking a decade-high growth rate [4] - The flower industry in Guangzhou has an annual transaction value exceeding 15 billion yuan, showcasing the economic potential of the "beautiful economy" [6] Group 3: Modern Agricultural Industry Clusters - Guangdong is focusing on cultivating ten key billion-yuan modern agricultural industry clusters, including grain security as a priority [2] - A number of hundred-billion-level agricultural industries are emerging, contributing significantly to local economies and farmer income [5] - The province is also developing ten billion-level specialty agricultural industries, leveraging unique geographical indicators and innovative practices [8] Group 4: Regional Agricultural Innovations - The "Phoenix Dan Cong" tea industry in Chaozhou is projected to reach an industry chain value of 8.9 billion yuan in 2024, supporting over 200,000 jobs [8] - The "Spring Sand Ren" in Yangchun has a planting area of 95,100 acres and an agricultural output value of 1.438 billion yuan in 2024 [9] - The "Eagle Mouth Peach" in Lianping has a planting area of 88,000 acres, generating an annual output value exceeding 2.1 billion yuan [9]