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哈弗猛龙燃油版强势来袭,重新定义硬派SUV价值标杆
在硬派SUV市场竞争日趋白热化的当下,哈弗品牌再出重拳,正式推出猛龙燃油版车型,以13.69万元 限时换新价起的亲民售价和全系2.0T+四驱的硬核配置,重新定义了方盒子越野车的价值标杆。这款新 车彻底打破了"越野高配需高价"的传统认知,让纯粹硬派的越野体验变得触手可及。 设计上,哈弗猛龙燃油版延续了经典的方盒子造型,棱角分明的线条不仅塑造出强烈的视觉冲击力,更 优化了车辆的接近角与离去角,为越野通过性提供了有力保障。车内空间布局充分考虑实用性,灵活多 变的后备箱设计可以轻松容纳各种户外装备,满足不同场景下的装载需求。特别是Ultra版本提供的1.6 吨拖挂资质,让用户可以自由地拖拽房车、摩托艇等大型装备,大大拓展了户外生活的可能性。 哈弗猛龙燃油版震撼面市,体现了品牌对当前SUV市场发展趋势的精准把握。在竞品普遍采用"低配引 流"策略的市场环境下,哈弗反其道而行之,坚持全系标配2.0T+四驱的核心配置,这种"出厂即满配"的 产品策略不仅降低了消费者的选择难度,更彰显了品牌对产品力的十足信心。通过将传统意义上的"高 配"变为"标配",哈弗成功打造了一款真正意义上的全民硬派SUV,让更多消费者能够以合理的价格享 ...
长城汽车“越野技能分级标准”首发,用户有望成为预备车手
Xin Lang Cai Jing· 2025-06-06 00:50
Group 1 - The "Huan Ta Happy Week" event organized by Great Wall Motors in Kashgar, Xinjiang, marks a continuation of activities following the 2025 Huan Ta Rally, showcasing the company's strong performance in the rally with multiple awards in different categories [1] - Great Wall Motors' Vice General Manager Wang Chao announced China's first "Off-Road Skills Grading Standard," which, along with previously released standards, forms a comprehensive grading system assessing off-roaders' capabilities and safety across four dimensions: experience, equipment, theory, and driving [3] - The off-road skills will be categorized into four levels, from beginner to professional, with each level unlocking new skills and capabilities, and the system will also include training opportunities through an upcoming off-road route book app [3] Group 2 - Chairman Wei Jianjun emphasized the importance of safety in off-road activities and the company's goal to guide enthusiasts in enjoying off-roading safely through the newly released grading system [3] - Great Wall Motors plans to introduce more models like the V6 Cannon, which require only minor modifications to participate in competitions, aiming to lower the barriers for more people to engage in off-road activities and professional events [4]
环塔夺冠后,长城如何重塑越野?
Core Insights - Great Wall Motors has achieved significant success in the recent Rally event, winning multiple awards in different categories, indicating a strong position in the off-road vehicle market [2] - The company is focusing on off-road vehicle development as a strategic move to differentiate itself in a competitive market, emphasizing product diversification and specialization [3] - Great Wall is actively building a comprehensive off-road ecosystem, including technology advancements and community engagement, to strengthen its market position [4] Group 1: Performance and Achievements - Great Wall Motors' Hi4 team won the T2.E production new energy group championship at the Rally event, while its Haval and Tank teams secured top positions in the T2.1 fuel group [2] - In May, Great Wall sold 102,200 vehicles, marking an 11.78% year-on-year increase, with Haval brand sales growing by 22.58% to 58,000 units [3] Group 2: Strategic Focus - The company is concentrating on off-road vehicles as a key strategy to navigate market competition, with a focus on creating a "blue ocean" through product differentiation [3] - Great Wall aims to leverage its new energy off-road technology to support its transition to electric vehicles while solidifying its position in the off-road segment [3] Group 3: Technological Advancements - Great Wall has introduced the Hi4 intelligent four-wheel drive technology and plans to release additional technology frameworks in the coming years, enhancing its technical capabilities [3] - The company has established a grading system for off-road capabilities based on various performance metrics, which will help in standardizing and promoting its off-road vehicles [4]
长城汽车丨5月:魏牌销量亮眼 出口稳步向上【民生汽车 崔琰团队】
汽车琰究· 2025-06-05 01:09
0 1 事 件 概 述 公司 2025 年 6 月 1 日发布 2025 年 5 月产销快报:批发销量 10.2 万辆,同比 +11.8% ,环比 +2.2% ; 1-5 月累 计批发 45.9 万辆,同比 -0.5% 。其中, 1 )哈弗 5.8 万辆,同比 +22.6% ,环比 +1.7% ; 1-5 月累计批发 25.9 万辆,同比 +2.8% 。 2 )魏牌 0.6 万辆,同比 +115.3% ,环比 +28.1% ; 1-5 月累计批发 2.4 万辆,同比 +43.5% 。 3 )皮卡 1.6 万辆,同比 +2.7% ,环比 -11.4% ; 1-5 月累计批发 8.3 万辆,同比 +8.3% 。 4 )欧拉 0.2 万辆,同比 -67.3% ,环比 +9.1% ; 1-5 月累计批发 1.1 万辆,同比 -58.7% 。 5 )坦克 2.1 万辆,同比 +2.8% ,环比 +8.8% ; 1-5 月累计批发 8.2 万辆,同比 -8.8% 。 0 2 分 析 判 断 ► 坦克贡献稳定利润 魏牌涨势亮眼 坦克 5 月批发销售 2.1 万辆,同比 +2.8% ,环比 +8.8% 。坦克 300 批发销 ...
长城汽车
数说新能源· 2025-06-03 08:33
新车: 6月2025款欧拉好猫、坦克500Hi4-Z智驾版;三季度坦克400、500、700等车型及哈弗大狗/二代大狗改 款 出口: 5月同比转正,预期Q3同比正增长;澳大利亚市场5月~5k,俄罗斯市场6月预期边际向好 渠道: 直营门店建设所带来的费用增幅预计下降,销量考核后续加强;推动欧拉和哈弗新能源并网 往期推荐 分车型: 二代枭龙MAX 5月8k销量,日均订单200+;高山预计6月销量5k+;蓝山日均订单150;猛龙燃油版 日均订单100+ 添加半仙微信,备注"进群",邀请你加入锂电行业社群,获得行业最新动态、行业干货 报告和精准人脉。 比亚迪出海:发力东南亚 CATL :储能 市场增长高于动力 本公众号基于分享的目的转载,转载文章的版权归原作者或原公众号所有,如有涉及侵权请及时告知,我们将予以核实并删除 主机厂电芯采购:兼顾性能和成本 加入社群 ...
长城发布中国首个“越野技能分级标准”
Nan Fang Du Shi Bao· 2025-06-03 05:24
Group 1 - The core event is the launch of the "Huan Ta Happy Week" by Great Wall Motors, where the Tank Hi4 team won the T2.E production new energy group championship, and the Haval team and Cannon team secured top positions in the T2.1 production fuel group [1] - Great Wall Motors introduced China's first "Off-Road Skills Grading Standard," which, along with previously released standards, forms a comprehensive grading system for off-road activities [1] - The grading system evaluates off-roaders based on four dimensions: experience, equipment, theory, and driving, categorizing skills into four levels from beginner to professional [1] Group 2 - The off-road skills grading is linked to four typical off-road scenarios: snow, mud, mountain, and sand, with each scenario also having four levels [1] - Users can register for training through an upcoming off-road route book app, and by accumulating points and achieving level 4 in all scenarios, they can enter the preparatory driver list for the next Huan Ta Rally [1] - Chairman Wei Jianjun stated that Great Wall Motors will launch more models like the V6 Cannon, which require only minor modifications to participate in off-road activities, aiming to lower the entry barrier for enthusiasts [2]
【联合发布】一周新车快讯(2025年5月24日-5月30日)
乘联分会· 2025-05-30 08:43
点 击 蓝 字 关 注 我 们 乘联分会&I.S. E安路勤 2 大改款(MCE3):指车型的模具和动力都进行改变。 价格调整(MSRP):现有车型官方指导价的变动。 | | 目录 1 | | | | | | --- | --- | --- | --- | --- | --- | | 序号 | 生产厂商 | 子车型 | 上市时间 | 细分市场及车身结构 | 工程更改规模 | | 1 | 长安汽车 | 深蓝 S07 | 2025 / 05 / 24 | B SUV | NM | | 2 | 东风乘用车 | 东风风神 奕炫 | 2025 / 05 / 24 | A NB | MCE1 | | 3 | 上汽通用 | 凯迪拉克 XT4 | 2025 / 05 / 25 | A SUV | MCE1 | | র্ব | 蔚来汽车 | 蔚来 ET5 | 2025 / 05 / 25 | B NB | MCE2-1 | | 5 | 蔚来汽车 | 蔚来 ET5T | 2025 / 05 / 25 | B Wagon | MCE2-1 | | 6 | 上汽大众 | 大众 凌渡L | 2025 / 05 / 26 | A NB ...
长城汽车半马秀研发“肌肉” 越野+新能源矩阵全面出击
Zheng Quan Ri Bao· 2025-05-12 13:37
Group 1 - The 2025 Great Wall Motors Smart Factory Half Marathon was held on May 11, marking the fifth edition of this brand IP event, which is unique in that it takes place within a factory setting [2] - Participants ran through key production areas including stamping, welding, and assembly workshops, showcasing the company's commitment to innovation and community engagement [2] - Great Wall Motors presented two major product clusters: "Tech Life" and "Off-Road Heavy Machinery," featuring various models such as the new WEY brand vehicles and the Tank series [2] Group 2 - Great Wall Motors has a research and development team of 23,000 personnel and has invested over 10 billion yuan in R&D for three consecutive years, emphasizing its commitment to quality and innovation [3] - The company operates several advanced laboratories, including a high-altitude lab and an intelligent interaction lab, ensuring rigorous quality control throughout the manufacturing process [3] - Great Wall Motors has expanded its market reach to over 170 countries and regions, with a global user base exceeding 15 million, and aims to maintain high-quality operations and market share through a comprehensive global strategy [3]
燃油车,今天“死守”上海车展
虎嗅APP· 2025-04-23 13:32
以下文章来源于新浪科技 ,作者努力码稿的小浪 新浪科技 . 一手掌握,科技"鲜"闻 本文来自微信公众号: 新浪科技 (ID:techsina) ,作者:罗宁,题图来自:视觉中国 今年上海车展,新能源车无疑是"重头"。 从目前的新车发布信息看,比亚迪、蔚来、理想、小鹏等品牌的新能源车型将陆续亮相,并通过各种营销赚足了眼球。但另有一批厂商,仍然在"捍 卫"着燃油车的发展之路。 就在车展开幕前,上汽通用总经理卢晓告诉新浪科技,未来燃油车肯定还有市场份额,至少还有25%以上。同时,不少车迷和潜在购车者,也在期待 诸如新款奥迪A5L、哈弗猛龙燃油版、坦克300柴油版等燃油车型。 但是,燃油车在国内的"大势"确实不容乐观——乘联会数据显示,中国市场3月新能源汽车渗透率达54.1%,"分水岭"已过且这一数据仍在增长。 正在举行的上海车展,新能源车已经烧起了"战火",燃油车的"保卫战"亦在同时打响。 燃油车,仍是传统车企销量"大头" 新能源汽车市场的快速扩张,吸引了大量资本和企业的涌入。然而,这一领域的竞争异常激烈,行业马太效应十分明显。 比亚迪在宣布全面停止燃油车的同时,也宣布专注于纯电动和插电式混动两种技术,而由于其在电 ...