（原标题：中国（济南）第十届文房四宝暨珠宝玉石博览会即将举办） 2025年10月11日，中国（济南）第十届文房四宝暨珠宝玉石博览会新闻通报会在济南召开。本届博览会 将于2025年10月16日—10月19日在济南英雄山文化市场举办。 中共济南市委宣传部、济南市供销合作社、济南英雄山文化市场管理集团有限公司相关领导以及新闻媒 体的代表出席了本次通报会。会议由济南市供销合作社党组成员、理事会副主任吕建新主持，济南市供 销合作社党组副书记、监事会主任李长春对本次博览会的整体情况进行了发布。 本届博览会由济南英雄山文化市场管理集团有限公司主办，济南市文房四宝协会承办。博览会以"宝聚 泉城 文润华夏"为主题，以"文化赋能经济，传统焕发新生"为宗旨，以深化供销社改革为总思路，依托 泉城济南区位优势和深厚的历史文化底蕴，集中展示济南市文化产业发展的丰厚成果和传统文化魅力， 进一步提振消费市场活力，为四海宾客呈现一场集展览展销、互动体验、城市推介于一体的高品质文化 盛宴。 守正创新擦亮文化新名片 中国（济南）文房四宝暨珠宝玉石博览会已连续成功举办九届，现已打造成为中国北方文化精品展示交 易的平台，在行业内拥有较高知名度和良好口 ...

近年来，我国直播电商行业呈现快速增长态势，在释放消费潜力、畅通国内循环、拓展就业创业空间、赋能产业转型升级、助力乡村振兴、打造高质量消费 供给体系等方面发挥了积极作用。 在此背景下，中国商业联合会直播电商委副会长单位网经社电子商务研究中心借助AI大模型，推出《全国各省市直播电商发展全景分析报告》大型策划， 通过发展现状、规模结构、产业链生态、区域发展特点及面临的挑战与机遇等维度深度解码34省/直辖市/自治区、130座城市的跨境电商生 态，拟将发布共计164份报告。 本报告全面系统地分析了2025年辽宁省直播电商产业的发展现状、生态体系、应用场景、面临挑战及未来趋势。辽宁凭借政策引导、产业基础与数字创新的 多元驱动，直播电商呈现高速增长与特色发展态势，成为助推区域经济转型升级的新引擎。 出品 |网经社 撰写 |DeepSeek 编辑 |南烛 审稿 |云马 2 产业生态分析 配图 | 网经社图库 1 发展背景与现状 辽宁省作为中国东北地区的经济中心和数字经济创新发展高地，直播电商产业近年来实现了跨越式增长。2025年上半年，全省网络零售额达1416.2亿元，同 比增长13.1%，高于全国平均水平4.6个百分点，展 ...

Core Insights - The article discusses the challenges consumers face when purchasing jewelry and jade online, highlighting the need for improved market credibility and consumer experience [1] - The introduction of the Quality Inspection Center (QIC) by Douyin E-commerce aims to enhance transparency and standardization in the jewelry and jade industry [2] Group 1: QIC Overview - The QIC service integrates quality inspection, warehousing, and logistics, ensuring that products undergo multiple tests before shipping [2] - Each product is assigned a unique inspection code, and the entire inspection process is recorded for traceability, reducing risks of certificate forgery and product tampering [5] - The QIC has partnered with eight authoritative institutions, processing over 20,000 inspections daily, which has significantly increased consumer trust in Douyin E-commerce [7] Group 2: Industry Impact - The QIC model has led to a 50% reduction in logistics and inspection costs for merchants, making it easier for them to comply with quality standards [7] - The rise of live-streaming e-commerce has expanded the market for jewelry, allowing small and medium-sized enterprises to thrive and promoting digital transformation in the industry [8] - The collaboration with QIC has resulted in a doubling of order volumes for testing institutions during promotional periods, indicating a growing demand for quality assurance [8] Group 3: Future Prospects - Continuous improvement of QIC services is expected to enhance the standardization of the industry and unlock further consumer potential, contributing to economic growth [10]

承馆 大家都知道黄金的货币属性非常高，只要你想它可以随时变成现金，所以我们很多人拥有的第一件珠宝 首饰就是黄金首饰。但是发现现在很多人不去买黄金首饰了，他跑去买珠宝玉石，这是什么原因？我分 析了大概有3种情况。 第一种就是被现在无孔不入的自媒体洗脑了，买了一堆什么玄学、功效、包括能量一些乱七八糟的东 西。 每日珠宝小知识，今天夹江县辰美艺术文化传承馆小编。给大家分享一下，到底是买黄金还是买珠宝玉 石？ 第二种是因为环境的货币属性太高了，一些场合不适合。举个例子，我们中国人绝大多数人无法避免的 人情世故，你直接送黄金太扎眼，别人估计也不要。夹江县辰美艺术文化传承馆 第三种情况就是黄金首饰满足不了一些人的日常需求，比如说搭配衣服，珠宝玉石就会有比较多的颜色 和款式。再比如说你去参加一些晚宴，你是选择带一串大金链子还是选择带一串珍珠或者宝石？ 夹江县辰美艺术文化传 归根结底珠宝首饰它不是柴米油盐酱醋茶，不是我们生活必需品，再加上现在妖魔鬼怪实在太多了，我 们普通人一定要多看少买，甚至不买。 所以到底买黄金还是买珠宝玉石其实没有标准答案。如果你的日常工作生活对珠宝属性要求没有那么 高，那么就老老实实的去买一些黄金首饰 ...

Core Insights - The "Treasure City" event in Linyi, organized by Kuaishou E-commerce, successfully showcased local industries and culture, leading to significant growth in content marketing and sales for merchants and influencers [1][4][12] Content Marketing Performance - The overall exposure for the Linyi event reached 4.23 billion, with the main topic LinyiGoods gaining 680 million exposures [1] - The number of short videos related to "Linyi" increased by 263% year-on-year, while search volume rose by 114% [1] E-commerce Growth - The number of active distributors increased by 28% year-on-year, and the GMV from short video links grew by 22% [1] - New merchants joining the platform exceeded 70 during the Linyi launch event [1] Industry Sales Performance - The event boosted sales across three major sectors: personal care, fresh food, and jewelry, with notable GMV increases: - Personal care GMV up 56% month-on-month - Fresh food self-broadcast GMV up 47% year-on-year - Jewelry and crafts GMV up 120% year-on-year [4] Individual Merchant Success - Specific merchants achieved remarkable sales, such as: - @ZhangYingHomeTextiles with over 16 million GMV, a 75% increase year-on-year - @JinLuo with a 212% increase in self-broadcast GMV and a 3514% increase in distribution GMV [4][5] Popular Products - Best-selling items included: - Summer ultra-thin comfort pants with over 24,000 units sold - Tencel bed sheets with over 12,000 units sold - Jinluo chicken sausages with over 23,000 units sold [5] Event Engagement - The "Treasure Linyi: 72-Hour High-Energy Live Broadcast" attracted over 17.88 million viewers and generated over 52.23 million exposures [10] - The event featured various activities, including local food experiences and product showcases, enhancing the city's brand image [10] City Branding and Promotion - The event helped solidify Linyi's branding as a "Treasure City," with significant online engagement and media coverage, including over 19.5 billion total topic exposures [8][10] - Collaborative efforts with local government and media resulted in over 100 content releases, reaching more than 3.55 million exposures [8] Future Plans - Following the success of the Linyi event, Kuaishou E-commerce plans to expand the "Treasure City" initiative to other cities, aiming to leverage local products and cultural resources to stimulate regional economic growth [12]