除老字号外，部分新餐饮品牌也再创纪录。北京商报记者了解到，元旦期间，费大厨辣椒炒肉在北京的 30余家门店持续火爆，朝阳合生汇、西单大悦城、西直门凯德等多家门店同时段等位桌数约400桌。多 家门店均开启全天营业仍一号难求，跨年夜当晚，北京大兴荟聚店更打破纪录，最高峰等位桌数近1500 桌。来自门店的统计数据显示，该店当天取号桌数接近8000人次，平均等位时长超过2小时。 在元旦假期助燃下，京城餐饮市场的烟火气更加浓厚。1月4日，北京商报记者了解到，元旦假期，多家 餐饮门店迎来客流高峰，不仅有品牌元旦当天营收同比增长超10%，还有多家餐厅同时段等位约400 桌。 在北京什刹海风景区，元旦期间游人如织。"在什刹海拍照，到马凯餐厅买糖饼，这才是京味元旦。"一 位带孩子游玩的家长表示。不少游客在游览景区后，便直奔附近的老字号就餐。据介绍，位于北京鼓楼 地区的马凯餐厅，元旦当天营收同比增长超10%，午、晚餐包间全部满员。同时，同和居和同春园等老 字号及惠丰酒家等，元旦假期均座无虚席。据统计，元旦期间，华天集团所属餐饮品牌营收超往年同 期。 同时，呷哺集团相关负责人表示，元旦假期，湊湊门店总营收超2000万元，客流量达14 ...

距离春节仅剩一个多月的时间，2026年马年除夕年夜饭预订已全面升温。 北京商报记者丨张天元 苏商银行特约研究员武泽伟表示，元旦假期的餐饮消费热潮有效激活了市场活力，不仅直接带动了门店 营收的显著增长，更反映出节日背景下聚集性消费与体验性需求的强劲释放。不仅如此，客流高峰在提 升企业单日运营效率与品牌曝光的同时，"等位长龙"等现象也折射出消费者对品质餐饮与节日仪式感的 重视。从行业角度来看，假期消费不仅为餐饮企业提供了即时的现金流补充，也为后续消费趋势预判提 供了观察窗口，激励餐饮经营者更主动地把握消费节点，优化供给结构。 距离春节仅剩一个多月的时间，2026年马年除夕年夜饭预订已全面升温，甚至有老字号餐厅除夕的包间 已经订满。据北京华天集团方面介绍，同春园、同和居两家名店除夕午、晚两餐共四个时段的所有包间 均已订满，大厅也近乎满座；马凯餐厅两堂包间更是早早告罄，一桌难求；西四惠丰饺子楼春节年夜饭 预订也已全满。为满足居家团圆需求，多家老字号还同步推出"到家版"年夜饭礼盒，例如同春园的"江 南年味礼盒"，包含清炖蟹粉狮子头、松鼠鳜鱼预制装、豆沙包等经典菜品，上线两周预订即超200份。 在元旦假期的助燃下，京城餐 ...

Group 1 - The "Super Golden Week" during the dual festivals has led to a significant increase in customer traffic in Beijing's dining market, with many restaurants experiencing peak customer flow even on the last day of the holiday [1] - Popular dining establishments, such as Hu Da Restaurant, reported an average of 8,260 customers per day during the first seven days of the holiday, a year-on-year increase of 10.6%, with a peak queue of 4,270 people [1] - The data indicates that on National Day, the number of tables waiting for service at Fei Da Chef reached nearly 80,000 nationwide, with an average table turnover of over 7 rounds per day during the holiday [1] Group 2 - Traditional brands have also shown impressive performance, with Beijing Huaten Group's old brand restaurants experiencing a revenue increase of over 25% compared to the previous period [2] - The takeaway segment has become a significant channel for consumers to experience local flavors, with some old brand restaurants reporting a year-on-year revenue growth of over 10% in their takeaway services [2] - Notable traditional dishes and seasonal foods have gained popularity, with sales at Ziguangyuan increasing by 98.8% and other brands like Wuyutai and Daoxiangcun also showing substantial growth [2] Group 3 - Food has become a new anchor for travel, with many tourists visiting Beijing for its culinary offerings, as evidenced by the city's ranking in the top 10 of the "must-eat" cities during the holiday [3] - The tea beverage sector has seen increased popularity among both domestic and international consumers, with brands like Tea Baidao achieving over 1 million yuan in sales in their first month in France [3] - The influx of foreign tourists during the holiday period has also contributed to the growth of the dining market, with a 20% increase in foreign visitors at Tea Baidao's locations compared to regular days [3] Group 4 - The dual festivals have created a vibrant festive atmosphere that has stimulated consumer spending, leading to a significant increase in customer traffic in the dining market [4] - Consumers are now seeking higher quality and experience in dining, pushing restaurants to innovate their menus and enhance service quality to meet diverse consumer demands [4] - The focus on unique dishes, dining environment, and service standards has prompted restaurants to continuously improve their offerings during the holiday period [4]

Group 1 - The core viewpoint highlights the impressive performance of traditional restaurants under Beijing Huaten Group during the National Day holiday, with a significant increase in revenue and popularity among both locals and tourists [2] - During the first seven days of the Golden Week, the revenue of Huaten's traditional restaurants increased by over 25% compared to the previous period [2] - Takeout services have become a vital channel for experiencing Beijing's culinary culture, with overall takeout revenue from Huaten's traditional restaurants growing by over 10% year-on-year [2] Group 2 - The introduction of seasonal innovative dishes, such as those featuring lotus root, has contributed to the popularity of Huaten's traditional restaurants during the autumn season [3] - The "Huaten Autumn Market" showcased a blend of traditional snacks and creative offerings, attracting a younger audience through interactive experiences [3] - Activities at the market, including games and social media engagement, have enhanced the appeal of traditional dining experiences, making them trendy among younger consumers [3]

Core Insights - The restaurant industry in Beijing experienced significant growth during the National Day and Mid-Autumn Festival holiday, with many well-known dining establishments reporting approximately 10% increase in revenue and customer traffic compared to the previous year [1][2]. Group 1: Revenue and Customer Traffic - Major dining establishments in Beijing saw a revenue increase of over 25% during the holiday period, with traditional restaurants and fast-food chains contributing to a 4.8% growth in the overall restaurant sector [1]. - The customer traffic in key commercial areas of Beijing increased by 14.3% during the holiday [1]. - Specific restaurants like Hu Da and the famous fried sauce noodle shop reported an 11% increase in customer flow, with peak days noted on the first two days of the holiday and October 4th and 5th [2][3]. Group 2: Popular Dishes and Consumer Preferences - Signature dishes such as black pork fried sauce noodles and spicy crayfish were particularly popular, with the latter seeing daily sales exceeding 7,800 jin during the holiday [5]. - The trend of fresh ingredients and on-site cooking was highlighted, with consumers showing a preference for dishes that offer a "wok hei" experience [5][7]. - The demand for organic ingredients was also noted, with organic food items selling out during peak days [7]. Group 3: Operational Adjustments - Many restaurants extended their operating hours and increased seating capacity to accommodate the high demand, with some establishments reporting wait times exceeding 90 minutes [4][7]. - The use of takeaway services surged, with some restaurants selling around 700 takeaway items daily [2].