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物美价廉的产业密码(纵横)
Ren Min Ri Bao· 2025-11-24 22:31
一只金黄油亮的烤鸡标价仅20元,一只香气四溢的烤鸭售价也只有20多元,价廉与物美两者兼得如今成 了常态。追溯烤鸡与烤鸭的产业逻辑,不难发现其中科技进步与产业升级共同驱动的发展钥匙。 平价源于农业科技创新的持续跃升。无论是白羽肉鸡还是樱桃谷鸭,都是现代科学育种的成果。以樱桃 谷鸭为例,从孵化到出栏需40至50天,用于制作烤鸭的白条鸭坯每只成本不到10元。科学育种的"天赋 异禀",让畜禽产品的生产效率大大提高。 更深远的意义在于种源自主可控。曾经,白羽肉鸡种源长期依赖进口。如今,我国已成功繁育出具有自 主知识产权的白羽肉鸡新品种,打破国外长期垄断。种源自主可控,是让消费者吃上优质优价畜禽产品 的根本支撑,也是进一步降低生产成本的重要保证。 平价也得益于产业链的深度整合与效率提升。从饲料加工、育雏孵化到屠宰加工、冷链运输,农牧企业 将千家万户的生产环节串联起来,统一标准、统一供料、统一回收。生产端的集约带来成本下降,加工 端的工业化带来稳定品质,流通端的高效缩短了时间,让平价成为可能。 科技创新重在降低成本,产业升级则重在挖掘价值。一只鸭子经过"七十二变",形成完整产业闭环。鸭 掌、鸭脖被制成休闲食品,鸭毛变身羽绒 ...
西贝继续发“50元代金券”到12月,消费满50元可得,门店客流量回暖,店员称压力更大了
Sou Hu Cai Jing· 2025-11-12 18:06
Core Insights - The restaurant industry, particularly Xibei, is experiencing a dynamic adjustment in store operations, including openings and closures, which is considered a normal business practice [1] - Xibei has been actively working to recover customer traffic through promotional activities, such as issuing 50 yuan vouchers for customers who spend over 50 yuan, which will continue until December [1] Group 1: Store Operations - The occupancy rate at a Xibei restaurant in Pudong New District is approximately 60%-70% [1] - Employees report an increase in workload due to more dishes being prepared on-site, leading to ongoing recruitment efforts for kitchen staff [1] - Recent closures in cities like Shenzhen, Shantou, and Yiwu are part of Xibei's normal operational adjustments based on business performance [1] Group 2: Customer Engagement - Xibei is utilizing promotional strategies, such as the ongoing 50 yuan voucher campaign, to attract and retain customers amid discussions of store closures [1]
实探“闭店风波”后的西贝
Di Yi Cai Jing Zi Xun· 2025-11-12 15:01
Core Viewpoint - The company West B is undergoing operational adjustments, including store openings and closures, in response to market conditions and consumer expectations, particularly after facing challenges related to pre-prepared dishes [2][4]. Group 1: Store Operations - West B's store occupancy rate is currently around 60%-70%, indicating a recovery in customer traffic compared to previous downturns [2]. - The company is actively hiring more staff to manage increased workload due to a shift towards more on-site food preparation [2]. - Recent closures in cities like Shenzhen, Shantou, and Yiwu are part of West B's normal operational adjustments based on business performance [2]. Group 2: Consumer Response - The pre-prepared dish controversy has not significantly deterred some family consumers, who still find West B's offerings suitable for children due to their mild flavors [4]. - The company has been issuing discount vouchers, such as a "50 yuan voucher" for purchases over 50 yuan, to attract customers back to its restaurants [4]. - During peak dining times, customers in major cities like Beijing and Shenzhen have experienced wait times, suggesting a resurgence in demand despite previous issues [4].
实探“闭店风波”后的西贝
第一财经· 2025-11-12 14:36
Core Viewpoint - The article discusses the recent operational adjustments and challenges faced by the restaurant chain Xibei, particularly in response to a pre-prepared food controversy and the subsequent impact on customer traffic and employee workload [4][5]. Group 1: Operational Adjustments - Xibei has been dynamically adjusting its number of stores based on operational conditions, with recent closures in cities like Shenzhen, Shantou, and Yiwu being described as normal business practices [4]. - Following the pre-prepared food controversy in September, Xibei acknowledged a significant gap between its production processes and customer expectations, committing to shift from centralized kitchen operations to on-site food preparation [4][5]. Group 2: Customer Engagement Strategies - To recover from the loss of customers due to the controversy, Xibei has been issuing discount vouchers, such as a "50 yuan voucher" for customers spending over 50 yuan, which will continue until December [5]. - Despite the controversy, some families, particularly those with children, have shown resilience in their dining choices, indicating that Xibei remains a viable option due to its menu being suitable for children [5]. Group 3: Customer Traffic and Employee Dynamics - The current customer traffic in Xibei's stores is reported to be better than during the controversy, with occupancy rates around 60%-70% [3][4]. - Employees have noted increased workloads due to a shift towards more on-site food preparation, leading to higher pressure on staff and the hiring of part-time workers during peak times [4].
实探“闭店风波”后的西贝:继续发优惠券、客流量回暖
Di Yi Cai Jing· 2025-11-12 13:17
Core Insights - The company is actively using vouchers to regain lost customers after facing challenges in recent months [1][4] - There has been a noticeable improvement in customer traffic compared to previous downturns, with current restaurant occupancy rates around 60%-70% [1] - The company has acknowledged the impact of the pre-prepared food controversy and is making adjustments to its food preparation methods to better meet customer expectations [3][4] Customer Engagement - The ongoing promotion of a "50 yuan voucher" is aimed at encouraging customer visits, with the offer valid until December [4] - Despite the controversy, some families remain willing to dine at the company’s restaurants, citing the suitability of the food for children [4] - During peak dining times, customers in major cities have experienced wait times, indicating a resurgence in demand [4] Operational Adjustments - The company is increasing its workforce, including hiring part-time employees to manage the higher workload due to more dishes being prepared on-site [3] - The company has stated that the opening and closing of stores is a normal part of restaurant operations, with recent closures being part of a dynamic adjustment strategy [3]
贵溪市黄小黄烤鸭店(个体工商户)成立 注册资本3万人民币
Sou Hu Cai Jing· 2025-11-12 03:58
Core Points - A new individual business named Guixi City Huang Xiaohuang Roast Duck Shop has been established, with a registered capital of 30,000 RMB [1] - The legal representative of the business is Huang Shujun [1] - The business scope includes licensed projects such as catering services and food sales, which require approval from relevant authorities [1] - The shop is also involved in general projects like internet sales, excluding goods that require licenses [1]
吉安市吉州区聚百香烤鸭坊(个体工商户)成立 注册资本6万人民币
Sou Hu Cai Jing· 2025-11-06 04:48
Group 1 - The establishment of Jizhou District Jubai Xiang Roast Duck Shop in Ji'an City has been registered with a legal representative named Liu Kai and a registered capital of 60,000 RMB [1] - The business scope includes licensed projects such as small catering and food sales, which require approval from relevant authorities to operate within the validity period of the license [1] - The shop will also engage in general projects like food sales (only selling pre-packaged food) and delivery services, which can be conducted independently with a business license [1]
山西省晋中市市场监督管理局关于2025年第6期食品安全监督抽检情况的通告
Core Points - The Jinzhong Market Supervision Administration conducted a food safety inspection, sampling 103 batches of various food products, with 100 passing and 3 failing the safety standards [3] - The inspection covered 21 categories of food, including dairy products, beverages, canned goods, and frozen foods [3] - The local market supervision departments were urged to handle the non-compliant products according to relevant laws and regulations [3] Summary by Category Food Safety Inspection - A total of 103 samples were collected from 21 categories of food products [3] - 100 samples were found to be compliant, while 3 samples were deemed non-compliant [3] Non-compliant Products - The local authorities are responsible for addressing the non-compliant products identified during the inspection [3] - Consumers are encouraged to report any non-compliant food products they encounter in the market by calling 12315 [3]
商业“混搭风”,如何成功“圈粉”?
Sou Hu Cai Jing· 2025-11-02 19:40
Core Insights - The rise of "mix-and-match" consumption trends is breaking traditional category boundaries and reshaping consumer experiences, providing new opportunities for businesses in a competitive market [1][7][9] Group 1: Business Strategies - The "mix-and-match" approach allows businesses to explore diverse combinations of products and services, enhancing customer engagement and creating new revenue streams [6][9][14] - Successful examples include the integration of different culinary offerings, such as combining noodles with roasted duck, which has proven to attract customers and increase sales significantly [3][6] - Businesses are encouraged to innovate by blending various operational models, such as retail with dining or cultural experiences, to enrich consumer experiences and meet evolving demands [7][9][14] Group 2: Consumer Behavior - The shift from "purposeful purchasing" to "random enjoyment" reflects changing consumer preferences, where shoppers seek immersive experiences rather than just transactional interactions [8][9] - The modern consumer is drawn to environments that offer a blend of shopping, dining, and entertainment, transforming commercial spaces into multi-functional social hubs [8][9] Group 3: Market Trends - The trend of mixed business models is supported by government initiatives aimed at fostering new consumption scenarios and encouraging diverse commercial developments [9][10] - Successful case studies highlight the importance of breaking traditional operational boundaries, showcasing innovative combinations that enhance consumer engagement and satisfaction [9][10][14] Group 4: Challenges and Considerations - Not all mix-and-match strategies succeed; businesses must ensure that complementary elements align with their core offerings to avoid alienating their target audience [10][12] - Continuous adaptation and optimization of mixed business models are essential to maintain relevance and appeal in a dynamic market environment [14][15]
打造入境游体验新供给
Bei Jing Shang Bao· 2025-10-30 14:17
Group 1: Cultural Tourism Trends - The core of inbound tourism is cultural immersion, with a shift from traditional sightseeing to immersive experiences for foreign tourists visiting Beijing [1] - The Mutianyu Great Wall has seen a 58% year-on-year increase in inbound visitors since 2025, totaling 630,000 visitors, attributed to enhanced media outreach, international service training, and upgraded visitor facilities [3] - Shichahai is transforming into a "living museum" of Beijing culture, with a 17% increase in foreign tourists taking boat rides from January to October, focusing on immersive experiences of local life [6] Group 2: Hospitality and Dining Innovations - The influx of tourists from emerging markets is changing the focus of inbound tourism from major cities to cultural hubs like Xi'an and Chengdu, with a preference for deep cultural experiences [8] - Traditional dining experiences, such as those offered by the famous Peking Duck restaurant, are becoming key to foreign tourists' cultural experiences, with a 25% increase in inbound group visits this year [10] - The integration of cultural elements into hotel services, such as traditional Chinese aesthetics and local experiences, is becoming essential for attracting high-end tourists [8] Group 3: Traditional Arts and Cultural Exchange - There is a growing interest in traditional Chinese opera, with efforts to create a professional experience system to promote cultural exchange and attract more foreign visitors [12] - The use of color symbolism in Peking opera, which connects deeply with cultural values, highlights the need for specialized experiences tailored to different nationalities and cultures [13]