中国经济网北京7月21日讯（记者 李冬阳） 7月20日，2025年四子王羊杂美食活动新闻发布会在北京市 内蒙古大厦举行。发布会上，发言人介绍了2025年内蒙古·四子王羊杂美食活动的核心内容。据了解， 活动将于8月2日至8月7日在内蒙古四子王旗格根塔拉草原旅游区举办，内容涵盖开幕式、世界烹羊大 赛、羊杂产业高峰论坛等十五项主体活动，形成"以食为媒、以食会友"的全方位产业推广矩阵。 发布会现场，北京市怀柔区与四子王旗签订文旅融合发展框架协议，格根塔拉景区与北京旅游商会、北 京华宇国旅、华宸国旅签订旅游市场拓展合作框架协议。四子王旗民族贸易公司、牛真难、鹦鹉世家、 格根塔拉草原旅游中心、熙慕奶酒等11家企业现场展示地方特色农畜产品。 2025四子王羊杂美食活动新闻发布会现场 中国经济网记者李冬阳/摄 本次活动由中国烹饪协会、内蒙古自治区农牧厅指导，内蒙古自治区餐饮与饭店行业协会和四子王旗人 民政府主办。中国烹饪协会会长杨柳，内蒙古自治区餐饮与饭店行业协会会长郎立兴，北京市怀柔区文 化和旅游局副局长李妍，四子王旗委常委、政府副旗长刘佳斌，副旗长佟喜，副旗长宝音呼出席新闻发 布会，四子王旗委常委、宣传部部长乌日罕主持发 ...

在内蒙古自治区乌兰察布市四子王旗草原，一场以羊为纽带的产业变革正重塑传统牧业格局。2024年， 当地肉羊产业链总产值突破13.6亿元，带动1.7万户农牧民年增收2.6亿元，一条覆盖育种、加工、物 流、品牌的现代产业闭环，将"草原羊"锻造成乡村振兴的"芯片产业"。 这套攻克了活体采卵与工厂化生产关键技术的体系，成功打破了国外种源垄断，培育出兼具蒙古羊耐寒 基因与杜泊羊生长优势的新品种——杜蒙羊。该品种4月龄羔羊体重可达40公斤，繁殖率达180%，较传 统品种提升近一倍。 历经20年技术攻关，这里已构建7个世界级肉羊品种核心群，规模达2.5万只，年产能覆盖20余省份。 据四子王旗农牧局副局长宝达介绍，依托国家核心育种场资源，当地建成25处标准化养殖小区，配套智 能饲喂与疫病防控系统，目前肉羊良种覆盖率跃升至80%，育肥增值达1.5亿元。 一只羊的"72变" 实验室育出"羊芯片" 走进赛诺种羊科技有限公司的胚胎实验室，价值千万元的体外生产系统正高速运转。畜牧师仇春娟通过 显微操作仪，将精选的杜泊羊遗传物质注入卵母细胞。"我们每天处理超2000枚卵细胞，24小时就能产 出早期胚胎。" 在四子王旗民族贸易公司车间，自动 ...

Core Viewpoint - Ulanqab has become a popular weekend getaway for workers in Beijing due to its proximity, pleasant summer temperatures, and beautiful grassland scenery, making it a favored destination for summer vacations [1][3][20] Group 1: Location and Accessibility - Ulanqab is located about 300 kilometers from Beijing, making it easily accessible by a four-hour drive or a high-speed train ride of less than two hours [1][3] - The city is positioned in the transition zone between the Yinshan Mountains and the Inner Mongolia Plateau, and is the closest prefecture-level city in Inner Mongolia to Beijing [6] Group 2: Climate and Attractions - Ulanqab is recognized as "China's Grassland Summer Resort Capital" with an average annual temperature of 4.3°C and a summer average of 18.8°C, providing a cool escape from the high temperatures of the North China Plain [3][20] - The city features vast grasslands, with over 60% of its area covered by grassland, including the famous Huitengxile Grassland, which is one of the world's best-preserved alpine meadows with a vegetation coverage rate of 95% [7][9] Group 3: Cultural and Historical Significance - Historically, Ulanqab has served as a transitional area between the Central Plains and northern ethnic minorities, playing a significant role as a transportation hub and logistics center during the Ming and Qing dynasties [6][10] - The Ulanhada volcanic group, a unique geological feature, is a significant attraction, showcasing various volcanic landscapes and offering visitors a glimpse into the region's geological history [10][12] Group 4: Culinary Highlights - Ulanqab is known for its traditional cuisine, including the famous Zhuozi Mountain smoked chicken, which gained national recognition in the mid-20th century [13][15] - Local dishes such as oat noodles and stewed noodles are popular, with lamb and beef being staple ingredients in the region's culinary offerings [16][18]

Core Viewpoint - The article explores the unique breakfast cultures in different regions of China, highlighting the experiences of foreign individuals who have immersed themselves in local culinary traditions and the cultural significance behind these meals [5][11][17]. Group 1: Inner Mongolia Breakfast Culture - The breakfast in Inner Mongolia is characterized by hearty dishes such as lamb offal soup, baked bread, and various dairy products, which are designed to provide substantial energy for the day [6][8]. - The term "hard breakfast" refers to the filling nature of the food rather than its texture, reflecting the historical lifestyle of nomadic herders who required high-calorie meals [8]. - The quality of lamb in Inner Mongolia is attributed to the natural grazing conditions, which reduce the gamey taste, enhancing the overall flavor of the meat [9]. Group 2: Hainan Breakfast Culture - In Hainan, breakfast is not just about food but also about social interaction, exemplified by the "old dad tea" culture where people gather to enjoy tea and dim sum [11][13]. - The variety of local rice noodles, such as the Sanya port noodles, showcases the region's emphasis on fresh ingredients and distinct flavors, with each type of noodle reflecting local characteristics [14][15]. - The experience of trying unique dishes like the Lingshui sour noodles highlights the adventurous spirit of exploring local cuisine, which often includes unexpected ingredients [15]. Group 3: Beijing Breakfast Culture - Beijing's breakfast scene features traditional foods like fried sauce noodles and douzhi (fermented mung bean drink), which are deeply rooted in the city's history and culture [17][19]. - The preparation and consumption of these dishes often involve a communal aspect, with many breakfast vendors located in bustling areas, creating a lively atmosphere [18]. - The stories behind the dishes, such as the origin of the door nail meat pie, add a layer of cultural richness to the culinary experience in Beijing [19].

Group 1 - Ningxia Yinchuan showcased nearly 200 agricultural specialty products, gourmet foods, and intangible cultural heritage products in Beijing, attracting 52,000 visitors and achieving total sales exceeding 118,000 yuan during the event [1] - The event featured a special exhibition and promotion of agricultural, commercial, and tourism products, with a focus on wines from the Helan Mountain region, which drew significant attention from attendees [1] - The exhibition highlighted various local crafts, including delicate Helan stone carvings and lightweight grass weaving products, showcasing the rich agricultural civilization nourished by the Yellow River [1] Group 2 - The Modekou area in Beijing serves as a new cultural tourism landmark, providing an excellent promotional platform for Yinchuan's products [2] - The collaboration between Beijing and Ningxia aims to promote high-quality, green, and healthy products to capital consumers, facilitating a mutually beneficial relationship between production areas and markets [2] - The initiative allows Beijing residents and tourists to experience the rich and beautiful offerings of Yinchuan, known as the "Lake City of the North" [2]

Core Insights - The event held in Beijing showcased nearly 200 agricultural specialty products from Yinchuan, including goji berries and wine, attracting 52,000 visitors and generating total sales exceeding 118,000 yuan, with a signed contract amount of 33.4 million yuan [1][2]. Group 1: Event Overview - The event took place from May 31 to June 2 during the Dragon Boat Festival, featuring a variety of local products and cultural items from Yinchuan [1]. - The exhibition highlighted the unique agricultural and culinary offerings of Yinchuan, including wines from the Helan Mountain region and traditional dishes [1][2]. Group 2: Business Collaborations - Ningxia Nabairun Wine Industry and Ningmo Xingyao reached a procurement cooperation to expand the sales channels for agricultural products [2]. - The Yinchuan Cultural Tourism Group signed an agreement with China Travel Service to enhance tourism consumption through increased visitor flow [2]. - Zhihuiyuanshi Winery collaborated with a Beijing-based agricultural company to create an immersive wine experience space, combining sales, tasting, and experiential activities [2]. Group 3: Strategic Goals - The event aimed to promote Yinchuan's unique products to consumers in the capital, facilitating a mutual benefit between production areas and markets [2]. - Yinchuan's officials emphasized the importance of this collaboration in showcasing the region's rich agricultural heritage and enhancing its brand as a "beautiful and rich" city [2].