鹅肝、鱼子酱、黑松露，并称西方三大美食。它们是影视作品与美食杂志里的常客，是米其林餐厅里用 银质餐具精致呈上的"天价"珍馐。而现在，你能在深夜的电商直播间里抢购打折的速食鹅肝，能在商场 的烤鸭店里吃到黑松露酱，甚至还能在街边的炸鸡店里，奢侈地加一份鱼子酱本期节目，我们来聊聊， 西方三大美食的价格，是怎么被打下来的。 ...

以下文章来源于IC实验室 ，作者IC实验室 IC实验室 . 从品牌看商业。 而现在，你能在深夜的电商直播间里抢购打折的速食鹅肝，能在商场的烤鸭店里吃到黑松露酱，甚至还能在街边的炸鸡店里，奢侈地加一份鱼子酱。 西方三大美食的价格，究竟是怎么被打下来的？ 要理解这件事，需要先弄清一个问题：这些食材为什么这么贵。 它们的高价，来自于两个方面：食材本身的稀缺性，和欧洲贵族文化的加持。稀缺性赋予了它上桌的资格，而上流社会的背书又进一步加强了这种稀缺， 共同将价格推向顶峰。 拿鹅肝来说，尽管从古埃及就开始研究怎么给大鹅培养脂肪肝，但真正让它「上档次」的，还得是18世纪的法国国王。比如，路易十五就酷爱鹅肝，三天 两头往凡尔赛宫的高端宴席上端，路易十六更是觉得鹅肝好吃到头掉。 人类对财富与权力的追求， 试图将吃饭这件事，分成三六九等。 来源｜ IC实验室（ID： InsightPlusClub ） 封面来源 ｜ Unsplash 鹅肝、鱼子酱、黑松露，并称西方三大美食。 它们是影视作品与美食杂志里的常客，是米其林餐厅里用银质餐具精致呈上的「天价」珍馐。 法国贵族之所以喜欢它，一方面是真好吃，另一方面，也是因为这玩意儿真不好弄 ...

食物和味道，本身并没有高低贵贱之分。是人类对财富与权力的追求，试图将吃饭这件事，分成三六九等。 鹅肝、鱼子酱、黑松露，并称西方三大美食。 它们是影视作品与美食杂志里的常客，是米其林餐厅里用银质餐具精致呈上的「天价」珍馐。 而现在，你能在深夜的电商直播间里抢购打折的速食鹅肝，能在商场的烤鸭店里吃到黑松露酱，甚至还能在街边的炸鸡店里，奢侈地加一份鱼子酱。 本期内容，我们来聊聊，西方三大美食的价格，是怎么被打下来的。 01 这也是法国传统艺能了，故意设置一大堆门槛，告诉你只有按照我们这样做的才叫正宗好鹅肝，法国好食材，你们那样的，不管多么优质、多么好吃，都 不正宗。 所以你看，鹅肝的稀缺，让国王贵族们青睐，而他们的青睐，又进一步引起追捧。造成进一步的稀缺，而稀缺，就意味着高价。最后，法国官方再一通骚 操作，直接把鹅肝捧上了神坛。 要理解这件事，需要先弄清一个问题：这些食材为什么这么贵。 它们的高价，来自于两个方面：食材本身的稀缺性，和欧洲贵族文化的加持。稀缺性赋予了它上桌的资格，而上流社会的背书又进一步加强了这种稀缺， 共同将价格推向顶峰。 拿鹅肝来说，尽管从古埃及就开始研究怎么给大鹅培养脂肪肝，但真正让它「上档次 ...

Core Insights - The report highlights the emergence of domestic production of gourmet foods, specifically foie gras, in China, particularly in the county of Huoqiu, Anhui, which has become a significant producer of this delicacy [1][4]. Industry Overview - Huoqiu County is recognized as China's largest producer of French-style foie gras, with over 140 production enterprises and an annual output exceeding 5,000 tons, accounting for more than one-third of the country's total foie gras production [3][4]. - The annual slaughter volume of the specialized French goose breed, known as the Landes goose, exceeds 5 million, contributing to a total output of over 22,500 tons of goose meat and related products, generating an annual revenue of approximately 2 billion yuan [3][4]. Price Comparison - Domestic foie gras is approximately 40% cheaper than imported varieties, with a 250g product priced at 131 yuan compared to 218 yuan for imported foie gras [4]. Production and Processing - The foie gras industry in Huoqiu has developed over 20 years, with extensive cultivation and processing facilities spread across more than 20 towns, resulting in a fully integrated industry chain that maximizes the value of each goose [5][7]. - Huoqiu has diversified its product offerings, creating ready-to-eat foie gras products such as cherry foie gras and blueberry foie gras, as well as utilizing all parts of the goose for various culinary applications [7][20]. Historical Context - The foie gras industry in Huoqiu began in 2003, inspired by successful practices in Shandong Province, and has since grown to match the production levels of established regions [10][15]. - The initial introduction of Landes geese to Huoqiu was driven by local entrepreneur Hu Jianyuan, who recognized the potential profitability of foie gras compared to traditional goose meat [10][13]. Market Dynamics - Despite the high quality of domestic foie gras, it has historically faced challenges in export due to strict regulations imposed by European countries, which have banned foie gras production in several nations [17][18]. - The domestic market for foie gras is expanding, with increasing demand from middle-income consumers in China, suggesting a potential for growth in both production and consumption [18][20].

Core Insights - The article highlights the transformation of agriculture in Linqu County through the integration of IoT technology and innovative farming practices, leading to increased productivity and income for farmers [1][3][7] Group 1: Technological Advancements - The smart mushroom cabin in Linqu County utilizes advanced sensors and automation systems to monitor and adjust environmental conditions, resulting in a 70% increase in yield compared to traditional greenhouses [1] - The "Yingyue Tianyuan" demonstration area employs IoT sensors for real-time data collection and a water-fertilizer integration system, reducing management costs by 50 yuan per mu and achieving an annual output value exceeding 400 million yuan [3] Group 2: Economic Development Strategies - Linqu County implements a "One Town, One Industry; One Village, One Product" strategy, planning 14 rural revitalization areas and developing over 40 types of profitable industries, including cherries, chestnuts, and dairy farming [3][5] - The county's "Top 100 Agricultural Enterprises" initiative has fostered 105 processing companies, enhancing the agricultural value chain from primary to deep processing, with the goose liver industry alone generating over 8 billion yuan in output [5][6] Group 3: Community and Social Impact - The establishment of community service centers, such as the "Happiness Coming" complex, provides affordable meals and healthcare services, benefiting multiple villages [6] - The integration of tourism and agriculture has created new job opportunities, with projects like the Qilu Songshan Canyon rafting attracting nearly 20,000 visitors daily and employing over 2,000 local residents [6][7] Group 4: Future Outlook - Linqu County aims to attract 3.8 million tourists in 2024, with rural residents' disposable income exceeding the provincial average by 8.2 percentage points, indicating a positive trend in rural economic development [7]

Core Viewpoint - The recent release of the "Implementation Plan for Promoting Agricultural Product Consumption" by the Ministry of Agriculture and Rural Affairs and other departments signals a positive move towards expanding consumption and domestic demand in the agricultural sector [1][2]. Group 1: Agricultural Product Consumption - The plan includes 23 measures across 9 areas aimed at enhancing agricultural product consumption, which is crucial for improving people's livelihoods and driving high-quality agricultural development [1][2]. - The plan emphasizes the importance of local specialties and the integration of various agricultural functions, leading to the development of pillar industries from unique local products [1]. Group 2: Challenges and Solutions - Despite achievements, challenges such as low added value of specialty agricultural products, high circulation costs, and significant post-harvest losses (20% to 30% for fruits and vegetables) remain [2]. - The plan proposes targeted strategies to address these issues by optimizing supply, enriching consumption scenarios, and enhancing online sales potential [2]. Group 3: Consumer Trends and Market Potential - Consumer preferences are shifting from basic needs to a demand for high-quality and healthy food, with a forecasted continuous upgrade in agricultural product consumption over the next decade [3]. - The plan aims to enhance product quality and marketing strategies to ensure that local specialties can successfully enter larger markets, aligning with the goal of a unified national market [3].

Core Viewpoint - The article discusses how Chinese chefs have significantly influenced the Japanese cuisine market, leading to a transformation in the perception and consumption of Japanese food globally, while Japan struggles to maintain its culinary heritage and market share [5][10]. Group 1: Japanese Culinary Certification and Market Dynamics - In 2016, Japan's Ministry of Agriculture, Forestry and Fisheries introduced a certification to deter Chinese chefs, but it failed to restrict their presence in the market [5][6]. - The certification has only produced 23 gold-certified chefs globally, with most being non-Japanese [6]. - The Japanese culinary industry is facing challenges as it loses market share to Chinese restaurants that innovate traditional dishes [10]. Group 2: Salmon Supply Chain and Globalization - Norway's salmon production has dramatically increased from 2 tons in 1980 to 45,000 tons by 2000, largely due to successful marketing strategies aimed at Japanese consumers [14]. - The reliance on imported ingredients is evident, with Japan's domestic salmon production being minimal compared to imports from Norway [17][21]. - By 2024, 70% of eel supply in Japan is expected to come from China, highlighting the shift in sourcing seafood [20]. Group 3: Economic Aspects of Japanese Cuisine - Japanese restaurants in New York reportedly have a net profit margin of 12% to 15%, which is higher than that of Chinese restaurants [29]. - The article notes that Japanese cuisine is one of the few profitable sectors in the global restaurant industry, with high consumer spending [30]. - The simplicity of Japanese cooking techniques allows for lower operational costs, but high raw material costs can limit profit margins [33]. Group 4: Cultural and Marketing Strategies - Japanese restaurants leverage cultural narratives and aesthetics to enhance the perceived value of their dishes, creating a significant premium on pricing [40][41]. - The article emphasizes the importance of branding and presentation in Japanese cuisine, which allows for higher profit margins despite the reliance on imported ingredients [37][40]. - In contrast, Chinese restaurants are adopting standardized operations to increase efficiency and profitability, moving away from traditional culinary practices [44][45]. Group 5: Challenges and Adaptations - Instances of food fraud in Japan, such as mislabeling imported products as local, indicate the pressures faced by the industry to maintain authenticity while competing with cheaper imports [58][59]. - The article highlights the ongoing struggle within Japan to balance traditional culinary practices with the realities of global supply chains and market competition [55].

Core Viewpoint - The article highlights the growth and development of the foie gras industry in Linqu County, Shandong Province, which has become a significant player in the global foie gras market, producing 20% of the world's supply and 70% of China's market share, with an annual output value exceeding 8 billion yuan [6][10][12]. Industry Development - Linqu County has established itself as a major foie gras production base, with 105 processing enterprises currently operating [10]. - The county's annual output of 5 million ducks contributes to over 5,000 tons of foie gras, showcasing the scale of the industry [10]. - The introduction of French Landes geese in the 1980s, supported by European enterprises, laid the foundation for the local industry [8][10]. Technological Advancements - Companies like Shandong Chunguang Food Co., Ltd. have invested in R&D to enhance product quality and develop new products, such as foie gras chocolate ice cream [12]. - The introduction of semi-automatic feeding machines has significantly improved production efficiency, allowing one person to manage feeding for up to 800 ducks [13]. Market Expansion - The local government has actively supported the export of foie gras products, leading to a 19.2% increase in export value to 20 million yuan this year [16]. - Shandong Chunguang has successfully entered international markets, with new high-end products gaining popularity in the Guangdong-Hong Kong-Macao Greater Bay Area [15]. Source Cultivation and Standardization - The introduction of high-quality French Landes goose breeding stock aims to address the challenges of maintaining genetic diversity and production quality [17][18]. - Standardized farming practices have been implemented to ensure traceability and quality control in foie gras production [19]. Future Outlook - The local government and enterprises are focused on achieving self-sufficiency in breeding stock and enhancing the overall quality of the foie gras industry, aiming for a market value of 10 billion yuan [19].

Group 1 - The core of the news highlights the development of the foie gras industry in Weifang, specifically in Linqu County, where the company Zunrun Shengluojie Food Co., Ltd. plays a significant role in foie gras production [1][2] - Foie gras, known for its rich nutrition and delicate texture, is considered one of the world's top three delicacies, alongside truffles and caviar [1] - The company has established a complete industrial chain covering breeding, farming, processing, sales, and research, making Linqu County the largest foie gras production base in China [2] Group 2 - The company Zunrun Shengluojie has a history of over 30 years in the breeding and production of the renowned Landes goose, which is essential for foie gras [2] - The annual production capacity of the company reaches 2,000 tons of foie gras, generating an annual output value of 300 million yuan [2] - Linqu County produces 5 million Landes geese annually, accounting for 70% of the domestic market, with an overall industry output value exceeding 1 billion yuan [2]

Core Viewpoint - The article discusses the significant changes in China's county-level economies, highlighting the emergence of new high-GDP counties and the industrial strengths that contribute to their economic success [2][4][48]. Group 1: Economic Changes in Counties - Jiangyin has achieved a GDP of 5126.13 billion yuan in 2024, solidifying its position as the second-largest county-level city in China [2][3]. - Changshu's GDP reached 3079.10 billion yuan in 2024, marking a 6.2% increase from the previous year [2][3]. - The number of counties with GDP exceeding 1000 billion yuan has increased from 59 to 62, with new additions including Tengzhou, Changfeng, and Xinyi [3][4]. Group 2: Industrial Strengths - Kunshan, Jiangyin, and other leading county-level cities have robust industrial bases, with Kunshan's industrial output reaching 12398.42 billion yuan in 2024 [18][24]. - Jiangyin's industrial output was reported at 7317.22 billion yuan in 2023, comparable to major provincial capitals [35][36]. - The article emphasizes the importance of strong industrial sectors, such as electronics in Kunshan and metallurgy in Jiangyin, as key drivers of economic growth [19][30][48]. Group 3: Comparison with Other Regions - Jiangsu province dominates with 22 of the 62 billion-yuan counties, while Zhejiang follows with 11, indicating a concentration of economic power in these regions [4][6]. - Guangdong province lacks representation among the billion-yuan counties due to many of its strong counties having transitioned to district status, thus entering a different economic competition [7][10]. - The article notes that Kunshan and Jiangyin have outperformed several provincial capitals, showcasing their economic prowess [11][12]. Group 4: Population and Employment - Jiangyin's population has shown resilience, with a slight increase despite broader national trends, indicating strong local economic conditions [42][40]. - The presence of over 60 listed companies in Jiangyin highlights its capacity to generate quality employment opportunities, further attracting population growth [38][39]. Group 5: Future Outlook - The article suggests that counties must continue to innovate and adapt their industries to maintain growth and competitiveness in a rapidly changing economic landscape [51][53]. - It emphasizes the need for local governments to seek investments and enhance their industrial capabilities to ensure sustainable development [51][52].