Qi Lu Wan Bao Wang
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崂山风景名胜区:创新营销“组合拳”助力景区强势出圈
Qi Lu Wan Bao Wang· 2025-09-26 05:53
Core Insights - The article highlights the innovative marketing strategies adopted by the Laoshan Scenic Area to enhance its visibility and visitor numbers amidst evolving consumer demands in the tourism industry [1][5]. Group 1: Innovative Marketing Strategies - The scenic area has launched a series of themed marketing activities, breaking away from traditional sightseeing models, and leveraging cross-industry collaborations to attract visitors [2]. - During the summer, the scenic area capitalized on the popularity of the animated film "Liao Zhai: Lan Ruo Si" by organizing immersive performances and promotional activities, including a lottery for tickets, which resulted in a significant increase in visitor engagement [2]. - The scenic area implemented a "ticket root economy," offering discounts to visitors holding movie or concert tickets, which successfully boosted attendance during events like the Qingdao International Beer Festival, attracting 1.116 million visitors [2]. Group 2: Targeted Marketing Approaches - The scenic area has developed precise marketing strategies tailored to different visitor demographics, utilizing data analysis to understand visitor preferences and behaviors [3]. - By collaborating with platforms like Ctrip and Meituan, the scenic area has launched customized tours and ticket subsidies, leading to a notable increase in out-of-province visitors, particularly from Jiangsu Province [3]. - Efforts to expand international visitor markets have included partnerships with international travel agencies, focusing on attracting tourists from Japan, Southeast Asia, and Europe, with recent visits from foreign tourists from Azerbaijan marking a significant achievement [3]. Group 3: Digital Transformation - The scenic area is advancing its digital transformation by implementing new technologies to create immersive marketing experiences, enhancing visitor satisfaction and engagement [4]. - A collaboration with Ctrip has led to the launch of a multilingual smart ticketing system, which has served over 13,223 visitors and generated significant ticket sales, indicating a successful integration of technology in enhancing visitor experience [4]. - The scenic area has also introduced online platforms for reservations and smart navigation, improving visitor convenience and reducing wait times, thereby increasing overall satisfaction [5]. Group 4: Overall Impact - Through the implementation of innovative marketing activities, targeted outreach, and digital enhancements, the scenic area has successfully increased both its brand influence and visitor numbers, setting a benchmark for quality development in the tourism sector [5].
中交一航局二公司:精工未来家园,赋能城市产业新高地
Qi Lu Wan Bao Wang· 2025-09-26 05:51
Core Insights - The completion of the main structure of the Qingdao Artificial Intelligence Industrial Cluster marks a significant milestone for the project, which has a total construction area of over 86,000 square meters and an investment of 196 million yuan [1][10] - The project showcases the capabilities of China Communications Construction Company (CCCC) in both large-scale infrastructure and detailed urban construction, emphasizing quality and commitment [1][10] Group 1: Project Overview - The project began construction on May 9, 2022, and achieved the main structure's completion ahead of schedule, demonstrating efficient project management and execution [2] - The project team implemented a "daily clearing and settlement" work method to enhance planning and control, allowing for rapid progress [2][3] Group 2: Technological Innovations - The project utilized innovative construction techniques, including a combination of lifting shaft and elevator systems, significantly improving construction efficiency [2][3] - The use of Building Information Modeling (BIM) for digital simulation allowed for precise construction management and reduced conflicts during the building process [3] Group 3: Quality and Safety Measures - The project adopted high standards for material selection and construction practices, ensuring durability and safety, particularly in challenging coastal conditions [4][6] - A comprehensive safety management system was established, including risk identification and emergency response drills, to ensure a safe working environment [6][7] Group 4: Environmental Considerations - The construction site implemented green practices, such as dust control measures and waste management, aligning with the region's high-quality development goals [3][5] - The project emphasized sustainable construction methods, including the use of prefabricated materials and efficient resource management [5] Group 5: Future Prospects - The completion of the main structure is a pivotal step towards the project's goal of integrating artificial intelligence industries and attracting top talent to Qingdao [9][10] - The project is expected to be fully completed and delivered by September 2026, contributing to the establishment of an innovative industrial system in the region [9][10]
振翅蔚蓝,青岛低空经济“风生水起”
Qi Lu Wan Bao Wang· 2025-09-26 02:36
齐鲁晚报.齐鲁壹点曹婧雯 北方首名演鸟低容物流和代干 "蓝,低空经济"风生水起 飞的"送快递到"低空+"新场景,青岛抢占万亿产业新赛遗 曹婧雯 青岛报道 从物流"最后一公里" 到行业"全域一盘棋" 2025年7月,在青岛晓阳春茶叶基地, 架无人机正载看满满一茶姿刚采摘的鲜 轻盈起飞。从茶园到加工车间,直线距离2公 里,无人机仅用2分钟就完成了运送,比传统 人力运输节省了近一个小时。在过去,这类 运输需依靠人工搬运,每人单次最多承担30 斤,不仅运力有限,还常受天气和山路条件 制约,一天往往只能运送一趟,成本高、效率 低。而如今,无人机单次运量可达80斤,不仅 能实时响应运输需求,也更显著降低了茶叶 在途中的物理损伤,保障了茶叶品质。 这并非无人机首次在青岛"大显身手 2025年2月,北方首条海岛低空物流常态化运 输航线就在这里正式启用。两架载货无人机 从积米屋港与灵山岛对向起飞、跨越18公里 的海面,只用10分钟就实现了陆岛之间的"空 中直达"。相比之下,传统水上运输需租时40 分钟,还频繁受制于大风、大雾等恶劣海况。 无人机物流不仅极大缩短了快递送达的时 间. 更可以天气突变、海运停航时及时输送 药品、应急 ...
北大医疗鲁中医学中心凭何在“国字号”赛事获终审“入场券”?
Qi Lu Wan Bao Wang· 2025-09-26 02:27
齐鲁晚报·齐鲁壹点 张荐博 通讯员 赵志楠 9月20日,2025年"健康为民 体验提升"典型案例征集与研究项目(华东赛区)落下帷幕。其中,北大医 疗鲁中医学中心(总院)获3张全国终审"入场券"、3项"杰出案例"和2项"优秀案例",创参赛以来最佳 纪录。 老年患者就医、用药安全、慢病患者全周期照护……立足不同专业领域与患者"痛点",医院正在用崭新 服务模式打破传统、探索创新,破解患者就医难点与困惑,让患者就医更便捷、照护更暖心。 不难看出,此次医院聚焦"专业"与"创新",用扎实的专业功底和创新方案把"健康为民"的理念写成了看 得见的成绩单。 "健康为民,体验提升"这份亮眼成绩单背后,是北大医疗整个医疗团队"把患者当亲人"的初心。 "如何让老人不再吃错药""怎样让脊柱侧弯的孩子挺直腰杆"……比赛中,选手们不仅带来了详实的数据 和流程创新,更讲述了一个个温暖的医患故事,这些带着温度的实践,让"健康为民"不再是一句口号。 究竟"亮眼"在何处?该院又凭何获得3张全国终审"入场券"? 获"全国终审晋级卡"案例分别来自于北大医疗鲁中医院烧伤皮肤外科护士长于笑梅汇报案例《"足"够安 心—糖尿病足"移动工作站+绿色通道"融合诊 ...
一座山海之城的现代化跃进!青岛加快建设现代化国际大都市
Qi Lu Wan Bao Wang· 2025-09-25 23:40
Core Perspective - Qingdao is positioning itself as a modern international metropolis, emphasizing its development through openness and modernization, with a focus on becoming a global hub for trade and innovation [1][2][3]. Group 1: Urban Development and Modernization - The Qingdao government has committed to accelerating the construction of a modern international metropolis, as outlined in the 2025 Government Work Report [2]. - Qingdao's historical significance as one of the first coastal cities to open up in 1984 has ingrained a culture of openness in its urban development [2]. - The city has achieved a significant milestone by ranking 13th globally in the International Shipping Center Development Index, surpassing major cities like Tokyo and Busan [2]. Group 2: Industrial Growth and Innovation - Qingdao is prioritizing the development of a modern industrial system, focusing on innovation and the revitalization of the real economy [4][5]. - The city has established itself as a leader in high-tech industries, with 8 national key laboratories and 59 provincial key laboratories approved in 2024, contributing to 43% of the province's national science and technology awards [4]. - The manufacturing sector is experiencing rapid growth, with significant advancements in marine engineering and advanced manufacturing clusters [4]. Group 3: Strategic Economic Initiatives - Qingdao is enhancing its role as a strategic economic hub through initiatives like the Shanghai Cooperation Organization Demonstration Zone and the Qingdao Free Trade Zone, which have attracted over 150 billion yuan in investment [2]. - The city is implementing innovative customs procedures, such as the "release first, inspection later" model for imported crude oil, significantly reducing costs and time for oil tankers [2]. Group 4: Tourism and Cultural Exchange - Qingdao is becoming a preferred entry point for international tourists, with a 23.48% increase in inbound travelers in the first eight months of the year [8]. - The city hosts major international events, such as the Qingdao International Beer Festival, attracting thousands of foreign visitors and enhancing its global cultural presence [8]. Group 5: Social Welfare and Urban Renewal - Qingdao is investing over 70% of its fiscal expenditure in social welfare, focusing on education, healthcare, and urban renewal projects [9]. - The city has completed significant urban renewal projects, improving infrastructure and public spaces, which enhances the quality of life for residents [9]. Group 6: Future Vision - By 2035, Qingdao aims to establish itself as a vibrant marine city with high levels of openness, quality industrial innovation, and improved living standards [10].
双星、锦湖双双荣膺“亚洲品牌500强”,排名持续跃升
Qi Lu Wan Bao Wang· 2025-09-25 23:15
Group 1 - The 2025 Asia Brand Conference was held in Hong Kong, focusing on how Asian brands can leverage AI for marketing strategies amid global tariff barriers [1][2] - Double Star Group's brands, Kumho Tire and Double Star Tire, were both included in the "Asia's 500 Most Valuable Brands" list, with Kumho Tire ranking second in the tire sector and Double Star Tire leading in China [1][3] - This year marks the 20th assessment of Asian brand influence by the World Brand Lab, with Kumho Tire improving its ranking to 209, up 6 places, and Double Star Tire to 305, up 5 places [2][3] Group 2 - Double Star is a century-old state-owned enterprise with three main sectors: rubber tires, artificial intelligence, and high-end equipment, and has established the world's first fully automated "Industry 4.0" tire factory [4] - Since acquiring Kumho Tire in 2018, Double Star has leveraged synergies to become a major supplier for various automotive brands, including Mercedes-Benz, BMW, and several electric vehicle manufacturers [4][5] - The brand value of "Double Star Tire" is projected to exceed 100 billion yuan in 2024, and it is expected to maintain its position as one of the "China's 500 Most Valuable Brands" in 2025 with a value of 116.208 billion yuan [4]
潍坊银行业助力外贸企业高质量发展洽谈对接会成功举行
Qi Lu Wan Bao Wang· 2025-09-25 23:07
齐鲁晚报.齐鲁壹点李国栋 9月25日,由潍坊金融监管分局、潍坊市商务局主办,潍坊市银行业协会、潍坊奎文区金融协会、奎文区商务局、潍坊市资本中心承办的潍坊市银行业助 力外贸企业高质量发展线上对接会在潍坊市资本中心举行。 记者在现场了解到,本次对接会通过线上直播平台开展,企业可在线参会,现场则有5家银行,50余家外贸企业参加,线上参会1500余人次,提出并解答 问题40余项,活动旨在组织银行现场开展政策讲解、线上线下(300959)同步对接和答疑解惑,强化对外贸企业融资、结算、金融服务等方面的支持力 度。 对接会现场银行和企业现场反响热烈,从现场及会后讨论反馈结果来看,这种形式可以让银行与企业的需求精准对接,了解和解决在整个跨境经营过程当 中的痛点和难点,有效提升了银企对接实效。 ...
潍坊市发布河湖生态产品价值实现“十大案例”
Qi Lu Wan Bao Wang· 2025-09-25 23:07
Core Viewpoint - The Weifang Municipal Government has released ten key cases demonstrating the realization of ecological product value in rivers and lakes, showcasing innovative approaches to water resource management and ecological compensation, which aim to enhance both ecological and economic benefits [1]. Market Trading Cases - Case 1: The establishment and operation of the "Weifang Water Bank" aims to optimize the use of existing water resources through market-based trading of water rights, achieving a transaction volume of 11.48 million cubic meters and a total transaction value of 356,000 yuan within three months [3]. - Case 2: The first ecological product transaction for soil and water conservation in Shandong Province was completed in Qingzhou, with a total valuation of 15.05 million yuan, successfully trading for 3.88 million yuan, promoting sustainable development in the region [4]. Ecological Compensation Cases - Case 3: The Weihe River basin has implemented an ecological compensation mechanism based on the principle of "who protects, who benefits; who pollutes, who pays," with a total of 7.255 million yuan in vertical compensation and over 89 million yuan in horizontal compensation distributed among counties, leading to improved water quality [5]. Green Finance Cases - Case 4: The Xiaoshan District has integrated various ecological resources to facilitate the issuance of loans totaling 1.82 billion yuan and 1.37 billion yuan for ecological projects, transforming ecological assets into financial capital [6]. - Case 5: The city of Changyi has innovated a water rights pledge financing model, securing 264 million yuan for upgrading old water supply networks, effectively converting dormant ecological assets into active financial capital [7]. Industry Integration Cases - Case 6: The Xiaoshan Reservoir has developed a "fish economy" through a sustainable fishing model, increasing fish species and generating over 20 million yuan in revenue from organic fish production [8]. - Case 7: The Longshan Reservoir has initiated a pumped storage power station project with a total installed capacity of 1.2 million kilowatts, expected to save 306,600 tons of coal and reduce CO2 emissions by 519,000 tons annually, generating approximately 1.5 billion yuan in revenue [9]. - Case 8: The city of Shouguang has integrated cultural tourism with ecological restoration around the Juyun Lake, achieving over 200 million yuan in comprehensive tourism revenue since 2023 [10].
全国26家实验室参与!由雷沃支持的这场“田间论剑”举行
Qi Lu Wan Bao Wang· 2025-09-25 23:04
日前,2025年农业机械检测实验室间比对活动在山东潍坊举行。该活动由中国农业机械化协会主办、农机鉴定检测分会承办、潍柴雷沃智慧农业协助开 展,旨在进一步提升农机试验鉴定的技术水平。全国26家农业机械检测实验室齐聚一堂,围绕玉米收获机关键检测项目展开了一场别开生面的农机检测技 术"田间论剑"。 活动以雷沃谷神玉米收获机为检测对象,针对耳位噪声、工作幅宽、行距及总损失率四项关键性能指标开展系统性的现场比对与测评。各参与单位在标准 化作业环境下操作,交流检测方法、设备使用及数据处理经验,有效推动农机鉴定检测技术的规范性与准确性提升。 这场"田间论剑",不仅为各实验室提供了验证自身检测能力、查找差距的重要平台,也为全面提升农机试验鉴定体系的科学性和公信力提供了有力支撑。 作为支持单位,潍柴雷沃智慧农业充分发挥在智能农机领域的技术与产品优势,提供先进的检测样机和技术保障,积极推动行业进步与农业现代化发展。 ...
破解盐碱地难题,智慧农业如何点绿成“金”?
Qi Lu Wan Bao Wang· 2025-09-25 23:04
Core Insights - The article highlights the transformation of a saline-alkali land in Shandong Lijin into a high-tech vegetable factory, the Kaisheng Haofeng (Lijin) Smart Agriculture Demonstration Park, which produces high-quality cherry tomatoes year-round without relying on traditional farming methods [1][3]. Group 1: Agricultural Innovation - The demonstration park utilizes an intelligent management system to monitor and control 240 parameters such as temperature, humidity, and nutrient levels, allowing for a yield of 30 kg per square meter, which is 5 to 6 times higher than traditional greenhouses [3][6]. - The facility employs a soil-less cultivation method using rock wool substrates and bee pollination techniques, achieving clean production with zero heavy metals, zero pesticide residues, and zero hormones [6]. Group 2: Economic Impact - The park has created over 200 local jobs, with an average annual income increase of 60,000 yuan per person, significantly improving the livelihoods of local villagers [5]. - Workers like Qin Shuai have reported substantial income increases, earning around 300 yuan daily through piecework, compared to previous jobs with monthly incomes below 3,000 yuan [5]. Group 3: Market Reach and Sustainability - The products are marketed through a nationwide sales network, leveraging e-commerce platforms like Tmall, JD.com, and offline retailers, ensuring delivery to consumers' tables within 48 hours [5]. - The park serves as a replicable model for agricultural transformation in saline-alkali regions, promoting a shift towards standardized, chain-oriented, and smart agricultural practices [6].