Nan Fang Nong Cun Bao

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观察|热卖黔西南,惠州荔枝凭什么?
Nan Fang Nong Cun Bao· 2025-06-29 09:00
Core Viewpoint - The event held in Qianxinan, Guizhou, showcased Huizhou lychee, promoting agricultural cooperation and consumer engagement between Guangdong and Guizhou, leading to significant sales and market interest [4][10][12]. Group 1: Event Overview - The "2025 Guangdong-Guizhou Cooperation to Assist Farmers and Promote Consumption" event took place in Qianxinan, attracting over 102,000 visitors and generating more than 1 million yuan in on-site sales [3][4]. - Huizhou lychee enterprises presented various high-quality lychee varieties, including Guiwei and Nuomici, to local consumers, enhancing their experience [5][6][10]. Group 2: Market Impact - All 10 participating Huizhou lychee companies sold out their products at a retail price of 15 yuan per jin, indicating strong market demand [38]. - The event aimed to educate local consumers about different lychee varieties, as the local market primarily recognized only the "Feizixiao" variety [50][62]. Group 3: Agricultural Collaboration - The collaboration between Huizhou and Qianxinan is part of a broader initiative to enhance agricultural cooperation, with Huizhou lychee being positioned as a key product in this partnership [11][12][90]. - The event also served as a platform for local farmers in Qianxinan to learn advanced planting techniques from Huizhou, potentially increasing their income [67][75]. Group 4: Future Prospects - The successful introduction of Huizhou lychee into the Qianxinan market is expected to pave the way for further expansion into broader markets, including the Greater Bay Area and beyond [63][64]. - The event highlighted the potential for Qianxinan to develop its own lychee industry, with local farmers beginning to cultivate lychee varieties introduced from Huizhou [70][80].
快评|一场产销对接活动,助惠黔优品入万家
Nan Fang Nong Cun Bao· 2025-06-29 09:00
Core Viewpoint - The event held in Guizhou aimed to connect agricultural production and sales, promoting the consumption of high-quality agricultural products from Huizhou, particularly lychees, in the Qiannan region [5][12][36]. Group 1: Event Overview - The "2025 Guangdong-Guizhou Cooperation to Assist Farmers and Promote Consumption" event was co-hosted by various local agricultural and business authorities, attracting over 102,000 visitors and resulting in sales intentions exceeding 5 million yuan [6][7][8]. - The event showcased not only Huizhou lychees but also other local products from Qiannan, facilitating mutual exchange and cooperation between the two regions [13][14][15]. Group 2: Agricultural Development - The event reflects a broader strategy to enhance agricultural quality and ensure that markets actively seek agricultural products, rather than the other way around [10][11]. - The introduction of Huizhou lychees to Qiannan is part of a larger initiative to integrate agricultural resources and promote regional specialties, thereby driving economic growth [15][32]. Group 3: Local Impact - The event highlighted the successful introduction of lychee cultivation in Guizhou, with local farmers experiencing increased income and job opportunities due to the development of this new agricultural sector [27][30]. - The collaboration between Huizhou and Qiannan is seen as a model for effective regional cooperation, aiming for long-term benefits and sustainable agricultural practices [31][37].
收获满满!2025年湛江市麻章区农文旅湾区推介活动举办
Nan Fang Nong Cun Bao· 2025-06-28 15:33
Core Viewpoint - The event aims to enhance collaboration between the Guangzhong and Zhanjiang regions, focusing on the integration of agriculture, culture, and tourism in the Mazhang District for high-quality development by 2025 [2][5]. Group 1: Event Overview - The 2025 Zhanjiang Mazhang District Agricultural, Cultural, and Tourism Bay Area Promotion and Talent Cooperation Exchange event was held in Guangzhou [5]. - The event resulted in the signing of eight cooperation agreements across three main categories: chamber of commerce co-construction, mutual empowerment, and agricultural-cultural-tourism projects [3][4]. Group 2: Strategic Collaborations - Guangdong Rural Revitalization Industrial Development Co., Ltd. and the Mazhang District Taiping Town Chamber of Commerce reached a strategic cooperation agreement [6][11]. - The collaboration will leverage professional service advantages in planning, branding, promotion, and product sales to enhance the brand awareness and market competitiveness of the local rush weaving industry [7][8]. Group 3: Cultural and Tourism Promotion - The event featured a showcase of Mazhang's non-material cultural heritage and a tasting of high-quality agricultural products [17][19]. - The cultural promotion included a three-dimensional display of Mazhang's ecological branding, unique agricultural products, and traditional cultural treasures such as the thousand-year-old She dance masks and rush weaving [20][21]. Group 4: Future Initiatives - A "Bay Area Youth Non-Heritage Protection Initiative" was launched by representatives from Guangdong Ocean University, promoting the global creative design collection for traditional cultural elements [21]. - Ten agricultural and cultural tourism industry ambassadors were awarded certificates to establish a promotional network covering commerce, cultural creation, media, and agriculture [22][23].
“豫”见美荔!广东精品荔枝推开中原市场大门
Nan Fang Nong Cun Bao· 2025-06-28 15:33
Core Viewpoint - The event "Yue Jin Zhongyuan, Yu Jian Mei Li" aims to enhance the sales of Guangdong lychee in the Central Plains market, fostering agricultural cooperation between Guangdong and Henan [2][5][76]. Group 1: Event Overview - The Guangdong lychee sales and production connection event took place in Zhengzhou on June 28, showcasing the integration of Guangdong's agricultural products into the Central Plains market [2][4]. - The event established an efficient platform for supply and demand matching between Guangdong and Henan, facilitating smoother sales channels for Guangdong lychee [4][5]. Group 2: Agricultural Cooperation - The event is expected to inject new momentum into the deepening agricultural cooperation between Guangdong and Henan, promoting regional economic collaboration [5][76]. - The cooperation aims to create three "sweet engines": production and sales connection, brand co-creation, and industry expansion [16][20]. Group 3: Market Demand and Supply - Henan, as a core of the Central Plains economic circle, has a significant demand for high-quality agricultural products, which complements the supply of Guangdong lychee [24][25]. - The event attracted over 20 major buyers and distributors from Henan and surrounding areas, indicating strong market demand for Guangdong lychee [60][64]. Group 4: Product Promotion - Guangdong lychee varieties such as "Guiwei," "Xianjinfeng," and "Bingli" are highlighted for their quality and popularity in the Henan market [68][71]. - The introduction of lychee bonsai in Henan offers a new consumer experience, enhancing the appeal of Guangdong lychee [40][41]. Group 5: Sales Agreements - Several Guangdong lychee companies signed purchase intention agreements with well-known enterprises in Henan, paving the way for broader market access [74][76]. - The event signifies a new wave of "sweet storms" for Guangdong lychee in Henan's major supermarkets [76][79].
多图 | 雷岭有实“荔”,盛夏甜蜜蜜!
Nan Fang Nong Cun Bao· 2025-06-28 15:33
Core Viewpoint - The 18th Chaoshan Leiling Lychee Cultural Tourism Season has commenced, attracting a large number of visitors to experience the sweetness of Leiling lychees and promoting local tourism and cultural heritage [6][7][28]. Group 1: Event Highlights - The event features a 3-kilometer cultural tourism route with 20 stalls for lychee exhibitions and intangible cultural heritage displays, enhancing visitor engagement [21][22]. - A newly released "Leiling Lychee Tourism Map" has gained over 400,000 clicks online, effectively boosting the local cultural tourism industry [27][28]. - The event includes performances of traditional Chao opera, successfully combining local fruit culture with intangible heritage, which has captivated the audience [17]. Group 2: Visitor Experience - Visitors can enjoy fresh lychees, which are described as sweet and fragrant, emphasizing the importance of experiencing the fruit at its peak [8]. - The tourism route is designed with four key checkpoints for activities such as lychee picking, photo opportunities, and interactive educational experiences, showcasing the unique characteristics of the lychee hometown [33][34]. Group 3: Collaborations and Promotions - A collaboration between Leiling Lychee, Southern Rural News, and a local tea brand has resulted in a co-branded beverage that has become a highlight of the event due to its appealing appearance and taste [12][13].
2025年湛江市麻章区农文旅湾区推介暨人才协作交流活动成功举办
Nan Fang Nong Cun Bao· 2025-06-28 15:33
Core Viewpoint - The event "2025 Zhanjiang Mazhang District Agricultural, Cultural, and Tourism Bay Area Promotion and Talent Cooperation Exchange" successfully took place, aiming to deepen cooperation between Guangzhou and Zhanjiang, promote Mazhang's quality cultural tourism resources and agricultural products, and link Bay Area talents with market resources for high-quality development in the agricultural and cultural tourism sectors [2][4][44]. Group 1: Event Overview - The event was held at the Guangzhou Baiyun International Design Building, featuring over a hundred attendees, including representatives from the Zhanjiang Mazhang District government, Guangzhou's counterpart assistance command, business associations, universities, and industry associations [3][5]. - The event commenced with a thematic performance titled "The Poem of Mangroves," showcasing the ecological wonders of Mazhang and the collaborative spirit between Baiyun and Mazhang [8][9]. Group 2: Promotion of Resources - The event highlighted Mazhang's ecological and cultural assets through a three-dimensional display of its world-class ecological profile, unique agricultural products, and intangible cultural heritage such as the thousand-year-old She dance masks and reed weaving [16][17][20]. - A tasting area for local products like dragon fruit and golden pomfret was set up, leading to multiple purchasing intentions [18][19]. Group 3: Collaboration and Innovation - The event emphasized the integration of intangible cultural heritage with technology, launching initiatives like the "Bay Area Youth Intangible Heritage Protection Initiative" and a global creative design competition for traditional crafts [22][23][24]. - A keynote speech on "AI Empowering Agricultural and Cultural Tourism Development" was delivered, proposing the use of digital technology to activate traditional cultural heritage and cultivate new productive forces in the agricultural and cultural tourism sectors [26][30]. Group 4: Agreements and Future Directions - The event resulted in the signing of eight cooperation agreements across three categories, including joint construction of business associations, dual empowerment agreements, and concentrated signing of agricultural and cultural tourism projects [35][36][41]. - The collaboration aims to facilitate the flow of resources between Mazhang and the Bay Area, enhancing the promotion of agricultural and cultural tourism products and establishing a new promotional matrix [39][42].
跨越山海的甜蜜接力!看广东荔枝的“保鲜魔法”|行李箱里的广东手信①
Nan Fang Nong Cun Bao· 2025-06-28 10:35
Core Viewpoint - Guangdong lychee is positioned as a leading fruit this summer, showcasing its strong market presence and innovative preservation technology to expand its reach to new markets, particularly in Xinjiang [5][10][18]. Group 1: Event and Promotion - The "Xinjiang Products Southbound, Guangdong Products Northbound" event will take place from July 4-6, 2025, during the Central Asia (Horgos) Commodity Trade Expo [2][6]. - The event aims to promote Guangdong specialties, including lychee, dried tangerine peel, and tea, to the Xinjiang region [7][4]. Group 2: Lychee Production and Quality - Guangdong is the world's largest lychee production base, with an area of approximately 4.1 million acres and an annual output of 1.31 million tons, leading both nationally and globally [10][11]. - The region offers a variety of lychee types that mature at different times, ensuring a continuous supply from May to July, which enhances its market position [12][13]. Group 3: Export and Market Reach - In 2024, the export value of Maoming lychee reached 71.05 million yuan, with orders covering over 20 countries and regions, including Russia, Singapore, and Australia [16][18]. - The implementation of RCEP policies has facilitated the rapid export of fresh lychee to Southeast Asia and Europe, utilizing a "green channel" for quick delivery [17][18]. Group 4: Preservation Technology - Guangdong has developed ultra-low temperature freezing technology, which allows lychee to be stored for over a year while retaining over 90% of its nutritional value and freshness [19][20]. - This technology enables the company to sell lychee year-round, breaking seasonal sales limitations and stabilizing prices [21][22].
110.86亿元项目落子喀什,“疆品南下”赋能粤新协同发展
Nan Fang Nong Cun Bao· 2025-06-28 10:35
Core Viewpoint - The article discusses the "Xinjiang Products Going South, Guangdong Products Going North" initiative, which aims to enhance trade and economic collaboration between Guangdong and Xinjiang, particularly through the promotion of local products and investment opportunities in Kashgar [6][7][14]. Group 1: Trade and Economic Initiatives - The "Xinjiang Products Going South, Guangdong Products Going North" initiative was launched to facilitate the connection of production and sales channels between Guangdong and Xinjiang, starting in 2023 [7][8]. - The initiative has resulted in the establishment of an online platform featuring over 1,000 products, including local agricultural products from Xinjiang [10][12]. - A promotional event for Xinjiang products was held, where 616 tons of fresh apricots were sold, generating sales of 26.08 million, with a 5% increase in overall purchase prices and a 30% increase in sales volume compared to the previous year [16]. Group 2: Investment and Development in Kashgar - The recent Asia-Europe Commodity Trade Expo in Kashgar led to the signing of 23 investment projects, totaling 11.086 billion yuan, covering various sectors such as textiles, green mining, and equipment manufacturing [34][32]. - The Kashgar region is focusing on developing ten key industries and improving the business environment to attract investment, with a commitment to providing excellent service for signed projects [28][31]. - The region's strategic location as a key node in the Silk Road Economic Belt and its potential for energy resource exploration are highlighted as significant advantages for future development [26][24].
470元1克!30年份新会陈皮争抢19轮拍出高价
Nan Fang Nong Cun Bao· 2025-06-28 10:35
Core Viewpoint - The auction of Xinhui Chenpi (dried tangerine peel) has gained significant attention, with a total transaction value of 278,800 yuan, indicating a strong market demand for high-quality aged Chenpi [22][31]. Group 1: Auction Details - The second season of the Xinhui Chenpi auction was held in Jiangmen City, featuring 14 rare items, including a 30-year-old Mei Jiang circle red peel [6][7]. - The auction showcased products from various years, ranging from 1995 to 2024, with weights varying from 100 grams to 50 kilograms [8][9]. - The auction was organized by Xinhui District and Guangzhou Trading Group, providing a transparent trading platform for collectors and bulk buyers [3][4]. Group 2: Market Dynamics - The auction concluded with a total transaction price of 278,800 yuan, with a premium of nearly 90,000 yuan over the starting prices [22][23]. - A notable participant, Mr. Yu from Guangzhou, purchased a 1995 Mei Jiang circle red peel for 47,000 yuan, highlighting the rarity and desirability of authentic aged Chenpi [27][29]. - The Xinhui Chenpi industry is projected to reach a total industrial chain value of 26.1 billion yuan by 2024, reflecting ongoing innovation and development efforts [31]. Group 3: Industry Characteristics - Xinhui Chenpi is recognized as the "gold standard" of Chinese Chenpi, attributed to its unique growing conditions from the confluence of three rivers and the blending of fresh and saltwater [12][13]. - The event featured a presentation on the characteristics of Xinhui Chenpi and the overall state of the Chinese Chenpi industry, emphasizing its geographical and cultural significance [17][18]. - The venue for the auction, the Hongda Tang Xinhui Chenpi Garden, is a national AAA-level tourist attraction, showcasing the integration of culture and industry in the Chenpi sector [34][35].
兵团首期“粤菜师傅”社会化培训班在图木舒克职业技术学院举办
Nan Fang Nong Cun Bao· 2025-06-28 10:35
Core Viewpoint - The first "Cantonese Chef" social training class in the Xinjiang Production and Construction Corps was successfully held at the Tumushuke Vocational and Technical College, focusing on skill enhancement and employment transformation [2][6][22]. Group 1: Training Program Overview - The training program was organized by the Guangdong Provincial Aid to Xinjiang Work Command and involved multiple institutions, attracting over 100 participants from the local catering industry and vocational schools [3][4][30]. - The training lasted for five days, covering both theoretical and practical aspects of Cantonese cuisine, including traditional dishes and dim sum [15][24]. Group 2: Educational Content - The curriculum included lessons on the history and cultural origins of Cantonese cuisine, ingredient selection, cooking techniques, and the use of various cooking tools [7][8][9]. - Participants learned about precise cooking techniques, flavoring methods, and diverse cooking styles, enhancing their culinary skills [9][10][17]. Group 3: Impact and Future Plans - The training aims to create a platform for those interested in Cantonese cooking, improving the culinary skills of practitioners and promoting employment opportunities [22][24][26]. - The program is part of a broader initiative that has seen nearly 4 million yuan invested in various "Cantonese Chef" training sessions, with over 700 trainees benefiting from these programs [30][31].