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“纯净之巅·雪域茶香”品牌推介会在林芝易贡茶场举行
Nan Fang Nong Cun Bao· 2025-05-30 12:31
Core Viewpoint - The "Pure Peak · Snow Domain Tea Fragrance" brand promotion event was held at the Yigong Tea Plantation in Linzhi, aiming to enhance the product and brand awareness of Yigong Tea and promote its reach beyond Tibet to the national market [3][4][5]. Group 1 - The event was organized by the 10th batch of Guangdong's aid to Tibet working team and Yigong Zhu Feng Agricultural Technology Co., Ltd., with over 300 attendees including government officials and tea distributors [2][9]. - The promotion event featured experts from the National Tea Industry Technology System, who provided guidance on tea quality and production processes [12][17][34]. - Yigong Tea Plantation's chairman emphasized the importance of technological innovation and digital marketing in building a comprehensive value chain from tea garden to cup [20][22]. Group 2 - The event showcased 11 representative products including red tea, green tea, white tea, and black tea, which were recognized for their highland tea characteristics and quality [32][33]. - A live-streaming sales event linked to the telecom payment platform resulted in over 6,400 orders and a transaction amount exceeding 743,000 yuan, setting a new sales record for tea products on the platform [40][41][42]. - The successful promotion marked a significant step for Yigong Tea in transitioning from a regional brand to a national brand, reinforcing its commitment to ecological priority and quality [45][46].
橘子皮也能造纸?广东支教大学生“花式整活”,新疆娃乐开花
Nan Fang Nong Cun Bao· 2025-05-30 12:31
Core Idea - The article highlights a creative initiative by university students from Guangzhou Academy of Fine Arts, who are teaching traditional paper-making techniques using orange peels to children in Xinjiang, blending cultural heritage with environmental education [2][4][19]. Group 1: Educational Initiative - The university students conducted a hands-on paper-making experience class at a kindergarten in Kashgar, Xinjiang, where children learned to make paper from discarded orange peels combined with recycled pulp [3][6]. - The activity allowed children to engage in traditional craftsmanship, enhancing their practical skills while fostering an appreciation for cultural heritage and environmental awareness [14][15]. Group 2: Environmental and Cultural Integration - The program integrates traditional non-heritage skills with modern environmental concepts, aiming to connect children with their cultural roots through practical activities [4][20]. - The initiative is part of a broader curriculum that combines traditional culture with ecological education, encouraging children to explore and appreciate their natural surroundings [19][26]. Group 3: Broader Impact - Since the team began their work in February 2025, they have developed a unique curriculum that emphasizes aesthetic education and environmental consciousness, utilizing local resources and cultural elements [19][27]. - Activities include outdoor explorations where children observe local flora and create art, merging aesthetic education with local agricultural practices [28][30].
凤凰单丛第四!2025全国茶叶区域公用品牌影响力指数报告发布
Nan Fang Nong Cun Bao· 2025-05-30 12:31
Core Insights - The "2025 National Tea Regional Public Brand Influence Index Report" has been released, ranking Fenghuang Dancong tea fourth with an index of 926, indicating a significant increase in brand influence compared to its fifth place in 2024 [2][3]. Brand Rankings - The top four tea brands in the report are: 1. Anxi Tieguanyin - 946.8 2. Xinyang Maojian - 945 3. Fuding White Tea - 942.3 4. Fenghuang Dancong Tea - 926 [4]. Report Overview - The report was compiled by the Tea Industry Branch of the China Agricultural International Cooperation Promotion Association and the Brand Development and Research Center of the China Agricultural Research Institute, covering 88 regional public tea brands across 15 provinces [5][6]. Analysis Dimensions - The report analyzes the competitive landscape of Chinese tea brands through six dimensions: industry development, market conditions, brand building, brand awareness, market share, and online presence [7]. Regional Distribution - The report highlights that the provinces of Henan, Fujian, Guangdong, and Anhui dominate the tea brand landscape in China [11]. Tea Category Insights - The report notes a "head and tail" phenomenon in green tea brands, while oolong and black teas adopt a "small but refined" strategy, with Anxi Tieguanyin and Guangdong Fenghuang Dancong forming a "Fujian-Guangdong Oolong Corridor" [12][13]. Brand Influence Trends - The report identifies three structural trends facing regional public tea brands: resource concentration towards leading brands, solidified consumer recognition, and high barriers for new brands [17]. Strategic Recommendations - Leading brands are advised to strengthen value leadership, mid-tier brands should focus on niche markets, and lower-tier brands need to innovate agilely to break through [18].
山海有约,奔赴一场以音乐为名的热爱丨2025广东乡村歌手大赛
Nan Fang Nong Cun Bao· 2025-05-30 12:05
Core Viewpoint - The 2025 Guangdong Rural Singer Competition is set to officially launch in Guangzhou, aiming to promote rural culture and music while providing a platform for aspiring singers to showcase their talents and connect with their roots [3][4][11]. Group 1: Event Overview - The competition will take place across ten regions, including Donghai, Guangzhou-Foshan, Yangjiang, and others, integrating local cultural characteristics and promoting rural tourism through music [78][81]. - The event emphasizes the importance of original rural music, encouraging participants to create songs that reflect their hometown experiences and cultural heritage [75][82]. Group 2: Cultural Impact - The competition serves as a platform for grassroots singers to pursue their dreams and share their stories, fostering a sense of community and cultural exchange [13][32]. - The launch of the original rural music album "Tianlai Xiangyin" features 16 songs from renowned musicians and past winners, highlighting the rich cultural tapestry of Guangdong [43][44]. Group 3: Participant Experience - Participants, such as the Deyongning group, have transitioned from contestants to performers, showcasing their original songs that explore themes of love, friendship, and local customs [20][22][24]. - The competition is seen as a valuable opportunity for new singers to gain exposure and develop their musical skills while promoting positive cultural narratives [34][76]. Group 4: Future Aspirations - The event aims to inspire more original music that resonates with the audience, contributing to the revitalization of rural areas and enhancing the cultural landscape [82][85]. - The competition is expected to generate significant interest and participation, reflecting a growing appreciation for rural music and its role in community development [77][79].
聚焦科技前沿,推动成果落地!广州从化科技活动周启动
Nan Fang Nong Cun Bao· 2025-05-30 11:32
Core Viewpoint - The event aims to promote agricultural technology and innovation, aligning with the national goal of building a strong technological country [2][9][66]. Group 1: Event Overview - The Guangzhou Conghua District Science and Technology Week was jointly organized by the local Science and Technology Bureau and Guangdong Libo Garden Seed Industry Technology Co., focusing on cutting-edge agricultural technology [3][4]. - The event attracted numerous participants, including technology enthusiasts, students, and agricultural professionals, showcasing various fields such as agricultural AI and lychee preservation technology [5][8]. Group 2: Technological Innovations - The event featured a science popularization exhibition with innovative technology results, including smart vehicles and bionic robots from South China Agricultural University [12][14]. - The exhibition also highlighted the integration of technology and art, such as plant dyeing techniques that combine natural pigments with modern processes [18][20]. Group 3: Agricultural Applications - The event showcased practical applications of technology in agriculture, including a remote agricultural service app that connects farmers with experts for guidance [30][31]. - Drones equipped with high-precision spraying systems were demonstrated, showcasing their efficiency in pesticide application and fertilization [32]. Group 4: Educational Forums - A forum led by the dean of the AI College at South China Agricultural University discussed the broad applications of AI in agriculture, emphasizing its role in enhancing production efficiency [39][40]. - Another lecture focused on the unique advantages of traditional Chinese medicine in home flower planting, demonstrating practical applications of herbal techniques [45][46]. Group 5: Cultural Integration - The event included a tea culture exhibition that combined traditional tea-making with modern technology, enhancing the understanding of lychee tea's cultural significance [23][25]. - Traditional pottery techniques were also showcased, allowing participants to experience the fusion of heritage and modern technology [26][27]. Group 6: Community Engagement - The event fostered a positive atmosphere for science and technology appreciation, encouraging youth involvement in agricultural technology [55][61]. - The overall initiative aims to strengthen the local community's connection to technological advancements and promote a culture of innovation [66].
传习千年官箴文化,广东官箴文化展巡展·兴宁站启幕
Nan Fang Nong Cun Bao· 2025-05-30 10:09
5月29日,"传习官箴文化 培育优良作风——广东官箴文化展巡展·兴宁站"在兴宁市文化馆启幕。活动由 广东省人民政府地方志办公室指导,广东省方志馆、兴宁市纪委监委、兴宁市地方志办主办。 省地方志办党组成员、副主任丘洪松代表省地方志办出席启幕仪式并讲话。他指出,在兴宁举办"广东 官箴文化展巡展",是省地方志办贯彻落实省委省政府关于扎实推进乡村全面振兴工作部署、发挥地方 志职能优势赋能乡村文化振兴的一项举措,希望有助于丰富基层文化产品供给、推动基层文化服务提质 增效。下来省地方志办将持续挖掘岭南优秀文化资源,推动创造性转化和创新性发展,服务好党委中心 工作、服务好经济社会发展、服务好人民群众文化需求。 此次展览内容选取新中国成立之前的56位广东籍或曾在广东任职历史人物及革命先烈的箴言,分为"修 身、为民、勤政、担当、清廉"五大主题展区,通过五大展区联动,以图文并茂形式呈现历史镜鉴,激 活廉政教育"新场景"。56位人物中,有5位梅州籍清官廉吏,分别是丁日昌、黄遵宪、丘逢甲、谢晋 元、朱云卿。 一位镇街纪委书记观后留言:"从海瑞'约法三章'到中央八项规定,变的是治理形式,不变的是'为民用 权'的初心。" 据悉,展览活动 ...
广东“东大门”焕新颜!饶平打造省际门户新形象
Nan Fang Nong Cun Bao· 2025-05-30 07:36
广东"东大门"焕 新颜!饶平打造 省际门户新形象 _南方+_南方 plus 5月29日,2025 年省委农村工作 会议暨深入实 施"百县千镇万 村高质量发展工 程"推进会在广 州召开,会上通 报了有关县 (市、区)"百 千万工程"三年 初见成效工作的 进展情况。 近年来,潮州市 饶平县以"百千 万工程"为引 领,走出了一条 山海联动、特色 鲜明的高质量发 展之路,交出了 一份亮眼的"百 千万工程"三 年"成绩单"。盐 焗鸡、单丛茶等 特色产业蓬勃发 展,现代化海洋 牧场建设加快推 进,新型城镇化 水平持续提升, 省际门户风貌独 具魅力,绘就 了"产业兴、城 乡美、生态 优"的生动图 景。 风味+海味=致富 味 特色产业"调"出 新配方 走进饶平盐焗鸡 生产车间,香气 四溢,工人们熟 练地将金黄油亮 的盐焗鸡装袋封 箱。在"中国盐 焗鸡之乡"饶 平,无穷、无 尽、好味来等知 名品牌产品畅销 全国,占据80% 以上的盐焗鸡休 闲食品市场份 额。 无穷食品有限公司。 近年来,饶平通 过创新驱动、集 群发展,推动盐 焗鸡产业不断提 质升级。在龙头 企业无穷食品的 示范带动下,12 家盐焗鸡企业组 建行业商会,建 立从 ...
湛江徐闻730名困境学子收到六一礼物
Nan Fang Nong Cun Bao· 2025-05-30 07:36
湛江徐闻730名 困境学子收到六 一礼物_南方+_ 南方plus 日前,广东公益 恤孤助学促进会 (以下简称"恤 孤助学会")组 织了一场充满爱 与关怀的"童梦 暖途·伴你成 长"六一回访活 动,走进湛江市 徐闻县,为730 名处于资助期的 学生送去特别的 六一礼物与温暖 陪伴。 学子们的六一礼 物里,包含背 包、挂耳风扇、 笔筒台灯、保温 杯、文具套装等 实用礼物,承载 着爱心人士对孩 子们的关爱与期 许。恤孤助学会 副会长兼秘书长 葛晓红与75名经 过专项培训的志 愿者、捐赠人参 与活动。他们深 入到学生家庭, 与受助学生面对 面交流互 动。"还记得我 们吗?"时隔半 年再见志愿者, 大部分学生都会 点头微笑,并 与"老友们"促膝 交流,分享自己 学习与生活中的 点滴。 这次回访活动希 望给困境学生们 带去快乐和支 持,但在入户探 访过程中,很多 志愿者都反馈, 是学生们给予了 他们更多的支持 和力量。 第一次参加活动 的志愿者小陈在 入户时显得有些 紧张和局促,但 学生的活泼开朗 给了他很大的鼓 励,并且学生主 上纸巾……在志 愿者们与学生交 流的过程中,他 们深深感受到这 群孩子虽然身处 困境,但身上 ...
推进“百千万工程”三年初见成效,东源县取得较好进展!
Nan Fang Nong Cun Bao· 2025-05-30 07:36
Core Viewpoint - The "Hundred Counties, Thousand Towns, and Ten Thousand Villages" project in Dongyuan County has shown significant progress in its three-year implementation, focusing on high-quality development and various economic indicators [2][3][4]. Economic Development - Dongyuan County achieved a GDP of 19.52 billion yuan in 2024, with a year-on-year growth of 4.8%, ranking first in the city [10][11]. - The county's industrial structure is being upgraded, with a focus on advanced materials, high-end equipment manufacturing, and electronic information, alongside traditional industries like steel and ceramics [12][13]. - The total output value of leading industries reached 13.81 billion yuan in 2024, accounting for 56.6% of the county's industrial output, an increase of 3.6 percentage points from 2022 [15][16]. New Economic Models - Dongyuan is developing a low-altitude economy and a green development zone around the Wanlv Lake, with the first low-altitude sightseeing flight occurring during the May Day holiday, attracting 187,000 visitors, a 31% increase [20][21]. - The county is also exploring suburban economies by integrating ecological resources and creating innovative consumption scenarios, leading to over 500,000 visitors in 2024 and generating more than 750,000 yuan in collective income for villages [30][32]. Agricultural Innovation - Dongyuan has made significant breakthroughs in agricultural productivity through technology integration, including the introduction of high-yield rice varieties and smart farming techniques, achieving a rice yield of 723.5 kg per mu [38][39]. - The county has established a gene bank for breeding quality chickens, producing 550,000 high-quality breeding chickens annually, with a supply capacity of 80 million chicks [51][52]. Public Services and Infrastructure - Dongyuan County has invested 594 million yuan in infrastructure projects to enhance urbanization, increasing the urbanization rate from 28.4% in 2022 to 32.3% in 2024, with expectations to exceed 35% this year [56][59]. - The county has constructed 195.9 kilometers of rural roads and improved public spaces, significantly enhancing residents' quality of life [60][63]. - Healthcare improvements include the establishment of a medical community, with over 65% of primary care being provided at the grassroots level, and educational enhancements with the addition of 9,820 new school places [64][65][66].
推进乡村儿童性教育,恤孤助学会在两地开展培训
Nan Fang Nong Cun Bao· 2025-05-30 07:36
推进乡村儿童性 教育,恤孤助学 会在两地开展培 训_南方+_南方 plus 5月23日至27 日,广东公益恤 孤助学促进会 (以下称"恤孤 助学会")联合 信宜市妇女联合 会、遂溪县妇女 联合会,在信宜 市、遂溪县相继 开展婷美小屋爱 童行2025年儿童 全面性教育项目 讲师培训。活动 以统一课程框架 与灵活实践互动 相结合的模式, 为两地共86名性 教育讲师提供专 业指导。 据悉,儿童全面 性教育项目于 2022年正式启 动,截至去年年 底,已累计培养 138名专业性教 育讲师,授课 600余节。今 年,项目进一步 扩大覆盖范围, 在信宜、遂溪共 招募了86名讲师 参与培训。课程 围绕青春期生理 心理变化、性别 平等、性暴力预 防、网络社交安 全等主题展开, 结合理论讲解、 案例分析、情景 模拟及实操演练 等多元形式,强 化讲师的知识与 技能储备。 信心"等解决方 案;遂溪的参训 讲师则以乡村儿 童视角切入,通 过角色扮演,强 调"要对性侵害 勇敢说不",并 探讨如何引导儿 童识别风险、理 性应对。"性教 育不能停留在知 识的灌输,必须 让儿童在互动中 学会自我保护, 也更好地尊重他 人" , "你我伙 伴 ...