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招聘|来吧!一起用声音碰撞世界
声动活泼· 2025-10-31 09:04
Core Viewpoint - The company "Voice Active" is a leading voice creativity and production company in China, aiming to provide continuous intellectual nourishment to its audience [2]. Group 1: Company Overview - "Voice Active" offers various programs such as "Morning Coffee," "East Meets West," "Tech Morning News," "Jump into the Rabbit Hole," and "Knock Knock World," with over 5 million subscribers across platforms like Apple Podcasts, Xiaoyuzhou, Ximalaya, NetEase Cloud Music, and Spotify [2]. - The programs have received multiple accolades, including "Apple's Best Podcast of the Year" and "Xiaoyuzhou's Annual Popular New Program" [2]. Group 2: Job Openings - The company is currently hiring for 3 full-time positions: Business Development Manager, Program Supervisor, and Sound Designer [4]. - There are also 4 internship positions available, including content interns for "Morning Coffee" and "Knock Knock World," as well as business and community operation interns, with options for remote work [5]. Group 3: Employee Benefits - Employees will benefit from a comprehensive content growth plan to enhance skills and broaden perspectives, allowing them to create work they can be proud of [7]. - The company promotes a healthy work-life balance with no daily commuting requirements, weekends off, and reimbursement for movie and book expenses [12].
中国人不爱吃,外国人排长队?鼎泰丰的反向爆红逻辑 | 声动早咖啡
声动活泼· 2025-10-29 09:03
Core Viewpoint - 鼎泰丰, once a representative of "exquisite Chinese cuisine," has exited the Chinese market while experiencing a resurgence overseas, particularly in the United States [3][6]. Company History and Development - Founded by Yang Bingyi in Taiwan, 鼎泰丰 initially sold peanut oil before pivoting to a restaurant model in the 1970s, offering traditional Chinese dishes like soup dumplings and noodles [4][5]. - The brand gained international recognition, particularly after opening its first store in Japan in 1995, leading to a global expansion through franchising [5][6]. Market Performance in China - Despite initial success in mainland China, 鼎泰丰 has faced declining popularity, closing 14 stores in cities like Beijing and Tianjin due to significant losses, totaling 44.8 million yuan in the first seven months of the previous year [6][8]. - The brand's pricing strategy has not adapted to changing consumer expectations, with a high average spend of 148 yuan per person, which is perceived as uncompetitive compared to local dining options [8][9]. Competitive Landscape - The rise of local dining brands has intensified competition, with many new entrants appealing to younger consumers through innovative concepts and aesthetics, diminishing 鼎泰丰's unique market position [7][8]. - The brand's service model, once seen as cutting-edge, is now viewed as outdated, especially with the introduction of service fees that some customers consider excessive [7][8]. Performance in the United States - 鼎泰丰 has seen significant growth in the U.S., with sales exceeding $400 million last year, marking a nearly 20% increase [9]. - The brand has strategically opened new locations, including a flagship store in Manhattan, and plans to expand further in the U.S. market [9][10]. Consumer Engagement and Marketing - In the U.S., 鼎泰丰 has adapted its menu to local tastes, introducing chicken dumplings and vegan options, which have resonated well with American consumers [12]. - The brand has leveraged social media platforms like TikTok to attract younger audiences, with viral marketing contributing to increased foot traffic in stores [12]. Dining Experience and Market Trends - 鼎泰丰's dining experience in the U.S. emphasizes transparency and engagement, with open kitchens allowing customers to observe food preparation, aligning with current trends in the restaurant industry [12]. - The shift in consumer behavior towards high-quality dining experiences has benefited 鼎泰丰, as Asian cuisine gains popularity in the U.S. market [12].
招聘|来吧!一起用声音碰撞世界
声动活泼· 2025-10-29 09:03
Group 1 - The core viewpoint of the article emphasizes that "Shengdong Huopo" is a leading voice creativity and production company in China, dedicated to providing continuous thought nourishment for its audience [2] - The company has a diverse range of programs, including "Shengdong Zao Kafei," "Shengdong Jixi," "Keji Zao Zhidao," "Tiao Jin Tizi Dong," and "Knock Knock World," which collectively have over 5 million subscribers across various audio platforms [2] - The programs have received multiple accolades, such as "Apple's Best Podcast of the Year" and "Xiaoyuzhou's Annual Popular New Program" [2] Group 2 - The company is currently hiring for 3 full-time positions: Business Development Manager, Program Supervisor, and Sound Designer [4] - There are also 4 internship positions available, including content interns for "Shengdong Zao Kafei" and "Knock Knock World," as well as business and community operation interns, with options for remote work [5] - The office is located in Dongcheng District, Beijing, and the company welcomes students in their third or fourth year of university and graduate students to apply [5] Group 3 - The company offers a comprehensive content growth plan for employees passionate about creation, aimed at enhancing skills and broadening perspectives [7] - Employees enjoy benefits such as reimbursement for movie and book expenses, health check-ups, and a focus on work-life balance with weekends off and no mandatory office attendance [12]
五年上涨超过 50%,美国牛肉价格为何持续飙升? | 声动早咖啡
声动活泼· 2025-10-27 09:05
Core Viewpoint - The article discusses the rising prices of beef in the United States, attributing it to various factors including low cattle inventory, drought conditions, and market concentration among major meat processors [3][4][5][6]. Group 1: Price Trends - As of August 2023, ground beef prices have surpassed $6 per pound, while steak prices have exceeded $12 per pound, translating to nearly 200 RMB per kilogram [4]. - Since 2020, beef prices in the U.S. have increased by over 50%, significantly outpacing the price changes of other food items [4]. Group 2: Supply Constraints - The U.S. cattle inventory is at its lowest level in 75 years, with approximately 94 million head of cattle [4]. - The number of cattle slaughtered this summer has reached a ten-year low, contributing to the supply shortage [4]. Group 3: Drought Impact - A severe drought affected 60% of cattle in major cattle states, leading ranchers to incur high costs for feed and water, resulting in early slaughter of livestock [5]. - The drought conditions have made it increasingly difficult for ranchers to maintain and expand their herds, leading to a cautious approach towards investment in cattle [5]. Group 4: Market Dynamics - The beef industry is characterized as cyclical, with ranchers hesitant to expand herds despite high prices due to high interest rates and the long breeding cycle of cattle [5][6]. - Major meat processors like Tyson and JBS control about 80% of the U.S. beef market, which has led to complaints about price manipulation and reduced profits for ranchers [6]. Group 5: Import Dynamics - The U.S. imports approximately 4 billion pounds of beef annually, accounting for about 13% of the total market, with Brazil being the largest source [7]. - Recent tariffs imposed on Brazilian beef have complicated the import situation, potentially leading to a halt in imports from Brazil [7][8]. Group 6: Consumer Demand - The retail beef demand index reached 99.31, the highest in 37 years, indicating strong consumer interest despite rising prices [9]. - Social media trends and a focus on quality have driven demand for premium beef products, with high-protein diets becoming increasingly popular among consumers [9][10].
一针难求的HPV疫苗,现在为何免费? | Knock Knock 世界
声动活泼· 2025-10-27 09:05
Group 1 - The podcast "Knock Knock World" has released its 84th episode, focusing on significant current events that have historical implications [1] - The article discusses the historical context of Palestine and Israel, highlighting the lack of a Palestinian state during British governance [3][4] - It explains the organized migration of Jewish people to Palestine with the goal of establishing a Jewish state, contrasting it with the notion of national identity [4][5] Group 2 - The article mentions the historical events surrounding the establishment of Israel in 1948, marking the end of the Jewish diaspora and the beginning of what Palestinians refer to as the "Nakba" or "Great Catastrophe" [6] - It raises questions about the military outcomes of the conflict, particularly why the numerically superior Arab forces were defeated [7] - The article transitions to discuss the HPV vaccine, noting its inclusion in the national immunization program in China, allowing free vaccinations for eligible females aged 9-14 [8][10] Group 3 - The article highlights the challenges faced in accessing the HPV vaccine in the past, including fraudulent practices [9] - It notes the introduction of domestically produced HPV vaccines, which significantly reduced costs compared to imported options [10][11] - The article emphasizes the ongoing efforts to improve vaccination rates in China, comparing them to practices in developed countries [11]
请回答「Knock Knock 世界」NO. 251026
声动活泼· 2025-10-26 05:38
Core Viewpoint - The article discusses various contemporary issues affecting youth, including the impact of social media, educational policies, and cultural phenomena, while also promoting the "Knock Knock World" podcast as a platform for exploring these topics [4][6][14]. Group 1: Social Media and Youth - Denmark's government plans to ban social media for individuals under 15, raising questions about the effects of social media on children [5][6]. - The article references a previous discussion on the implications of restricting smartphone use among middle school students, highlighting concerns from adults [6]. Group 2: Cultural Events and Phenomena - A recent theft at the Louvre Museum involved the loss of several valuable jewels, prompting interest in the museum's treasures and security measures [7]. - The article hints at an upcoming podcast episode that will delve deeper into the details of the theft [7]. Group 3: Education and Technology - The debate surrounding children's programming courses is highlighted, with a notable figure questioning their value, suggesting a need for independent evaluation of such educational initiatives [8]. - The article poses questions about the production of films by children, indicating a curiosity about the differences in their creative processes compared to adults [8]. Group 4: Podcast Promotion - The "Knock Knock World" podcast is introduced as a collaborative effort aimed at engaging youth with global events and diverse perspectives, with episodes released three times a week [14][15]. - The podcast is available on various audio platforms, emphasizing its accessibility and relevance to young audiences [20].
几乎所有景点都能看到的冰箱贴,为何能够风靡全球? | 声动早咖啡
声动活泼· 2025-10-24 09:05
Core Insights - The article discusses the evolution and popularity of refrigerator magnets as a travel souvenir, highlighting their significance in the tourism market and their unique appeal to consumers [4][9][14]. Industry Overview - Refrigerator magnets have become one of the most commonly purchased souvenirs, surpassing postcards and keychains, with a notable increase in demand reflected by a 228% growth in orders in Yiwu market compared to the previous year [4]. - The production of refrigerator magnets is primarily centered in China, which is recognized as a major manufacturing hub for souvenir magnets, outpacing American manufacturers in volume [11]. Historical Development - The first electric refrigerator was introduced in 1913, but it wasn't until the 1950s that refrigerators became widely accessible to households, creating a suitable surface for magnets [5][8]. - The development of flexible magnets in the 1960s, driven by NASA's needs, led to the commercialization of refrigerator magnets as souvenirs, with the first notable series being shaped like the 50 states of the USA [9][11]. Market Dynamics - The low production cost of refrigerator magnets is a key competitive advantage, with flexible magnetic sheets allowing for the production of thousands of magnets at a low price [12]. - The small size and lightweight nature of refrigerator magnets make them ideal for storage and transportation, enhancing their appeal as souvenirs [12]. Consumer Behavior - Refrigerator magnets resonate with consumers due to their affordability, compactness, and ability to evoke memories of travel experiences, often serving as more effective memory triggers than photographs [14][15]. - The frequent interaction with refrigerator magnets in daily life contributes to their role as "memory anchors," making them a preferred choice for travelers seeking tangible reminders of their journeys [14].
招聘|来吧!一起用声音碰撞世界
声动活泼· 2025-10-24 09:05
Core Insights - "Shengdong Huopo" is a leading audio creativity and production company with over 5 million subscribers across its original podcast programs [2] - The company has received multiple awards, including "Apple's Best Podcast of the Year" and "Xiaoyuzhou's Annual Popular New Program" [2] - The company provides creative, consulting, and audio post-production services for brand podcasts for clients such as ByteDance, Xiaohongshu, Tencent TME, Harvard Business Review, Pfizer, and Disney [2] Recruitment Opportunities - The company is currently hiring for 3 full-time positions: Business Development Manager, Program Supervisor, and Sound Designer [4] - There are also 4 internship positions available, including content interns for "Shengdong Zao Coffee" and "Knock Knock World," as well as business and community operation interns [4] - Remote internship positions are available, suitable for third and fourth-year students and graduate students [4] Employee Benefits - The company offers a comprehensive content growth plan to help employees enhance their skills and create proud works [6] - Employees enjoy flexible working arrangements, including no daily commuting and weekends off [6] - The company reimburses expenses for watching movies and reading books, and provides health benefits including annual health check-ups [6]
从助产士到一线疟疾监督员,她眼中的的柬埔寨抗疟 | 声东击西
声动活泼· 2025-10-23 09:35
Core Insights - The article discusses the ongoing malaria prevention efforts in Cambodia, highlighting the country's potential to become the second in the Greater Mekong Subregion to eliminate malaria after China [3][4] - It emphasizes the importance of local health workers, particularly the role of young female supervisors like Kanha, in combating malaria and providing community health education [6][10] Group 1: Malaria Situation in Cambodia - Cambodia has not reported local malaria cases since 2017 and received WHO certification for malaria elimination in 2021, yet the disease remains a significant threat in neighboring Southeast Asian countries and Africa [3][4] - In 2023, Africa reported over 200 million malaria cases, indicating the ongoing global challenge of malaria [3] Group 2: Role of Local Health Workers - Kanha, a 30-year-old provincial malaria supervisor, transitioned from a midwife to a key figure in malaria control due to the high incidence of malaria in her area [4][10] - The article highlights Kanha's journey and her motivation to engage in malaria prevention, driven by her desire to help others and her curiosity about disease elimination [9][10] Group 3: Malaria Prevention Strategies - Kanha's responsibilities include supervising project implementation, providing technical support, monitoring data, and coordinating with various stakeholders, including NGOs and foreign media [14][19] - The Village Malaria Workers (VMWs) system plays a crucial role in detecting and treating malaria cases, with approximately 80% of cases identified by VMWs [19][20] Group 4: Challenges in Malaria Control - Key challenges in malaria control include maintaining public awareness of the disease, managing imported cases from neighboring regions, and securing funding as malaria cases decline [28][29] - Kanha emphasizes the need for ongoing education and preparedness to handle potential future cases, as local transmission has nearly ceased [29][30]
沙特为何买下美国游戏巨头:石油帝国的另一场游戏 | 声动早咖啡
声动活泼· 2025-10-22 09:03
Core Viewpoint - Saudi Arabia is significantly investing in the gaming industry as part of its Vision 2030 strategy to diversify its economy beyond oil and improve its international image [3][6][8]. Group 1: Investment in Gaming Industry - Electronic Arts (EA) is set to be acquired by Saudi Arabia's Public Investment Fund (PIF) and other investors for approximately $55 billion, representing a 25% premium over its market value at the time [4]. - PIF, which manages $1.15 trillion in assets, has previously invested in major gaming companies such as Activision Blizzard, Nintendo, and Take-Two [4]. - The establishment of Savvy Gaming Group by PIF, with a budget of around $37.8 billion, aims to create a gaming and esports company similar to Disney [5]. Group 2: Motivations Behind Investments - Crown Prince Mohammed bin Salman, an avid gamer, is driving these investments to enhance public entertainment options in Saudi Arabia [5]. - The gaming industry, valued at $187 billion, has surpassed film and music, making it a strategic target for investment to boost Saudi Arabia's influence in global entertainment [7]. - The local population, with about 70% under 35 years old and a significant portion of female gamers, presents a promising market for gaming [8]. Group 3: Potential Impacts of the Acquisition - The acquisition of EA may lead to a leveraged buyout, with around $20 billion in loans potentially resulting in studio closures or the sale of game IPs to repay debts [9]. - Concerns exist regarding the impact of conservative influences from Saudi investors on game inclusivity, particularly for titles like The Sims [9]. - Jared Kushner's involvement in facilitating the deal raises questions about regulatory scrutiny, although it is suggested that the acquisition may not face antitrust challenges [9].