这周，「声东击西」与国际环保机构绿色和平携手推出了一项特别企划 ——「夏日特辑·云南另一面」。一共三期节目，带你走进云南的西双版纳、大理和香格里 拉，倾听这三个风格迥然不同的城市的声音与故事，探索那些你可能未曾了解过的，云南另一面。 除了播客之外，我们也用镜头记录下旅途中的点滴时刻。现在，想邀请你一起透过这些照片，看看我们眼中的云南。 点击下方图集，一起看看「云南另一面」的更多模样吧。 这是声东击西夏日特辑 —— 「云南另一面」系列的第一期节目。旅途的首站，我们来到以热带风情闻名的西双版纳。只不过没有扎进网红夜市，也没赶上泼水 节，这次我们选择了西双版纳的另一种打开方式：体验不同地貌、不同开发程度的雨林徒步路线，踩着泥巴去探索中国面积最大、保存最完整的热带雨林生态系 统。 这是声东击西夏日特辑——「云南另一面」系列的第二期节目。旅程的第二站，我们来到了云雾环绕的大理云龙县。没有网红古镇，也没有喧嚣人潮，迎接我们 的，是茶马古道上的千年盐井和交织了百年信仰的玉皇阁；是草甸上自在漫步的牛群和苍翠欲滴的松林。 更多有趣问题 欢迎来声动活泼找答案 寻找海洋、鲸鲨和一个忘记年龄的自我 你有没有想过，「无所事事」的能力也 ...

Core Viewpoint - The launch of Xiaomi's AI glasses marks a significant entry into the smart eyewear market, which is gaining renewed interest from major tech companies and startups alike, despite previous challenges in consumer adoption [1][2][4]. Group 1: Product Launch and Market Dynamics - Xiaomi officially launched its AI glasses priced at 1999 yuan, slightly lower than Meta's smart glasses, with various models available at higher prices [1]. - The AI glasses market is becoming increasingly competitive, with companies like Rokid and ByteDance already releasing products prior to Xiaomi's entry [2]. - The CES 2023 highlighted AI glasses as a key topic, with JD.com reporting an over 800% year-on-year increase in sales volume for AI smart glasses [2]. Group 2: Industry Trends and Competitor Analysis - Meta's collaboration with Ray-Ban has set a benchmark in the smart glasses market, achieving over 1 million units sold in the first year and over 2 million units by February 2023 [4]. - The success of Meta's smart glasses has prompted other tech giants, including Apple and Google, to invest in the smart eyewear sector, with Apple planning to launch its own smart glasses by the end of 2026 [5]. - Analysts predict that 2025 will be a pivotal year for the smart glasses market, as Meta has demonstrated that eyewear without built-in displays can still find a substantial market [5]. Group 3: Technological Challenges and User Experience - The current AI glasses face challenges in balancing cost, weight, and functionality, with many products lacking in user experience and responsiveness [10][11]. - Users have reported delays in AI functionalities, such as translation, which can take several seconds, indicating that the technology is not yet fully optimized [9][11]. - The design and aesthetic appeal of AI glasses are crucial for consumer acceptance, with many users prioritizing style over advanced features [9][11]. Group 4: Market Potential and Future Outlook - Despite the growing interest, the AI glasses market is still in its infancy, with many products offering similar functionalities and limited application scenarios compared to smartphones [10][11]. - The industry is witnessing a surge in the number of teams developing AI glasses, with at least 50 teams reported to be working on such products [10]. - The need for manufacturers to find a balance between innovation, design, and functionality will determine the future success of AI glasses in the consumer electronics market [10][11].

Core Viewpoint - "Shengdong Huopo" is a leading voice creativity and production company focusing on the impact of new developments in the commercial technology sector on people [1][2]. Group 1: Company Overview - The company specializes in "voice" as a medium of expression, with over 5 million subscriptions across platforms for its original podcast programs [2]. - It has received multiple awards, including "Apple's Best Podcast of the Year" and "Xiaoyuzhou's Annual Popular New Program" [2]. - The company provides creative, consulting, and post-production services for brand podcasts for clients such as ByteDance, Xiaohongshu, Tencent TME, Harvard Business Review, Pfizer, and Disney [2]. Group 2: Recruitment and Team Culture - The company is currently hiring for six full-time positions, emphasizing the importance of a supportive system behind content creation [4]. - It seeks individuals who can maintain order and support daily operations, including administrative tasks, human resources, and document management [5][6]. - The company values collaboration and believes that good content comes from real people and teamwork [8]. Group 3: Specific Roles and Responsibilities - The marketing team is responsible for implementing the brand strategy and connecting the podcast brand with listeners [16]. - The content production role involves coordinating, reviewing, and publishing content across major audio platforms, as well as analyzing operational data for improvement [17]. - The social media marketing role requires experience in business negotiations and understanding audience profiles to enhance content delivery [19]. Group 4: Employee Benefits and Work Environment - The company offers a comprehensive content growth plan to help employees enhance their skills and create proud works [24]. - Employees enjoy flexible working arrangements, including no mandatory office attendance and weekends off [24]. - Health benefits include annual health check-ups and reimbursement for activities that promote well-being [24].

Core Viewpoint - The recent shutdown of Meituan Youxuan and the exit of major internet companies from the "community group buying" sector highlight the challenges and declining viability of this business model, particularly in the context of changing consumer behavior and regulatory pressures [1][7]. Group 1: Market Dynamics - Community group buying, characterized by local leaders organizing purchases for neighbors, saw rapid growth during the pandemic but has faced significant challenges, including high management difficulty for fresh produce and low loyalty among group leaders [1][4]. - Meituan Youxuan peaked with coverage in over 2,000 counties, primarily in lower-tier cities, but its core user base remains in higher-tier cities, leading to a mismatch in target demographics [2][4]. - The shift in consumer preference towards immediate delivery services, such as Meituan's instant retail, has further diminished the appeal of community group buying, which relies on next-day delivery and self-pickup [6][8]. Group 2: Financial Performance - Meituan Youxuan has accumulated losses exceeding 55 billion yuan from 2022 to 2024, with high operational costs and low gross margins making it difficult to compete with local rivals [6]. - The customer acquisition cost for Meituan Youxuan was approximately 150 yuan per person in 2020, significantly higher than the 5-7 yuan for its competitor, Duoduo Maicai, indicating inefficiencies in its business model [4][5]. Group 3: Strategic Shifts - Following the decision to shut down Meituan Youxuan, the company is redirecting its focus towards its supermarket business, Xiaoxiang Supermarket, and its restaurant supply chain platform, Meituan Kuilv [8]. - The transition involves reallocating resources and personnel from Meituan Youxuan to support the growth of Xiaoxiang Supermarket, which is set to open new offline community stores in cities with proven consumer purchasing power [8].

Core Viewpoint - The article discusses the decline of Korean cosmetics in the Chinese market and their resurgence in the U.S. market, highlighting the factors contributing to these trends. Group 1: Decline in Chinese Market - Korean cosmetics, once popular in China due to hit dramas and celebrity endorsements, have seen a significant decline, with Amorepacific reporting a 30% year-on-year drop in sales in the Greater China region [1] - In 2021, China accounted for 53% of Korea's cosmetics exports, but this figure is projected to drop to around 25% by 2024, with the U.S. market showing the largest growth, nearing 20% of total exports [1] Group 2: Resurgence in U.S. Market - Korean cosmetics are making a comeback in the U.S. market, aided by the popularity of the 10-step skincare routine and the influence of social media platforms like TikTok and Instagram [2][6] - Amorepacific has initiated brand revitalization efforts, including rebranding its high-end skincare line Sulwhasoo and hiring well-known celebrities as brand ambassadors, leading to double-digit sales growth for brands like Laneige [3][5] - The introduction of a wider range of product shades to cater to diverse skin tones has significantly boosted sales, as seen with the brand Tirtir, which expanded from 3 to 40 shades [5] Group 3: Market Dynamics and Consumer Behavior - The influence of K-culture, including K-dramas and K-pop, continues to drive consumer interest in Korean cosmetics in the U.S. market [7] - The absence of tariffs on most Korean cosmetics due to the U.S.-Korea Free Trade Agreement has made these products more competitively priced compared to local brands [7] - The "lipstick effect" suggests that consumers are more willing to try affordable and innovative Korean cosmetics during economic downturns [7] Group 4: Distribution and Marketing Strategies - Korean brands are increasingly focusing on offline retail experiences, signing long-term leases in key locations to attract local consumers [8] - Initiatives like the opening of Olive Young stores in the U.S. aim to enhance consumer exposure to Korean beauty products [10] Group 5: Challenges Ahead - Korean cosmetics companies face challenges such as stricter U.S. FDA regulations and potential tariff impacts due to changing political climates [11]

Group 1 - The article discusses the growing controversy surrounding the use of pre-prepared meals (pre-cooked dishes) in school cafeterias, with parents expressing strong opposition and the Ministry of Education indicating that such practices should not be promoted in schools [6][7]. - The origin of pre-prepared meals can be traced back to the invention of the "quick-freezing machine" in the United States 100 years ago, highlighting the historical context of this food trend [7]. - Research indicates that pre-prepared meals have become one of the fastest-growing sub-sectors in China's food processing industry over the past two years, suggesting a significant market opportunity [7][8]. Group 2 - There is a cultural clash regarding pre-prepared meals, as some believe they contradict traditional Chinese culinary practices, which emphasize fresh cooking methods [8]. - The article mentions that pre-prepared meals are commonly found in convenience stores in Japan, where consumers frequently purchase ready-to-eat options instead of cooking at home [7]. - Despite advancements in production technology, pre-prepared meals still face criticism regarding their nutritional value, indicating potential areas for improvement in product development [8].

Core Viewpoint - "Shengdong Huopo" is a leading voice creativity and production company focusing on the impact of new developments in the commercial technology sector on people [1][2]. Group 1: Company Overview - The company specializes in "voice" as a medium, with over 5 million subscriptions across platforms for its original podcast programs [2]. - It has received multiple awards, including "Apple's Best Podcast of the Year" and "Popular New Program of the Year" from Xiaoyuzhou [2]. - The company provides creative, consulting, and post-production services for brand podcasts for clients such as ByteDance, Xiaohongshu, Tencent TME, Harvard Business Review, Pfizer, and Disney [2]. Group 2: Recruitment and Team Culture - The company is currently hiring for six full-time positions, emphasizing the importance of a supportive system behind content creation [4]. - The company values individuals who can maintain order and stability in daily operations, supporting team functions and administrative tasks [5][6]. - It seeks team members who are detail-oriented, reliable, and possess a natural enthusiasm for helping others [5][6]. Group 3: Specific Roles and Responsibilities - The roles include responsibilities in recruitment, talent discovery, organizational growth, and maintaining a positive team culture [10][16]. - The company aims to enhance community engagement through strategic planning and execution of community operations [13]. - Marketing team members will focus on implementing brand strategies and connecting with audiences through content [16][17]. Group 4: Additional Benefits and Work Environment - The company offers a comprehensive content growth plan to enhance skills and creativity [24]. - Employees enjoy flexible working arrangements, including no mandatory office attendance and weekends off [24]. - Health benefits include annual health check-ups and reimbursement for activities that promote well-being [24].

Core Viewpoint - The article discusses the recent escalation of conflict between Israel and Iran, focusing on the geopolitical implications and the motivations behind Israel's sudden military actions against Iran, particularly in the context of the nuclear agreement negotiations and regional security dynamics [1][3][4]. Summary by Sections Recent Conflict Overview - On June 13, Israel launched "Operation Rising Lion" against Iran, targeting military officials and nuclear scientists, which led to a series of retaliatory strikes from Iran against Israeli cities [1]. - The conflict has been characterized as one of the most intense confrontations in recent years, with ongoing military actions and a fragile ceasefire being monitored globally [1][2]. Key Motivations for Israel's Actions - Two critical time points are identified: the impending expiration of the Iran nuclear deal in October 2023 and Iran's advancements in uranium enrichment, which prompted Israel to act preemptively [3][4]. - Israel perceives Iran as a significant threat and is concerned about the potential renewal of the nuclear agreement, which they believe could enable Iran to continue its military nuclear ambitions [4][5]. U.S. Involvement and Strategic Considerations - The article highlights the complex position of the U.S. under President Trump, who is attempting to balance domestic priorities with international diplomacy, particularly in the Middle East [5][6]. - The U.S. has shifted its focus away from the Middle East, which raises concerns for Israel about the reliability of American support in the region [8][23]. Regional Reactions and Implications - Gulf states, including the UAE and Saudi Arabia, express a desire for stability in Iran, fearing that a regime change could lead to greater regional instability [20][22]. - The article notes that while Israel seeks to diminish Iran's influence, Gulf countries prioritize economic development and stability over direct confrontation [23][24]. Future Outlook - The ongoing conflict raises questions about the potential for further escalation, with Iran likely to respond aggressively to perceived threats to its nuclear program [25][28]. - The article concludes that achieving absolute security for Israel in the region remains a complex challenge, as the dynamics of power and influence continue to evolve [27][28].

Core Viewpoint - Häagen-Dazs, originally positioned as a high-end ice cream brand, is facing challenges in the Chinese market due to changing consumer preferences and increased competition from local brands and alternative dessert options [5][6][10]. Brand Positioning and Market Entry - Häagen-Dazs was established in 1921 and entered the Chinese market in 1996, targeting high-end consumers with a premium brand image [1]. - The brand aimed to align itself with luxury brands, using upscale store locations and a sophisticated design to enhance its premium perception [1][2]. Sales Performance and Growth - By 2010, Häagen-Dazs had achieved over $100 million in sales in China, growing at a rate of 20% [2]. - The period from 2005 to 2015 was identified as a golden era for the brand, with an average sales growth rate of 23% [3]. Decline in Consumer Interest - Recently, Häagen-Dazs has experienced a decline in customer traffic, with reports of double-digit decreases over three consecutive quarters [3][6]. - The brand's high pricing strategy is being questioned as consumer preferences shift towards more affordable options [6][10]. Competitive Landscape - The brand's high-end image is being challenged by local ice cream brands and the rise of dessert alternatives like tea drinks and coffee [6][9]. - A survey indicated that 80% of consumers believe a reasonable price for ice cream is under 10 yuan, with only 5% willing to pay over 15 yuan [6]. Brand Image and Product Offerings - Häagen-Dazs has been criticized for its lack of product diversity and innovation, failing to introduce popular flavors or products in recent years [8][9]. - The brand's traditional European romantic image is seen as outdated in a market that increasingly values local culture and personalized experiences [8]. Strategic Shifts - In response to declining store traffic, Häagen-Dazs has expanded its retail presence in supermarkets and convenience stores, with increasing market share in these channels [10]. - The brand is also focusing on B2B opportunities, supplying ice cream for high-end restaurants, hotels, and other venues [10].

Core Viewpoint - The article discusses the challenges and complexities of becoming a Formula 1 (F1) driver, comparing it to the rigorous training and selection process of astronauts, highlighting the extreme physical and mental demands of the sport [1][2][10]. Group 1: Difficulty of Becoming an F1 Driver - There are only about 40 individuals worldwide with an F1 super license, and only 20 drivers compete in races each year, making it an extremely selective field [2][11]. - F1 drivers must react to stimuli in approximately 0.2 seconds, which is significantly faster than the average person's reaction time of 0.3 seconds, emphasizing the need for quick reflexes in racing [5][6]. Group 2: Physical Demands - During races, F1 drivers experience heart rates of 160-190 beats per minute, comparable to marathon runners, and endure high temperatures inside the car, which can reach 50 degrees Celsius [7][10]. - Drivers can lose 2 to 3 kilograms of body weight due to sweating during a race, highlighting the intense physical exertion involved [7][10]. Group 3: Mental Challenges - The high-speed nature of F1 racing, with speeds reaching up to 360 kilometers per hour, presents significant psychological challenges, as drivers must maintain focus and make quick decisions under pressure [10][15]. - The article recounts incidents where drivers faced life-threatening situations, underscoring the inherent dangers of the sport [10][11]. Group 4: Strategic Elements - F1 racing involves complex strategies, such as tire changes during races, which can significantly impact race outcomes. The example of Michael Schumacher's strategic decision to continue using dry tires during rain illustrates the tactical depth of the sport [11][12][13]. - Communication between drivers and their teams is crucial for real-time decision-making, further emphasizing the strategic nature of F1 racing [11][15].