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2025年中国A级旅游景区及夜间旅游运营现状分析 运营状态向上发展【组图】
Qian Zhan Wang· 2025-07-08 05:13
Group 1: A-Level Tourist Attractions - The number of A-level tourist attractions in China is projected to increase annually, reaching 16,541 by the end of 2024, an increase of 820 from 2023 [1] - The number of directly employed personnel in A-level tourist attractions is expected to rise to 1.653 million by the end of 2024, an increase of 46,000 from 2023 [2] - The total number of visitors to A-level tourist attractions is anticipated to reach 6.76 billion in 2024, an increase of 1.01 billion from 2023 [4] - The total revenue generated by A-level tourist attractions is projected to be 481.42 billion yuan in 2024, an increase of 74.55 billion yuan from 2023 [5] Group 2: National Night Culture and Tourism Consumption Aggregation Areas - From 2021 to 2024, the Ministry of Culture and Tourism has announced three batches of national-level night culture and tourism consumption aggregation areas, totaling 345 [8] - The provinces with the highest number of selected areas include Shanghai, Jiangsu, Shandong, and Sichuan, each with 16 [10] - Other notable provinces include Zhejiang, Fujian, Guangdong, and Guangxi with 15 each, and Beijing, Jiangxi, Hunan, and Yunnan with 14 each [10]
复星私有化Club Med十年:五大洲新增26个度假村
Group 1 - The core viewpoint of the articles highlights the successful growth and expansion of Club Med under the ownership of Fosun International, marking its 75th anniversary and significant achievements in the global market [1][2] - Since Fosun's strategic investment in 2010, Club Med has added 26 resorts globally, with a notable increase in the Chinese market, where the number of resorts has grown from 0 in 2010 to 11 by 2024, and customer numbers surged from 20,000 to 310,000 [1] - Club Med operates nearly 70 resorts across 26 countries, receiving over 1.5 million guests annually and achieving an annual revenue exceeding €2 billion [1] Group 2 - Fosun International's co-CEO and chairman of Fosun Tourism, Xu Xiaoliang, expressed confidence in Club Med's unique business model and global potential, emphasizing the importance of integrating global resources and optimizing local operations for high-end transformation [2] - Club Med has enhanced its digital marketing and channels, achieving a global direct and semi-direct sales rate of 72% by leveraging digital experiences from the Chinese market [2] - The company has established 38 sun resorts globally and plans to introduce a luxury French sailing cruise product line to the Chinese market by 2025, catering to the growing demand for high-quality vacations [2] - In response to the Chinese market's characteristics of "more holidays, shorter time," Club Med has launched two new product lines focused on short-distance vacations, achieving an average occupancy rate of over 95% during the recent May Day holiday [2]
世界级冰雪度假新地标落子太仓 长三角多地竞逐万亿冰雪经济
Core Viewpoint - The article highlights the rapid development of the ice and snow industry in the Yangtze River Delta, driven by significant investments and government support, positioning the region as a key player in the multi-trillion yuan ice and snow economy [1][4]. Investment and Project Development - The Taicang Alps International Resort Phase II project has commenced with an investment of approximately 5 billion yuan, following the 1.4 billion yuan investment in the Hangzhou Hot Snow Miracle Indoor Ski Resort in May [1][2]. - The Shanghai Yao Snow Ice World project, with a total investment of nearly 7 billion yuan, is set to officially open in September 2024 [1]. - The Taicang Alps International Resort has received over 1 million visitors since its opening in October 2023, with a peak daily visitor count of 4,500 [2][3]. Policy Support and Economic Potential - The 2025 Government Work Report emphasizes the active development of ice and snow sports and the ice and snow economy, indicating a phase of accelerated growth for the industry [1]. - The State Council's guidelines project the ice and snow economy to reach a total scale of 1.2 trillion yuan by 2027 and 1.5 trillion yuan by 2030 [4][5]. Regional Development and Market Dynamics - The Yangtze River Delta is experiencing a surge in participation in ice and snow sports, with over 4 million participants in Shanghai alone in 2024, and Zhejiang ranking sixth nationally with 1.27 million participants [5]. - Local governments are actively promoting ice and snow tourism destinations, with plans to support the establishment of national-level ski resorts [5]. Competitive Landscape and Unique Offerings - The Taicang Alps International Resort Phase II aims to create several "world firsts" in indoor skiing, catering to diverse needs from casual skiers to professional athletes [6]. - The CEO of Fosun Tourism Group emphasizes the importance of integrating high-quality snow facilities with leisure and entertainment options to attract a broader audience [6].
全球最大冰雪主题度假区在太仓开工
Jiang Nan Shi Bao· 2025-06-09 23:23
Core Insights - The Taicang Alps International Resort Phase II project, with a total investment of approximately 5 billion yuan, has commenced construction and is scheduled to open in June 2029 [1] - The project aims to create the world's largest and highest-quality one-stop ice and snow themed resort, enhancing cultural tourism consumption in the Yangtze River Delta region through a new model of government-enterprise cooperation [1] - The first phase of the project has successfully attracted over 1 million visitors, establishing itself as a benchmark tourism project in the Yangtze River Delta [1] Project Details - The Phase II project will cover a total construction area of approximately 300,000 square meters and will feature a world-class indoor ski resort, two international themed hotels, and six major entertainment projects including a polar ocean park and a hot spring water park [1] - The project aims to provide comprehensive, international one-stop vacation services that integrate ice and snow sports, themed entertainment, leisure shopping, and quality accommodation [1] Unique Features - The indoor ski resort in Phase II will create five "world firsts," including the longest indoor ski slope at 650 meters, the largest vertical drop of 100 meters, and the largest cold area exceeding 100,000 square meters [2] - The project will also be the world's first AI ski resort, utilizing artificial intelligence for dynamic monitoring and regulation of the ski area [2] - The chairman of Fosun International, Guo Guangchang, emphasized the strategic advantages of Taicang's location and business environment, aiming to position the project as a new benchmark for ice and snow tourism in China [2]
复星旅文:打造全球最大冰雪主题度假目的地背后的三大能力
Cai Jing Wang· 2025-06-07 04:00
Core Insights - Taicang is transforming from an industrial city to a cultural and tourism city, focusing on a dual strategy of "Hometown of German Enterprises + Ice and Snow City" [3][10] - The Taicang Alps International Resort is set to become the world's largest indoor snow-themed destination, with a total investment of approximately 5 billion yuan and a total construction area of about 300,000 square meters [1][3] Investment and Economic Impact - The Taicang Alps International Resort aims to increase domestic and international tourist reception by 14.1% and achieve a tourism revenue growth of 11.7% in 2024 [3] - The resort's first phase has already attracted over 1 million visitors, with over 70% coming from outside Jiangsu province, indicating strong regional appeal [4] Unique Features and Attractions - The second phase of the resort will feature the world's longest indoor snow track at 650 meters, the largest snow park cold area exceeding 100,000 square meters, and the highest snow track drop of 100 meters [5] - The resort will also introduce two international hotels themed around ice and snow, along with six major entertainment projects to enhance the immersive experience [1][8] Comprehensive Experience and Services - The resort will offer a full range of services including dining, accommodation, entertainment, and shopping, creating a year-round, family-friendly vacation complex [8][10] - Key components include the Mediterranean Club Med hotel with direct access to the snow world, themed entertainment, and a wellness spa [8][10] Marketing and Customer Engagement - The company has over 20 million members, including families and skiing enthusiasts, who contribute to the brand's reputation and customer loyalty [11] - Future plans include hosting top-tier skiing events and cultural festivals, expanding the "ice and snow +" consumption space [11][13] Strategic Vision - The project aims to create a sustainable "vacation economy" that meets the high-frequency vacation needs of families in the Yangtze River Delta [13] - The CEO emphasizes the importance of integrating high-quality snow facilities with leisure and entertainment options to attract families and young customers [13]
总投资约50亿元 江苏太仓携手复星旅文“加码”冰雪旅游赛道
Xin Hua Cai Jing· 2025-06-06 09:25
Group 1 - The second phase of the Taicang Alps International Resort project has commenced with a total investment of approximately 5 billion yuan, aiming to create a one-stop ice and snow themed vacation destination [2] - The project will feature an indoor ski resort with a longest ski run of 650 meters, a maximum drop of 100 meters, and a total snow run length of 1,777 meters, expected to be operational by June 2029 [2] - The resort will include two international themed hotels and six major entertainment projects, such as a polar ocean park and a hot spring water park, integrating advanced technologies like AI for dynamic monitoring [2] Group 2 - Taicang city has seen a 14.1% year-on-year increase in domestic and international tourist arrivals, with total tourism revenue growing by 11.7% [3] - Since the opening of the first phase of the Taicang Alps International Resort in October 2023, it has received over 1 million visitors, with a peak daily attendance of 4,500 [3] - The company aims to leverage its strengths in ice and snow vacation development and global resource integration to create a world-class indoor ice and snow resort, tapping into the trillion-yuan consumption market in the Yangtze River Delta [3]
一周文商旅速报(5.05-5.09)
Cai Jing Wang· 2025-05-09 07:50
Group 1: Domestic Travel Trends - During the 2025 "May Day" holiday, 314 million domestic trips were made, representing a year-on-year increase of 6.4% [1] - Total spending by domestic tourists reached 180.27 billion yuan, marking an 8.0% increase compared to the previous year [1] - The aviation sector transported 11.15 million passengers during the holiday, with an average of 2.23 million passengers per day, reflecting an 11.8% increase from 2024 and a 55.4% increase from 2019 [2] Group 2: Hainan Duty-Free Shopping - Hainan's duty-free shopping market saw a total consumption of 510 million yuan during the "May Day" holiday, with 79,100 shoppers participating [3] Group 3: Hotel Performance - Atlantis Sanya received 120,000 visitors during the holiday period, achieving an average hotel occupancy rate of 94% [4] Group 4: New Hotel Developments - Minor Hotels announced plans to open the Anantara Clear Water Bay Sanya Resort in October 2027, featuring 90 guest rooms [5] Group 5: Investment Activity - Boyu Capital is set to acquire a 42%-45% stake in Beijing SKP, maintaining control alongside Radiance Company, which will continue to hold a majority stake [6]
住宿行业迎“最火五一”:数千家酒店连续3天满房,民宿预订量创历史新高
Xin Lang Cai Jing· 2025-05-06 14:22
Group 1: Travel and Tourism Data - During the five-day May Day holiday, 314 million domestic trips were made in China, representing a year-on-year increase of 6.4% [1] - Domestic tourists spent a total of 180.27 billion yuan during the holiday, marking an 8.0% increase compared to the previous year [1] Group 2: Hotel Industry Performance - Huazhu Group reported that its hotels received nearly 6.3 million guests during the May Day holiday, 1.3 times more than the same period last year [2] - The overall hotel occupancy rate exceeded 84%, with peak occupancy reaching 97% from May 1 to May 3, and on May 2, occupancy hit 103% [2] - Jinjiang Hotels (China) reported nearly 8.9 million guests from April 30 to May 4, a 13% increase year-on-year, with over 5,000 hotels fully booked for three consecutive days [2] Group 3: Performance in Smaller Cities - Many third and fourth-tier cities showed strong growth, with cities like Bengbu, Huaihua, and Yangjiang reporting hotel occupancy rates exceeding 100% [3] - Jinjiang Hotels noted that the average occupancy rate in Qianjiang reached 104%, the highest in the country during the holiday [3] Group 4: Resort and Vacation Destination Success - The Atlantis Sanya hotel achieved an average occupancy rate of 94% during the holiday, with 120,000 visitors [4] - Several Club Med resorts reported occupancy rates exceeding 95% during the holiday period [4] Group 5: Inbound Tourism Growth - Huazhu Group received over 43,000 foreign guests during the holiday, 1.75 times more than last year [6] - Jinjiang Hotels reported a 4.7 times increase in foreign guests compared to the previous year, with top source countries including Russia, South Korea, and Thailand [6] Group 6: Rise of the Homestay Industry - Tujia reported that the homestay industry experienced its "hottest May Day" with a booking increase of over 30% compared to last year [7] - Popular destinations for homestays included Chengdu and Chongqing, with Guangdong becoming the top province for homestay bookings [7] Group 7: Impact of Music Events - Numerous concerts and music festivals contributed to increased homestay bookings, with some cities experiencing booking increases of over 80% due to local events [8]
“五一”假期开启倒计时:入境游将迎爆发式增长, “反向旅游”持续带火县域市场
Mei Ri Jing Ji Xin Wen· 2025-04-29 13:16
Group 1 - The inbound tourism market in China is expected to experience a significant surge during the upcoming "May Day" holiday, with daily cross-border movement projected at 2.15 million people, surpassing pre-pandemic levels [1] - Inbound travel orders have seen a remarkable year-on-year increase of 173% during the "May Day" holiday, with Japan and China experiencing a notable reciprocal travel trend [2] - Major airports such as Shanghai Pudong, Guangzhou Baiyun, Beijing Capital, and Chengdu Tianfu are expected to see daily inbound and outbound passenger numbers exceeding 10,000 [1][2] Group 2 - The trend of "reverse tourism" is gaining traction, with younger consumers opting for vacations in smaller cities, leading to a consumption upgrade in county-level tourism markets [3][4] - Data indicates that tourism in lower-tier cities is growing at a faster rate than in higher-tier cities, with a 25% increase in market heat for four-tier cities and below, outpacing higher-tier cities by 11 percentage points [3] - Hotel bookings in county-level cities have expanded significantly, with a 30% year-on-year increase in high-star hotel reservations during the "May Day" holiday [3]
复星旅文:三亚·亚特兰蒂斯70亿银团贷款落地
news flash· 2025-04-12 09:48
Core Viewpoint - Fosun Tourism announced the successful signing of a 15-year, 7 billion yuan syndicated loan agreement for the Sanya Atlantis project, which will significantly extend the debt maturity and reduce financial costs [1] Group 1 - The loan agreement was signed with major banks including China Merchants Bank, Minsheng Bank, SPD Bank, and Hainan Rural Commercial Bank [1] - The loan amount is 7 billion yuan, equivalent to approximately 1.1 billion USD [1] - The loan is aimed at supporting the operational needs of the Sanya Atlantis project [1]