Group 1 - The A-share tourism and hotel sector experienced an initial surge on November 24, with Junting Hotel rising over 10% [1] - Jinjiang Hotel saw an increase of over 4%, while other companies such as Tianfu Culture and Tourism, Shou Travel Hotel, Huaten Hotel, and Tongqinglou also followed suit with gains [1]

Core Viewpoint - The article emphasizes the importance of utilizing a mature supply chain platform like Jinjiang GPP for hotel operations, highlighting that without it, new entrants in the hotel industry risk significant financial losses and operational inefficiencies [3][5][19]. Group 1: Importance of Supply Chain - Opening a hotel requires understanding the complexities of supply chains and operational processes, which can be overwhelming for individuals without experience [3][6]. - Jinjiang GPP offers a comprehensive solution that mitigates risks associated with sourcing materials and managing suppliers, ensuring cost efficiency and quality control [8][10]. Group 2: Cost Efficiency and Quality - Jinjiang GPP operates on a zero-profit margin model, charging only a 1% service fee, which allows hotels to benefit from significant cost savings while maintaining high-quality standards [9][10]. - The platform leverages large-scale purchasing power to negotiate better prices with suppliers, resulting in a cost reduction of over 50% for key items like mattresses [9][10]. Group 3: Trust and Reliability - The platform fosters trust by ensuring that it does not profit from the transactions, which encourages hotels to engage in bold procurement strategies without fear of hidden costs [15][16]. - Jinjiang GPP provides a reliable operational framework that allows hotel operators to focus on enhancing customer experience rather than dealing with supply chain issues [17][19]. Group 4: Operational Efficiency - The platform's established operational protocols and training resources enable hotels to respond effectively to customer complaints and unexpected situations, enhancing overall service quality [17][19]. - Jinjiang GPP's ability to streamline the hotel opening process can lead to significant time savings, allowing for quicker revenue generation [16][19]. Group 5: Global Expansion and Market Position - Jinjiang GPP has successfully expanded its operations globally, with nearly 700 hotels launched in Europe and a gross merchandise volume approaching 40 billion, showcasing its capability to scale [19]. - The platform's model allows for integration with various hotel brands, providing a standardized approach to supply chain management that benefits all participants [19].

证券代码：600754/900934 证券简称：锦江酒店/锦江B股 公告编号：2025-061 （网址：https://roadshow.sseinfo.com/） 会议召开方式：上证路演中心视频直播和网络互动 投资者可于 2025 年 11 月 24 日（星期一）至 11 月 28 日（星期五）16:00 前 登 录 上 证 路 演 中 心 网 站 首 页 点 击 " 提 问 预 征 集 " 栏 目 或 通 过 公 司 邮 箱 JJIR@jinjianghotels.com 进行提问。公司将在说明会上对投资者普遍关注的问题 进行回答。 上海锦江国际酒店股份有限公司（以下简称"公司"）已于 2025 年 10 月 31 日发布《上海锦江国际酒店股份有限公司 2025 年第三季度报告》，为便于广大投 资者更全面深入地了解公司 2025 年第三季度的经营成果、财务状况，公司计划于 2025 年 12 月 1 日上午 10:30-11:30 举行 2025 年第三季度业绩说明会，就投资者 关心的问题进行交流。 一、 说明会类型 本次投资者说明会以视频结合网络互动召开，公司将针对 2025 年第三季度的 经营成果及财 ...

Core Insights - The article discusses the growing trend of hotel chains expanding into county-level cities in China, highlighting the potential for investment in these markets due to rising tourism and changing consumer preferences [2][10][11]. Industry Overview - County-level cities are becoming a new battleground for hotel giants, with chains like Hilton and Huazhu Group targeting these areas for expansion [2][10]. - In 2023, 1,866 county-level cities received a total of 5.08 million tourists, marking a year-on-year increase of 35.18% [2]. - The hotel market in these regions is characterized by lower operational costs compared to first and second-tier cities, making it an attractive investment opportunity [27][36]. Market Dynamics - The average occupancy rate for hotels in over 60 county-level cities exceeded 100% during peak periods, indicating strong demand [16]. - The hotel industry in lower-tier cities is experiencing a significant influx of capital, with 23,000 new hotels and 1 million new rooms expected to open in the first half of 2024, a year-on-year growth of 18% [25]. - The hotel chain penetration rate in third-tier cities is below 30%, presenting a substantial opportunity for growth [14]. Consumer Behavior - Consumers are increasingly seeking affordable travel options, with county-level cities offering lower prices for accommodations and dining compared to major urban centers [11][13]. - Enhanced transportation infrastructure, including a railway network covering 99% of cities with populations over 200,000, facilitates easier access to these destinations [11]. Competitive Landscape - Major hotel brands are rapidly expanding into lower-tier cities, with Huazhu Group aiming to establish a presence in every county by 2030 [6][10]. - International brands like InterContinental and Hilton are also targeting third-tier cities, with specific expansion plans in place [10][23]. Challenges and Considerations - Despite the opportunities, the hotel industry in county-level cities faces challenges such as lower service quality and operational difficulties due to less experienced staff [27][31]. - The need for effective management and oversight of franchise operations is critical to maintaining brand standards in these markets [31]. - The investment in hotel development is substantial, with a typical mid-range hotel requiring around 12 million yuan to establish, necessitating careful financial planning to ensure profitability [27][34].

Core Viewpoint - The hotel and catering sector experienced a decline of 2.68% on November 20, with *ST Yunwang leading the drop [1] Group 1: Market Performance - The Shanghai Composite Index closed at 3931.05, down 0.4% [1] - The Shenzhen Component Index closed at 12980.82, down 0.76% [1] - Major hotel and catering stocks showed varying degrees of decline, with *ST Yunwang falling by 4.80% to a closing price of 2.18 [1] Group 2: Stock Performance Details - Huaten Hotel (000428) closed at 3.44, down 1.15% with a trading volume of 160,000 shares and a transaction value of 55.04 million [1] - Junxi Hotel (301073) closed at 23.66, down 1.38% with a trading volume of 41,700 shares and a transaction value of 98.54 million [1] - Tongqinglou (605108) closed at 19.40, down 1.92% with a trading volume of 21,000 shares and a transaction value of 40.85 million [1] - Shoulu Hotel (600258) closed at 15.50, down 2.64% with a trading volume of 117,400 shares and a transaction value of 184 million [1] - Jinjiang Hotel (600754) closed at 25.45, down 2.83% with a trading volume of 109,700 shares and a transaction value of 283 million [1] - Xianyin Food (000721) closed at 8.79, down 2.87% with a trading volume of 178,900 shares and a transaction value of 158 million [1] - Jinling Hotel (601007) closed at 7.59, down 3.44% with a trading volume of 163,600 shares and a transaction value of 125 million [1] - Quanjude (002186) closed at 11.73, down 4.01% with a trading volume of 151,600 shares and a transaction value of 180 million [1] - *ST Yunwang (002306) closed at 2.18, down 4.80% with a trading volume of 291,200 shares and a transaction value of 63.65 million [1] Group 3: Capital Flow Analysis - The hotel and catering sector saw a net outflow of 113 million from main funds, while retail investors contributed a net inflow of 116 million [1] - Major stocks like Jinling Hotel and Quanjude experienced significant net outflows from main funds, with Jinling Hotel seeing a net outflow of 18.05 million [2] - Retail investors showed a preference for stocks like Xianyin Food and Quanjude, with net inflows of 20.25 million and 30.28 million respectively [2]

Core Insights - The domestic serviced apartment market in China is experiencing significant activity, with international brands like Ascott and Accor expanding their presence through new projects and partnerships [1][2][4] - Ascott's "Yayuan" brand has recently opened two new projects in Suzhou and Wuxi, marking its entry into the Wuxi market [2][3] - The partnership between Ascott and Jin Jiang Hotels to launch the Quest brand in Shanghai reflects a trend of international players adapting to local market demands [1][4] Group 1: Brand Expansion and Partnerships - Ascott has launched the "Yayuan" brand tailored for the Chinese market, with its first store opening in Shenzhen in July 2023 [2][3] - The Quest flagship project in Shanghai's Yangpu district is a collaboration between Ascott and Jin Jiang Hotels, showcasing a hybrid model of mid-to-high-end hotels and serviced apartments [1][2] - Ascott's strategy includes a dual-brand approach to cover a wider target audience, with recent projects in Wuxi demonstrating this strategy [3][4] Group 2: Market Dynamics and Trends - The Chinese serviced apartment market is undergoing structural changes, with international brands shifting from a singular high-end focus to a comprehensive product matrix to capture diverse consumer segments [4][5] - The trend of asset and operation integration is becoming common, as seen in the collaboration between Fraser Suites and local operators to enhance service quality while ensuring financial strength [5][6] - International brands are increasingly forming partnerships with local platforms and developers to leverage local insights and resources for rapid market entry [6][7] Group 3: Evolution of Domestic Players - Domestic serviced apartment operators are transitioning from being mere executors of international brands to becoming strategic partners, reflecting a shift in the competitive landscape [8][9] - The establishment of joint ventures, such as the one between Ascott and Jin Jiang, indicates a move towards deeper localization and shared operational control [10][11] - Local players are now actively seeking to integrate international expertise into their operations, enhancing their competitive edge in the market [12][13] Group 4: Investment Trends - The serviced apartment sector is witnessing a bifurcation in asset strategies, with heavy asset models focusing on value creation and light asset models prioritizing speed and scalability [12][13] - The trend of "light asset" investment is gaining traction, allowing for rapid expansion with lower capital requirements, as demonstrated by Ascott's model where over 97% of its projects are light asset [12][14] - The market is evolving towards a balanced approach, where both heavy and light asset strategies coexist, indicating a more rational and efficient future for the serviced apartment sector [13][14]

Core Insights - The hotel and catering sector experienced a slight increase of 0.05% on November 19, with *ST Yunwang leading the gains [1] - The Shanghai Composite Index closed at 3946.74, up 0.18%, while the Shenzhen Component Index closed at 13080.09, unchanged [1] Sector Performance - The following companies showed notable performance: - *ST Yunwang: Closed at 2.29, up 1.33%, with a trading volume of 764,800 shares and a turnover of 180 million yuan [1] - Jinling Hotel: Closed at 7.86, up 0.90%, with a trading volume of 149,900 shares and a turnover of 117 million yuan [1] - Xian Catering: Closed at 9.05, up 0.67%, with a trading volume of 180,100 shares and a turnover of 162 million yuan [1] - Shoulv Hotel: Closed at 15.92, up 0.32%, with a trading volume of 164,800 shares and a turnover of 261 million yuan [1] - Jinjiang Hotel: Closed at 26.19, up 0.27%, with a trading volume of 110,500 shares and a turnover of 289 million yuan [1] - Quanjude: Closed at 12.22, up 0.16%, with a trading volume of 202,300 shares and a turnover of 252 million yuan [1] - Tongqinglou: Closed at 19.78, down 0.95%, with a trading volume of 23,700 shares and a turnover of 47.12 million yuan [1] - Huatian Hotel: Closed at 3.48, down 1.42%, with a trading volume of 178,000 shares and a turnover of 6.21 million yuan [1] - Junxi Hotel: Closed at 23.99, down 1.76%, with a trading volume of 63,600 shares and a turnover of 153 million yuan [1] Capital Flow - The hotel and catering sector saw a net inflow of 6.60 million yuan from institutional investors, while retail investors experienced a net outflow of 47.74 million yuan [1] - The following companies had significant capital flows: - Quanjude: Net inflow of 22.99 million yuan from institutional investors, with a net outflow of 37.15 million yuan from retail investors [2] - Jinling Hotel: Net inflow of 7.40 million yuan from institutional investors, with a net outflow of 14.40 million yuan from retail investors [2] - Jinjiang Hotel: Net inflow of 3.62 million yuan from institutional investors, with a net outflow of 7.92 million yuan from retail investors [2] - *ST Yunwang: Net inflow of 2.70 million yuan from institutional investors, with a net outflow of 1.00 million yuan from retail investors [2] - Xian Catering: Net inflow of 2.54 million yuan from institutional investors, with a net inflow of 1.33 million yuan from retail investors [2] - Huatian Hotel: Net outflow of 0.52 million yuan from institutional investors, with a net outflow of 0.90 million yuan from retail investors [2] - Tongqinglou: Net outflow of 2.75 million yuan from institutional investors, with a net inflow of 0.12 million yuan from retail investors [2] - Junxi Hotel: Net outflow of 27.14 million yuan from institutional investors, with a net inflow of 13.02 million yuan from retail investors [2]

Investment Rating - The report maintains an "Outperform" rating for the majority of the covered companies in the consumer services and retail sectors [5][9]. Core Insights - The report highlights significant improvements in hotel and duty-free data, recommending stocks such as ShouLai Hotel, JinJiang Hotel, China Duty Free, and Huazhu [4]. - It emphasizes low valuation and high dividend yields, recommending stocks like Action Education, Sumida, and Chongqing Department Store [4]. - The report notes the impact of tax reforms on gold companies, recommending stocks such as Laopu Gold and Caibai [4]. - AI advancements are noted to exceed expectations, with recommendations for stocks like Kangnait Optical, Fenbi, and Tianli International Holdings [4]. Industry Updates - Consumer Services: JD's external delivery service is set to operate independently, while Meituan has launched a campaign to honor Ele.me with a name change and coupon distribution [4]. Meituan's flash purchase platform reported record high transaction volumes and user spending during the Double 11 shopping festival, with nearly 400 product categories seeing over 100% year-on-year growth [4]. - Retail: The 2025 Kuaishou Double 11 shopping festival concluded with a GMV increase of over 77% for major brands, while Hema Fresh opened its first store in Huzhou [4]. The total e-commerce sales during Double 11 reached approximately 1.695 trillion yuan, a 14.2% increase year-on-year [4]. - Company Announcements: Zhiou Technology approved a cash dividend distribution plan, while Anker Innovation plans to issue H shares for global expansion [4]. Financial Projections - The report provides profit forecasts for key companies in the consumer services and retail sectors, indicating expected growth in net profits for various companies over the next few years [5][9]. - For example, Zhou Dafu is projected to achieve a net profit of 80.64 billion yuan in 2025, while Action Education is expected to reach 3.04 billion yuan [5]. Dividend and ROE Analysis - The report includes a detailed analysis of dividend yields, payout ratios, and return on equity (ROE) for key companies, highlighting that Chongqing Department Store has a dividend yield of 12.2% and a payout ratio of 45.4% [9]. - Other notable companies include Haidilao with a 0% dividend yield and a high ROE of 47.4%, and Laopu Gold with a dividend yield of 1.9% and a payout ratio of 46.1% [9].

Investment Rating - The report assigns an "Accumulate" rating for the industry [4] Core Insights - The report highlights significant improvements in hotel and duty-free data, with a recommendation for stocks such as Shoulv Hotel, Jinjiang Hotel, China Duty Free, and Huazhu [5] - The report emphasizes the shift in major platforms during the Double Eleven shopping festival, focusing on instant retail and AI to enhance consumer experience [2] - The overall e-commerce sales during Double Eleven reached approximately 1,695 billion yuan, marking a year-on-year increase of 14.2% [5] Summary by Relevant Sections Hotel and Duty-Free Sector - The hotel and duty-free sectors have shown substantial improvement, with recommended stocks including Shoulv Hotel, Jinjiang Hotel, China Duty Free, and Huazhu [5] - The report notes that Jinjiang Hotel's stock rose by 13.13% and China Duty Free by 11.76% in the last week [5] Retail Sector - The report indicates that the retail sector is experiencing a transformation, with platforms like Meituan and Taobao enhancing their offerings [5] - Meituan's flash purchase platform reported record high transaction volumes and user spending, with nearly 400 product categories seeing over 100% year-on-year growth [5] E-commerce Performance - The total e-commerce sales during the Double Eleven period reached approximately 1,695 billion yuan, reflecting a 14.2% increase compared to the previous year [5] - The report highlights that comprehensive e-commerce sales totaled 1,619 billion yuan, up 12.3% year-on-year [5] Stock Recommendations - The report recommends stocks with low valuations and high dividends, including Action Education, Sumida, and Chongqing Department Store [5] - It also suggests stocks benefiting from AI advancements, such as Kangnait Optical and Tianli International Holdings [5]

Investment Rating - The report maintains an "Overweight" rating for the retail industry [1] Core Insights - The 2025 Double Eleven sales period saw a total e-commerce sales of approximately 1,695 billion yuan, representing a year-on-year increase of 14.2%. The comprehensive e-commerce platforms accounted for 1,619.1 billion yuan, with a year-on-year growth of 12.3% [4][9] - Instant retail showed remarkable growth, with sales reaching 67 billion yuan during the Double Eleven period, marking a year-on-year increase of 138% [10][15] - Key product categories such as digital appliances, food and beverages, furniture, and pet products experienced significant growth, with pet sales reaching 9.2 billion yuan, up 59% year-on-year [15][16] Summary by Sections Weekly Industry Viewpoint - The Double Eleven sales period was extended, contributing to steady growth in total e-commerce sales. The sales period for 2025 was from October 7 to November 11, compared to October 14 to November 11 in 2024 [9] - Instant retail emerged as a highlight, with substantial growth compared to traditional e-commerce formats [10] Weekly Market Review - From November 10 to November 16, the Shenwan retail index increased by 4.06%, while the Shanghai Composite Index decreased by 0.18% [17] - Year-to-date performance shows the Shenwan retail index up by 8.43%, compared to a 19.06% increase in the Shanghai Composite Index [17][22] Company Valuation Table - The report includes a detailed valuation table for various companies in the retail sector, with specific metrics such as market capitalization and P/E ratios [24][25]