Core Viewpoint - Jiangsu Tianmuhu Tourism Co., Ltd. plans to utilize idle raised funds for cash management to enhance fund efficiency while ensuring the normal operation of investment projects and the safety of raised funds [2][3][11]. Group 1: Cash Management Overview - The company approved the use of up to CNY 21 million of idle raised funds for cash management on January 10, 2025, with a usage period not exceeding 12 months [2][8]. - An additional approval was granted for up to CNY 9 million on May 15 and May 20, 2025, under the same conditions, allowing for a total of CNY 30 million to be used for cash management [3][8]. - The cash management aims to improve fund utilization efficiency and increase returns on temporarily idle raised funds [3][4]. Group 2: Source of Funds - The funds for cash management originate from idle raised funds, which were raised through a public offering of convertible bonds totaling CNY 30 million, netting CNY 28.9731 million after issuance costs [4]. - The raised funds are designated for specific projects, including the "Nanshan Xiaozhai Phase II Project" and "Yushui Hot Spring (Phase I) Renovation Project" [4]. Group 3: Cash Management Details - The entrusted party for cash management is Industrial Bank Co., Ltd., with an initial investment of CNY 1 million in a structured deposit product [5][6]. - The structured deposit product is a principal-protected floating return type with a term of 24 days, ensuring high safety and liquidity [7]. Group 4: Financial Impact - As of March 31, 2025, the company's debt-to-asset ratio was 16.71%, with cash and cash equivalents amounting to CNY 52.54639 million, making the cash management amount of CNY 1 million represent 1.90% of the total cash [11]. - The cash management is expected to enhance the efficiency of idle funds without affecting the construction of investment projects or altering the purpose of raised funds, aligning with the interests of the company and its shareholders [11].

证券代码：603136 证券简称：天目湖 公告编号：2025-033 江苏天目湖旅游股份有限公司 关于使用部分闲置募集资金进行现金管理的公告 本公司董事会及全体董事保证本公告内容不存在任何虚假记载、 误导性陈述或者重大遗漏，并对其内容的真实性、准确性和完整性承 担个别及连带责任。 重要内容提示： 履行的审议程序：江苏天目湖旅游股份有限公司(以下简称"公司") 于 2025 年 1 月 10 日，召开了第六届董事会第十一次会议、第六届监事会第九次 会议，审议通过《关于使用闲置募集资金进行现金管理的议案》，同意在确保募 集资金投资项目正常进行和保证募集资金安全的前提下，使用本金总金额不超过 21,000.00 万元闲置募集资金进行现金管理，使用期限不超过 12 个月，在上述 额度及决议有效期内，可以循环滚动使用。闲置募集资金现金管理到期后归还至 募集资金专户。 公司于 2025 年 5 月 15 日、2025 年 5 月 20 日，分别召开了第六届董事会审 计委员会第九次会议和第六届董事会第十三次会议，审议通过《关于使用闲置募 集资金进行现金管理的议案》，同意在确保募集资金投资项目正常进行和保证募 集资金安全的前 ...

Group 1 - The core demand for tourists has shifted towards "cooling travel" as temperatures rise, with a 47% year-on-year increase in search volume for "cooling travel" since July [1] - Major tourist companies are launching unique projects and services to cater to this demand, including concerts, water gun festivals, and off-season overseas cooling trips [1][2] - The Northeast region has established a clear "cooling ecosystem," with Yunnan and Guizhou also seeing significant tourist influx, as evidenced by a 70% year-on-year increase in orders for Yunnan scenic spots during the summer vacation [2] Group 2 - Companies like Changbai Mountain Tourism Co., Ltd. are diversifying their cooling products, transforming ski resorts into mountain sports parks and hosting summer music festivals, resulting in a 4.5% increase in visitors in June [2] - Tianmu Lake has developed various attractions targeting "cooling travel" and family tourism, such as outdoor events and themed water activities [3] - Travel agencies are also capitalizing on the "cooling travel" trend, with significant increases in bookings for Australia and New Zealand travel packages, showing growth rates of 200% and 120% respectively [3] Group 3 - The tourism market is undergoing a transformation as standardized travel packages lose appeal, prompting companies to explore ways to extend the "cooling travel" experience [4] - Yunnan Province reported a 10.8% year-on-year increase in tourist arrivals, reaching 371 million visitors in the first half of the year, with total tourism spending growing by 10.5% to 658.43 billion [4] - Tourists are increasingly seeking authentic local experiences rather than just visiting major attractions, indicating a shift towards a desire for unique cultural engagement [4][5] Group 4 - Companies like Guangzhou Lingnan Group are innovating by integrating local cultural symbols into their offerings, enhancing the overall visitor experience [5] - Xi'an Qujiang Cultural Tourism Co., Ltd. is transforming historical sites into cultural IPs, creating immersive experiences that blend history with modern creativity [5] - The tourism market is moving from a superficial experience to a more meaningful engagement, emphasizing the importance of local culture and community in attracting repeat visitors [5]

证券代码：603136 证券简称：天目湖 公告编号：2025-032 江苏天目湖旅游股份有限公司 关于使用部分闲置募集资金进行现金管理赎回的公告 本公司董事会及全体董事保证本公告内容不存在任何虚假记载、 误导性陈述或者重大遗漏，并对其内容的真实性、准确性和完整性承 担个别及连带责任。 江苏天目湖旅游股份有限公司（以下简称"公司"）于 2025 年 1 月 10 日， 召开了第六届董事会第十一次会议、第六届监事会第九次会议，审议通过《关于 使用闲置募集资金进行现金管理的议案》，同意在确保募集资金投资项目正常进 行和保证募集资金安全的前提下，使用本金总金额不超过 21,000.00 万元闲置募 集资金进行现金管理，使用期限不超过 12 个月，在上述额度及决议有效期内，可 以循环滚动使用。闲置募集资金现金管理到期后归还至募集资金专户。公司独立 董事、保荐机构对本事项发表了同意意见。 公司于 2025 年 5 月 15 日、2025 年 5 月 20 日，分别召开了第六届董事会审计 委员会第九次会议和第六届董事会第十三次会议，审议通过《关于使用闲置募集 资金进行现金管理的议案》，同意在确保募集资金投资项目正常进行和保 ...

Investment Rating - The industry investment rating is "Overweight" indicating that the industry is expected to outperform the overall market [2][11]. Core Insights - The report highlights a significant differentiation in performance across various sectors within the social services industry, particularly in tourism and hospitality, driven by changing consumer behaviors and economic conditions [3][4]. - The hotel industry is transitioning from a rapid growth phase to a more competitive environment, with a notable increase in the number of hotels and rooms available [3][4]. - The demand for duty-free shopping is anticipated to grow due to global economic recovery and consumption upgrades, despite some companies facing revenue declines [3][4]. Summary by Relevant Sections Tourism Attractions - Jiuhua Tourism is projected to achieve a 22% increase in revenue and a 28% increase in net profit for H1 2025. Huangshan Tourism is expected to generate revenue of 911 million yuan, a 9% increase year-on-year, with a net profit of 149 million yuan, up 13% [3][4]. - Changbai Mountain is forecasted to see a 7.48% decrease in revenue, with a net loss of 2 million yuan, marking a 110% decline [3][4]. - Tianmu Lake is expected to report a 5% revenue increase to 277 million yuan and a 9% rise in net profit to 58 million yuan [3][4]. Hotel Industry - Huazhu is expected to generate 11.66 billion yuan in revenue for H1 2025, a 2% increase, with a net profit of 2.04 billion yuan, up 18% [3][4]. - Shoulv Hotel is projected to see a 4% decline in revenue to 3.59 billion yuan, while net profit is expected to rise by 9% to 391 million yuan [3][4]. - Atour Hotel anticipates a 30% revenue increase to 4.24 billion yuan and a 16% rise in net profit to 653 million yuan [3][4]. Exhibition & Human Resource Services - The report notes increasing competition in the domestic market, with companies like Miao Exhibition expected to achieve a 9% revenue increase to 284 million yuan, despite a significant drop in net profit [3][4]. - Beijing Human Resources is projected to see a 6% revenue increase to 23.29 billion yuan, with a substantial 81% rise in net profit to 785 million yuan [3][4]. Duty-Free Sector - China Duty-Free is expected to report a 9% decline in revenue to 28.58 billion yuan and a 14% decrease in net profit to 2.84 billion yuan [3][4]. - Wangfujing is projected to see an 18% decline in revenue to 4.95 billion yuan, with a 73% drop in net profit to 80 million yuan [3][4]. Investment Recommendations - The report suggests focusing on companies in various sectors: 1. Exhibition and events: Lansheng Co., Lisheng Sports, Miao Exhibition 2. Human resources: Beijing Human Resources, Keri International 3. Tourism: Changbai Mountain, Jiuhua Tourism, Huangshan Tourism, Songcheng Performing Arts, Tianmu Lake 4. Hotels: Shoulv Hotel, Huazhu, Atour 5. Duty-free: China Duty-Free, Wangfujing [3][4].

Group 1 - The report emphasizes that service consumption has become a core strategy for expanding domestic demand in 2025, with significant potential for growth in China compared to developed economies like the US and Japan [4][8][28] - The report highlights that China's per capita GDP has surpassed $10,000, marking a critical window for the rapid development of service consumption, particularly in entertainment and leisure sectors [4][30][32] - Key measures to boost service consumption include increasing residents' income, enhancing leisure time, and encouraging high-quality service supply [4][8][28] Group 2 - The tea beverage industry is identified as having substantial growth potential, with a rational increase in store numbers and a shift towards emotional value for consumers, particularly among younger demographics [9] - The restaurant industry is expected to see steady growth, with a focus on government subsidies and an increase in chain operations, indicating a structural differentiation between mass and high-end markets [10] - Meituan is noted for its strategic investments in ecosystem development, maintaining a competitive edge despite short-term market fluctuations [11] Group 3 - The education sector is experiencing a concentration of market share among high-quality institutions, driven by regulatory changes and a persistent demand for K12 education [12] - The human resources industry is undergoing structural recovery, with a focus on AI applications to enhance efficiency and reduce costs [13] - The tourism sector is benefiting from policy-driven support and accelerated industry consolidation, with a notable increase in domestic travel demand [14] Group 4 - The hotel industry is facing a slowdown in supply growth, with leading hotel groups adjusting their operations to maintain competitive performance [14] - The duty-free sector is showing signs of recovery, with a stabilization in average transaction values and a narrowing decline in sales, supported by product diversification and new channel expansions [15]

证券代码：603136 证券简称：天目湖 公告编号：2025-031 江苏天目湖旅游股份有限公司 关于使用部分闲置募集资金进行现金管理的公告 本公司董事会及全体董事保证本公告内容不存在任何虚假记载、 误导性陈述或者重大遗漏，并对其内容的真实性、准确性和完整性承 担个别及连带责任。 重要内容提示： 履行的审议程序：江苏天目湖旅游股份有限公司(以下简称"公司") 于 2025 年 1 月 10 日，召开了第六届董事会第十一次会议、第六届监事会第九次 会议，审议通过《关于使用闲置募集资金进行现金管理的议案》，同意在确保募 集资金投资项目正常进行和保证募集资金安全的前提下，使用本金总金额不超过 21,000.00 万元闲置募集资金进行现金管理，使用期限不超过 12 个月，在上述 额度及决议有效期内，可以循环滚动使用。闲置募集资金现金管理到期后归还至 募集资金专户。 公司于 2025 年 5 月 15 日、2025 年 5 月 20 日，分别召开了第六届董事会审 计委员会第九次会议和第六届董事会第十三次会议，审议通过《关于使用闲置募 集资金进行现金管理的议案》，同意在确保募集资金投资项目正常进行和保证募 集资金安全的前 ...

Group 1 - The tourism and hotel sector experienced a significant rally, with Nanjing Business Travel (600250) hitting the daily limit up [1] - Other companies that saw gains include Tianmu Lake (603136), Caesar Travel (000796), Jinling Hotel (601007), and Tianfu Cultural Tourism (000558) [1]

证券代码：603136 证券简称：天目湖 公告编号：2025-030 江苏天目湖旅游股份有限公司 关于使用部分闲置募集资金进行现金管理赎回的公告 本公司董事会及全体董事保证本公告内容不存在任何虚假记载、 误导性陈述或者重大遗漏，并对其内容的真实性、准确性和完整性承 担个别及连带责任。 江苏天目湖旅游股份有限公司（以下简称"公司"）于 2025 年 1 月 10 日， 召开了第六届董事会第十一次会议、第六届监事会第九次会议，审议通过《关于 使用闲置募集资金进行现金管理的议案》，同意在确保募集资金投资项目正常进 行和保证募集资金安全的前提下，使用本金总金额不超过 21,000.00 万元闲置募 集资金进行现金管理，使用期限不超过 12 个月，在上述额度及决议有效期内，可 以循环滚动使用。闲置募集资金现金管理到期后归还至募集资金专户。公司独立 董事、保荐机构对本事项发表了同意意见。 公司于 2025 年 5 月 15 日、2025 年 5 月 20 日，分别召开了第六届董事会审计 委员会第九次会议和第六届董事会第十三次会议，审议通过《关于使用闲置募集 资金进行现金管理的议案》，同意在确保募集资金投资项目正常进行和保 ...

Core Viewpoint - The tourism industry, once expected to thrive, is now facing significant challenges, highlighted by the bankruptcy of Qinghai Tourism Investment Group and the struggles of various tourism companies despite an increase in domestic travel and spending [2][3][4][8]. Group 1: Industry Challenges - Qinghai Tourism Investment Group and its subsidiaries have filed for bankruptcy, shocking the tourism sector [3]. - The company, which aimed for significant growth and public listing, mismanaged its resources, leading to a loss of 4.8 billion in registered capital [4]. - 44 listed companies in the tourism sector reported their Q1 earnings, with 25 experiencing negative revenue growth, accounting for 56.8% of the total [4]. Group 2: Financial Performance - Major airlines like China Southern Airlines, China Eastern Airlines, and Air China reported substantial losses in Q1, with losses of 747 million, 995 million, and 2.044 billion respectively [7]. - Despite a 26.4% increase in domestic travel and an 18.6% rise in spending, the tourism industry is struggling financially [8][9]. Group 3: Market Dynamics - The tourism market is saturated, with an increase in A-level scenic spots and travel agencies, yet average income has dropped by nearly 40% [31]. - Online travel platforms like Ctrip and Tongcheng are thriving, with Ctrip reporting a net profit of approximately 4.3 billion in Q1, showcasing the "shovel effect" where service providers profit while actual tourism businesses struggle [28][30]. Group 4: Shifts in Consumer Behavior - The tourism industry is transitioning to a 2.0 era, where experiential value is prioritized over mere scarcity of resources [46][50]. - Successful attractions like Jiuhua Mountain and Disney have capitalized on immersive experiences, contrasting with traditional scenic spots that fail to adapt [39][41]. Group 5: Future Outlook - Many tourism platforms are likely to face severe financial difficulties or bankruptcy if they cannot adapt to the changing market dynamics and consumer preferences [55][56]. - The current environment suggests a need for a significant restructuring within the tourism sector to eliminate ineffective players and allow successful entities to thrive [58][59].