Core Insights - The overall performance of nine listed custom home furnishing companies in 2024 has been under pressure, with significant fluctuations in both revenue and profit [1][2] Revenue Summary - Oppein Home remains the industry leader with a revenue of 18.925 billion, but it has seen a year-on-year decline of 16.93%, marking a recent low [1][2] - Gold Medal Home showed resilience with a revenue decline of only 4.68% [1][2] - Other companies experienced double-digit revenue declines, with PIANO facing the largest drop at 32.68% [1][2] Profit Summary - Only Sophia achieved a year-on-year profit growth of 8.69%, while other companies generally faced profit declines or losses [1][3] - Shangpin Home, PIANO, and Dinggu Jichuang reported net losses of 215 million, 375 million, and 175 million respectively, with loss margins expanding significantly [1][3] Company-Specific Performance - Oppein Home's net profit was 2.599 billion, down 14.38% year-on-year, while it continues to advance its "retail home furnishing" strategy [2][3] - Sophia's revenue was 10.494 billion, down 10.04%, but it managed to maintain profitability with a net profit of 1.371 billion [3] - Zhibang Home reported a revenue of 5.258 billion, down 14.04%, and a net profit of 385 million, down 35.23% [3] - Gold Medal Home's revenue was 3.475 billion, down 4.68%, with a net profit of 199 million, down 31.76% [4] - Haolaike's revenue was 1.910 billion, down 15.69%, with a net profit of 89 million, down 62.93% [4] - Wole Home's revenue was 1.432 billion, down 16.29%, with a net profit of 121 million, down 22.50% [4] - PIANO's revenue was 0.886 billion, down 32.68%, with a net loss of 375 million, expanding by 535.88% [5] - Dinggu Jichuang's revenue was 1.027 billion, down 20.06%, with a net loss of 175 million, expanding by 982.54% [5] Industry Outlook - Despite the overall pressure in the custom home furnishing industry in 2024, there is potential for moderate recovery in 2025 due to ongoing policy optimizations in the real estate sector and the release of demand for home renovations [5]

Core Viewpoint - The company is facing significant challenges in the home furnishing industry, with a reported revenue decline of 15.69% year-on-year, prompting a strategic focus on brand upgrades, multi-channel operations, product enhancements, and cost efficiency measures to navigate market competition and industry changes [3][4][18]. Financial Performance - The company achieved a revenue of 1.91 billion yuan in 2024, down from 2.26 billion yuan in 2023, marking a decrease of 15.69% [18]. - The net profit attributable to shareholders decreased by 62.93%, with a net profit of approximately 51.93 million yuan compared to 158.21 million yuan in the previous year [19][21]. - Basic earnings per share fell to 0.26 yuan from 0.70 yuan, reflecting a decline of 62.86% [18][19]. Strategic Initiatives - The company is implementing a brand upgrade strategy, targeting the mid-to-high-end market by enhancing product quality and service, including signing a brand ambassador to strengthen consumer trust [3][4]. - Multi-channel operations are being expanded, with a focus on retail and engineering channels, resulting in a 60% year-on-year revenue growth in the integrated channel business [5][6]. - The company is enhancing its product offerings through strategic partnerships with major brands, focusing on modular design and innovative materials to improve product competitiveness [6][21]. Operational Efficiency - The company is optimizing its organizational structure and procurement processes to reduce costs and improve supply chain efficiency [6][19]. - A digital transformation initiative is underway to enhance operational management and streamline production processes [6][19]. Governance and Compliance - The board of directors and supervisory board are actively overseeing company operations, ensuring compliance with legal and regulatory requirements, and maintaining transparency in financial reporting [12][14]. - The supervisory board has conducted regular meetings to monitor the company's adherence to governance standards and protect shareholder interests [12][14].

广州好莱客创意家居股份有限公司 2024 年年度股东大会 会议资料 广东 广州 二〇二五年五月二十日 1 目录 | 广州好莱客创意家居股份有限公司 2024 | 年年度股东大会会议议程 3 | | --- | --- | | 广州好莱客创意家居股份有限公司 2024 | 年年度股东大会会议须知 4 | | 广州好莱客创意家居股份有限公司 2024 | 年年度股东大会表决办法 5 | | 公司 2024 年度董事会工作报告（议案一） | 7 | | 独立董事 年度述职报告 2024 | 14 | | 公司 2024 年度监事会工作报告（议案二） | 15 | | 公司 2024 年度财务决算报告（议案三） | 18 | | 关于公司 2024 | 年年度报告全文及摘要的议案（议案四） 25 | | 关于公司 2024 年度利润分配的预案（议案五） | 26 | | 关于确认公司董事、高级管理人员 2024 | 年度薪酬的议案（议案六） 27 | | 关于公司董事、高级管理人员 2025 | 年度薪酬标准的议案（议案七） 28 | | 关于确认公司监事 2024 年度薪酬的议案（议案八） | 30 | | 关于公 ...

Investment Rating - The investment rating for the company is "Buy-A" with a target price of 12.82 CNY, while the current stock price is 10.34 CNY [5]. Core Views - The company is focusing on expanding its smart home segment and has launched a new service model for its integrated home solutions, which has shown significant growth despite market pressures [2][3]. - The company is expected to see a recovery in revenue and profit margins in the coming years, with projected revenues of 23.13 billion CNY, 24.45 billion CNY, and 26.50 billion CNY for 2025, 2026, and 2027 respectively, reflecting growth rates of 21.11%, 5.72%, and 8.39% [11][12]. Financial Performance Summary - In 2024, the company reported a revenue of 1.91 billion CNY, a decrease of 15.69% year-on-year, and a net profit of 0.81 billion CNY, down 62.93% year-on-year [1]. - The gross margin for 2024 was 33.41%, a decline of 1.66 percentage points compared to the previous year, primarily due to support provided to distributors [4]. - The company’s net profit margin for 2024 was 4.22%, down 5.38 percentage points year-on-year, with a significant drop in Q4 2024 [11]. Business Segment Performance - The integrated home solutions channel saw a revenue increase of over 60% in 2024, indicating strong demand for this service model [2]. - The sales of overall wardrobes and supporting furniture decreased by 18.59% to 1.44 billion CNY in 2024, while kitchen cabinet sales increased slightly by 0.95% to 299 million CNY [2]. - The company has expanded its international presence, generating 8 million CNY in revenue from international markets in 2024 [2]. Future Outlook - The company is expected to continue its focus on the integrated home strategy and smart home innovations, which are anticipated to drive future revenue growth [11]. - The projected net profit for 2025 is 2.16 billion CNY, representing a significant increase of 167.95% compared to 2024 [11][12].

2025 年 05 月 09 日 好莱客(603898.SH) 整装持续向好， 开拓智能家居新赛道 事件：公司发布 2024 年年度报告和 2025 年一季报。24 年公司 实现营业收入 19.10 亿元，同比下降 15.69%；归母净利润 0.81 亿元，同比下降 62.93%；扣非后归母净利润 0.52 亿元，同比下 降 67.18%。24Q4 公司实现营业收入 4.65 亿元，同比下降 27.03%； 归母净利润-0.10 亿元，同比下降 126.73%；扣非后归母净利润- 0.13 亿元，同比下降 148.66%。25Q1 公司实现营业收入 3.91 亿 元，同比下降 3.03%；归母净利润 0.02 亿元，同比下降 82.60%； 扣非后归母净利润-0.04 亿元，同比下降 171.06%。 24 年整装快速增长，成立合觅科技布局智能家居 2024 年面对家居消费市场压力环境，整装渠道作为公司重要补充渠 道，24 年公司正式推出"五好两易"装企服务模式，24 年整装渠道 业务营业收入同比增长超 60%。24 年公司工程大宗渠道营业收入同 比增长 18.30%。分产品看，1）24 年整体衣柜及配套家具 ...

Group 1: Government Initiatives - The second batch of 81 billion yuan of ultra-long-term special government bond funds has been allocated to support the consumption of old-for-new consumer goods [1] Group 2: Furniture Manufacturing Industry Performance - In the first quarter, China's furniture manufacturing industry reported a total profit of 3.71 billion yuan, a decline of 40.1% year-on-year [2] - The industry's operating revenue was 145.98 billion yuan, down 2.2% year-on-year, with operating costs also decreasing by 2.2% to 121.52 billion yuan [2] Group 3: Regulatory Changes in Real Estate - Dongguan plans to implement new regulations for fully furnished new housing sales starting May 1, 2025, emphasizing quality and transparency in the renovation process [3] Group 4: Company-Specific News - Jiayu Co. received a decision for stock delisting due to its stock price being below 1 yuan for 20 consecutive trading days [4] - TOTO announced the closure of its factories in Beijing and Shanghai, citing a 20.4% decline in revenue from the Chinese market and a significant asset impairment charge of 34 billion yen [5] - Kuka Home exposed 95 unauthorized stores selling non-official products, emphasizing the importance of consumer protection [6] Group 5: Annual Reports of Furniture Companies - Diou Home reported a net loss of 569 million yuan for 2024, a year-on-year increase of 13.53% in losses, with revenue down 27.12% to 2.741 billion yuan [8] - Henglin Co. achieved a net profit of 263 million yuan, a slight decrease of 0.02%, with revenue up 34.59% to 11.029 billion yuan [7] - Qusleep Technology reported a net profit of 28.97 million yuan, a year-on-year increase of 21.4%, with revenue growing by 13.93% to 347 million yuan [7] - Kuka Home's net profit for 2024 was 1.417 billion yuan, down 29.38% year-on-year, with revenue decreasing by 3.81% to 18.48 billion yuan [8] - Other companies like Zhihong Home, Haolaike, and Juran Smart Home reported significant declines in net profits, with losses ranging from 2.15 billion yuan to 11.71 billion yuan [8][9][10]

Investment Rating - The report indicates a positive outlook for the home furnishing sector, driven by domestic consumption stimulus and the gradual recovery of retail channels [1]. Core Insights - The report highlights that the domestic consumption stimulus is beginning to show effects, with a notable recovery in retail channels, while export conditions are experiencing marginal declines [1][3]. - The performance of leading companies in the home furnishing sector is improving, particularly in the context of national subsidies and strategic adjustments [1][3]. Summary by Sections 1. Home Furnishing - Domestic sales show signs of recovery with a year-on-year revenue change of -12.44% in Q4 2024 and +1.75% in Q1 2025, while net profit for the same periods changed from -54.11% to +7.07% [13]. - Export performance for the furniture sector saw a cumulative year-on-year increase of +5.8% for 2024 but a decline of -8.0% in Q1 2025, indicating a downward trend in export conditions [13]. - The report anticipates that the domestic market will continue to recover in the short term due to national subsidy policies, while the export market may face ongoing pressures [13]. 1.1 Domestic - Custom Home Furnishing - Retail channels are showing marginal improvements, while bulk channels remain under pressure, with leading companies like Oppein and Sophia experiencing reduced revenue declines in Q1 2025 compared to previous quarters [20]. - The profitability of leading companies is improving, with a focus on cost control and product development, while second and third-tier brands may struggle to maintain performance [26]. - Prepayment and cash flow indicators show improvements for some leading companies, suggesting a gradual recovery in demand [38]. 1.2 Domestic - Soft Home Furnishing - The soft home furnishing sector is under pressure due to real estate downturns and changing consumer spending patterns, but companies like Kuka and Mengbaihe are showing signs of recovery [39]. - Profit margins are improving in Q1 2025 compared to 2024, with notable changes in gross and net profit margins across leading companies [44]. - Prepayment figures for soft home furnishing companies are showing positive growth, indicating a recovery in domestic demand [46]. 1.3 Export Home Furnishing - The overall export climate is declining, with a significant drop in cumulative export value in Q1 2025, reflecting challenges in the international market [51][53]. - Despite the overall decline, leading companies are still managing to perform well, showcasing resilience and strategic advantages [51].

2025年426世界无醛日如期而至，作为家居行业环保先行者，自2015年发起首届世界无醛日以来，好莱 客从未停止对无醛生活探索的脚步。11年坚守与传承，越来越多优秀力量选择和好莱客携手，共同推动 无醛健康生活方式落地。 站在世界无醛日新十年的起点，第11届426世界无醛日，好莱客无醛环保之路多了一位可爱同行者，"顶 流国宝"M.LanPanda萌兰"入职"好莱客，成为好莱客竹板推荐官。刚入职，M.LanPanda萌兰就接到Big Project——向广大消费者传递好莱客无醛环保健康理念。M.LanPanda萌兰马上行动，在抖音重磅发起# 我为萌兰种竹子 #春日宅家竹构合拍 抖音挑战赛，可爱的萌兰与健康生活联合，引发用户热烈参与，截 至发稿，话题总曝光量高达2.4亿+。 4月26日，M.LanPanda萌兰更策划了一场"世界无醛日"专场直播首秀，与好莱客全球品牌代言人陈坤、 好莱客执行总裁沈竣宇、竹板推荐官Homie组成"竹板推荐天团"强势「竹」力，以「竹板黑科技×硬核 测评×重磅福利」组合，让国宝级标准的健康家居普及更多消费者。"世界无醛日"专场直播亮点纷呈， 吸引了众多消费者的关注，最高在线人数超2万+。下 ...

| 证券代码：603898 | 证券简称：好莱客 | 公告编号：2025-018 | | --- | --- | --- | | 债券代码：113542 | 债券简称：好客转债 | | 的方式 (四) 现场会议召开的日期、时间和地点 广州好莱客创意家居股份有限公司 关于召开2024年年度股东大会的通知 本公司董事会及全体董事保证本公告内容不存在任何虚假记载、误导性陈 述或者重大遗漏，并对其内容的真实性、准确性和完整性承担法律责任。 重要内容提示： 一、召开会议的基本情况 (一) 股东大会类型和届次 2024年年度股东大会 召开的日期时间：2025 年 5 月 20 日 14 点 00 分 召开地点：广州市天河区科韵路 18 号好莱客创意中心会议室 (五) 网络投票的系统、起止日期和投票时间。 网络投票系统：上海证券交易所股东大会网络投票系统 网络投票起止时间：自2025 年 5 月 20 日 至2025 年 5 月 20 日 采用上海证券交易所网络投票系统，通过交易系统投票平台的投票时间为股 东大会召开当日的交易时间段，即 9:15-9:25，9:30-11:30，13:00-15:00；通过互 联网投票平台 ...

| 证券代码：603898 | 证券简称：好莱客 | 公告编号：2025-014 | | --- | --- | --- | | 债券代码：113542 | 债券简称：好客转债 | | 广州好莱客创意家居股份有限公司 第五届监事会第八次会议决议公告 本公司监事会及全体监事保证本公告内容不存在任何虚假记载、误导性陈 述或者重大遗漏，并对其内容的真实性、准确性和完整性承担法律责任。 一、监事会会议召开情况 广州好莱客创意家居股份有限公司（以下简称"公司"）第五届监事会第八 次会议通知和材料于 2025 年 4 月 15 日以书面方式发出，会议于 2025 年 4 月 25 日下午 5:00 在公司会议室以现场表决方式召开。会议由监事会主席李泽丽女士 主持，公司应出席监事 3 人，实际出席监事 3 人，董事会秘书列席了会议。会议 符合《公司法》及《公司章程》关于监事会会议的有关规定，本次会议形成的决 议合法、有效。 二、监事会会议审议情况 经与会监事认真讨论，形成如下决议： （一）以 3 票同意、0 票反对、0 票弃权，审议通过《公司 2024 年度董事会 工作报告》，本议案尚需提交公司 2024 年年度股东大会审 ...