据悉，全球首家ACG品牌门店ACG大本营(ACG Base Camp)，将在今年2月在北京三里屯太古里开业。 ACG全球副总裁兼总经理Scott LeClair表示，ACG将立足于历史根基，塑造户外运动的未来，同时开拓 全新领域。 同时，Nike Trail系列将全面纳入ACG品牌体系，以协助ACG为各类户外运动运动员提供不同创新装 备，服务不同运动水平和运动强度的运动员。 耐克近期对旗下品牌All Conditions Gear(ACG)进行重新定位，未来ACG将新定位为公司专业户外性能品 牌，为户外运动员及社群提供支持。 据悉，未来ACG将聚焦越野跑、徒步与户外探索三大领域，旗下产品涵盖专业越野跑鞋及功能性户外 服饰，包括旗舰款ACG Ultrafly越野跑鞋、硬核户外ACG Zegama越野跑鞋，以及为特定运动场景服务 的ACG Radical AirFlow竞速上衣和ACG Lava Loft羽绒拼接夹克等。 ...

智通财经记者 | 朱咏玲 智通财经编辑 | 楼婍沁 古良吉吉新品"风筝包"上线 古良吉吉推出2026春夏系列首组新作——风筝包。 该系列灵感源自创作团队在潍坊的一次风筝制作体验：从绑扎竹质骨架开始，经过裱糊蒙面、纸面彩绘，最终将风筝乘风放上天空。整个过程专注而放松 ——创作者将自己交给风筝，风筝把自己交给风，难得的轻松自在由此诞生。 于是本组风筝包以"看见风"为主题，将身体感受与情绪体验转译为可被日常携带的设计语言。 设计团队从风筝的柔性骨架中提炼结构语言，研发出特别的「柔骨拼接工艺」：通过更多裁片拼接与专属风筝制作的缝合方式，支撑包袋自然成型，使包在 移动中尽量贴合使用者身形，在保证长时间佩戴舒适度的同时，保持线条稳定、不易变形。 本组风筝包系列囊括三款包型：小号风筝水桶包、小号风筝枕头包与中号风筝斜挎包；并延展出多款主题配件，包括风筝刺绣三角巾、风筝彩石挂链、风筝 彩筝挂件与风筝草编小猫挂件。 在材质选择上，系列甄选空气羊皮、反绒羊皮与缩纹山羊皮等优质皮料，以实现包袋轻盈柔软的视觉效果与持包体感。配色方面，除松果棕、羊绒棕、羊绒 绿、经典黑、摩卡棕、杏仁白、麦芽黄等单色方案外，系列还推出「日落公园」与「彩 ...

Group 1 - The recent trade agreement between the US and India is expected to reshape global supply chains and significantly boost profits in the retail sector [1] - The core of the agreement involves reducing US import tariffs on most Indian goods from a punitive level of up to 50% to 18%, while India commits to lowering trade barriers on specific US products and increasing purchases of US energy, agricultural products, and manufactured goods [1] - India has also pledged to gradually eliminate oil purchases from Russia, shifting energy procurement towards the US and allied suppliers [1] Group 2 - Jefferies analysts highlight Signet Jewelers (SIG.US) as one of the biggest beneficiaries of the policy changes, as approximately half of its natural and synthetic diamond inventory is sourced from India, leading to an expansion in gross margins due to reduced tariffs [2] - The weighted average tariff impact on Signet Jewelers has decreased from 29.6% to approximately 15.1% [2] - Other core beneficiaries include low-cost retailer Five Below (FIVE.US), fashion e-commerce company Revolve Group (RVLV.US), and sportswear leader Nike (NKE.US), which will benefit from lower procurement costs and stronger competitive advantages in market pricing and profit certainty [2] Group 3 - Indian strategic industries are entering an unprecedented export boom period, with textile leader Welspun Living and automotive parts manufacturers like Sona Comstar and Bharat Forge leveraging tariff advantages to penetrate the US market [2] - Beyond traditional manufacturing, sectors such as solar manufacturing, chemicals, and electronic manufacturing services (EMS) are expected to experience strong growth potential due to improved trade transparency and optimized cost structures [2]

北京商报讯（记者 张君花）2月3日，北京商报记者从耐克官方处获悉，耐克正式重塑旗下All Conditions Gear (以下简称"ACG")，以专业户外性能品牌的全新定位。据了解，ACG将聚焦越野跑、徒 步与户外探索三大领域，引领全球户外运动员的装备性能创新。同时，ACG也将持续壮大All Conditions Racing Department精英运动员队伍，与顶级越野赛事达成全新合作，并将在北京启幕全球首 家ACG大本营，为户外运动员及社群提供全方位支持。 ...

耐克在户外赛道高举高打的阶段，或许正加速到来。 2月2日，耐克正式宣布重塑旗下All Conditions Gear（以下简称"ACG"）品牌，宣告这一诞生于1989年 的户外产品线将以"专业户外性能品牌"的全新身份重回赛场。 在经历了数年的"都市机能"与"复古潮流"摇摆后，耐克终于下定决心，要将ACG带回它最原始的战场： 硬核户外。 对于长期观察运动鞋服市场的行业人士而言，ACG的这次变阵并不意外。 此次，耐克宣布将原有的Nike Trail（越野跑）系列全面并入ACG。此前，耐克户外产品散见于跑步与 ACG两条线中，长期存在的职能重叠导致了消费认知的模糊。 收拢拳头后，ACG将构建起从Ultrafly越野跑鞋到Lava Loft羽绒夹克的专业矩阵，产品力直指越野跑、 徒步与户外探索三大核心领域。 为了支撑高端化与专业化的叙事，耐克在渠道端祭出重磅动作：全球首家独立门店"ACG大本营"即将在 北京三里屯太古里启幕。 独立门店的落地，标志着ACG正式摆脱主品牌专卖店的附属地位。耐克试图以此为支点，建立起一个 闭环的专业社群与服务体系。 全球首店落地北京，也侧面印证了大中华区在耐克全球战略中的关键地位。 随着山 ...

你还记得上次买耐克是什么时候吗？ 最近，耐克把大中华区的话事人给换掉了。 换人的直接原因，是耐克中国的营收崩盘了。 刚过去的一个季度，大中华区营收下降17%，利润同比大跌49%，业绩发布后，直接给耐克市值干没了 100亿美元。 如果我是耐克CEO，生意做成这副德行，我也不能忍。 这期内容，我们来聊一下耐克在中国是不是真的不行了？ 01 更可怕的是，如今耐克在社交媒体上已经没有声量了。过去两年，没有爆款，没有事件，没有热度，什 么都没有，当然也没有销量，安静得可怕。 偏偏，纵观整个中国运动行业，却是热闹非凡。 昂跑火了，骆驼爆了，lulu稳了，HOKA巴塔凯乐石都破圈了。 安踏更别提了，带着一堆小弟，在中国市场已经反超耐克了。 最不能忍的，是萎靡了好多年的老对手阿迪，都老树开新花了，在时尚赛道杀疯了。 有人喝汤，有人吃肉，只有耐克在挨揍。 热闹是别人的，钩子什么都没有。 那为什么耐克这几年不行了？ 因为过去20多年，它太行了，整个中国运动市场都给它行完了。 有耐克在，放眼中国，其他运动品牌只能争第二。 朴素的常识告诉我们，如果大版本切换了，上个版本让你封神的机制，可能就会在新版本把你推进下水 道。 而上个版本， ...

Core Insights - Nike has officially announced the rebranding of its All Conditions Gear (ACG) line, positioning it as a "professional outdoor performance brand" aimed at athletes who challenge and explore nature [1][2] - ACG, established in 1989, has a nearly 40-year legacy of serving global adventurers, and the rebranding emphasizes its commitment to high-quality gear for extreme environments [1] - The ACG brand will now incorporate the Nike Trail series, focusing on three core areas: trail running, hiking, and outdoor exploration, signaling Nike's long-term commitment to the outdoor performance market [1] Group 1 - ACG aims to lead innovation in equipment performance for global outdoor athletes, with products including the flagship ACG Ultrafly trail running shoes and functional outdoor apparel [1] - Scott LeClair, ACG's global vice president and general manager, described the rebranding as a milestone, inviting athletes to explore and innovate within the outdoor sports sector [1] - The ACG Base Camp, the first ACG brand store globally, is set to open in February at Taikoo Li in Sanlitun, Beijing [2]

Core Insights - Nike has officially rebranded its All Conditions Gear (ACG) line, positioning it as a professional outdoor performance brand, reaffirming its commitment to the outdoor performance sector [1][2] - The rebranding focuses on three main areas: trail running, hiking, and outdoor exploration, with an emphasis on innovation in equipment performance for outdoor athletes [1] - ACG's product offerings will include specialized trail running shoes and functional outdoor apparel, such as the ACG Ultrafly trail running shoes and ACG Lava Loft down jackets [1] Event Sponsorship and Store Launch - ACG will continue its sponsorship of the Chongli 168 Super Trail Race this year and has partnered with the Broken Arrow Skyrace and Gorge Waterfalls trail events [1] - The first global ACG store, ACG Base Camp, is set to open in February in Beijing's Sanlitun Taikooli, with related activities planned in Nike stores worldwide [1]

耐克重回增长的重要动作，也包括重启户外线ACG，冲击硬核户外。 耐克正在加速这一动作。近日，耐克官宣ACG全球首家门店将于二月在三里屯太古里开业。与此同时，耐克ACG全球独立社交媒体账号在Instagram和小 红书等分别上线。 独立门店，独立命名的社交账号，耐克最近一次类似的做法是 Jordan。押下重注，耐克复苏需要ACG。 来源：NIKE 亟需重回增长的耐克，在对外的表述中一直强调「回到初心」。重启接近40年前的品牌ACG，是这种回到初心的一部分。 1989年，耐克ACG（All Conditions Gear）即定位全天候穿着的户外装备，推出正式的鞋服系列。主要针对跑步、徒步、攀登与户外探索，这也是最早的 ACG户外功能性定位的来源。 直到2014年，德国设计师Hugh Jackman 的加入，开始将ACG带入城市机能风。Hugh放弃了ACG早先色彩鲜艳的户外配色，开始采用更加以城市机能风 的暗色，ACG从户外的功能性，转向潮流城市机能。 在官方的表述中， 耐克称之为「ACG重新出发」，而定位是专业户外性能品牌，聚焦越野跑、徒步与户外探索三大领域。耐克Trail线也随之并入ACG。 这样的定位，一改A ...

Investment Strategy - The investment approach focuses on generating additional income through dividends, emphasizing companies with significant competitive advantages and strong financials [2] - A combination of high Dividend Yield and Dividend Growth is recommended to reduce dependence on broader stock market fluctuations [2] - The strategy includes constructing a well-diversified portfolio across various sectors and industries to minimize volatility and mitigate risk [2] Portfolio Composition - Suggested investment portfolios typically consist of a blend of ETFs and individual companies, highlighting broad diversification and risk reduction [2] - The selection process for high dividend yield and dividend growth companies is meticulously curated, prioritizing total return, which includes both capital gains and dividends [2] - The approach aims to maximize returns while considering the full spectrum of potential income sources [2]