五年前埋下的时间胶囊，在2026年的春天裂开了一道缝。 透出来的，是金灿灿的光。 一百九十六万，扣除手续费之后，净利润为一百九十六万，两千七百克，在五年之前以每克三百八十八 元的价格买入，在前几天以每克一千一百一十二元的价格卖出，那个来自武汉的人步入商场之际，手中 拎着的并非金条，那是这五年当中我们所有人都错失的某种物件，其到底是什么呢。 羡慕吗？当然羡慕。 足够一场疫情来了又走，走了又来，最后变成生活的一部分。 也足够让2700克金属，变成196万人民币的差价。 可你认真去思索，在2021年之际，那时我们正在做些什么，疫情持续不断，出门之时还必须佩戴口罩， 哪会有人存有心思去购置什么金条，那时的金价尚未达到400，认为已然不算低廉了，谁又能够预料到 它竟会涨至1100？ 没人能想到。 五年，足够发生什么？ 足够一个孩子从出生到会打酱油。 足够一段婚姻从热烈到平淡，或者从平淡到破裂。 五年前，那位选择进行买入行为的顾客所处之时，黄金价格为每克388.5元。当时的年份，是处于2021 年，此际国际黄金价格尚处于蛰伏的时期阶段，彼时拜登方才开始上台执政，同时疫情依旧处于肆意流 行、严重危害的状态，在那个时候没有哪 ...

Core Viewpoint - The upcoming Spring Festival is driving a surge in gold consumption, characterized by investment, gifting, and emotional purchases, with low-weight gold products and IP collaboration items seeing significant sales growth [2][3]. Group 1: Market Trends - The trend of "mobile gold stickers" allows consumers to purchase as little as 0.01 grams of gold for the price of a coffee, catering to emotional consumption and lowering the barrier to gold purchases [3]. - Emotional value gold products have seen a 300% year-on-year increase in GMV sales from 2026 to date, indicating a strong market demand for these items [3]. - The price of gold jewelry has recently decreased from over 1700 yuan per gram to around 1500 yuan, prompting gold stores to implement discount strategies to attract consumers during the festive season [3][4]. Group 2: Pricing Strategies - Gold jewelry prices are being discounted by 100 yuan per gram, with some items available at significant reductions, making them more appealing to consumers [4]. - Despite discounts, brands like Chow Tai Fook plan to raise prices on certain products by 15% to 30% starting in March, focusing on fixed-price items that emphasize craftsmanship and brand value [5]. - The increase in prices is attributed to rising costs in craftsmanship and licensing, as well as a strategy to maintain profitability amid fluctuating gold prices [5]. Group 3: Consumer Behavior - Investment in gold bars and coins has surged, with a 35.14% year-on-year increase in consumption, while gold jewelry consumption has decreased by 31.6% [10]. - Young consumers are increasingly adopting a "pain-free gold accumulation" approach, purchasing small amounts of gold as a form of investment, with low-weight gold products seeing a 150% increase in GMV [11]. - The emotional and potential appreciation value of IP-linked gold products has become a hot trend among younger consumers, with a 200% increase in GMV for these items [11]. Group 4: Investment Dynamics - The rise of "gold trading" among consumers, particularly through bank accounts for gold accumulation, has made gold investment more accessible and appealing [12]. - Recent fluctuations in gold prices have led to mixed experiences among investors, with some seeing significant gains while others face losses due to market volatility [12][13]. - The accumulation of gold is viewed as a long-term investment strategy, particularly suitable for individuals with smaller capital looking to build wealth over time [14].

Group 1 - Chow Tai Fook Jewelry Group has opened a flagship store on Guangdong Road in Hong Kong, marking a significant milestone in its brand transformation, which is nearing its two-year anniversary [1] - The flagship store spans nearly 1,000 square meters and features various product lines, including iconic collections, high-end jewelry, an IP series, and a new luxury home goods series, along with interactive experience areas [1] - The company plans to open two new concept stores in Shanghai by 2025, with one store achieving an average monthly sales of over 17 million yuan from January to September 2025 [1] Group 2 - Over the past year, Chow Tai Fook has engaged in cross-industry collaborations, including a blind box series with Hong Kong Disneyland and a product line with Huawei [2] - The company is set to expand internationally, with new stores opening in Singapore and Thailand in late 2025 and early 2026, respectively, to strengthen its position in the global jewelry market [2] - By 2026, Chow Tai Fook plans to introduce more diverse jewelry products and aims to enter the Australian market by mid-2026, along with additional stores in Canada and plans to enter the Middle East within two years [2]

出品｜搜狐财经 作者｜常博硕 周锦童 编辑｜杨锦 爱黄金不爱钻石 "一个月最好的时候能卖出两个钻戒，有时候一件都卖不出去。" 周生生销售李姐（化名）对搜狐财经表示。 2025年结婚数据显示，全国结婚登记达到了676.3万对，比上一年增加了65.7万对。 按理说，在结婚人数上涨的同时钻石也 应该迎来销量的春天，但现实却并非如此。 李姐指了指柜台里那枚孤零零的一克拉钻戒，那是店里唯一的"镇店之宝"，也是唯一的款式。"现在春节打7折，算下来不 到7万。"她语重心长地说："大姐跟你说实话，只有首饰才是女人的东西。我也想卖钻石，提成高啊，但你买回去就是不值 钱。" "今年我还没卖出去过上克拉的钻，你可以买个小的50分或者30分的婚礼用，剩下的钱买黄金呀。"虽然金价目前已在千元 一克的高位，但李姐表示："高位也有很多人买，就是克数买的比之前少一点。" "如果以后要卖，你们怎么回收？""黄金还能涨吗？""有更小一点的戒指吗？" 春节临近，备婚人群集中涌入各大商场。然而，与往年不同，随着金价不断冲高，钻石价格一降再降，人们的备婚清单开 始有了变化。 同样是婚礼，同样是承诺。但今年，选择开始出现分叉。 库存的缩减是市场遇冷的直 ...

来源：滚动播报 周大福跌3.939%，中国石油股份跌4.334%，友邦保险跌4.356%，中国石油化工股份跌5.124%，中国宏 桥跌5.535%，紫金矿业跌7.597%，腾讯音乐-SW跌9.000%。 ...

Core Viewpoint - The recent gold market has experienced a significant downturn after a period of rapid price increases, indicating a rational market correction following speculative behavior [1] Group 1: Market Performance - The current price of spot gold (XAU) is $5029.57 per ounce, reflecting a decline of 0.56% [1] - Silver has seen a more pronounced drop, with a decrease of 2.28%, now priced at $81.44 per ounce [1] - Domestic retail gold prices have also fallen, with gold stores still pricing above 1500 yuan per gram but lower than recent peaks [1] Group 2: Retail Pricing - Major brands' gold prices are as follows: Chow Sang Sang at 1555 yuan per gram, Lao Feng Xiang at 1552 yuan per gram, and several others including Chow Tai Fook and Luk Fook at 1550 yuan per gram [2][3] - More affordable options include Cai Bai Jewelry and China Gold, priced at 1528 yuan per gram [4] - The buyback price for old gold is approximately 1083 yuan per gram, indicating a significant spread between buying and selling prices [6] Group 3: Investment Insights - For investors focused on value preservation rather than jewelry aesthetics, bank gold bars are a more cost-effective option, priced around 1135 to 1140 yuan per gram [6] - The newly released 2026 Panda gold set is priced at 68378 yuan, appealing to collectors but requiring caution for novice investors [6] Group 4: Market Dynamics - The recent price drop is attributed to excessive prior gains leading to profit-taking and the influence of the dollar's performance on gold prices [6] - Speculative market sentiment has been identified as a deeper underlying cause of the volatility [6]

责任编辑：杨赐 2月13日消息，周大福珠宝集团副主席郑志雯近日在品牌香港广东道旗舰店开业现场表示，今年集团品 牌转型即将满两周年，面向未来，集团对2026年的消费市场充满信心，将按策略规划持续推进优化门店 和产品，不断巩固周大福珠宝作为全球知名中国奢侈品集团的地位。 2月13日消息，周大福珠宝集团副主席郑志雯近日在品牌香港广东道旗舰店开业现场表示，今年集团品 牌转型即将满两周年，面向未来，集团对2026年的消费市场充满信心，将按策略规划持续推进优化门店 和产品，不断巩固周大福珠宝作为全球知名中国奢侈品集团的地位。 据介绍，广东道旗舰店是周大福珠宝在港澳地区最大的门店，集团投资数千万元首次开设品牌旗舰店， 历经一年多时间全面筹备。该店也是集团品牌转型之旅的重要里程碑，将进一步提升品牌形象，优化营 运模式，以全球中国奢侈品品牌定位，展现品牌转型的新理念。 郑志雯表示："马年新春之际，我们非常欢迎全球和中国内地游客来到广东道旗舰店，还可以在购物之 余参观品牌历史展示区了解周大福珠宝在广州发源、在香港发迹、在全国发展，在国际立足的近百年历 史。" 广东道旗舰店面积近千平米，突破传统珠宝店经营模式。该店以更宽敞的空间展 ...

最近国际黄金市场出现了大幅波动，2026年1月底，COMEX黄金在1月30日单日跌幅达8.35%，现货黄 金累计暴跌超10%，现货白银一度重挫35%。 这种急跌让不少投资者联想到2013年那场令人记忆深刻的 暴跌，但仔细分析后发现，这次的情况与2013年有着本质区别。 当时出现的"中国大妈抢金潮"成为市场焦点。 在北京、上海等地的金店中，人们争相购买金条和金 饰，有人甚至携带数十万现金在1500美元附近抄底。 2013年4月金银珠宝类社零同比增速达72.16%，较 3月26.3%的增速显著提升。 2013年中国黄金消费需求增长32%至1065.8吨，创历史新高。 然而，这些 抄底行为最终未能扭转跌势，金价于2013年12月跌至1180美元年度低点，大量散户投资者在高价抢购的 黄金最终在2018年才逐渐解套。 与2013年相比，2026年的黄金市场在宏观背景上存在根本差异。 2013年暴跌标志着黄金十年牛市的终 结，而当前黄金牛市行情尚未结束。 2025年年初至今，黄金价格不断攀升，伦敦黄金现货价格创历史 新高，升至4643美元/盎司。 货币政策环境也截然不同。 2013年美联储明确释放退出量化宽松信号，市场预 ...

Core Viewpoint - The price of gold varies significantly across different retailers, with a difference of over 400 yuan per gram between the Shanghai Gold Exchange and brand jewelry stores, highlighting the importance of price comparison for consumers [1][6][20]. Price Comparison - On February 12, 2026, the Shanghai Gold Exchange quoted AU9999 at 1123 yuan per gram, while major jewelry brands like Chow Tai Fook and Chow Sang Sang priced it at 1560 yuan per gram [3][20]. - The price difference between investment gold bars from banks and jewelry is substantial, with bank gold bars priced around 1135 yuan per gram compared to 1560 yuan for jewelry, resulting in a savings of over 420 yuan per gram when choosing bank gold bars [6][20]. Brand Pricing Discrepancies - The price variation among brand jewelry stores is notable, with a difference of 80 yuan per gram between the highest and lowest prices [4][20]. - The cost of jewelry includes design, operational, and store costs, leading to higher prices compared to investment gold bars, which have minimal premiums [6][7]. Regional and Store Variations - Prices differ based on location and store type, with flagship stores in prime urban areas charging more than those in smaller towns [7][16]. - In the same city, different shopping districts can have price variations of a few yuan per gram [7][16]. Consumer Behavior - Consumers exhibit varied purchasing behaviors, with some opting for bank gold bars for investment and others choosing brand jewelry for personal use [17][18]. - The demand for gold jewelry spikes during festive seasons, leading to increased sales for brand stores [12][20]. Market Dynamics - The gold recovery market shows that consumers often receive lower prices than expected when dealing with non-regulated buyers, emphasizing the importance of using transparent recovery channels [9][22]. - The gold market is influenced by international prices, with domestic prices fluctuating in response to global trends [26]. Sales Data - On February 12, 2026, the trading volume on the Shanghai Gold Exchange reached 50 tons, with significant sales reported by both banks and brand jewelry stores [20]. - Brand stores like Chow Tai Fook sold 500 kg of gold jewelry, while banks sold substantial amounts of gold bars, indicating strong consumer interest [20].

2026年2月12日，国际金价暂报5031.54美元/盎司，较前一日下跌27.60美元。 国内金价稳定在1120.40元/克，较昨 日上涨3元。 品牌金店的足金饰品价格在1530元至1562元每克之间波动，其中老庙黄金报价1562元/克，菜百首饰 为1530元/克。 国际金价在1月30日触及5598美元/盎司的历史峰值后，出现大幅回调，累计跌幅超过11%。 2月12日的价格波动被 视为市场高位震荡的延续。 2026年1月底，芝加哥商品交易所集团将纽约黄金期货交易保证金改为浮动计算，上海黄金交易所也上调了部分合 约保证金比例至18%。 这些措施旨在控制市场风险。 世界黄金协会亚太区研究负责人贾舒畅指出，黄金价格受经济增长、机会成本、风险不确定性和趋势动能四因素 驱动。 2026年初，地缘政治风险及美股高位运行等因素推高了黄金的避险需求。 北京多家黄金回收门店出现排队现象。 一位在周大福专柜出售50克金手镯的顾客获得4万多元变现款。 品牌金店 回收价格约为1083元至1088元每克，典当行及专业回收店价格略低，需扣除相应手续费。 同期黄金销售柜台同样繁忙。 北京朝阳区某商场的老铺黄金柜台前，消费者排队3小时购买金 ...