央视网消息：随着春节临近，贵州印江土家族苗族自治县的村民身着盛装，开展除尘辞旧、打糍粑、杀年猪、吃长桌宴等民俗活动。 8日一早，贵州印江县紫薇镇永义村的村民便开始忙碌起来。扬尘辞旧是当天的第一项仪式，村民们用特制工具清扫灰尘，祈求国泰民 安。做完大扫除，大家就聚在一起写春联，张灯结彩迎宾客。 近年来，永义村将节前民俗与文旅深度融合，跳竹竿舞、磨豆腐、打糍粑等传统活动已成为热门文旅项目，吸引众多游客前来体验。 随着春节临近，各地特色年俗文化活动陆续开展。在北京，为了让居民有更多的参与感，一些街道搞起了晚会，拉近居民之间的距离。2 月8日，望京街道就有这样一场晚会。一起去看看。 最热闹的是土家族长桌宴。上百张长桌沿街摆开，热气腾腾的刨猪汤、石磨豆腐等地道美食，不仅分享着村民们丰收的喜悦，还传递了团 圆的温情。为了增强游客的体验感，今年当地还增设了"挑粮竞速""手力比拼""竹箭投壶"等互动项目，让传统年俗焕发新活力。 江苏靖江：赶大集 看非遗 热闹迎新春 这几天，江苏靖江市的非遗美食市集也热闹起来，市民、游客逛古镇、看演出、品美食，提前感受浓浓年味儿。 在江苏靖江市季市镇，舞狮巡游点燃了市集的热闹氛围。舞狮队在铿锵 ...

依托"百戏入皖·星耀合肥"等活动效应，合肥重磅推出"跟着春晚游合肥"系列活动，围绕晚会主场地、 取景地和科创文化体验点布局文旅消费场景，深挖场景消费价值。为鼓励文旅行业提质引流，当地对参 团人数达标的旅行社、入住率符合条件的星级饭店给予资金奖励，推动文旅业态跨界联动、提质升级。 合肥新春推出多重文旅惠民举措 激活消费市场活力 中新网合肥2月9日电 (记者 赵强)合肥9日出台2026年迎新春惠民生促发展系列政策，推出多项文旅专属 举措，以"三晚(皖)联动"为核心打造特色文旅消费场景，叠加场馆开放、景区免票、活动惠民等福利， 让市民游客乐享新春文旅盛宴，同时激活城市文旅消费潜力。 2月8日晚，"新徽园·新徽年——火虎耀新年"新春火舞特色非遗主题活动在合肥徽园举办。图为游 客在看打铁花表演。 中新社记者 储玮玮 摄 新春期间，合肥以文化惠民为核心，推出超300场"合你一起过肥年"系列活动，围绕"科普、文化、非遗 过大年"等主题，让传统年味与科创元素相融。春节假期，合肥市区两级文博科普场馆、公共体育场 馆、图书馆等公共文体空间免费或低价开放并延长服务时间，打造特色体验活动，丰富市民游客假日文 化生活。 1月25日，" ...

Core Viewpoint - Hubei Province is set to host over 1,500 cultural and tourism activities during the 2026 Spring Festival and Lantern Festival, inviting both domestic and international tourists to experience the rich cultural heritage of the region [1][2]. Group 1: Event Overview - The theme of the event is "Horse Leaps in Jingchu: Celebrate the New Year in Hubei," focusing on integrating cultural resources to promote consumption and benefit the public [2]. - Activities will include over 200 New Year markets, more than 300 artistic performances, and around 300 folk village events, along with over 200 temple fairs and lantern exhibitions, totaling more than 1,500 events [2]. - The event will feature unique tourism routes such as "Southern Ice and Snow," "Hot Spring Health," and "Jingchu Delicacies," with a total of over 100 million yuan in cultural tourism consumption subsidies being distributed [2][3]. Group 2: Activity Duration and Types - Most activities will commence from the Little New Year (around February 10) and continue until after the Lantern Festival (March 3), with some extending into late March [2]. - Specific events include the Wuhan China Vehicle Valley New Year Goods Festival and the Huangshi Longfeng Mountain Ecological New Year Goods Exhibition, combining traditional shopping with modern leisure experiences [2]. - Various traditional projects such as dragon and lion dances, New Year lantern festivals, and folk parades will be organized to create immersive cultural experiences for visitors [3]. Group 3: Subsidies and Promotions - From January 28 to March 31, 2026, 60 million yuan in New Year cultural tourism consumption subsidies will be distributed to both domestic and international tourists, including family travel ticket subsidies and experience bonuses [3].

马年春节脚步已近，长沙城里年味渐浓。2月8日上午，"马跃兴洲 春启新程"2026兴马洲新春民俗喜乐会启 动。市委副书记、市长陈博彰出席启动仪式，和中南林业科技大学党委书记吴义强，国家开发银行湖南省分行党 委书记、行长李志军，湖南医药发展投资集团党委书记、董事长胡新保等与会嘉宾共同摇响新春"开运铃"。市领 导刘汇、伍贤运、周志凯、郑平，市政府秘书长许凡参加。 陈博彰指出，新春佳节临近，各相关部门要积极策划组织更多具有湖湘文化特色、覆盖全年龄段群众的文旅 消费活动，深入挖掘湘江洲岛群等文旅资源，增强优质文旅产品供给，创新多元消费场景，进一步激发节日市场 潜力。要统筹做好护安全、保运行、惠民生、促消费各项工作，为广大市民游客和外地返乡同胞营造欢乐平安祥 和的节日氛围。 2026兴马洲新春民俗喜乐会于2月8日至9日在兴马洲和东窑港同步举行，由长沙市人民政府主办，市商务局、 市文旅广电局、市城发集团和天心区委、区政府承办。本次新春民俗喜乐会精心打造了神驹纳祥、干塘摸鱼、非 遗手作等系列特色活动。现场制作的复刻版"世界最大一锅杀猪菜"，更是烹出浓浓年味。活动还邀请了联合国邮 政马年生肖邮票设计师潘虎，为大家解读方寸之间的 ...

春节将至，陕西以"三秦四季 冬季来陕西过大年"为主题，精心策划推出涵盖精品文艺演出、群众 文化活动、非遗体验展示、旅游宣传促销、文旅惠民措施等板块的1887项活动，让三秦大地的年味浓起 来、文旅市场"火"起来，为海内外游客奉上一场精彩纷呈、年味浓郁的"陕味中国年"。 市陕南民歌新春音乐会、咸阳市春节非遗嘉年华、铜川市"欢欢喜喜过大年"非遗大集等活动，让市民游 客近距离感受非遗魅力。 陕西各市（区）依托资源禀赋，积极打造特色活动品牌，持续丰富假日产品供给。西安以"西安年· 最中国——数享西安年"为核心品牌，推出城墙灯会等150项活动，让千年古都绽放盛唐年味。宝鸡主 打"欢欢喜喜过大年——周风秦韵·策马迎春"，144项活动尽显西府民俗豪迈。咸阳"火红年 逛咸阳"活动 涵盖灯会、非遗嘉年华等丰富形式。铜川以"欢欢喜喜过大年"为主题，策划开展文旅特色活动259场 次。渭南围绕"非遗闹春品年味"打造非遗大集。延安启幕"延安过大年"文化旅游系列促消费活动。榆林 举办2026"陕北榆林过大年"暨冰雪旅游促消费活动和全国秧歌展演，黄土风情与民俗狂欢点燃冬日激 情。汉中围绕"中国年·汉中过"主题，策划举办文化体验、冰雪运动、美 ...

2月8日，记者从合川区获悉，最近合川文旅部门推出钓鱼城"门票+停车"双免政策，撞上"来合川过 年"系列活动的烟火气，三江之畔的文旅消费热潮被全面点燃。自1月16日起，合川打出"惠民政策+全域 活动+暖心服务"组合拳，推动线上热度源源不断转化为线下消费动能。截至2月4日，合川接待游客超 206.61万人次，住宿餐饮累计消费金额达3815万元。 面对客流高峰，合川用"全域联动、服务升级"筑牢保障防线，构建"交通+应急+监管"的立体保障体系， 确保"免费不降质、客流有序导、消费有保障"。 作为此次新春热潮的"流量引擎"，钓鱼城景区的免费政策直接点燃了游客出游热情！1月16日以来，景 区接待游客10.21万人次，环比增长336.32%，其中区外游客占比达85.76%，创下客流历史新高。 上游财经-重庆晨报记者 杨新宇 合川文旅委供图 如果说钓鱼城免票是"引客之钥"，那"来合川过年"系列活动就是串起全城的"消费链条"！活动围绕游名 城、品美食、买年货、忆年味四大板块，推出10项子活动，精准对接游客多元需求，让免票政策的"溢 出效应"持续释放。 ...

兴马洲，是湘江北上进入长沙的第一个江心洲，也是湘江长沙段面积最大的江心洲。洲上至今居住着 1000多名村民。2月8日上午，由长沙市政府主办、天心区政府承办的"马跃兴洲 春启新程"2026兴马洲 新春民俗喜乐会启幕。洲上的原住民介绍，这是兴马洲"历史以来最热闹的一个年。" 游客上洲后就开始特色民俗体验。首先在渡口丛林处，有数匹温驯骏马，供游客亲近、合影，传递"马 到成功"的新春祝福。演绎人员着"吉祥大马"人偶服装，与游客特别是儿童进行亲切互动，寓意新一 年"马到成功""一马当先"。 兴马洲树林里休闲区 "兴马好物"沿着洲上主干道铺开，洲上自产的绿色农产品、独具特色的文创产品整齐摆放，供人挑选； 40多个民俗摊位前，非遗传承人现场献艺，湘绣的细腻、古法打酱油的醇香、毛笔书写春联的墨韵，让 市民游客在指尖的温度里，感受传统民俗的魅力。 江边围炉煮茶区，游客在袅袅茶香中享受惬意时刻；童年游戏区，丢沙包、套圈、滚铁环等经典游戏轮 番上演。但最热闹的，是干塘摸鱼区，洲上劈出一口不大不小的池塘，游客们可以亲水下塘，体验"年 年有余"的传统寓意。 干塘摸鱼民俗 除此之外，演艺区定时上演财神巡游、民俗乐队演奏、瑶族舞蹈等精彩节 ...

Group 1 - The article highlights the vibrant development and cultural richness across China as the Spring Festival approaches, showcasing local businesses adapting to modern tastes while preserving traditional craftsmanship [1] - The traditional brand Xianghe Bobo Shop is innovating by modernizing its production and sales methods, transitioning from a small handmade shop to a modern production base and online sales [1] - The transformation of Xianghe represents a blend of heritage craftsmanship and contemporary vitality, emphasizing the importance of innovation in maintaining relevance in today's market [1] Group 2 - Weiyuan County is promoting a winter tourism route called "Weishui Xinyuan · Ice and Snow Secret Realm," which integrates various activities like snow play and tea gatherings, along with group purchase discounts to stimulate winter tourism consumption [3] - Since the winter of 2025, Weiyuan County aims to establish itself as a benchmark for ice and snow tourism in Gansu Province, leveraging its cold resources to generate economic benefits [4] Group 3 - Longxi County is focusing on four key industries: traditional Chinese medicine processing, aluminum smelting and deep processing, equipment manufacturing, and new energy and digital economy, to advance its new industrialization process during the 14th Five-Year Plan [6] - Longxi County has set an industrially driven development strategy, emphasizing the strengthening of industrial chains and the acceleration of key project construction to foster a modern industrial system [6]

Core Insights - Jiangsu province's tourism consumption through UnionPay channels reached 664.24 billion yuan, marking a 13.9% year-on-year increase, accounting for 10.22% of the national tourism consumption total, maintaining the top position in the country [3] - The "Su Super" event is set to host 85 matches in 2025, significantly boosting nighttime tourism consumption in participating cities, with 14.57 billion yuan in tourism consumption and a 27.1% year-on-year increase on match days [3] - Popular nighttime tourism consumption areas include Nanjing's Confucius Temple-Qinhuai Scenic Area and Suzhou's Jinji Lake Scenic Area, while new tourist products like Wuxi Huishan Ancient Town Phase II gained popularity [4][6] Tourism Consumption Data - The total tourism consumption in Jiangsu through UnionPay channels reached 664.24 billion yuan, with a notable increase of 13.9% compared to the previous year [3] - On match days, the main cities received 14.34 million visitors, indicating a strong correlation between events and tourism growth [3] - Wuxi showed significant growth in both visitor numbers and consumption, attributed to events like the Spring Festival Gala [7] Popular Tourist Attractions and Products - The top five nighttime tourism consumption areas are: 1. Nanjing Confucius Temple-Qinhuai Scenic Area 2. Suzhou Jinji Lake Scenic Area 3. Nanjing Changjiang Road 4. Suzhou Shishan Street 5. Suzhou Guanqian Street [5] - The top five new tourist products are: 1. Wuxi Huishan Ancient Town Phase II 2. Suqian Sandi Wildlife World 3. Huai'an Bear Infestation Paradise 4. Wuxi Yaohu Lake Town 5. Lianyungang Haizhou Bay Star [6] - The top ten highly-rated tourist attractions include: 1. Nanjing Zhongshan Scenic Area 2. Nanjing Shanghua Terrace Scenic Area 3. Suzhou Hanshan Temple 4. Yangzhou Heyuan 5. Wuzhou Ge Yuan 6. Suzhou Kunshan Tinglin Garden 7. Suzhou Changshu Fangta Ancient Site 8. Zhun'an Government Office Scenic Area 9. Wuxi Lingshan Scenic Area 10. Suzhou Bay Golden Lake Shore Tourist Area [7] Future Development Trends - In 2025, Jiangsu aims to accelerate county-level tourism development, leveraging local resources to inject new momentum into tourism consumption [7] - Cities like Jiujiang are focusing on innovative experiences such as non-heritage events and camping, while Changshu's outdoor hiking route is expected to attract 2.8 million visitors annually [7]

Core Viewpoint - The upcoming Spring Festival is expected to be the longest in history, leading to a surge in tourism and cultural activities, with significant increases in bookings for flights, hotels, and travel packages, indicating a robust recovery in the tourism market [1] Group 1: Tourism Market Trends - The Spring Festival holiday is characterized by a "5 days off, 15 days off" trend, resulting in heightened activity in the cultural tourism market [1] - Online travel platforms report a continuous rise in bookings for major products such as flights, hotels, and group tours, showing a simultaneous increase in both volume and price [1] Group 2: Culinary Tourism - Food plays a crucial role in the Spring Festival, with traditional dishes being a significant draw for both locals and tourists [2] - The Guangzhou Restaurant, a time-honored brand, has seen a surge in reservations for its New Year's Eve dinner, with innovative offerings catering to younger tastes [2] - The Ministry of Culture and Tourism has launched 40 unique culinary tourism routes featuring intangible cultural heritage, enhancing the appeal of food-related travel experiences [2] Group 3: Cultural Activities and Experiences - Various regions are promoting local intangible cultural heritage through themed activities and products, such as the "Quanzhou Intangible Cultural Heritage Year" campaign, which includes over a thousand cultural events [3] - The demand for experiential activities, such as folk performances and hands-on workshops, has increased significantly, with a reported 40% rise in bookings for such services during the Spring Festival [4] Group 4: Festival Events and Celebrations - Beijing plans to host over 30 upgraded temple fairs and lantern festivals, enhancing the traditional experience with more live performances and diverse cultural offerings [5] - The cultural and tourism department has initiated a nationwide Spring Festival cultural and tourism consumption month, featuring around 30,000 events and distributing over 360 million yuan in consumer vouchers [6] Group 5: Accessibility and Services - Various regions are implementing measures to enhance accessibility for tourists, such as free public transport and extended service hours during the holiday period [6] - Specific initiatives include free parking, direct transport services between cities, and the introduction of smart tourism services to improve the overall travel experience [6]