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中国大满贯直接收入近1.54亿
【#中国大满贯直接收入近1.54亿# 】#中国大满贯门票收入近8800万# 万众瞩目中,WTT中国大满贯 2025赛事在石景山区首钢园落幕。小将崭露头角,老将续写辉煌,场上奋力竞逐,场下彼此鼓励……乒 坛健儿超越自我的拼搏姿态,带给广大球迷鼓舞和感动,这场乒乓赛事也让石景山区收获了一张含金量 十足的"成绩单"——赛事直接收入近1.54亿元,首钢园区人流量和整体收入显著增长,国庆中秋小长假 前五天全区文商旅体消费总额近3.2亿元。透过这场体育赛事,我们可以看到北京从"双奥之城"迈向"赛 事之都"的生动实践,感受到赛事经济蓬勃向上的发展脉动。(@北京日报 记者 刘平 邓伟 作者 于北 国) ...
乒乓为媒,以赛事流量激发经济增量
Core Insights - The WTT China Grand Slam 2025 event concluded successfully in Shijingshan District, generating direct revenue of approximately 154 million yuan and significantly increasing foot traffic and overall revenue in the area [4][5][6] - The event exemplifies Beijing's transition from a "dual Olympic city" to a "sports event capital," showcasing the robust development of sports economy [4][5][6] Economic Impact - The total consumption in Shijingshan District during the first five days of the National Day and Mid-Autumn Festival holiday reached nearly 320 million yuan, indicating a strong economic boost from the event [4] - The successful hosting of the WTT event has elevated public enthusiasm for sports and explored new models for integrating sports events with economic development [5][6] Urban Development - Shijingshan District has transformed from an industrial area into a hub for sports and technology, leveraging its historical significance and Olympic legacy to attract major events like the WTT China Grand Slam [6][7] - The district's industrial structure has shifted from a 7:3 ratio of primary to secondary industries to a 1:9 ratio, with GDP surpassing 100 billion yuan, reflecting a successful economic transformation [6][7] Future Prospects - With China's GDP per capita exceeding 10,000 USD, the sports industry is poised for significant growth, particularly in Beijing where it has surpassed 20,000 USD [7] - Shijingshan District is implementing a three-year action plan (2025-2027) to promote high-quality development of the sports economy, aiming to establish a sustainable event economy [7][8]
京西石景山动感乒乓刮起文旅旋风
Core Insights - The WTT China Grand Slam held in Shijingshan District has shown significant growth in its second year, with direct revenue reaching approximately 154 million yuan and ticket sales exceeding 88,000, marking a 54.3% year-on-year increase [1] - The event has positively impacted local tourism and commerce, with total consumption in the district nearing 320 million yuan during the holiday period, showcasing the synergy between sports and urban revitalization [1] Event Performance - The Chinese national table tennis team dominated the event, winning all five titles for the second consecutive year, reinforcing Shijingshan as a "table tennis paradise" [2] - The event featured innovative elements such as the draw ceremony held at Fahai Temple, enhancing the cultural experience for participants and spectators [2][3] - Attendance at the Grand Slam Park exceeded 100,000 visitors, a 137% increase from the previous year, with merchandise sales reaching over 30 million yuan, up 152% [4] Economic Impact - The average daily foot traffic at Shijingshan during the event reached 124,000, nearly doubling from 70,000 last year, with total consumption surpassing 41 million yuan, a nearly 50% increase [5] - Local businesses, including restaurants and shopping centers, reported significant increases in customer traffic and sales, with some restaurants experiencing over double the usual footfall [4][5] Service Enhancements - The district implemented various measures to improve the spectator experience, including free shuttle buses connecting key locations and enhanced accessibility features for disabled attendees [6][7] - The introduction of themed accommodations and volunteer services contributed to a welcoming atmosphere, receiving positive feedback from attendees [7] - Future plans include leveraging the district's resources to attract international events and enhance the local sports economy [7]
吃住游购搭上“顺风车” WTT中国大满贯带火周边消费
转自:北京日报客户端 "走啊,去喝一杯庆祝一下王楚钦夺冠!"昨晚,走出WTT中国大满贯的主场馆,小姚兴奋地拉着朋友 钻进了附近的叁合醉烧烤精酿店。比赛期间,这里推出了WTT专属套餐与赠饮活动,营业时间也从午 夜延长至凌晨2点半。 为配合赛事热度,不少商铺顺势推出了相应的优惠活动。距离场馆几百米的六工汇购物中心,今年围绕 WTT中国大满贯推出了丰富的主题活动,观众凭赛事门票可在指定商户享到店好礼、消费满赠主题周 边等优惠。商场新开的江北北火锅是第一次感受这场"乒乓热",店里推出了限量赛事主题套餐,每天前 20桌凭票根就餐的客人可获赠一盘肥牛,开放不久就被一抢而空。昨天15时,店门口等位的队伍依然很 长。"以前只有午餐和晚餐时段忙,但这几天,比赛散场后也会迎来新的客流高峰。"据该店店长介绍, 赛事期间,餐厅日营业额约8万元,比平时翻了一倍,等位能等70多桌。 首钢园六 万商花园酒店"变身"乒乓主题酒店。 来首钢园观赛的球迷中,有不少来自外地。和去年一样,赛事带动了周边酒店假期期间的入住率,基本 一房难求。位于喜隆多商场旁的如家华驿酒店,距离赛场不到4公里。据前台服务员介绍,酒店国庆期 间的房几个月前就被订完了。万 ...
国庆假期前四日,北京重点商圈客流量同比增长14.3%
Xin Jing Bao· 2025-10-04 10:24
Core Insights - The consumer market in Beijing showed strong performance during the National Day holiday, with a 0.4% year-on-year increase in sales across key monitored sectors from October 1 to 4 [1] - The restaurant sector particularly excelled, achieving a 4.8% year-on-year growth, driven by traditional and chain dining establishments [1] - Key shopping districts experienced a 14.3% increase in foot traffic, indicating a vibrant holiday shopping atmosphere [1] Group 1: Consumer Market Performance - Sales in major retail sectors, including department stores, supermarkets, and restaurants, reached a notable increase during the holiday period [1] - The New Shougang Park and Apple Garden shopping districts saw foot traffic growth of 110% and 30.2% respectively [2] - Various shopping districts launched over 500 promotional activities to stimulate consumer spending [1][2] Group 2: Events and Activities - Major international events, such as the China Open Tennis and WTT China Grand Slam, contributed to the festive atmosphere and consumer engagement [1] - The "Wangfujing Beautiful Life Carnival" and "Cultural West City Food Festival" were among the events that effectively stimulated consumer enthusiasm through various promotional vouchers [3] - The first China International Candy Festival introduced innovative experiences combining art and candy, setting new consumer trends [3] Group 3: Entertainment and Cultural Consumption - The film industry in Beijing saw a box office revenue of 30 million yuan during the holiday, reflecting a strong interest in cinematic experiences [4] - The National Grand Theatre and other cultural venues hosted numerous performances, further enhancing the holiday experience for residents [4] - Data indicated a 15% and 8.3% year-on-year increase in tourism ticket sales and cultural entertainment spending, respectively [4]
从“双奥之城”奔向“国际赛事名城”
Bei Jing Wan Bao· 2025-10-04 06:09
Core Insights - The construction of "International Event City" in Beijing is a significant driver for national strategy, urban transformation, and enhancing people's lives through over a hundred high-quality events [1][2][7] - Beijing aims to leverage its "Double Olympic City" status to establish itself as a global hub for international sports events, with a strategic focus on year-round event scheduling [1][4][6] Group 1: Event Strategy and Development - A series of major events, including the China Open and the Beijing Marathon, are set to take place in Beijing, showcasing its world-class venues and operational expertise [1][4] - The Beijing Sports Bureau is implementing a "Double Olympic 100" strategy, introducing seasonal themes to ensure continuous event engagement throughout the year [1][6] - The city is balancing the introduction of international events with the cultivation of local brands, aiming to reduce reliance on high-cost imported events [2][5] Group 2: Economic Impact and Consumer Engagement - The integration of events into urban spaces, such as parks and commercial areas, is designed to stimulate consumer activity and enhance urban vitality [5][6] - The "event plus" model is being developed to maximize consumer potential and drive economic growth through diverse event-related activities [5][6] - Modern sports consumption is shifting towards experiential engagement, emphasizing the need for events to integrate social, leisure, and cultural elements [5][8] Group 3: Future Vision and Strategic Goals - Beijing's sports sector is focused on enhancing event quality and leveraging Olympic legacies to boost economic development [4][6][8] - The city aims to create a multi-layered event system that enhances public happiness and community cohesion [8] - The goal is to establish Beijing as a globally influential "International Event City," driving new consumer dynamics and urban vitality through innovative event strategies [6][8]
重庆赛事“燃”动 激活城市新动能
Xin Hua Wang· 2025-10-04 00:22
Core Insights - The article highlights how sports events in Chongqing are driving economic growth and enhancing community engagement through increased participation in physical activities and related consumption [1][5][8] Sports Events and Economic Impact - Chongqing is leveraging sports events as a key driver for economic growth, with over 789 major sports events held in the first half of 2025, attracting 1.76 million participants [5] - The WTT Championship in Chongqing saw significant economic benefits, with ticket sales exceeding 100,000 and daily foot traffic in related commercial areas surpassing 80,000 during the event [5] - Retail, dining, and entertainment revenues during the WTT Championship increased by 127%, 89%, and 156% respectively, indicating a strong multiplier effect from sports events [5] Community Engagement and Participation - The article notes a growing enthusiasm among residents for participating in sports, with the average sports facility area per person in Chongqing reaching 3.22 square meters, and nearly 50% of the population engaging in regular physical activities [4][5] - Events like the Chongqing Marathon have led to the organization of numerous consumer activities, with over 2,000 participating businesses and significant consumer spending during promotional months [5][6] Development of Sports Industry - The sports industry in Chongqing is evolving, with initiatives like "Yuti Loan" providing financial support to sports enterprises, and partnerships with local universities to cultivate talent [7] - The integration of sports with tourism and consumption is being emphasized, with companies developing comprehensive event management strategies that include cultural and consumer experiences [7][8] Future Prospects - Chongqing aims to deepen the "sports+" model, promoting the integration of sports with various industries to establish itself as a prominent sports event city, thereby enhancing the quality of economic development [8]
2025咸阳龙舟赛落幕 为“十一”假期注入体育活力
Zhong Guo Xin Wen Wang· 2025-10-04 00:22
Core Viewpoint - The 2025 Xianyang Dragon Boat Race, held from October 2 to 3, showcased a blend of competition, culture, and ecology, contributing to the city's sports vitality during the National Day holiday [1] Group 1: Event Overview - The event featured 41 teams competing in various categories, including open, university, and local groups, with races in both 22-person and 12-person dragon boats over distances of 200 meters and 500 meters [1] - The local group (12-person) competition saw the Wugong Dragon Boat Team, Changwu Qianshuiyuan Team, and Lintong Zhongsan Team taking the top three positions [1] Group 2: Economic and Cultural Impact - Xianyang has been promoting ecological governance along the Weihe River, establishing a 30-kilometer fitness trail and five sports squares, which have fostered a strong sports atmosphere and contributed to the "event economy" as a new growth point for urban development [1] - The event is part of Xianyang's strategy to integrate "sports + culture + tourism," aligning with the national strategy for promoting public fitness and enriching the cultural and sports life of citizens [1]
WTT赛事引领文旅新体验
Bei Jing Wan Bao· 2025-10-03 06:48
Group 1 - The WTT China Grand Slam event in Shijingshan District has significantly boosted local tourism and economic activities, with over 60 million yuan in consumption on the first day of the holiday [2][3] - The Six Gonghui shopping center, located near the WTT venue, experienced a surge in visitors, with foot traffic more than doubling compared to normal days, as fans flocked to enjoy the event [2] - The newly opened Rongshi Plaza (R+ Life Center) has attracted many young people, featuring over ten new stores and a cultural art exhibition that showcases the industrial heritage of Shougang [2] Group 2 - The Grand Slam Park, located at the Shougang Ski Jumping Platform, has become a popular spot for fans, with long queues at the creative merchandise store and limited access to player meet-and-greet events [3] - Hotels in the Shougang area are fully booked during the event, with themed rooms and exhibitions attracting fans [3] - Over 800 volunteers and public civility guides are actively maintaining order and providing information, enhancing the overall experience for attendees [3] Group 3 - A special WTT fan bus service has been introduced, allowing all fans to travel for free without ticket stubs, connecting the WTT venue with key locations in the area [4] - The fan bus service aims to promote cultural and commercial experiences in Shijingshan, further stimulating local tourism [5]
北京:探索经济高质量发展“体育路径”
Core Viewpoint - The construction of "International Event City" in Beijing is a strategic initiative aimed at enhancing the city's global reputation and driving economic transformation through high-quality sports events and services [1][4][14]. Group 1: Event Strategy and Development - Beijing is set to host a series of major events, including the China Open, WTT China Grand Slam, and various world championships, leveraging its world-class venues and operational expertise [3][4]. - The "Double Olympic 100" core engine strategy has been launched, featuring seasonal themes to ensure a continuous flow of events throughout the year, aiming for weekly and monthly highlights [3][4]. - The city is focusing on balancing the introduction of international events with the cultivation of local brands, reducing reliance on high-cost imported events [4][5]. Group 2: Economic Impact and Consumer Engagement - The integration of events into urban spaces, such as parks and commercial areas, is designed to stimulate consumer activity and enhance city vibrancy [7][9]. - The "Event+" model is being developed to explore various consumer engagement avenues, linking sports with commerce, culture, and tourism to create diverse consumption scenarios [9][12]. - Modern sports consumption is shifting towards experiential engagement, emphasizing the integration of events with social and cultural experiences [9][12]. Group 3: Future Vision and Policy Support - The development of the event economy is seen as a key driver for enhancing service industry growth and domestic demand, with a focus on high-quality sports events [12][13]. - Beijing aims to leverage its unique "Double Olympic City" status to create a distinctive path in developing an international event city, aligning with global trends while maintaining local characteristics [13][14]. - The city plans to enhance its event offerings by strengthening international collaborations and improving service experiences through digital innovations [12][14].