Core Insights - The article highlights the transformation of summer tourism in Guangxi from merely seeking coolness to engaging in creative and diverse activities, termed "cool economy" [1][2][5] Group 1: Tourism Development - Various regions in Guangxi are developing unique summer tourism experiences, such as star-gazing in cliff tents and enjoying herbal hot springs, to attract visitors [1] - Leverage of natural resources and cultural heritage is evident, with areas like the Dashiwei Tiankeng scenic area in Leiyang County seeing over 18,100 visitors in two months, and a tent occupancy rate exceeding 70% [1] - Jinxiuyao Autonomous County integrates cultural tourism with health and wellness, attracting over 50,000 visitors annually to its unique herbal medicine experiences [1][2] Group 2: Innovative Attractions - Nandan County has introduced creative projects like cave concerts to enhance visitor engagement, leading to increased first-time and repeat visits [2] - Resource County has seen significant tourist traffic, with 1.295 million visitors from June to July, promoting a multi-faceted approach to summer tourism that includes high-altitude cooling and water activities [2] - The introduction of new business models, such as waterfall cafes and immersive experiences, is planned in Jingxi City to upgrade the summer tourism offerings [3] Group 3: Economic Impact - The overall strategy aims to capitalize on Guangxi's ecological advantages and scenic beauty to meet the growing demand for summer tourism, thereby driving high-quality development of the "cool economy" [5] - The region's tourism sector is expected to benefit from a comprehensive approach that includes innovative product offerings and enhanced visitor experiences [5]

Core Viewpoint - Sanya is leveraging its unique coastal resources and low-altitude tourism to transform "cool resources" into a "hot engine" for the summer economy, attracting tourists despite high temperatures in other regions [1][3]. Group 1: Tourism Activities - The Taher Parachuting Base in Sanya has seen a significant increase in visitor numbers, with many tourists bringing friends and family, potentially increasing the customer base by 4-5 times [3]. - Tourists are enjoying various activities such as skydiving and diving, with positive feedback on the comfortable temperatures in the evenings [3][5]. - The local government is promoting water sports and unique hotel experiences to enhance the summer tourism appeal [5]. Group 2: Government Initiatives - Hainan Province is distributing 40 million yuan in "summer cooling subsidies" from July 1 to September 30 to promote tourism [6]. - The province is focusing on four themes: "mountain climbing, sea activities, museum visits, and cultural enjoyment" to enhance the quality of tourism offerings [6]. Group 3: Marketing Strategies - Sanya's tourism and cultural department has launched the "Cool Summer, Fun in Tang" campaign, offering a travel "passport" that connects various local tourism and dining experiences [5].

Group 1: Tourism in Guizhou - Guizhou attracts a large number of tourists for summer vacations due to its cool climate and rich tourism resources, with an average summer temperature of only 19°C in areas like Bijie [1] - The local community has adapted to the influx of tourists by converting a parking lot into a motorhome camping site, accommodating 700 motorhomes with necessary amenities [3] - The natural environment in Guizhou, such as the Maolan National Nature Reserve, provides educational opportunities for students to learn about biodiversity and karst topography [5] Group 2: Tourism Development in Fujian - Shoutou Village in Fujian has become a popular summer retreat, revitalized through ecological restoration and water system management, enhancing its natural beauty [6] - The village has seen significant tourist activity, with over 150,000 visitors this year, leading to increased local economic benefits from tourism [12] - Infrastructure improvements, including the construction of lakeside paths and forest trails, have transformed the village's environment, making it more attractive to visitors [10] Group 3: Agricultural Tourism in Jiangsu - In Jiangsu's Taicang, the harvest season for lotus roots has attracted visitors to experience local culture through themed cafes and markets [13] - The lotus-themed café has become a popular spot for tourists, combining the enjoyment of nature with culinary experiences [19] - The local agricultural activities, such as lotus root harvesting, contribute significantly to the village's economy, generating over 1.2 million yuan in collective income annually [22]

Group 1 - The domestic cultural and tourism market in China is experiencing significant growth during the summer, with an average of 129,000 inbound and outbound passengers per day at Shanghai ports since July 1, representing a year-on-year increase of over 14% [1] - The Nanjing Road pedestrian street in Shanghai has seen a surge in foot traffic due to a series of anime-themed events, with the Madame Tussauds wax museum transforming into a fantastical space, resulting in a nearly 30% increase in visitor numbers compared to last year [3] - Over 20 million domestic and international tourists visited the Yuyuan Garden in Shanghai in the first half of the year, with July alone attracting over 4.5 million visitors, and sales of co-branded products with traditional brands and domestic animation IPs expected to reach around 40 million yuan [4] Group 2 - The "cooling economy" has become a popular trend this summer, with a temporary water park set up at the Bund in Shanghai, offering various water activities, and a large indoor snow park in Lingang featuring a Peking Opera-themed skiing show, attracting over 250,000 visitors, with a significant increase in foreign tourists [6]

Core Insights - Zhejiang's "cool economy" is experiencing significant growth, with a 30% year-on-year increase in the export of summer products from May to July this year [1][2] - The province's ice cream and beer production is being automated to meet the rising international demand, with exports reaching over 10,000 boxes of ice cream and a 20% increase in beer exports [1][2] Group 1: Export Growth - Zhejiang's summer product exports, including ice cream and beer, reached a total value of 120 million yuan, reflecting a robust growth trend [2] - The province is exporting to over 40 countries and regions, showcasing the global reach of its products [1][2] Group 2: Company Innovations - Companies like Zhejiang Tianying Juneng Food Co. are enhancing production capabilities with automated systems to efficiently meet international market demands [1] - The Hangzhou Thousand Island Lake Brewery is responding to personalized customer needs for new products, such as white beer, by optimizing labeling and ensuring compliance with export market requirements [2] Group 3: Customs Support - The Qianjiang Customs is providing targeted guidance to companies for navigating international standards, facilitating smoother exports [1][2] - Customs measures such as "advance declaration" and "immediate inspection" are being implemented to expedite the export process for companies [2]

Core Viewpoint - The article highlights the surge in tourism in Guizhou and Yunnan as popular summer vacation destinations due to extreme heat in other regions of China, with Guizhou's average temperature being significantly lower than surrounding areas, making it an attractive option for tourists seeking relief from the heat [1][3][17]. Group 1: Tourism Trends - Guizhou and Yunnan have seen a dramatic increase in tourist numbers, with Guizhou's average temperature since June being only 24.2°C, while Yunnan's is 21.9°C, both significantly lower than other regions experiencing extreme heat [1][12][17]. - Tourist attractions in Guizhou, such as the Huangguoshu Waterfall and the high-over-river rafting, have become popular, with the latter's online popularity reaching over 800 million views on Douyin [3][5][10]. - The influx of tourists has led to record-breaking passenger numbers at airports in both provinces, with Kunming Changshui Airport surpassing 4.72 million passengers in July [12][17]. Group 2: Economic Impact - The booming tourism has created a micro-industry around "cooling experiences," with local vendors benefiting from increased foot traffic, selling refreshments and rafting gear [6][10]. - The average spending per person for camping at Umon Grassland is estimated to be around 500 yuan, indicating a healthy economic impact from the tourism sector [7]. - The rapid increase in demand has led to significant price hikes in accommodation, with some hotels in Guizhou raising prices by over 700% within a month [20][22]. Group 3: Challenges and Responses - The sudden surge in tourists has put pressure on local infrastructure and services, leading to complaints about transportation difficulties and accommodation shortages [12][18]. - Local governments in both provinces are responding to the challenges by implementing measures to regulate pricing and improve service quality, such as monitoring hotel price increases and enhancing public transport coordination [22][24]. - The article emphasizes the need for sustainable tourism practices to ensure that the "cooling advantage" of these regions translates into long-term benefits for the local economy and tourism reputation [24].

21世纪经济报道记者肖夏、实习生候朝霞 "看到北京40℃高温预警又弹窗了，我立刻下单买了去贵阳的机票，整个过程不到3分钟。" 师女士对21世纪经济报道记者回忆起一周前的决定，语气里还带着一丝逃离"火炉"的庆幸。 一周前，师女士正挤在北京闷热的地铁里，突然刷到了一条点赞超175万的贵州高过河漂流视频——橡皮艇俯冲险滩，水花四 溅，配文"体感温度仅十多度，透心凉！"正中所想。 今年夏天，全国各地"高烧"不退。 中央气象台数据显示，7月以来，华北、华东、川渝及华南等地高温日数普遍较常年同期偏多5-10天，重庆、杭州、福州等地多 次突破40℃，局地地表温度甚至高达70℃。用一句方言形容，"热麻了！" 为躲避酷热，全国游客纷纷涌入了贵州、云南。 贵州今年6月以来平均温度仅有24.2℃，云南入夏以来平均温度更是仅有21.9℃，比往年同期更低，一跃成为炙手可热的避暑天 堂，汹涌人潮远超往年。 （高过河漂流视频今年在抖音爆火 ） 除此之外，贵州的桃源河漂流、杉木河漂流、洛北河漂流及水银河峡谷漂流也广受游客青睐。 其中，贵阳桃源河魔幻漂流景区尤为突出，暑期在美团旅行的访问量同比增长超400%，重庆、成都，上海、北京等多地游客专 ...

炎炎夏日，重庆江津区石门镇却掀起一股"清凉经济"热潮。凭借得天独厚的富硒资源与乡村智慧，当地精 心培育的曹氏凉糕、富硒脆鱼、荷花豆花等特色美食，不仅为游客带来舌尖上的沁爽享受，更成为撬动乡 村产业升级、带动农民增收的亮眼引擎。 百年匠心，一碗凉糕的清凉传承 在石门镇，"曹氏凉糕"是夏天解暑的必备凉品。晶莹剔透的凉糕滑嫩清凉，浇上浓稠的红糖浆，入口即 化、甜而不腻。石门镇通过短视频形式，全景呈现凉糕制作工艺，截至目前，相关短视频播放量超7000 次，带动凉糕日均销量提升30%，有效拉动周边餐饮、零售消费。 盛夏的石门美樱花海景区内荷塘碧叶连天。荷花园旁的农家乐里，"荷花豆花"是主角。农家乐老板创新采 用新鲜荷叶作为碗底，盛装洁白细腻的豆花，氤氲淡淡荷香，佐以本地辣椒酱，风味独具。游客赏完荷 花，坐下吃碗豆花，走时再带点莲蓬头。以荷为媒，"豆花经济"成功串联起种植、餐饮与旅游，激活了乡 村消费链。 通讯员 骆欣 活水养"脆"，富硒鱼游出富民产业 依托长江上游优质水源和天然富硒土壤，石门镇石笋山村脆鱼养殖基地走出了一条特色水产之路。这里的 脆鱼生长在22℃恒温的富硒流水中，脆肉与普通草鱼相比，氨基蛋白、原纤维蛋白和 ...

Core Insights - The article discusses the rising trend of summer retreat tourism in China, particularly in regions like Yunnan and Guizhou, where cooler climates attract tourists seeking relief from high temperatures [2][5][8] - This new economic model transforms local "cool resources" into a "hot economy," with long-term rentals becoming fashionable among tourists [2][3] Group 1: Market Dynamics - Yunnan's Qujing City offers a summer climate averaging 19.7°C, leading to increased long-term rentals, with companies like Licheng providing over 100 beds and meals for tourists [2][5] - In Guizhou's Xishui County, 28 summer retreat projects have attracted 36,000 households, primarily from outside the region, indicating a strong demand for cool-weather tourism [2][5] Group 2: Visitor Trends - Data shows that 2.803 million people engaged in summer retreats in Yunnan in the first half of 2025, marking a 45.4% year-on-year increase, with an average stay of 91 days, extending by 11 days compared to previous years [5][8] - The average rental period for summer stays in Yunnan has increased by 67% this summer, reaching an average of 45 days [5][8] Group 3: Economic Impact - The summer retreat model not only provides stable income for homeowners but also boosts local industries such as dining, transportation, and cultural experiences [5][6] - In Qujing, the dining expenditure of retreat tourists accounts for 40% of their total spending, significantly higher than the 10% spent by regular tourists [5][6] Group 4: Industry Evolution - The summer retreat tourism has evolved from a niche choice to a large-scale industry, with innovative offerings like nature camps and wellness activities gaining popularity [6][7] - The Chinese government is actively promoting the development of the summer economy, enhancing service quality and integrating climate and tourism resources [8][9] Group 5: Technological Integration - Some tourist areas have introduced "cool maps" apps and real-time "coolness index" systems, leveraging technology to enhance the summer retreat experience [9]

V = 4 上 A 今年夏天，江西南昌免费开放赣江25公里天然泳场，吸引数万市民亲水。浅滩家庭嬉戏，深水区竞 技角逐，周边摊店日销激增，桨板租赁店营收翻倍。 江西以水为脉布局全域，亚洲皮划艇锦标赛燃动一城碧波，国际龙舟赛吸引1500名中外选手挥桨竞 渡，国际水上运动周百舸争流。体育与文旅的双向奔赴，让"亲水游"成为江西文旅新风尚。 从"沿江不见江"到"近水更亲水"，水这个最基本的公共资源，已经成为这里最普惠的民生。从桨板 轻摇到千帆竞发，江西"活水淌金"的转化之道，让生态资源奔涌成源源不断的经济发展动能。 记者：彭菁、黄和逊 新华社音视频部制作 【纠错】 【责任编辑:赵文涵】 ...