作 者丨肖潇 实习记者隆欣玲 编 辑丨王俊 美国宣布对所有贸易伙伴加征"对等关税"的消息持续动荡，这几天里，手机里的新闻 弹窗爆炸，不同地区、不同行业的关键词在标题里轮番滚动。 想 要 快 速 看 懂 发 生 了 什 么 ， 却 越 刷 越 眼 花 缭 乱 ， 突 然 想 到 ： 能 不 能 让 A I 帮 忙 总 结 一 下"美国最新关税加征政策对市场的影响"？ A I果然高效。短短几秒里，它就给出了股市情况、行业冲击、中国应对措施。有言之 凿凿的数据，有生动的案例，比如华为启动了"鸿蒙供应链计划"，联合1 5 0 0家供应商 构 建 去 美 化 产 业 链 ；Temu 、 S H EI N 等 平 台 被 迫 提 价 1 5 % ~ 2 5 %；Ti kTo k 商 家 伪 装 东 南亚店铺销售. . . . . . 但这些"故事"这么快就出炉了吗？作为记者，出于职业本能的半信半疑，一条条点进 链接查看，结果发现有的说法出自个人账号，看不出来源；有的是好几年前的行业数 据——今年情况早就不同了；还有的数据根本就是无中生有，前文提到的几则信息均 是如此。 这并非偶然。就像一滴墨染入清水，A I编造的内容正在 ...

Core Viewpoint - The article emphasizes the transformation of AI tools, highlighting that the future will see AI as a tool used by humans, rather than merely a replacement for traditional search methods [4][5][14]. Group 1: Product Development and Features - The launch of "New Quark" represents a significant upgrade, introducing the "Super Box" concept, which aims to redefine the relationship between humans, tools (AI), and tasks [3][4]. - The "Super Box" is designed to be a "Super Agent" that directly delivers results by integrating various AI capabilities, such as AI search, writing, and health assistance, into a single interface [4][5]. - Quark's user base has grown significantly, with over 200 million monthly active users and a cumulative download exceeding 370 million by 2024, indicating strong market acceptance [8]. Group 2: Strategic Vision and Market Position - The strategic focus on Quark as a core component of Alibaba's AI To C strategy reflects a shift towards consumer-oriented AI products, aiming to provide comprehensive solutions for everyday tasks [6][7]. - The leadership of Wu Jia, who has extensive experience within Alibaba, is pivotal in driving Quark's growth and aligning it with the company's broader AI mission [9][10]. - The "Super Box" is positioned as a versatile tool that can cater to a wide range of user needs, from academic reports to travel plans, emphasizing its utility across various demographics [21][22]. Group 3: Future Directions and Innovations - Future developments will focus on enhancing the "Super Box" to support multi-modal inputs, allowing users to interact through various means such as voice and images [22][23]. - The integration of deep thinking capabilities and multi-modal abilities will enable the "Super Box" to handle more complex tasks, further distinguishing it from traditional search engines [35]. - The overarching goal is to establish Quark as a leading "Super Entrance" in the AI era, facilitating seamless interactions between users and information [40].

Core Insights - The article emphasizes the transition from traditional keyword-based search engines to AI-driven search models, highlighting the launch of Quark AI Search's "Deep Thinking" as a pivotal moment in redefining search engine capabilities [1][27] - Quark's "Deep Thinking" model utilizes reasoning to provide comprehensive answers, moving beyond simple information retrieval to a deeper understanding of user intent and context [2][13] Group 1: AI Search Evolution - Traditional search engines rely on keyword matching and webpage ranking, which often leads to fragmented information retrieval for users [2][23] - Quark's "Deep Thinking" model simulates human reasoning, allowing for multi-step inference and providing integrated, in-depth responses to complex queries [2][3] Group 2: Z Generation Social Product Design - The article outlines a systematic framework for designing social products tailored to Generation Z, focusing on their core characteristics such as individual expression, fragmented attention, strong privacy awareness, and emotional needs [4][6] - Key design principles include decentralized identity construction, low-pressure social environments, gamified experiences, and AI-enabled emotional connections [6][7] Group 3: Healthcare Information Retrieval - In the healthcare sector, Quark AI Search demonstrates its superiority by providing systematic solutions to queries, such as comprehensive advice on pollen allergy prevention, rather than just returning scattered links [9][10] - The model's ability to deliver structured health information showcases its professional advantages in the medical field [9][12] Group 4: Future of AI Search - Quark aims to evolve from a traditional search engine to an AI omnipotent assistant, capable of supporting various professional tasks such as report writing, research analysis, and strategic decision-making [23][24] - The anticipated integration of larger reasoning models indicates a significant expansion of Quark's capabilities, positioning it as a knowledge assistant and innovation catalyst in the future [25][27]