以下文章来源于灵兽 ，作者晴山 灵兽 . 专注零售，聚焦消费。商业改变世界。你们负责改变世界，我们带你们改造商业。灵兽，零售消费行业 头部新媒体平台，为商业原创报道而生。投稿及合作：lingshouke@126.com 本文来自微信公众号： 灵兽 ，作者：晴山，原文标题：《一个失业青年的100亩田：他想种出不打 农药的蔬菜，却被现实打了脸》，题图来自：AI生成 一、选择 失业后的王磊还是决定回到老家——种地。 王磊出生在山东北部的一个农村，90年出生的他，大学毕业后留在了山东青岛工作，工资也由刚开 始的3000涨到了被优化前的15000元。 打算留在家里种地的想法，源于王磊在乡镇超市的一次购物经历。"在家待着的这段时间，经常去我 们镇上最大的超市去买东西，这个超市开了将近二十年了，刚开始是东北人经营的，后来转卖给了我 们当地人来经营，这些年也在不断地装修扩大。"王磊表示。 他称，这家超市的生鲜蔬菜很新鲜，除此之外还有日化区、粮油米面区、水饮零食区、牛奶区、家电 区、熟食区、鲜肉区等，品类很全，周边近二十几个村庄的人都到这边来购物，"这边生意看起来还 不错，但主要集中在蔬菜水果、粮油米面区，其他区域几乎没有人逛 ...

Core Insights - The 15th IGPE China International Grain and Oil Industry Expo and the 8th Grain and Oil Industry Marketing and Development Conference recently opened in Nanjing, where "Sukang Baby Rice" won the "Technology Innovation" Gold Award, and Sukang Rice Industry was awarded the "Outstanding Distributor" Gold Award, reflecting the recognition of "Sukang Rice" product quality and business philosophy [1] Group 1: Quality Control and Assurance - Sukang Rice Industry is recognized as the only "chain leader" enterprise in Jiangsu for high-quality rice, adhering to a strict raw material management philosophy that ensures consistency and stability in rice growth through meticulous control at every stage from seedling to harvest [2] - The company implements advanced preservation and storage techniques, including intelligent grain storage and modern methods like mechanical ventilation and temperature control, to maintain the nutritional value and taste quality of rice [2] - A comprehensive quality inspection system is established, ensuring that all rice products meet national standards and high-quality requirements, providing reliable product guarantees and comprehensive support services to consumers [2] Group 2: Research and Development - Jiangsu Nongken has a specialized research team focused on rice variety development and improvement, producing high-quality varieties such as "Hua Jing" series "Xiang Yuan 99" and "Nan Jing 108" that cater to local conditions [3] - The company collaborates with institutions like Jiangnan University to leverage big data and quality information for selecting premium raw materials and producing functional and customized rice products, aligning with consumer demands for better nutrition [3] - Sukang Rice has received multiple awards for taste and has been included in the "China Good Grain and Oil Products" directory, reflecting its commitment to product innovation and market expansion [3] Group 3: Sustainable and Safe Practices - The rice fields in Jiangsu are located in nutrient-rich areas with abundant water sources, providing ideal conditions for rice cultivation [4] - The company follows a "six unifications" management approach to ensure traceability and accountability in food safety, establishing a modern food safety traceability system [4] - Sukang Rice Industry promotes a "green quality safety" philosophy, enhancing its brand influence through standardized production practices and sustainable farming methods [4]